לוח משרות דרושים מנהל שיווק בתל אביב יפו

were looking for a User Acquisition Manager to join our growing team and drive success through search-based platforms.This role requires expertise in Google app campaigns, Apple Search Ads, and scaling successful mobile apps. If you thrive in a data-driven, fast-paced environment and are passionate about mobile app growth, wed love to hear from you!
Responsibilities:
Hands-on campaign management for search platforms like Google Ads (UAC), Apple Search Ads, and others.
Execute and manage multi-million dollar campaigns / large-scale campaigns for mobile apps across search-based platforms, ensuring optimal performance and ROI.
Develop and implement strategies for scaling successful apps while maintaining efficiency and achieving KPIs.
Create and analyze data-driven reports, drawing actionable insights to drive growth and improve results.
Conduct A/B testing to measure performance uplift and optimize conversion rates.
Monitor and optimize campaign performance based on data, trends, and industry benchmarks.
Stay up-to-date with developments in mobile advertising platforms and identify new growth opportunities.
Collaborate with the creative team to develop high-performing ad assets tailored to the platform and audience.

What we are looking for: someone who understands paid marketing deeply (search, social, display, affiliates, etc.), can navigate the realities of attribution and tracking, and can translate multi-channel performance into decisions that improve CAC, ROAS, LTV, and payback. You should also be highly fluent with AI-driven analysis, confident inside each platforms native analytics, and able to use visualizations + AI to communicate insights and support data-driven decision making.

What youll be doing

Own analytics for paid user acquisition across channels (paid search, paid social, display/programmatic, affiliates, partnerships, etc.) and across platforms (web, iOS, Android)
Build and maintain end-to-end performance visibility: click -> landing -> activation -> paywall -> purchase -> renewal/retention
Develop and refine measurement approaches including:
attribution models (last-click, first-click, data-driven where available)
cross-channel cannibalization detection and analysis
incrementality and lift thinking (geo tests/holdouts/controlled experiments where possible)
Use AI tools to accelerate analysis, explore hypotheses, detect patterns/anomalies, and generate high-quality insights
Leverage each platforms native analytics tools (Google Ads, Meta, TikTok, DSPs, affiliate platforms, etc.) to understand what drives performance and to diagnose what is actually changing inside campaigns (creative, audiences, bidding, placements, pacing, attribution)
Monitor and optimize core performance KPIs tied to subscriptions: CAC, ROAS, CVR, LTV, payback period, churn/retention cohorts
Own ongoing monitoring to proactively detect drops, tracking glitches, attribution breaks, spend/performance anomalies, and funnel issues, and drive resolution with relevant stakeholders
Partner with UA managers and channel owners to identify opportunities, size impact, and prioritize actions (creative, targeting, bidding, landing pages, offers, paywall flows)
Deep dive into funnel drop-offs and cohort behavior by channel/campaign/audience/geo/device to explain whats driving performance
Design and analyze A/B tests (creative tests, landing tests, offer/trial mechanics), ensuring clean measurement and clear conclusions
Create recurring reporting and executive-ready narratives using strong visualizations: what changed, why it changed, and what we should do next
Improve data quality and tracking: event definitions, UTM governance, campaign naming, source-of-truth reconciliation across platforms

As a Product Marketing Manager focused on our mobile app experience, you will drive new ARR from subscriptions sold on our massively popular products and act as a key focal point between Product and Marketing teams. You will collaborate with internal teams across product, user experience, marketing, R&D, customer success, and more, to drive go-to-market and growth strategies for the apps.

What youll be doing:

Collaborate and become the liaison for mobile app product managers to fuel decision-making with marketing understanding and insights.
Craft compelling positioning and messaging frameworks that articulate the unique mobile apps value propositions, across different user segments.
Orchestrate comprehensive GTM strategies for new app features and launches, aligning cross-functional stakeholders to deliver impactful multi-channel campaigns.
Analyze market trends, competitor landscapes, and user behaviors to serve as the voice of the customer, turning deep insights into actionable recommendations for the product roadmap.
Drive adoption, retention, and growth KPIs by optimizing marketing funnels and collaborating closely with UA, ASO, and CRM teams on user acquisition and lifecycle initiatives.
Collaborate with the pricing team to define subscription tier positioning and packaging strategies that maximize revenue and user value.
Develop robust product onboarding and education experiences that bridge the gap between complex technical features and the optimal customer experience.

