לוח משרות דרושים SEM \ PPC משרה מלאה

We are looking for a Paid Acquisition Manager to join our Performance Marketing team. In this role, you will be responsible for managing search campaigns across Google and Bing. You will work closely with data and CRO to maximise the ROI of the campaigns.

What You'll Do
Strategy: Develop and execute comprehensive paid media strategies aligned with overall marketing KPI targets, considering audience, competitive landscape, and industry trends.
Execution: Oversee end-to-end management of campaigns, including keyword research, ad creation, bid management, and A/B testing to optimize performance.
Budget: Manage and optimize budgets effectively, ensuring efficient allocation of resources to achieve results in line with ROI expectations
Reporting: Utilize analytics tools to monitor campaign performance KPIs, generate insightful reports, and make data-driven recommendations for continuous improvement.
Knowledge Base: Stay abreast of updates and changes in platforms (Google Ads, Bing Ads, Paid Social, etc.) and implement best practices to stay ahead in the competitive landscape.
Collaboration: Work with cross-functional teams, including SEO, content, CRO and design, to ensure integrated and cohesive digital marketing strategies.
Testing: Implement and manage a practice of testing and experimentation to identify opportunities for CAC efficiency and driving paid acquisition ARR targets.

We are looking for a User Acquisition Specialist to drive growth by planning, launching, and optimizing performance-driven paid media campaigns. The role involves managing large budgets, analyzing data, running experiments, and collaborating closely with creative, product, and analytics teams to continuously improve acquisition efficiency.
This is a one-man show role with real impact on the companys growth, revenue and targets. You will be in touch with all parts of digital marketing, work with top marketing tools, and learn the full digital marketing process from A to Z.
Key responsibilities
Plan, launch, and manage end-to-end paid media campaigns across Google Ads, Meta, and LinkedIn, from setup to optimization according to KPIs & Targets
Manage and optimize monthly budgets of hundred thousands ILS across multiple campaigns and platforms
Monitor daily performance, analyze results, and implement optimizations
Run A B tests on creatives, audiences, funnels, and bidding strategies
Collaborate closely with creative, product, and analytics teams to improve performance
Track and analyze key KPIs such as CPI, CPA, ROAS, retention, and LTV
Work hands on with app analytics and attribution platforms, Firebase and AppsFlyer
Build reports, insights, and clear recommendations using Excel and Google Sheets
Launch marketing campaigns via marketing automation platform (braze)
Stay up to date with performance marketing trends, tools, and platform changes.

We are looking for a Senior SEO/GEO Specialist to take full ownership of our brands discoverability. Your goal is to ensure we rank #1 on traditional search engines (Google) and serve as the "primary source" for AI Answer Engines (ChatGPT, Perplexity, Gemini). You will manage the entire ecosystem - from on-site content to off-site reputation and sentiment.



So, what will you be doing all day?

GEO: Optimize brand footprint to ensure high visibility and citation frequency within AI-generated responses and LLM summaries.
SEO: Lead technical SEO, schema architecture, and a high-authority content strategy that establishes topical dominance.
Reputation & Sentiment Ownership: Manage the brand's presence across all review platforms (G2, Trustpilot, Google Business) and community threads (Reddit, Quora) to influence the data AI agents crawl.
Agent Ranking & Tracking: Monitor and improve our ranking across "AI Agents"- ensuring our brand is the top recommended entity for industry-relevant queries.
Integrated Content Strategy: Create SEO-driven content that is structured specifically for "Answer Engine" retrieval (RAG-friendly formats).

Responsibilities:
Plan, execute, and optimize large-scale performance-based campaigns - mainly on search and social media.
Collaborate with the acquisition, content, design, and tech functions to achieve goals.
Hands-on ability to build this role from scratch, from setting the platforms to the creation of work methods and funnels
Develop and execute UA strategy for mobile web and desktop platforms.
Create, manage, and optimize ad copy and landing pages to improve conversion rates.
Generate comprehensive reports and insights
Monitor campaign performance, analyze data, and make adjustments to maximize ROI.
Stay updated on the latest PPC trends, best practices, and platform updates.

We are looking for a Junior PPC LATAM markets - Spanish/ Portuguese speaker to join our team.
Responsibilities
Hands-on campaign building and management
Full responsibility for more than $100Ks/Month account activity
Daily activity management, monitoring of results and optimization: Ads, assets, negative, SQR
Work with tight monthly goals
Expanding the activity (keywords, ads, campaigns) regularly based on sports events and with revenue focus optimization and business needs
Weekly & Monthly reporting and as requested

