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4 ימים
Location: Tel Aviv-Yafo
Job Type: Seniors and Full Time
Required VP Product Marketing & Customer Education
Tel Aviv, Israel
At our company, Product Marketing sits at the intersection of product, sales, and marketingand is essential to how we bring our products to market and tell our story to the world. As we evolve and expand our platform, were looking for a seasoned Vice President of Product Marketing to lead our global product marketing function.
This is a transformative leadership role reporting directly to the CMO. Youll lead a high-performing team responsible for solution positioning, messaging, competitive differentiation, go-to-market strategy, analyst relations, and customer-facing storytelling. Youll bring together strategy and execution, uniting internal stakeholders around a cohesive narrative and enabling our teams to speak with one voice across every touchpoint.
Were looking for a proven leader who is both highly strategic and hands-onsomeone who can set a vision, inspire a team, and also roll up their sleeves to dive into messaging, launches, and customer engagement.
What You'll Do:
Lead and Grow the Team: Build, mentor, and scale a world-class product marketing team. Foster a culture of curiosity, excellence, and impact. Develop leadership capabilities across direct and skip-level reports.
Craft Messaging That Resonates: Own and evolve our messaging and positioning. Ensure it is differentiated, customer-centric, and aligned with our broader narrative. Tailor messaging for key personas across industriesfrom CMOs and strategy leaders to analysts and performance marketers.
Drive Go-to-Market Strategy: Partner with Product, Sales, and Customer Success to define and execute launch strategies for new products and features. Ensure launch excellence across content, enablement, measurement, and internal alignment.
Fuel Competitive Differentiation: Collaborate closely with our competitive intelligence and product teams to keep messaging fresh and aligned to market dynamics. Embed clear points of differentiation into every touchpointfrom sales decks to website copy.
Be a Thought Partner Across the Business: Work directly with VP- and C-level product and sales leaders as a strategic voice and challenger. Stay close to customers, analysts, and market trends to help inform product strategy and roadmap priorities.
Elevate Analyst and Market Perception: Partner with Communications and Analyst Relations to shape how we are viewed across the industry. Develop briefings, narratives, and supporting materials to influence analyst evaluations and category leadership.
Empower the Field: Collaborate with GTM teams to create the right content, tools, and training that drive commercial success. Ensure our front-line teams have what they need to deliver consistent, compelling customer experiences.
Deliver the Message Yourself: Actively participate in events, keynotes, webinars, and customer briefings as a lead storyteller for us. Represent the voice of the company and help bring our vision to life externally.
Requirements:
10+ years of experience in product marketing for SaaS, data, or technology companies; at least 5 years in a senior leadership role
Deep experience leading PMM in a multi-product, multi-persona environment, ideally in B2B or enterprise contexts
Strong track record of developing strategic messaging and positioning in complex, technical domains
Experience partnering closely with executive stakeholders across product, marketing, and sales
Proven ability to scale high-performing, engaged, and empowered teams
Exceptional storytelling and presentation skillswith the ability to simplify the complex and inspire audiences
A customer-first mindset, strong business acumen, and a passion for category creation and innovation
Comfortable navigating ambiguity and fast-changing environments with confidence and clarity.
This position is open to all candidates.
 
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מגייסת
דרושים במגייסת
Job Type: Full Time and Hybrid work
A leading technology company for digital marketing, located in Herzliya is looking for a sales Manager to join her excellent sales team.
In this position you will be responsible for:
Growing companys App Advertisers portfolio by promoting User Acquisition services
Own the entire sales funnel: build, track and manage an active sales pipeline to achieve and exceed monthly and quarterly targets
Seek out, Identify and approach new clients proactively, qualify and close deals
Perform regular follow-ups through phone calls, emails and social media
Manage prospects and activity reporting in companys CRM
Working closely with ad operations, tech and legal to expedite the sales flow
Act as an expert in the mobile marketing sphere, communicating with prospects in a professional consultative sales approach and build rapport
Requirements:
3+ years of experience in the Digital Advertising/AdTech/Performance Marketing industry a must 2+ years of experience as a Sales Manager/BDR/ SDR a must
Experience in working with mobile apps and overall mobile advertising ecosystem - big advantage
Ability to multitask in an organized manner
Strong business acuity, communication and negotiation skills, a passion for sales and marketing and a customer-centric mindset
Excellent relationship building skills (including C -Level Directors)
Independent, proactive, analytical, results-driven and out of the box thinker
Business level English both verbal and written. Other languages - big advantage
Experienced working with fast-paced technology organizations
This position is open to all candidates.
 