This is a perfect opportunity to join the worlds fastest-growing financial portal and a solid internet brand at an exciting time of record-breaking numbers while growing and developing your career path.

What youll be doing:

Manage Google Ads campaigns across multiple markets, covering Search and Display
Drive performance through structured testing of creatives, audiences, bidding, and landing pages
Analyze campaign data to identify growth opportunities and optimize conversion performance
Collaborate with our creative and design teams to develop and execute successful campaigns
Manage and allocate budgets to maximize ROAS and achieve profitability targets

We are looking for an Employer Brand Manager to join us. At Melio, our team leads the strategy and execution for Employer Branding, Employee Experience, and internal Learning initiatives. Operating across the US and Israel, we serve as the architects of Melios culture and reputation.
We manage our global social channels, the Melio Medium blog, and our Glassdoor presence, while producing high-impact content and videos for company milestones. From hosting technical meetups and conferences to organizing local happy hours and large-scale corporate events, we ensure Melio remains a top-tier destination for talent.
This is a temp position for 10 months.

What youll be doing
We are seeking a hands-on Marketing Manager to drive our B2B growth in Israel. This role requires connecting strategy to execution, transforming ideas into practical assets, and generating business impact through lead conversion. The role reports directly to the Head of Marketing, Israel.
Day-to-day in this role youll:
Define the local marketing strategy, translating goals into clear positioning, messaging, and go-to-market plans, with a focus on hands-on execution.
Drive full-funnel B2B marketing, from market awareness and lead generation to product adoption across Israeli companies.
Establish our company Benefits as a trusted brand within the HR community in Israel through strategic campaigns, partnerships, and targeted content.
Develop and own all core marketing assets, including Sales Enablement materials (pitch decks, one-pagers), landing pages, and campaign messaging.
Plan and execute local B2B campaigns and events (meetups, conferences), utilizing LinkedIn as a primary B2B channel for awareness and demand generation.
Manage relationships with key agencies, suppliers, and partners for efficient execution.

We're looking for a Senior Business Analyst to help build the technical foundation that powers our cross-sell growth and revenue measurement across all DTC products.
You'll join our Analytics team in Tel Aviv to create the data infrastructure that turns customer journeys into measurable expansion opportunities. As scales across insurance lines, this role bridges the gap between raw data and the automated systems that drive our AI-powered revenue growth.
In this role you'll:
Facilitate cross-sell initiatives by building data frameworks (identity resolution, behavioral tagging) that help Company Leads and Product teams identify and measure opportunities across car, pet, and renters products
Automate revenue measurement systems by taking existing MMM, incrementality, and attribution models and building the ETL logic layer that makes them work together autonomously
Drive MarTech and revenue automation through DBT models that ensure seamless data flows between our warehouse and platforms like Google Ads and AppsFlyer
Contribute to partnership systems by supporting the technical rebuild of our partnership data infrastructure for accurate tracking and attribution of third-party leads
Collaborate with Data Platform teams to ensure revenue requirements are reflected in our data stack, acting as the technical bridge between raw data lakes and business analytics
Enable revenue squads by building shared DBT models and centralized tracking systems that Car, Pet, and Renters teams need to hit their DTC goals
Build scalable frameworks that turn analytical concepts into production-grade, automated pipelines within our data warehouse

