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Required Demand Generation Manager- Base44
Job Description
As a Demand Generation Manager, you'll drive multi-channel demand programs, manage ABM strategies, and optimize conversion funnels to generate pipeline contribution and revenue influence. You'll work closely with sales and other teams to create and execute targeted campaigns while analyzing performance to ensure continuous improvement. You'll also collaborate with the Base44 B2C user acquisition team and creative team to create holistic and converting content and campaigns.
In your day-to-day, you will:
Own and execute multi-channel demand programs, running campaigns across paid, content syndication, and events targeting enterprise buyers
Lead ABM strategy and execution, identifying and tiering target accounts, coordinating with Sales, and running account-specific plays across platforms like LinkedIn and others
Manage the PLG-to-Enterprise conversion funnel, optimizing the path from self-serve sign-up to Sales-Qualified Accounts in collaboration with RevOps
Drive pipeline reporting and campaign analytics by building dashboards to track key metrics and inform decisions
Collaborate with Base44s B2C user acquisition and creative teams to create holistic and converting content and campaigns
Work with cross-functional teams to ensure successful execution of demand generation strategies.

Required Conversion Rate Optimization (CRO) Manager - Base44
Job Description
As a Conversion Rate Optimization (CRO) Manager, you'll take full ownership of our web pages and digital funnels, driving the transformation of website traffic into engaged customers. You'll identify friction points, run high-impact A/B tests, and use advanced AI tools to execute faster and smarter.
In your day-to-day, you will:
Own and significantly scale conversion rates, continuously elevating the user journey across all of our landing pages.
Leverage advanced AI tools to generate copy variations, analyze massive datasets, and write custom scripts for A/B test setups
Design, build, and manage a continuous pipeline of A/B and multivariate tests to optimize user journeys
Analyze quantitative and qualitative data to identify drop-offs, user friction, and areas for high-impact growth
Collaborate with marketing and design teams to ensure messaging is compelling and layouts meet modern UI/UX best practices
Present testing results, learnings, and actionable insights to stakeholders.

Meta is seeking a Creative Strategist to lead advertising creative strategy for the Israel market and the global gaming vertical. In this role, you will partner with key advertisers to develop data-informed, culturally resonant creative frameworks that drive measurable performance across Meta's advertising platforms, including our company, Instagram, and Reels. You will serve as a subject matter expert at the intersection of culture, technology and performance creative, helping gaming brands and Israel-based advertisers unlock growth through compelling, platform-native storytelling and creative innovation.
Creative Strategist, Israel & Gaming Responsibilities
Develop and drive creative strategy for gaming advertisers and Israel-market clients, translating brand objectives into platform-native creative frameworks across Meta's advertising surfaces
Lead cross-functional creative strategy projects in partnership with sales, marketing science, and product teams to deliver integrated solutions for advertisers
Analyze creative performance data and A/B testing results to identify patterns, generate insights, and iterate on creative hypotheses that improve advertiser outcomes
Build and present creative strategy narratives to advertisers and agency partners, adapting communication style for diverse audiences including brand marketers, performance teams, and executive stakeholders
Contribute to organizational creative strategy by developing scalable playbooks, vertical-specific best practices, and thought leadership content for the gaming and Israel market segments
Proactively identify emerging creative trends in gaming advertising and the Israel market, translating them into actionable recommendations for clients and internal teams
Leverage AI tools to accelerate creative ideation, brief development, performance analysis, and the production of scalable creative strategy assets
Coach peers on creative strategy methodologies, efficient workflows, and how to apply gaming and market-specific insights to client engagements
Align creative strategy priorities across multiple stakeholder groups, holding teams accountable to shared goals and surfacing tradeoffs when competing priorities arise.

The Client Solutions Manager partners with our most strategic clients to make sure they are successful with Meta. This is an opportunity to build and manage key relationships, serve as a consultative product expert and a trusted adviser in marketing, leading strategy, media planning, creative, tech integration, and measurement for our top clients across various verticals mainly Fashion. The Client Solutions Manager is a strategic solution-driver with a focus on developing ROI-positive marketing strategies, driving growth by constantly improving performance for advertisers and implementing measurement & attribution solutions.
This role is responsible for optimizing complex opportunities and using data and analytics to build consultative and technical solutions for our customers, providing business insights, driving revenue, advertiser education, and satisfaction through a consultative, data-driven approach. Success in this position requires consultative sales and analytical skills, a focus on client service and commercial acumen, and the drive to thrive in a dynamic, team-focused environment. You should have passion for our company, Instagram, Metas advertising solutions and the overall marketing/tech ecosystem.
Client Solution Manager, Tech & Commerce, 12 Month Contract Responsibilities
Track record of excelling in Client Solution Manager role and driving impact on solution adoption, revenue, and operational rigor
Identify, create, and implement marketing solutions grounded on achieving measurable business results for our clients
Develop vertical expertise, including industry research and perspective, to drive overall business objectives and marketing solutions for advertisers
Work with businesses to understand their objectives and develop the Meta strategy in partnership with the Client Partner and cross-functional teams, which will constitute building on insights, crafting marketing strategies and media plans, creative guidance and measurement recommendations
Provide dedicated account management to top clients, to develop, manage, optimize, and support strategic account plans, and leverage data to create business solutions for clients
Project Management - Work and collaborate with a group of internal cross-functional teams, managing complex work streams to optimize marketing objectives for clients. Manage analytics and dashboards to advise clients (for example daily client facing data/insights reporting, understanding performance across multiple accounts across multiple country used by clients)
Manage strategic marketing conversations with clients, agencies, and partners (media, creative, measurement partners, MarTech, etc.)
Manage internal account operations (revenue delivery, media recommendations, troubleshooting issues, optimization opportunities)
Manage planning, execution, ongoing reporting and optimisation of campaigns (Observe budget spend, manage internal analytics and dashboards, provide optimisation and real time recommendations).

