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we are at the forefront of fintech + AI innovation, backed by leading venture capital firms. Our mission is to build a fraud-free global commerce ecosystem by leveraging the newest technology, freeing online businesses to focus on their core ideas and growth. We are building the future, and we need you to help shape it. Who We're Looking For - The Dream Maker As the Senior Product Marketing Manager at our company, youll be at the forefront of our customer journey, responsible for driving user engagement and conversion at every touchpoint. This role will oversee optimizing lead nurturing workflows, boosting landing page conversion rates, and refining customer and audience messaging for the marketing and sales teams. Your goal is to ensure that every interaction with our brand is impactful and aligns with our strategic growth objectives. This role involves utilizing managerial experience to lead key marketing functions and includes overseeing the content team and providing strategic guidance. Your Arena - Know your impact?? Brand Messaging and Website Ownership
* Plan, create, and TEST messaging that engages users at critical points in their journey, providing value, driving product adoption, and encouraging feature usage.
* Partner with product teams to ensure messaging feels integrated and provides a smooth User Experience.
* Own the website experience for all users. Sales Enablement
* Create and develop sales enablement materials and assets, such as pitch decks, one-pagers, battle cards, and customer success stories, to support the sales team in reducing friction during the sales process.
* Work closely with the sales team to understand and address pain points, equipping them with the right messaging, tools, and data to effectively engage potential customers.
* Provide ongoing training and resources to ensure the sales team is confident in communicating product benefits and handling objections. Competitor Research & Market Analysis
* Conduct regular competitor research to understand product positioning, messaging, and market trends.
* Use insights from competitor analysis to inform product positioning, marketing strategies, and sales enablement. Cross-Functional Collaboration
* Collaborate with sales, product, and customer success teams to align on key messaging, positioning, and customer insights.
* Support cross-functional projects and marketing initiatives to ensure consistency in customer communications and brand messaging. Lead Nurturing & Email Workflow Optimization
* Design, optimize, and execute lead nurturing email workflows that drive engagement, improve conversion, and support a seamless sales funnel.
* Work with content and design teams to craft compelling email content that resonates with our target audiences.
* Ensure top-of-funnel asset engagement and Landing Page Conversion Rate Optimization (CRO)
* Lead initiatives to increase landing page conversions by optimizing messaging, CTAs, layout, and User Experience.
* Conduct A/B testing, user feedback sessions, and data analysis to refine landing page performance continuously. Team and Content Management
* Oversee the content team, ensuring high-quality output and alignment with the overall brand strategy.
* Apply managerial experience to guide and develop high-performing marketing initiatives.

we are at the forefront of fintech + AI innovation, backed by leading venture capital firms. Our mission is to build a fraud-free global commerce ecosystem by leveraging the newest technology, freeing online businesses to focus on their core ideas and growth. We are building the future, and we need you to help shape it. Who We're Looking For - The Dream Maker As the Head of Product Marketing at our company, youll be at the forefront of our customer journey, responsible for driving user engagement and conversion at every touchpoint. This role will oversee optimizing lead nurturing workflows, boosting landing page conversion rates, and refining customer and audience messaging for the marketing and sales teams. Your goal is to ensure that every interaction with our brand is impactful and aligns with our strategic growth objectives. This role involves utilizing managerial experience to lead key marketing functions and includes overseeing the content team and providing strategic guidance. Your Arena - Know your impact?? Brand Messaging and Website Ownership
* Plan, create, and TEST messaging that engages users at critical points in their journey, providing value, driving product adoption, and encouraging feature usage.
* Partner with product teams to ensure messaging feels integrated and provides a smooth User Experience.
* Own the website experience for all users. Sales Enablement
* Create and develop sales enablement materials and assets, such as pitch decks, one-pagers, battle cards, and customer success stories, to support the sales team in reducing friction during the sales process.
* Work closely with the sales team to understand and address pain points, equipping them with the right messaging, tools, and data to effectively engage potential customers.
* Provide ongoing training and resources to ensure the sales team is confident in communicating product benefits and handling objections. Competitor Research & Market Analysis
* Conduct regular competitor research to understand product positioning, messaging, and market trends.
* Use insights from competitor analysis to inform product positioning, marketing strategies, and sales enablement. Cross-Functional Collaboration
* Collaborate with sales, product, and customer success teams to align on key messaging, positioning, and customer insights.
* Support cross-functional projects and marketing initiatives to ensure consistency in customer communications and brand messaging. Lead Nurturing & Email Workflow Optimization
* Design, optimize, and execute lead nurturing email workflows that drive engagement, improve conversion, and support a seamless sales funnel.
* Work with content and design teams to craft compelling email content that resonates with our target audiences.
* Ensure top-of-funnel asset engagement and Landing Page Conversion Rate Optimization (CRO)
* Lead initiatives to increase landing page conversions by optimizing messaging, CTAs, layout, and User Experience.
* Conduct A/B testing, user feedback sessions, and data analysis to refine landing page performance continuously. Team and Content Management
* Oversee the content team, ensuring high-quality output and alignment with the overall brand strategy.
* Apply managerial experience to guide and develop high-performing marketing initiatives.

