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we are looking for a Product Marketing.
Key Responsibilities:
Own the development of Zotas vertical messaging by translating product capabilities into clear value propositions and impactful market narratives.
Lead creative messaging and campaign angles in close partnership with the Sales team to ensure a unified voice across the website, marketing campaigns, and sales collateral.
Leverage user insights, data, and market segmentation to identify new growth opportunities and optimize funnel performance.
Manage new lead communication and engagement programs, including designing lifecycle email flows and supporting outbound marketing initiatives.
Guide the direction of organic content (SEO and GEO) by aligning topics with market demand, strategic verticals, and user data.
Drive both top of funnel and bottom of funnel initiatives by crafting positioning that moves prospects from initial interest to conversion and action.

Growth Marketing Manager Kendago is a global AdTech company helping top DTC brands grow through smart digital optimization, creative innovation and performance-driven marketing. We are looking for a talented, data-oriented and creative Growth Marketing Manager to join our CRO team and drive growth funnel performance through full-funnel analysis , experimentation and data-led optimization. This role is ideal for someone who combines strong marketing instincts with sharp analytical skills and knows how to turn data, user behaviour and testing into measurable business impact across the funnel. You will uncover growth opportunities, identify funnel drop-offs and lead optimization efforts that improve conversion, engagement, retention and revenue. You will work closely with creative, media buying, analytics and development teams in a fast-paced, high-impact environment. Our office is located in Kiryat Ono. This is a hybrid position, including three work-from-home days per week

Responsibilities:
What You'll Be Doing:
* Own and optimize the end-to-end marketing funnels for multiple DTC brands, from first ad interaction to purchase and post-purchase engagement
* Analyze funnel performance across acquisition, landing pages, on-site journeys and conversion points to identify growth opportunities and friction areas Proactively dive into data across the funnel, identify trends, anomalies and behavioral patterns, and turn them into actionable insights that drive growth
* Translate performance data, market research and user behavior into actionable hypotheses, prioritized recommendations and testing plans
* Lead A/B and multivariate testing initiatives to improve conversion, engagement, average order value and retention
* Work closely with creative, media buying, analytics, development and brand teams to improve messaging, offers, landing pages and user flows
* Monitor and report on key growth and funnel metrics including CVR, CTR, CPC, CPA, AOV, retention, LTV and engagement
* Segment audiences and behavioral patterns to uncover meaningful performance insights across different traffic sources, products and customer journeys
* Connect the dots between media performance, user intent, on-site behavior and business outcomes
* Stay up to date with growth, CRO and experimentation best practices, bringing fresh ideas and stronger analytical thinking into the team Take initiative in identifying new optimization opportunities, asking the right questions and using data-driven insights to influence priorities and business decisions

Biz Dev:
CRO

Remote/Part time:
Remote

We are seeking a highly execution-oriented Product Marketing Manager to join our global marketing team.
This role sits at the intersection of Product, Sales, and Marketing and is responsible for translating complex AV hardware and software solutions into clear value propositions, differentiated messaging, and effective go-to-market execution.
This is a hands-on role. The ideal candidate is not only strategic but also operational - someone who owns deliverables, builds materials (demand gen, enablement), drives launch readiness, and works closely with cross-functional teams on a daily basis.
Key Responsibilities
Product Positioning & Messaging
Develop compelling value propositions for Kramers AV hardware and software portfolio
Translate technical features into customer-centric benefits and use cases
Build messaging frameworks tailored to vertical markets and regional needs
Ensure consistency across website, campaigns, and sales materials
Go-To-Market & New Product Introductions (NPIs)
Lead go-to-market planning and execution for new product launches
Develop launch kits including presentations, one-pagers, FAQs, competitive positioning, and training materials
Coordinate launch readiness across Product, Sales, Operations, and Regional Marketing teams
Align product roadmap milestones with marketing and campaign calendars
Sales & Channel Enablement
Create sales enablement tools: battlecards, pitch decks, solution briefs, demo scripts
Support training sessions for global sales and regional teams
Equip channel partners with clear positioning and messaging
Gather field feedback and continuously refine positioning
Competitive & Market Intelligence
Monitor AV industry trends, competitive landscape, and emerging technologies
Maintain competitive battlecards and differentiation messaging
Support pricing and packaging discussions with data-driven insights
Campaign & Digital Collaboration
Work closely with Digital and Campaign teams to support demand generation initiatives
Provide product-focused content for website updates, webinars, events, and thought leadership
Ensure accurate and compelling representation of products across all digital touchpoints