Market Intelligence Analyst (Drone & Counter-Drone Systems)
We are looking for a strategic thinker to become the companys single Point of Contact for market knowledge. In this
role, you wont just track data; you will own the narrative of the global drone and counter-drone (cUAS) landscape. You
will be the single point technical, operational, and commercial developments, translating complex market noise into
clear picture, insights and recommendations that drive will contribute and influence our Product and Sales strategies.
Key Responsibilities:
Market Mastery Monitoring: Maintain real-time, comprehensive expertise in the drone and cUAS domains.
Monitor global news, emerging technologies, operational shifts, and regulatory changes across multiple
verticals.
Strategic Analysis: Go beyond data collection to provide deep-dive analysis. Synthesize information on
competitors (direct and indirect), market trends, and regional business climates to identify threats and
opportunities.
Business Enablement: Act as a strategic partner to the Product Management, Sales, and Marketing teams. Your
insights will directly influence the product roadmap, sales pitches, and go-to-market strategies.
Tooling Intelligence Infrastructure: Manage and optimize information-gathering tools. Focus on filtering
signal from noise to generate high-quality, actionable intelligence reports for executive leadership.
Cross-Functional Collaboration: Work closely with the CPO and cross-functional teams to ensure that market
reality is reflected in every decision we make.
Briefing and Reports: Address your knowledge when needed to different forums within the company, in verbal,
written and presentation formats.

We are seeking a strategic and data-driven Marketing Operations Manager (Temporary position for Maternity Leave)  to be responsible for optimizing, scaling, and tracking the performance of our marketing engine. This is a high-impact role responsible for ensuring that our marketing systems, data, and processes operate at peak efficiency. 
Youll oversee the marketing automation infrastructure (especially Marketo, Salesforce) and ensure its fully leveraged to drive demand, optimize performance, and align with GTM goals. Your work will directly shape how campaigns are executed, how attribution is measured, and how insights fuel revenue growth. You will have deep GTM processes understanding and constantly look for optimizing operational processes and proactive data insights using AI agents 
Responsibilities:
Process Optimization & AI 
Standardize and streamline operational processes for marketing, SDR and sales 
Continuously refine workflows to maximize productivity and minimize friction.
Lead dashboarding project management initiatives, ensuring on-time and successful delivery of cross-functional marketing programs.
Act as a change agent for AI operational excellence and cross-functional alignment. 
Systems & Automation
Own and manage the marketing tech stack (Marketo, Salesforce, Asana, Zoominfo, Make.com, Clearbit, Lusha, Dreamdata, Chili piper, Demandbase etc)
Design, implement, and optimize Marketo workflows to automate and scale lead management, nurturing, and campaign execution.
Serve as a Salesforce professional, ensuring accurate data, reporting, and integration across GTM systems.
Enhance marketing automation, lead scoring, nurturing workflows, and data synchronization.
Support and optimize email marketing programs, ensuring scalability, performance, and alignment with demand-gen and ABM strategies. 
Analytics & Reporting
Develop and maintain dashboards and reporting frameworks for campaign performance, funnel health, and marketing-sourced pipeline.
Manage attribution modeling efforts to identify high-impact initiatives.
Ensure data quality, integrity, and usability across all marketing systems.

Become a part of an exciting adventure bringing fun and truly social experiences to millions of players around the world - all from our offices in Poland (Warsaw) or Israel (Tel Aviv). As a Monetization Specialist, you will play a crucial role in shaping the revenue strategy and product performance of our titles. This is a dynamic position that combines business insight, marketing creativity, and a data-driven mindset to drive impact.

How will you make an impact with us?
Develop and execute monetization strategies aimed at maximizing revenue and player engagement.
Collaborate on the planning and execution of product launches and LiveOps calendars to meet KPIs and revenue targets.
Analyze and optimize monetization mechanics, pricing models, and promotions based on data insights and performance results.
Coordinate cross-functional teams (product, marketing, analytics) to align monetization efforts with product goals.
Lead or support special monetization-related projects to enhance the player experience and lifetime value.
Conduct market research and benchmarking to identify trends and new opportunities for growth.
Provide actionable insights and strategic recommendations to improve monetization performance.
Use tools like Asana and analytics platforms to track, plan, and report on monetization activities.

Required Account Executive (Israeli Market)
We are looking for a senior commercial leader to develop and scale our institutional activity in the Israeli market.
This role focuses on originating, structuring, negotiating and closing strategic partnerships with Israeli financial institutions including banks, PSPs , fintechs and other regulated entities.
You will be responsible for building the institutional pipeline in Israel from the ground up and driving meaningful revenue volume and margin growth.
This is a hunter role with full commercial accountability and clear ownership of results. You will work closely with company leadership and collaborate with Product, Compliance, Operations, Finance and Marketing to ensure strong execution from opportunity creation through onboarding and expansion.
Key Responsibilities:
Develop and execute the institutional growth strategy for the Israeli market
Build and manage a high value pipeline from zero
Originate and close complex enterprise level partnerships
Drive revenue volumes margin and long term partnership performance
Lead commercial structuring and negotiations with senior stakeholders
Navigate regulated environments and compliance driven sales processes
Provide market feedback to support pricing and offering decisions
Ensure smooth onboarding and support expansion of signed partners
This role includes full responsibility for the commercial performance of the partnerships you build.