Are you ready to shape GI oncology brands that make a real difference for people living with cancer while accelerating commercial performance? In this role, you will lead the strategy and execution for GI oncology brands, turning sharp insights into decisive actions that shift market share, strengthen profitability, and improve patient access.
You will operate at the center of a high-performing, cross-functional ecosystem-partnering closely with Sales, Medical, Regulatory, Diagnostic, and Market Access-to build and implement brand strategies that deliver at pace. How will you translate complex market dynamics into a clear plan the field can execute with confidence across Israel?
Accountabilities:
Brand Strategy Ownership: Own the creation, update, and implementation of brand plans that set short- and long-term targets for market share and profitability, ensuring clear direction and measurable impact.
Market Insight and Analysis: Gather and interpret customer segmentation, market analyses, SWOT, competitor insights, and sector developments; integrate these into operational plans to keep strategies current, targeted, and effective.
Strategic Decision Leadership: Lead critical strategic decisions that enhance business performance, demonstrating sound judgment, agility, and an unwavering focus on outcomes.
Cross-Functional Leadership: Act as a key member of the brand team-working with Sales Management, Medical, Regulatory, Diagnostic, and Market Access-to ensure strategies are well-designed, aligned, and flawlessly implemented.
Field Enablement and Execution in Israel: Establish bilateral communication with the product promotion team through the FLSM, guide and inform execution, capture feedback, and follow implementation of plans across Israel to ensure consistent delivery.
Global Collaboration: Maintain effective communication with global brand teams and marketing groups to share information, adopt effective practices, and bring global learnings to local execution.
Customer Engagement and Problem Solving: Plan and conduct dual visits with the product promotion team and medical colleagues to address barriers and solve on-the-ground challenges quickly.
KOL Relationship Building: Build and maintain strong relationships with Opinion Leaders to elevate brand recognition, influence clinical practice, and strengthen advocacy.
Communication and Influence: Keep communication uninterrupted, clear, and sharp; build strong relationships to increase recognition and awareness of brand strategy across relevant functions.