we are looking for a Product Marketing Manager.
Responsibilities include:
Support commercialization and go-to-market of new products and features - including positioning, packaging, pricing, competitive landscape - and product roadmap based on deep understanding of market needs.
Work with the product team to analyze needs and our value proposition per persona and educate both internal and external stakeholders on our product features and their benefits.
Improve new logo and upsell win rates with a differentiated, data-driven value story that you bring to life with a suite of market-facing materials and tools for our GTM team
Sales enablement: Provide strategic support and tailored assets for high-value, strategic sales and client meetings in partnership with sales, product, and marketing teams
Initiate assets and content creation (e.g. case studies, data sheets, solution briefs, product videos, website copy, release announcements) to articulate the benefits of the product to the world
Maintain product and service-line documentation for our care delivery products

seeking a highly experienced and results-oriented Managing Director to lead our image product line. This pivotal role offers the opportunity to drive significant growth and innovation within a dynamic and rapidly evolving market.
Responsibilities:
Own full P&L accountability for the image product line, ensuring sustainable revenue growth and profitability.
Develop and execute a comprehensive business plan for growth, including market analysis, go-to-market (GTM) strategy, product roadmap alignment, and operational execution.
Define and monitor the companys business goals for image and build the overarching strategy to achieve them.
Lead and matrix-manage a cross-functional team (Sales, Marketing, Product, Customer Success, Operations) dedicated to Images success.
Collaborate with Product leadership to shape product direction, ensuring offerings align with customer needs, competitive trends, and future market opportunities.
Drive go-to-market excellence, including positioning, messaging, pricing, packaging, and channel strategy.
Establish clear cross-company processes that ensure communication, alignment, and execution at scale.
Serve as the primary advocate and representative of the image business line, champion its priorities internally across the organization, and represent it externally with customers, partners, industry stakeholders, and at executive and leadership levels.
Identify and pursue strategic partnerships that accelerate growth and product adoption.
Monitor KPIs, market signals, and customer feedback to continuously adapt strategies and maintain a competitive advantage.

Own the global pricing and packaging strategy across all products, customer segments, partners, and strategic partnerships.
Lead and manage a pricing team to execute pricing initiatives and maintain operational excellence.
Lead pricing simplification initiatives and identify high-impact changes that improve clarity, revenue, and customer experience.
Continuously monitor pricing effectiveness based on sales performance, customer adoption, competitive landscape, and product evolution.
Partner with Product, Sales, and GTM leadership to develop pricing for new offerings and evolve existing ones.
Ensure all pricing decisions are data-informed and aligned with company goals - leveraging competitive intelligence, market trends, and customer feedback.
Drive consistent pricing execution across new and renewal business, from self-service to enterprise.
Define and enforce pricing governance frameworks.
Help evolve our monetization systems and tooling to support pricing automation and reduce friction.
Develop and deliver sales enablement, training, and best practices to improve pricing execution.
Champion a pricing model that is both strategic and executable, avoiding complexity that does not deliver measurable value.

Were looking for a strategic and creative Product Marketing Manager to drive the go-to-market success of our products. Youll own product launches end-to-end, craft compelling product narratives, and bring new features to life through powerful positioning and storytelling.

This role is perfect for a marketer who thrives at the intersection of product, sales, and customer insights, and loves translating complex features into simple, differentiated messaging that resonates.

What Youll Be Doing

Own product launches: Plan and execute go-to-market strategies for new products and features - including launch briefs, enablement, messaging, and more
Develop compelling positioning & messaging: Craft clear, differentiated narratives that communicate value across personas and segments
Partner with Product: Stay close to the roadmap and influence development based on customer feedback and market insights
Enable Sales & CS: Create pitch decks, battlecards, one-pagers, and internal training materials
Conduct customer and market research: Understand target users, buyers, and competitors to inform everything you do
Collaborate cross-functionally: Work across Product, Design, Sales, and Comms to ensure consistency and impact