We're looking for a detail-oriented and proactive Associate Partnerships Manager to support and scale Partner Program.
This role focuses on day-to-day execution, operations, and optimization of affiliate partnerships, while working closely with the Strategic Partnerships Manager and cross-functional teams. It's a great opportunity for someone looking to grow their career in performance marketing and partnerships within a fast-paced, data-driven environment.
We believe three things matter for every role : drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role you'll:
Support onboarding of new affiliates, including account setup, documentation, tracking, and link creation
Manage day-to-day affiliate operations, acting as a point of contact for operational and technical questions
Monitor affiliate performance, troubleshoot tracking issues, and flag optimization opportunities
Review affiliate content and creatives to ensure brand, legal, and compliance alignment
Assist with campaign launches, promotions, and partner communications
Prepare regular performance reports and insights to support optimization and decision-making
Collaborate with internal stakeholders (marketing, legal, product, finance, operations) to resolve issues and support partner needs
Support scaling efforts across markets by ensuring operational readiness and consistency

we are looking for a User Acquisition Manager (Google Ads) to drive growth through large-scale global performance campaigns.
This is a perfect opportunity to join the world's fastest-growing financial portal and a solid internet brand at an exciting time of record-breaking numbers while growing and developing your career path.
What youll be doing:
Manage Google Ads campaigns across multiple markets, covering Search and Display
Drive performance through structured testing of creatives, audiences, bidding, and landing pages
Analyze campaign data to identify growth opportunities and optimize conversion performance
Collaborate with our creative and design teams to develop and execute successful campaigns
Manage and allocate budgets to maximize ROAS and achieve profitability targets.

Were looking for a Senior Brand & Marketing Designer with strong visual taste and the ability to scale high-quality design across a growing set of marketing touchpoints. Reporting to the Head of Marketing, youll care deeply about craft while staying pragmatic, designing assets that convert, scale, and stay consistent across channels. You understand how design supports product storytelling, lifecycle, and partnerships, and youre excited about evolving both the brand and the way design work gets done.
What youll do
Take a leading role in shaping and elevating our companys online presence, with a strong focus on website, landing pages, and key user journeys.
Lead the design of our companys marketing assets across social, lifecycle, paid, partnerships, and product storytelling.
Evolve and maintain our companys brand system, ensuring it reflects a confident, upmarket, growth-ready position.
Collaborate closely with Product Marketing and Brand to translate product value into clear, credible visual stories.
Own motion design across marketing - including product videos and micro-animations.
Raise the quality and consistency of marketing assets by building better templates, reusable systems, and AI-assisted workflows that enable faster iteration and self-serve creation without sacrificing craft.

We're looking for a results-oriented Strategic Partnerships Manager with B2B and B2C experience, exceptional relationship-management skills, and a strong strategic mindset.
You'll focus on building, maintaining, and scaling strategic relationships with affiliates and partners, driving business growth and identifying high-impact opportunities across Lemonade's partner program. You'll work closely with the Program Manager and cross-functional teams to optimize performance and efficiently scale the program globally, with additional focus on the European market.
We believe three things matter for every role at Lemonade: drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role you'll:
Identify, recruit, and onboard new affiliates across products and markets to expand Lemonade's partner program
Own relationships with existing affiliates, acting as the main point of contact and fostering long-term partnerships
Negotiate commercial terms and payouts, review content and creatives, and ensure alignment with business and brand goals
Identify growth opportunities with both new and existing affiliates, including joint campaigns and co-branded initiatives
Develop and execute partnership initiatives to maximize revenue and customer acquisition
Conduct regular business reviews, analyze performance metrics, and optimize partnership effectiveness
Collaborate closely with marketing, product, legal, content, and operations teams to execute and scale initiatives
Lead expansion and scaling of the European market by onboarding high-quality partners and growing existing relationships
Stay current on industry trends, competitor activity, and emerging opportunities in affiliate and partnership marketing

The Salesforce Marketing Cloud / Marketing Services business analyst reviews and evaluates business systems, processes, and requirements to design, implement, and enhance marketing automation systems that meet overall client business objectives.
The business analyst is responsible for leading workshops, overseeing configuration of the system, and managing relationships with customers and internal stakeholders. He/she can lead a workstream for large projects and guide the work of the supporting team.
The BA should act as a strategic advisor to help clients get the most value out of their marketing automation system and their consulting engagement.
Responsibilities:
Engage with clients to assess their current sales and marketing landscape and processes and distill business requirements/user stories.
Lead onsite client workshops to share marketing automation framework, best practices, and case studies.
Work with clients to shape marketing automation strategy and define and scope projects to address specific needs.
Guide marketing automation administration, configuration, migration, campaign execution, and testing activities.
Manage agile business executives and work with them to successfully complete the program.
Mentors other consultants and business analysts throughout the project.
Supports the project manager in identifying and mitigating risk and resolving issues.
Keep up-to-date on latest industry trends and research to share with clients and to continually optimize their marketing automation strategy.