Kendago is a technology-backed company, that is behind some of the world’s largest and most successful direct-to-consumer brands it develops with its partners. Renowned for its utilization of best-in-class digital marketing techniques, data-backed creative, and internally developed campaign management methodologies, Kendago stands as a leader in its field globally. At the heart of its operations lies a proprietary technology platform that integrates data from various sources, conducts in-depth analyses and generates a comprehensive list of campaign optimization gaps and action items. Kendago is looking for a Technical Product Owner to join our internal product and R&D ecosystem. In this role, you will sit at the intersection of performance marketing, product thinking, and technical execution . You will work closely with internal PPC, media, and business teams to understand campaign needs, operational gaps, and growth opportunities, and translate them into clear product requirements for our development team. This is a key internal role focused on building and improving Kendago’s proprietary AdTech platform. You will not work with external clients. Instead, you will serve as the bridge between internal domain experts and R&D, making sure new features are clearly defined, technically sound, and aligned with business impact. What you will do
* Gather product and feature needs from internal stakeholders, including PPC managers, and marketing teams.
* Turn business and campaign needs into structured product requirements, user stories, workflows, and acceptance criteria.
* Translate marketing logic into technical language that enables efficient development.
* Work closely with developers to clarify requirements, answer questions, and support implementation.
* Help prioritize the product backlog based on business value, technical feasibility, and internal impact.
* Ensure features support campaign performance, optimization workflows, and internal operational efficiency.
* Partner with product, data, and engineering teams to improve internal systems, tools, and processes. What we are looking for
* Proven experience in a Technical Product Owner, Technical Product Manager, or similar role
* Strong technical understanding and the ability to work closely with engineering teams.
* Solid understanding of performance marketing , online campaigns, and PPC workflows.
* Experience writing user stories, product requirements, and acceptance criteria
* Ability to take complex business input and convert it into clear, structured technical requirements.
* Strong communication skills and the ability to work effectively with both technical and non-technical stakeholders.
* Advantage: experience in AdTech, MarTech, internal platforms, tracking, attribution, analytics, or campaign automation systems Why this role matters This role is critical to how Kendago scales its internal technology advantage. You will help shape the systems that support campaign performance at scale, turning internal knowledge from performance teams into tools and features that create real business value. Why Join Us? At our company, you’ll work alongside a team of top-tier professionals in a fast-moving, high-impact environment. We take pride in our direct, transparent, and warm organizational culture, where personal connection is just as important as professional excellence. Our Office is located in Kiryat Ono. **This is a hybrid position, including two to three work-from-home days per week, with flexibility based on team and individual needs.



Responsibilities:
This role includes:
* Overseeing the planning and execution of the product across its entire life cycle.
* Writing product specifications, user stories, build wireframes and define priorities to the development team.
* Working closely with developers, media campaign managers and the COO.
* Helping with the formulation of

Were looking for a Creative AI Solutions Specialist to join our AI Lab - a cross-functional group driving innovation, experimentation, and advanced AI capabilities across .

This role sits at the intersection of creative technology, product, and applied AI. Youll work on cutting-edge LTX-2 workflows, prototype new capabilities, help bring AI solutions to market, and act as a domain expert supporting teams across the company - from Product and Design to Sales and Business Development.

Success in this role requires strong ownership, curiosity, technical depth, and a passion for pushing creative AI forward.

What you will be doing
Build AI-driven creative workflows, PoCs, and production-ready pipelines (with a strong focus on LTX-2)
Experiment with generative AI to unlock new creative capabilities and solve high-end production challenges
Create workflows and custom LoRAs to showcase capabilities to clients and design partners
Partner with Business Development and major studios, providing technical demos and pipeline integration guidance
Act as a trusted technical advisor for clients and internal teams
Collaborate with Product, Research, Design, and Creative teams to turn innovation into impactful features
Own the ideation and exploration of new creative and AI-driven capabilities, driving initiatives from concept and research to tangible prototypes and production impact

We are looking for an exceptional Director of B2C Marketing & Monetisation to lead growth across a portfolio of B2C products operating across mobile apps, websites, browser extensions, and other digital platforms.
This is a full-stack B2C leadership role spanning growth, brand, and monetization. You will own marketing strategy and execution across multiple products, channels, business models, and funnels, while building a high-performing team that delivers scalable, measurable results.
What youll do
Own the end-to-end B2C marketing strategy across a multi-product portfolio, aligned with user growth, engagement, retention, revenue, and monetisation goals
Lead performance marketing, media buying, and paid acquisition across key channels, including Google, Meta, TikTok, search, display, video, programmatic, affiliate, and other paid sources
Drive organic growth through SEO, AEO/GEO, ASO, and content-led discoverability strategies across web, app, and emerging search surfaces
Build and scale user and data acquisition engines that expand reach, improve audience quality, and strengthen the companys first-party data assets and panel capabilities
Optimize the full customer lifecycle across acquisition, activation, engagement, retention, reactivation, loyalty, and conversion through lifecycle marketing, CRM, and marketing automation across email, push, in-app messaging, SMS, and remarketing channels
Own and evolve monetization strategy across subscriptions, freemium, upsell, cross-sell, ad monetization, pricing, promotions, partnerships, and conversion optimization
Build and scale partnership and distribution programs as meaningful growth levers
Own core marketing and business KPIs, including CAC, CPI, ROAS, conversion, retention, churn, LTV, payback, ARPU, and revenue contribution
Build a strong experimentation culture across creatives, offers, landing pages, onboarding flows, pricing, retention journeys, and monetization levers
Partner closely with Product, BI, Monetization, Creative, Operations, and senior leadership to translate business goals into scalable marketing execution.