Required Product Marketing Manager
Israel: Tel Aviv/ Hybrid (Israel)
Marketing | Full Time | Job Id: 25204
Why Join Us?
Join the Product Marketing Management team for Hybrid Mesh Network Firewalls to make an impact on our visibility, enablement and pipeline creation.
Key Responsibilities
Plan, develop and execute product launches and theme-based marketing programs, starting from core messaging to the development of customer-facing assets, field enablement, and promotional activities
Become an expert in your product/solution area; follow industry trends through analyst reports; work in lockstep with Product Management to understand product roadmap, translate key technical capabilities into compelling value propositions, and provide close ongoing product lifecycle marketing support
Develop thought-leadership and marketing assets designed to accelerate momentum across the different stages of the buyers journey (videos, research reports, bylines, infographics, white papers, webinars, brochures etc.) ensuring clarity and consistency of message
Lead high quality and timely execution of marketing campaigns, working with cross-functional teams such as PR, Digital, Web, AEO/SEO, Field Enablement, Technical Marketing, Competitive Intelligence, as well as external vendors and agencies
Drive sales and partner enablement activities; act as key contact with the relevant organizations driving communications of product direction, positioning, key messages and sales collateral
Present our products and solutions in formal and informal settings. Evangelize our solutions portfolio to our customers through webinars and other channels.

We are looking for a Product Marketing Leader with deep strategic thinking and a passion for translating product value into clear, compelling customer narratives.
In this role, you will sit at the intersection of product strategy, customer insight, and marketing execution, owning the storytelling behind our most important initiatives and ensuring consistency across every customer touchpoint.
You will lead product value articulation end to end, from market and customer research, through defining core USPs and shaping launch narratives, to execution across landing pages, email, and full funnel marketing experiences.
We believe three things matter for every role: drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role you'll:
Own positioning and messaging for new products, major features, and strategic initiatives, defining what is new, why it matters, and why now
Translate product strategy and capabilities into clear, differentiated customer value that resonates across segments
Shape launch narratives end to end, from early go-to-market alignment with product teams through post-launch optimization
Lead qualitative and quantitative customer research to uncover real motivations, needs, and objections, and use those insights to sharpen messaging
Guide copy and narrative direction across landing pages, lifecycle emails, and marketing funnels to ensure consistent and compelling product storytelling
Improve conversion and feature adoption by continuously testing, measuring, and refining how we communicate value
Reduce go-to-market friction by embedding messaging strategy early in the product development process
Partner closely with leadership and cross-functional teams to shape go-to-market strategy, align on product narratives, and strengthen customer-facing communication across channels.

Welcome to Chargeflow Chargeflow is at the forefront of fintech + AI innovation, backed by leading venture capital firms. Our mission is to build a fraud-free global commerce ecosystem by leveraging the newest technology, freeing online businesses to focus on their core ideas and growth. We are building the future, and we need you to help shape it. Who We're Looking For - The Dream Maker As the Senior Product Marketing Manager at Chargeflow, you’ll be at the forefront of our customer journey, responsible for driving user engagement and conversion at every touchpoint. This role will oversee optimizing lead nurturing workflows, boosting landing page conversion rates, and refining customer and audience messaging for the marketing and sales teams. Your goal is to ensure that every interaction with our brand is impactful and aligns with our strategic growth objectives. This role involves utilizing managerial experience to lead key marketing functions and includes overseeing the content team and providing strategic guidance. Your Arena - Know your impact ?? Brand Messaging and Website Ownership
* Plan, create, and test messaging that engages users at critical points in their journey, providing value, driving product adoption, and encouraging feature usage.
* Partner with product teams to ensure messaging feels integrated and provides a smooth user experience.
* Own the website experience for all users. Sales Enablement
* Create and develop sales enablement materials and assets, such as pitch decks, one-pagers, battle cards, and customer success stories, to support the sales team in reducing friction during the sales process.
* Work closely with the sales team to understand and address pain points, equipping them with the right messaging, tools, and data to effectively engage potential customers.
* Provide ongoing training and resources to ensure the sales team is confident in communicating product benefits and handling objections. Competitor Research & Market Analysis
* Conduct regular competitor research to understand product positioning, messaging, and market trends.
* Use insights from competitor analysis to inform product positioning, marketing strategies, and sales enablement. Cross-Functional Collaboration
* Collaborate with sales, product, and customer success teams to align on key messaging, positioning, and customer insights.
* Support cross-functional projects and marketing initiatives to ensure consistency in customer communications and brand messaging. Lead Nurturing & Email Workflow Optimization
* Design, optimize, and execute lead nurturing email workflows that drive engagement, improve conversion, and support a seamless sales funnel.
* Work with content and design teams to craft compelling email content that resonates with our target audiences.
* Ensure top-of-funnel asset engagement and Landing Page Conversion Rate Optimization (CRO)
* Lead initiatives to increase landing page conversions by optimizing messaging, CTAs, layout, and user experience.
* Conduct A/B testing, user feedback sessions, and data analysis to refine landing page performance continuously. Team and Content Management
* Oversee the content team, ensuring high-quality output and alignment with the overall brand strategy.
* Apply managerial experience to guide and develop high-performing marketing initiatives.

