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Were looking for a passionate creative to join our Marketing team as a Social Media Content Specialist. In this role, youll shape online presence by crafting compelling narratives and engaging content that resonates with our global audience.

This involves generating innovative ideas, crafting briefs and scripts, driving campaigns and collaborations that boost brand awareness and engagement, with a strong focus on working closely with diverse content creators in the U.S. market.

Wake up for this:

Establish and deliver a coherent social media strategy to strengthen growth, retention, and brand awareness
Own and manage day-to-day content operations across multiple social media channels
Lead influencer and brand collaborations, from inbound requests to proactive outreach, giveaways, and partnerships, with emphasis on the U.S. market
Source, curate, and share user-generated content (UGC) while building and nurturing relationships with creators and ambassadors
Lead the way campaigns and activations are brought to life on social media
Engage with our online community, responding to comments and mentions to maximize our brand perception
Develop and maintain a content calendar to ensure consistent and timely posting
Coordinate with paid campaign managers to align social media strategies with paid advertising efforts, ensuring cohesive messaging and optimized spending
Monitor, analyze, and report on performance, adjusting strategies as needed to improve engagement and reach

This is a key leadership position within us in the region. Reporting to our Vice President of Paid Media, you will shape our paid media strategy, leading our team, and ensuring our services remain the best.

You will define the strategic vision for your region and collaborating with our global leadership team to align on best practices and increase revenue for both our clients and our operations.

Your primary responsibilities will include:
Drive the strategic direction and growth of the Paid Media department in the region.
Lead strategic conversations with senior clients and key stakeholders, serving as the main Paid Media reference.
Oversee and define paid media strategies (Search, Social, Display, etc) aligned with client business goals.
Mentor and manage a team of paid media professionals, including strategy, guidance and hands-on involvement.
Foster a culture of continuous learning and professional development, ensuring the team remains at the forefront of industry trends and platform updates.
Oversee resource allocation to ensure effective execution.
Collaborate with other departments (e.g., SEO, Creative, Analytics) to develop integrated and holistic marketing strategies.