We are looking for a highly strategic and innovative professional to join our team as Senior Paid Social Campaign Manager. To succeed, you'll need to be analytical, technical, and creative, with a deep passion for the digital advertising ecosystem. The ideal candidate is a self-starter with a results-driven mindset, capable of planning, executing, and reporting on performance campaigns. You'll collaborate closely with our marketing, conversion, and creative teams to drive efficiency and growth, ensuring we meet and exceed our monthly targets.
Join our dynamic team and help shape the future of performance marketing!
Responsibilities:
Plan, manage, optimize, and scale Paid Social Campaigns across Meta, Snapchat, Tik Tok and other major networks.
Continuously monitor campaign performance, conduct in-depth data analysis, and provide actionable insights to drive ongoing improvement and optimization.
Take ownership of campaign measurement and reporting, producing detailed weekly and monthly reports across all relevant channels.
Stay ahead of industry trends by exploring different social platforms and emerging technologies, identifying opportunities to drive growth and innovation.
Collaborate closely with cross-functional teams, including Growth, Creative, and Analytics, to ensure seamless alignment and synergy across all marketing initiatives.
Identify and capitalize on new opportunities for scaling campaigns, translating insights and previous performance into effective media plans.
Stay informed about competitor activities, including best practices, creative strategies, conversion funnels, and offers, to maintain a competitive edge.

We are looking for a Performance Marketing Specialist (PPC) to manage and optimize Google Search, Display & YouTube campaigns alongside LinkedIn and other performance marketing platforms. This role is ideal for a hands-on performance marketer who thrives on data-driven decision-making, continuous experimentation, and aggressive optimization to drive customer acquisition and revenue growth.
Responsibilities
Own and manage Google Search Ads campaigns and full funnels, optimizing for high-intent, high-conversion traffic.
Scale Google Display and YouTube campaigns, ensuring a performance-driven approach with clear ROI.
Strategically expand paid acquisition efforts across other platforms as secondary channels.
Continuously optimize keyword targeting, ad copy, bidding strategies, and landing pages to improve conversion
Rates.
Plan and execute targeted ABM (Account-Based Marketing) campaigns in collaboration with sales and marketing teams.

If you have a proven track record in managing Facebook campaigns, a keen eye for visual storytelling, and a passion for leveraging data-driven insights to drive business success, we invite you to explore this exciting opportunity and contribute to our mission of delivering exceptional digital experiences to our customers.

Responsibilities:
Plan and execute Facebook campaigns for the US market.
Manage and optimize campaign budgets to ensure the highest possible return on investment.
Identify new growth opportunities.
Collaborate with internal teams or external agencies to produce compelling video content.
Work closely with the marketing team to develop creative concepts and storyboards for video campaigns.
Provide input on scriptwriting, shot lists, and visual elements to enhance the effectiveness of video content.

The Senior Campaign Manager, Digital Paid Media & Demand Generation is a pivotal role that requires an equal balance of strategic ownership (50%) and deep, hands-on campaign execution (50%). This role demands a seasoned B2B marketer who not only defines sophisticated, data-driven strategies but also thrives on being the primary daily user and optimizer within the paid media platforms and Account-Based Marketing (ABM) execution channels to drive measurable pipeline and revenue impact.

This position requires moving seamlessly between designing the quarterly campaign roadmap and managing granular bidding strategies, audience segments, and personalized ABM plays on a daily basis.



Essential Duties & Responsibilities

The responsibilities are split into an equal 50% Strategic Leadership & Analysis and 50% Direct, Hands-on Execution & Optimization.



Strategic Leadership & Analysis (50%)

Paid Media Strategy Development: Design and own the integrated, full-funnel paid media strategy (awareness / consideration / conversion) that directly supports global B2B demand generation and ABM objectives.
ABM Strategy & Framework: Lead the strategic development of Account-Based Marketing (ABM) demand generation, including defining target account lists, personalized campaign frameworks, and measurement approaches that drive engagement within key accounts.
Budget & Channel Prioritization: Guide prioritization of channels, budgets, and audience segmentation based on performance data, market insights, and strategic business goals.
Performance Measurement & Insights: Proactively analyze performance trends and develop comprehensive testing roadmaps (A/B testing, audience variations, bid strategies) to maximize ROI across both broad campaigns and targeted ABM initiatives.
Cross-Functional Alignment: Collaborate with stakeholders across Product Marketing, Content, Creative, and Sales to ensure campaign messaging, assets, and goals are fully aligned and optimized.


Direct, Hands-on Execution & Optimization (50%)

Direct Paid Media Platform Management (MANDATORY): Serve as the primary, hands-on owner for building, launching, monitoring, and optimizing all digital paid media campaigns.
Core Platforms: Google Ads (Search, Display, YouTube), LinkedIn Ads, Meta Ads (Facebook/Instagram), and potentially others.
Hands-on ABM Execution (MANDATORY): Own day-to-day execution of ABM programs, including launching, monitoring, and optimizing personalized ad campaigns, content syndication to target lists, and account-specific digital plays using native ad tools and other channel capabilities.
Full Campaign Ownership: Responsible for end-to-end execution, including:
Audience Creation: Developing and implementing granular audience segmentation (lookalikes, custom audiences, retargeting lists) and uploading/managing precise Target Account Lists for ABM campaigns.
Tracking & Operations: Working directly with the Operations team to ensure flawless tracking, lead flow, and reporting integrity across all channels, including specialized ABM reporting.
Daily Optimization: Conduct daily and weekly performance reviews, making immediate, tactical adjustments to bids, budgets, placements, and creatives to ensure campaigns hit efficiency and volume targets.