Were looking for a Creative AI Solutions Specialist to join our AI Lab - a cross-functional group driving innovation, experimentation, and advanced AI capabilities across .

This role sits at the intersection of creative technology, product, and applied AI. Youll work on cutting-edge LTX-2 workflows, prototype new capabilities, help bring AI solutions to market, and act as a domain expert supporting teams across the company - from Product and Design to Sales and Business Development.

Success in this role requires strong ownership, curiosity, technical depth, and a passion for pushing creative AI forward.

What you will be doing
Build AI-driven creative workflows, PoCs, and production-ready pipelines (with a strong focus on LTX-2)
Experiment with generative AI to unlock new creative capabilities and solve high-end production challenges
Create workflows and custom LoRAs to showcase capabilities to clients and design partners
Partner with Business Development and major studios, providing technical demos and pipeline integration guidance
Act as a trusted technical advisor for clients and internal teams
Collaborate with Product, Research, Design, and Creative teams to turn innovation into impactful features
Own the ideation and exploration of new creative and AI-driven capabilities, driving initiatives from concept and research to tangible prototypes and production impact

We are looking for an exceptional Director of B2C Marketing & Monetisation to lead growth across a portfolio of B2C products operating across mobile apps, websites, browser extensions, and other digital platforms.
This is a full-stack B2C leadership role spanning growth, brand, and monetization. You will own marketing strategy and execution across multiple products, channels, business models, and funnels, while building a high-performing team that delivers scalable, measurable results.
What youll do
Own the end-to-end B2C marketing strategy across a multi-product portfolio, aligned with user growth, engagement, retention, revenue, and monetisation goals
Lead performance marketing, media buying, and paid acquisition across key channels, including Google, Meta, TikTok, search, display, video, programmatic, affiliate, and other paid sources
Drive organic growth through SEO, AEO/GEO, ASO, and content-led discoverability strategies across web, app, and emerging search surfaces
Build and scale user and data acquisition engines that expand reach, improve audience quality, and strengthen the companys first-party data assets and panel capabilities
Optimize the full customer lifecycle across acquisition, activation, engagement, retention, reactivation, loyalty, and conversion through lifecycle marketing, CRM, and marketing automation across email, push, in-app messaging, SMS, and remarketing channels
Own and evolve monetization strategy across subscriptions, freemium, upsell, cross-sell, ad monetization, pricing, promotions, partnerships, and conversion optimization
Build and scale partnership and distribution programs as meaningful growth levers
Own core marketing and business KPIs, including CAC, CPI, ROAS, conversion, retention, churn, LTV, payback, ARPU, and revenue contribution
Build a strong experimentation culture across creatives, offers, landing pages, onboarding flows, pricing, retention journeys, and monetization levers
Partner closely with Product, BI, Monetization, Creative, Operations, and senior leadership to translate business goals into scalable marketing execution.