We tare seeking a passionate and driven Product Marketing Manager to join our team of clear communicators and product experts.
In this role you will lead the development and execution of sophisticated marketing strategies to drive the growth and adoption of our B2B product portfolio. You will be instrumental in translating complex technical offerings into compelling and easily digestible narratives that empower our global Go-To-Market teams to effectively position and sell our products.
We are seeking a seasoned B2B product marketing professional with a proven track record of success. You possess exceptional written and verbal communication skills and are equally comfortable collaborating strategically with product management, design, and engineering as you are engaging with sales leadership, marketing teams, account management, and directly with customers to understand their needs and market dynamics.
You will play a pivotal role in crafting our product messaging, competitive differentiation, and marketing positioning. This position reports to our Head of Product Marketing.
What You'll Be Doing
Become a Subject Matter Expert. You are the go to person for our 200+ person Sales and Account Management teams when they need support on telling the story about your product/domain
Join and Lead Customer-Facing Sales Calls: Actively participate in sales calls with key customers to provide in-depth product knowledge, answer technical questions, and reinforce the value proposition.
Continuous learning-be a subject matter expert in your domains: Listen to our sales calls and speak to our GTM team and clients to understand our market positioning, trends, and buyer personas
Strategize product needs, marketing, and launch strategies. Youll work closely with our product team during the ideation stage, develop strategic plans, and execute on go-live and adoption efforts
Position your products/product features: Write briefs outlining product-specific positioning, including key benefits, FAQs, sensitivities, etc. Our marketing team will use these to create assets
Create sales materials and training. We sell based on stories, and our 200+-person Sales and Account Management teams need to know those stories. Youll work with Revenue Enablement to train our teams on our offerings
Ad-hoc needs: An urgent RFP, a vast sales call, a request from a current merchant, a deck for a speaking event our org often leans on the Product Marketing teams expertise in product and communication to help with these critical ad-hoc tasks
Collaborate with the team! Were a close-knit team of product marketers who help each other solve problems and constantly critique each others work. We make each other better.

Required Enablement & Competitive Intelligence Manager
Tel Aviv
About the role:
As our Enablement & Competitive Intelligence Manager, you will be the connective tissue between our product, sales, and SE teams, equipping them with the intelligence and training they need to win. Youll own our competitive intelligence landscape end-to-end, from managing battlecards and competitive tools to delivering high-impact enablement sessions that keep our field teams ahead of the market.
Youll partner closely with Product, Sales, and Solutions Engineering to translate product capabilities and competitive features into compelling narratives that drive pipeline and accelerate deals. This role is equal parts analyst, educator, and strategic advisor.
What youll do:
Competitive Intelligence:
Own and manage the companys competitive intelligence platform and tooling, ensuring data is current, accurate, and actionable.
Develop, maintain, and continuously refine battlecards for key competitors, incorporating positioning, differentiators, objection handling, and proof points.
Produce regular win/loss reports by gathering data from CRM, interviews, and deal debrief sessions; synthesize findings into strategic recommendations for sales and product leadership.
Monitor competitor product releases, pricing changes, marketing campaigns, and customer reviews to proactively identify threats and opportunities.
Deliver competitive briefings to sales and GTM stakeholders on a regular cadence.
Sales & SE Enablement:
Design and deliver structured enablement programs that train the Sales and Solutions Engineering teams on competitive positioning, objection handling, and differentiated value messaging.
Host regular sessions with SEs to walk through new product features and capabilities, ensuring the field is always current and confident in demos and technical conversations.
Create and maintain high-quality enablement assets including playbooks, cheat sheets, training decks, and on-demand learning resources.
Serve as the go-to resource for the field during active competitive deals, providing real-time intelligence and talk tracks.
Product & Cross-functional Collaboration:
Partner with Product Management and Product Marketing to deeply understand new features, roadmap priorities, and positioning as they evolve.
Translate product updates into field-ready messaging, ensuring Sales and SE teams can confidently articulate new capabilities from day one of launch.
Feed competitive insights and customer feedback back to the Product team to inform roadmap decisions and messaging strategy.
Collaborate with Marketing on external-facing competitive content and campaigns where appropriate.