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קרול יועצים
דרושים בקרול יועצים
Job Type: Full Time
The Head of Program management

will lead a small team of project managers and directs teams to deliver a unique, high quality product within a defined schedule,
Requirements:
Lead all company projects end-to-end

Manage and mentor cross-functional teams

Own project scope, timeline, budget, quality, and risks

Ensure on-time, high-quality delivery

Align projects with company strategy and priorities

Handle stakeholder communication and reporting

Oversee project closure and documentation

Requirements:

Team leadership experience must

Background in global SaaS companies must

Agile experience must

Strong execution, accountability, and attention to detail

Excellent communication and stakeholder management

Experience in complex programs and full product lifecycle

B.A/B.Sc. in Industrial Engineering, Management, or Computer Science

This position is open to all candidates.
This position is open to all candidates.
 
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משרה בלעדית
4 ימים
מכון פילת מקבוצת היי קפיטל
דרושים במכון פילת מקבוצת היי קפיטל
מיקום המשרה: תל אביב יפו ופתח תקווה
סוג משרה: מספר סוגים
דרוש/ה אחראי/ת הצלחת לקוח 
לפעילות בישראל להרחבת השפעה והטמעת תכנים מובילים בשוק
תובילו פניות יזומות לארגונים תיאום פגישות, יצירת עניין וסגירת הזדמנויות
תשתתפו בפגישות עם לקוחות, תציגו את התכנים ותלוו תהליכים
תעברו הדרכות ותוכלו להנחות בעצמכם בהתאם לקצב ההתקדמות
תשתתפו במאמצי שיווק דיגיטליים כתיבת תוכן, ניהול קמפיינים, עבודה בלינקדאין
תהיו חלק מצוות קטן ואיכותי, עם הרבה מקום ליוזמה והשפעה
משרה היברידית באיזור המרכז
דרישות:
זיקה לתפקידי שיווק, פיתוח עסקי, מכירות או הדרכה
תואר ראשון
תקשורת בינאישית מעולה ויכולת פרזנטטיבית גבוהה
חיבור אמיתי לעולמות של פיתוח אישי / מנהיגות / השפעה חיובית
יכולת לימוד גבוהה לא נדרש ניסיון קודם בהדרכה או ייעוץ, רק נכונות להתפתח
אנגלית טובה מאוד חלק מהחומרים באנגלית
יתרון: ניסיון מול מגזר ארגוני / ציבורי המשרה מיועדת לנשים ולגברים כאחד.
 
עוד...
הגשת מועמדות
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22/06/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
we are looking for an experienced Product Marketing Manager (PMM) with passion to simplify complex technical concepts into customer-centric narratives.

In this role, you will own the product marketing strategy, positioning, messaging, and sales enablement for our products. You will work cross-functionally with product management, sales, customer success, and the broader marketing team to drive awareness, adoption, and engagement.