we are looking for a Ecommerce Business Analyst.
The eCommerce Manager role will lead BayBridgeDigital eCommerce site transformation and enhancements. S/he will leverage sales and web metrics to make strategic recommendations with a targeted focus on maximizing platform adoption to drive improvement in conversion rate. In addition to serving as the subject matter expert on the Salesforce Commerce Cloud/Demandware platform, s/he will focus on activation of product, content and promotion on the sites.
Job Responsibilities
Merchandising and Website Enhancements
Oversee e-commerce daily operations, performance, analysis and provide insights
Manage site merchandising, troubleshoot on-site bugs and identify opportunities for improvement
Lead A/B testing strategy and QA to improve all web programs
Manage web calendar for product launches, site updates, marketing communications, promotions, etc.
Manage all online product content for web data loads, accurate inventory and product information
Lead coordination between creative and technical teams, suggesting and implementing appropriate strategies for all website operations
Review customer journey through the site, recommending adjustments including site search, navigation, and other features
Aggregate all available data and analytics to accurately identify areas of opportunity for growth

At UVeye, we're on a mission to redefine vehicle safety and reliability on a global scale. Founded in 2016, we have pioneered the world's first fully automated suite of vehicle inspection systems. At the heart of this innovation lies our advanced AI-centric technology, representing the pinnacle of computer vision, machine learning, and generative AI within the automotive sector. With over $380M in funding and strategic partnerships with industry giants such as Toyota, Amazon, General Motors, Volvo, and Hertz, our technology is utilized in manufacturing plants, dealerships, wholesale auctions, delivery fleets, security checkpoints, and more. Our growing global team of over 250 employees is committed to creating a workplace that celebrates diversity, encourages teamwork, and strives for excellence. We are seeking an experienced Head of Vendor Strategy & Commercial Operations who will own vendor sourcing, negotiation, contracting, onboarding, and ongoing performance, while designing a robust, repeatable operational process between each vendor and the internal teams they support. This role plays a key role in shaping and advancing the company’s vendor strategy to drive significant year-over-year cost reductions across the vendor base, without compromising quality, service levels, or compliance.
A day in the life and how you’ll make an impact:
* Lead commercial negotiations with new and existing vendors, including renewals, ensuring competitive pricing, strong SLAs, and long-term value.
* Own the end-to-end contract lifecycle in partnership with Legal, from requirements definition and redlining through execution and signature.
* Partner with internal teams (Operations, R&D, Security, IT, Finance, Support, etc.) to understand business needs and translate them into clear vendor requirements, scopes, and operating models.
* Design, implement, and continuously improve the operational workflows that govern how internal teams engage with vendors.
* Own vendor onboarding and internal rollout, ensuring clarity around roles, responsibilities, escalation paths, and performance expectations.
* Lead vendor governance, risk, and compliance efforts, ensuring vendors meet security, privacy, legal, and operational standards and that risks are proactively identified and mitigated.
* Manage ongoing vendor performance through regular reviews and quarterly business reviews (QBRs), driving accountability and continuous improvement.
* Analyze vendor spend, identify consolidation and re-sourcing opportunities, and deliver significant year-over-year cost savings.
* Serve as the primary internal escalation point for vendor-related issues, coordinating cross-functionally to drive timely resolution.
* Maintain centralized vendor documentation (contracts, scorecards, risk assessments, process maps, and renewal calendars), ensuring accuracy and accessibility.
* Support the deployment, administration, and adoption of third-party risk management and contract lifecycle management tools used to manage vendor data and workflows.
* Partner with Finance on budgeting, forecasting, and financial planning related to vendor spend.
* Champion vendor management best practices to improve efficiency, predictability, and compliance across the organization.