As a Product Marketing Manager at our company, you will play a key role in planning and executing the product marketing strategy for our data security offerings. You will be the expert, voice, and go-to-market driver for our companys data security capabilities. You will drive positioning, messaging, content creation, and sales enablement for the product line that you are responsible for. You will work closely with stakeholders from product management, sales, field marketing, and technology partners to develop and execute your strategy and advance our mission.
Your Impact
Apply your data security knowledge to translate product capabilities into simple, compelling messages and tools that resonate with customers, with a clear understanding of the target markets and buyer personas
Work closely with Product Management to build a shared market and product vision, and a cooperative relationship that forms the foundation of all product marketing activities
Author compelling, high-quality content, both at a business and a technical level, in a variety of formats including print, web, social media, and video. You like to write and present
Launch products and collaborate with field teams to execute marketing campaigns; be a subject matter expert and a go-to resource for the sales and field marketing teams
Effectively work at building and executing plans that cross different functional groups, including product management, business development, and sales
Represent the company in customer engagements and at events, to evangelize our point of view
Track the data security market and competitive landscape in collaboration with product, marketing, and sales leadership.

we are a fast-growing, global leader in energy-based solutions for Aesthetics and Eye-Care. We are based in Yokneam, Israel (with offices also in Tel-Aviv) with a strong business performance worldwide.
we are looking for a Product Manager for the Aesthetics Business, which includes a broad portfolio of leading solutions in the market as well as an exciting innovation pipeline. The Product Marketing Manager will be responsible for driving the business growth of the assigned product portfolio and oversee the 360 product marketing aspects of the products.
Key responsibilities:
Owns and leads all product aspects relating to the assigned products, from product inception to launch and throughout the lifecycle of the product
Develop the product requirements based on customer and patient insights, needs and business aspects and follow them throughout the product development process
Owns the product value proposition and associated claims. Develops the product marketing toolkit including educational, sales and marketing tools
Perform business intelligence, market & competitive analysis and translate them into actionable business goals
Develops global go-to-market strategies in collaboration with regional teams (segmentation, targeting, positioning, pricing) to drive market share and profitable growth
In cooperation with the Clinical department, developing educational tools and programs for customers on the clinical value and product use to drive adoption of our offering in the field
Coordinating the assigned products activities in a multi-functional organization; including marketing, sales, operations, engineering, and services teams, while ensuring compliance with quality systems and regulatory requirements
Take an active part in the strategy and roadmap discussions of new product introductions
Be the Product Champion! Instill a sense of excitement about our products within the organization, and the relevant community as a whole.