We tare seeking a passionate and driven Product Marketing Manager to join our team of clear communicators and product experts.
In this role you will lead the development and execution of sophisticated marketing strategies to drive the growth and adoption of our B2B product portfolio. You will be instrumental in translating complex technical offerings into compelling and easily digestible narratives that empower our global Go-To-Market teams to effectively position and sell our products.
We are seeking a seasoned B2B product marketing professional with a proven track record of success. You possess exceptional written and verbal communication skills and are equally comfortable collaborating strategically with product management, design, and engineering as you are engaging with sales leadership, marketing teams, account management, and directly with customers to understand their needs and market dynamics.
You will play a pivotal role in crafting our product messaging, competitive differentiation, and marketing positioning. This position reports to our Head of Product Marketing.
What You'll Be Doing
Become a Subject Matter Expert. You are the go to person for our 200+ person Sales and Account Management teams when they need support on telling the story about your product/domain
Join and Lead Customer-Facing Sales Calls: Actively participate in sales calls with key customers to provide in-depth product knowledge, answer technical questions, and reinforce the value proposition.
Continuous learning-be a subject matter expert in your domains: Listen to our sales calls and speak to our GTM team and clients to understand our market positioning, trends, and buyer personas
Strategize product needs, marketing, and launch strategies. Youll work closely with our product team during the ideation stage, develop strategic plans, and execute on go-live and adoption efforts
Position your products/product features: Write briefs outlining product-specific positioning, including key benefits, FAQs, sensitivities, etc. Our marketing team will use these to create assets
Create sales materials and training. We sell based on stories, and our 200+-person Sales and Account Management teams need to know those stories. Youll work with Revenue Enablement to train our teams on our offerings
Ad-hoc needs: An urgent RFP, a vast sales call, a request from a current merchant, a deck for a speaking event our org often leans on the Product Marketing teams expertise in product and communication to help with these critical ad-hoc tasks
Collaborate with the team! Were a close-knit team of product marketers who help each other solve problems and constantly critique each others work. We make each other better.

Required Enablement & Competitive Intelligence Manager
Tel Aviv
About the role:
As our Enablement & Competitive Intelligence Manager, you will be the connective tissue between our product, sales, and SE teams, equipping them with the intelligence and training they need to win. Youll own our competitive intelligence landscape end-to-end, from managing battlecards and competitive tools to delivering high-impact enablement sessions that keep our field teams ahead of the market.
Youll partner closely with Product, Sales, and Solutions Engineering to translate product capabilities and competitive features into compelling narratives that drive pipeline and accelerate deals. This role is equal parts analyst, educator, and strategic advisor.
What youll do:
Competitive Intelligence:
Own and manage the companys competitive intelligence platform and tooling, ensuring data is current, accurate, and actionable.
Develop, maintain, and continuously refine battlecards for key competitors, incorporating positioning, differentiators, objection handling, and proof points.
Produce regular win/loss reports by gathering data from CRM, interviews, and deal debrief sessions; synthesize findings into strategic recommendations for sales and product leadership.
Monitor competitor product releases, pricing changes, marketing campaigns, and customer reviews to proactively identify threats and opportunities.
Deliver competitive briefings to sales and GTM stakeholders on a regular cadence.
Sales & SE Enablement:
Design and deliver structured enablement programs that train the Sales and Solutions Engineering teams on competitive positioning, objection handling, and differentiated value messaging.
Host regular sessions with SEs to walk through new product features and capabilities, ensuring the field is always current and confident in demos and technical conversations.
Create and maintain high-quality enablement assets including playbooks, cheat sheets, training decks, and on-demand learning resources.
Serve as the go-to resource for the field during active competitive deals, providing real-time intelligence and talk tracks.
Product & Cross-functional Collaboration:
Partner with Product Management and Product Marketing to deeply understand new features, roadmap priorities, and positioning as they evolve.
Translate product updates into field-ready messaging, ensuring Sales and SE teams can confidently articulate new capabilities from day one of launch.
Feed competitive insights and customer feedback back to the Product team to inform roadmap decisions and messaging strategy.
Collaborate with Marketing on external-facing competitive content and campaigns where appropriate.

As a Product Marketing Manager at our company, you will play a key role in planning and executing the product marketing strategy for our data security offerings. You will be the expert, voice, and go-to-market driver for our companys data security capabilities. You will drive positioning, messaging, content creation, and sales enablement for the product line that you are responsible for. You will work closely with stakeholders from product management, sales, field marketing, and technology partners to develop and execute your strategy and advance our mission.
Your Impact
Apply your data security knowledge to translate product capabilities into simple, compelling messages and tools that resonate with customers, with a clear understanding of the target markets and buyer personas
Work closely with Product Management to build a shared market and product vision, and a cooperative relationship that forms the foundation of all product marketing activities
Author compelling, high-quality content, both at a business and a technical level, in a variety of formats including print, web, social media, and video. You like to write and present
Launch products and collaborate with field teams to execute marketing campaigns; be a subject matter expert and a go-to resource for the sales and field marketing teams
Effectively work at building and executing plans that cross different functional groups, including product management, business development, and sales
Represent the company in customer engagements and at events, to evangelize our point of view
Track the data security market and competitive landscape in collaboration with product, marketing, and sales leadership.