Key Responsibilities

Product marketing strategic planning and positioning
Develop and Execute Product Marketing Strategy - Create a comprehensive product marketing strategy plan aligned with company objectives.
Messaging & Positioning
Craft clear, compelling messaging and differentiated positioning that communicates the value of our products to key customer segments.
Sales Enablement
Create collateral, presentations, battle cards, and training materials to support the sales team and improve win rates.
Customer & Market Insights
Conduct market research, competitive analysis, and customer interviews to inform product strategy and marketing initiatives.
Content Development
Collaborate with content and demand generation teams to create case studies, blog posts, whitepapers, and videos that drive engagement and lead generation
Product Adoption & Retention:
Partner with customer success and product teams to improve onboarding flows, in-product messaging, and usage metrics through lifecycle marketing
Analysts relationships - Build and maintain analysts relationships
Performance Measurement - Track product marketing-influenced pipeline to ensure contribution to overall pipeline growth
Requirements:
5+ years of experience in product marketing, ideally within a SaaS or B2B technology environment
Background in cybersecurity, identity & access management (IAM)
Strong understanding of go-to-market planning, positioning, and value-based messaging
Excellent writing, communication, and presentation skills
Proven ability to work cross-functionally and influence stakeholders at all levels
Experience with CRM and marketing tools (e.g., Salesforce, HubSpot, Marketo) is a plus
Bachelors degree in Marketing, Business, or a related field; MBA is a plus
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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Location: Tel Aviv-Yafo
Job Type: More than one
Were looking for a strategic and curious Product Marketing Manager to help us shape and communicate the value of our HR Planning products. Youll collaborate with product, marketing, and sales teams to turn ideas into action and insight into growth.
Understand the needs, pain points, and buying behaviors of customers within the HR Planning space.
Translate product capabilities into customer-facing messages that drive impact.
Build tailored messaging, positioning, and collateral for new features, segments, and use cases.
Create content like one-pagers, slides, battlecards, web copy, and videos that support launches and pipeline growth.
Work cross-functionally to align on GTM strategy and ensure teams are enabled and equipped.
Support the creation and delivery of product stories across channels and personas (HR, IT, Finance).
Contribute to win/loss analysis, segment insights, and competitive intelligence.
Collaborate with marketing to design campaigns that amplify our narrative.
Be a fast learner whos comfortable jumping into projects mid-flight and iterating along the way.
Use product usage data, sales insights, and campaign metrics to optimize messaging and drive continuous GTM improvements.
Act as a strategic partner to Product, bringing market trends, competitive intel, and customer feedback into roadmap discussions.
Drive persona research and customer discovery initiatives to inform messaging, sales enablement, and product roadmap alignment.
Define and evolve the strategic narrative for HR Planning, partnering closely with product leadership to position us as a differentiated solution in a competitive market.
Requirements:
Essential:
Demonstrable experience leading product marketing efforts in a tech company.
Prior experience in product marketing is essential.
Experience working in global SaaS environments.
Strong grasp of the technical aspects of products, with the ability to translate complex features into value-based messaging and clear storytelling.
Preferred:
A natural storyteller with a strong grasp of rational thinking and structured communication.
Demonstrable curiosity and willingness to learn quickly, adapt, and work through ambiguity.
Experience working with or adjacent to product, engineering, or customer-facing teams.
Strong stakeholder management skills and ability to collaborate cross-functionally.
Comfortable using AI tools to enhance productivity, content creation, and strategic thinking.
Background in a related GTM or marketing role (e.g., sales enablement, growth marketing) with clear crossover into product marketing in a SaaS company.
Experience in B2B SaaS, value-based messaging, or HR tech is a plus.
Multilingual is a bonus, but not required.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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23/06/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for a content-first, SEO-savvy Product Marketing Manager who can distill technical complexity into compelling stories and actionable assets. Youll own the full product marketing lifecyclefrom market and competitive intel to content creation, analyst briefings, and sales enablement. Were not looking for a task-takerwere looking for someone who will own product marketing end-to-end, and make it impossible to imagine how we did it without them. If you have a sharp eye for detail, a startup mindset, a knack for balancing multiple projects simultaneously, and a passion for cybersecuritywe want to hear from you.