About the Role
We are seeking a Product Marketing Manager (PMM) with 3-5 years of experience to join our global team. This role is ideal for a storyteller and strategist who can lead positioning in the market and equip our sales teams and partners with the tools they need to win. As a Product Marketing Manager, you will play a significant role within the wider Product team, working across Product, Sales, and Marketing to balance hands-on enablement execution with opportunities to influence strategic positioning and go-to-market planning. You will own messaging and GTM with a particular focus on Public Safety, including law enforcement, critical infrastructure, emergency management, and government agencies.
?Why Youll Love This Role
* Youll be both hands-on and strategic, shaping our market story while building the sales tools that directly drive impact.
* Youll have the opportunity to influence positioning and GTM strategy, working closely with Product, Marketing, and Sales leadership.
* Youll be the storyteller who translates technical capabilities across SaaS platforms, hardware, and services into narratives that resonate with government agencies, public safety organisations, enterprises, and digital-first buyers.
* Youll develop deep expertise in complex, mission-critical verticals, with Public Safety as a key area of focus.
* Youll see your work in action across high-visibility product launches and critical sales cycles, with a direct line of sight to revenue impact.
What Youll Do Positioning & Messaging
* Support the development of value propositions and messaging frameworks tailored to key verticals and buyer personas.
* Translate technical product features into compelling, customer-centric narratives that connect technology to business and operational outcomes.
* Create competitive insights and battlecards to differentiate our solutions in the market.
* Build a strong working understanding of the regulatory, procurement, and operational context of Public Safety (e.g. law enforcement, emergency management, government agencies). Sales Enablement
* Develop enablement tools such as demo narratives, discovery question frameworks, and objection-handling guides to support sales teams across complex, multi-stakeholder sales cycles.
* Build and maintain playbooks, decks, one-pagers, FAQs, and ROI calculators suited to different buyer types, including enterprise and public sector procurement processes.
* Deliver enablement training for sales teams and channel partners, ensuring readiness across target verticals.
* Track adoption and effectiveness of enablement content, iterating based on win/loss data and field feedback. Go-to-Market (GTM) & Launches
* Partner with Product Management, marketing, sales and other stakeholders on product and feature launches, defining GTM motions suited to Public Safety.
* Prepare GTM assets, including launch decks, messaging briefs, and customer-facing materials.
* Act as an internal and external evangelist, representing the company at tradeshows, conferences, webinars, and partner sessions. Customer Stories & Insights
* Collaborate with Sales and Marketing to create case studies, testimonials, and solution briefs across key use cases.
* Gather market and customer insights to refine positioning and GTM approaches.
* Engage directly with customers by attending meetings, demonstrations, and tradeshows to build understanding and strengthen relationships.
* Use AI-powered research tools to accelerate competitive intelligence, voice-of-customer synthesis, and market trend analysis.

Were hiring a Senior Product Manager to lead product activation and adoption, with a strong focus on in-product enablement- designing guidance, onboarding, and embedded learning experiences that help customers realize value faster.
What Youll Be Doing
Own the end-to-end activation journey: onboarding, time-to-first-value, and recurring usage patterns.
Design and ship scalable in-product guidance and enablement experiences that help users understand what to do next- and why.
Define what knowledge belongs in-product vs Academy vs Docs, and ensure consistency across surfaces.
Build measurable systems for improving adoption: instrumentation, funnel analysis, experimentation, and iteration.
Partner with GTM (Sales, CS, Support) to reduce friction, align rollout expectations, and improve customer success outcomes.

We're looking for an enthusiastic and motivated individual who understands the power of exceptional product marketing. As a Product Marketing Manager, you'll become an expert on our product, our customers, the market and the competitive landscape. You'll shape our go-to-market strategy as well as the future of our product by working cross-functionally with our leadership, marketing and product teams.

Responsibilities:
Work closely with the product management, design, and customer experience teams to gather product feedback and ensure a seamless customer experience throughout the product life cycle.
Develop a deep understanding of the product, its unique value proposition, and target customer segments. Craft compelling positioning and messaging that effectively communicates the product's benefits and differentiation in the market.
Develop and communicate our value proposition through marketing materials, web pages, emails, product screens, and more, to drive feature adoption, success and retention.
Collaborate with cross-functional teams to develop and execute comprehensive go-to-market strategies that maximize awareness and user acquisition of the product.
Leverage customer research, feedback, and market intelligence to develop accurate customer segments and identify key customer pain points, needs, and preferences. Align marketing initiatives to address these insights and create compelling customer experiences.
Create impactful marketing materials, including product videos, website content, emails, and blog posts, that effectively communicate the value and benefits of our product to increase awareness and adoption
Plan and execute the successful launch of the new product, including coordinating marketing activities, monitoring campaign performance, and adjusting strategies as needed. Measure and report on campaign. effectiveness and make data-driven recommendations for optimization
Improve user journeys to increase customer acquisition, conversion, and engagement rates with impactful content.