Responsibilities
What Youll Do:
Content Creation and SEO:
Own and execute a high-volume content strategy: SEO pieces, blogs, landing pages, whitepapers, eBooks, datasheets, and more
Ensure all content is optimized for SEO and LLMs, technically accurate, and aligned to our messaging
Leverage AI tools (responsibly) to scale content production and speed time to market
Create content mapped to key stages of the funneltop-of-funnel thought leadership, mid-funnel technical deep dives, and late-stage decision enablement assets
Write everything from in-depth reports and whitepapers to concise, visually appealing datasheets and infographics
Create short-form video content for LinkedIn, YouTube, etc., with technical insights, campaign ideas, and thought leadership
Take full ownership of content development, review, and delivery
Requirements:
Who You Are:
A Modern Storyteller: You excel at turning complex technical concepts into clear, compelling, and actionable stories that resonate with both technical and business audiences
Video Content Guru: Youre a natural in front of a camera, comfortable creating and editing short-form videos, and have creative ideas for engaging video campaigns for LinkedIn, YouTube, etc.
Cybersecurity Enthusiast: You follow cybersecurity news obsessively and are quick to dissect breaches and tie them back to product value
Collaborative Leader: You thrive in cross-functional environments and are proactive in fostering strong relationships with sales and product teams
Strategic & Tactical: Youre a planner who sees the big picture and executes with precision, balancing strategic priorities with hands-on tasks
Customer-Focused: You understand SaaS security challenges deeply and craft messaging that resonates with CISOs, security teams, and IT leaders
Requirements:
Cybersecurity startup experience - a must (ideally with experience marketing SaaS, cloud, or identity-related products)
Strong writing portfolio: SEO articles, whitepapers, blogs, technical assetsall personally written and owned
Proven experience creating content tied to different stages of the funnel
Track record of end-to-end product launches and campaign execution
Deep familiarity with SEO best practices, LLM-oriented content strategies, and keyword-driven planning
Demonstrated experience managing analyst relations and driving impactful briefings and inquiries
Experience supporting sales teams with enablement and content that moves the needle
Impeccable attention to detail and content accuracy, especially on technical topics
Strong collaboration skills with a global, cross-functional teamespecially product
Ability to self-manage in a high-growth, fast-moving environment.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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14/07/2025
חברה חסויה
Location: Tel Aviv-Yafo and Netanya
Job Type: Full Time
Were looking for a visionary VP of Product Led Growth to lead and scale our product-led growth efforts across the full customer journey, from first-click marketing experiences to deep in-product engagement. This role is an individual contributor with pivotal influence into our product-led growth (PLG) strategy, owning trial experiences, onboarding, and self-serve flows that drive user activation, retention, and conversion. Youll work cross-functionally with product, engineering, data and BI teams, and marketing to create intuitive, high-impact experiences that deliver value fast and keep users coming back.
As a VP, Product Led Growth at our company you will...
Own the end-to-end user journey from product trials and marketing tours to in-product onboarding and expansion.
Design and execute PLG experiences that reduce friction, accelerate time-to-value, and increase conversion.
Build and partner with a cross-functional team, including product designers, UX researchers, and content strategists focused on growth and engagement.
Partner with growth marketing and product teams to create interactive demos, product tours, and onboarding flows that convert visitors into lifelong users.
Leverage user data, experimentation, and research to inform UX decisions and iterate quickly (A/B tests, journey analytics, user sessions).
Define and monitor key success metrics such as activation rate, trial conversion, feature adoption, and retention.
Advocate for the user and help prioritize initiatives that improve usability and drive meaningful business impact.
Align UX strategies with overall go-to-market and product roadmaps, ensuring consistency and clarity at every touchpoint.
Requirements:
10+ years in UX, product design, or growth design with leadership experience.
Deep experience building self-serve user experiences in SaaS or PLG environments.
Proven success designing onboarding and trial flows that directly impact growth KPIs.
Data-informed mindset with experience using tools like Amplitude, Mixpanel, FullStory, and A/B testing platforms.
Exceptional leadership, collaboration, and communication skills.
A strategic thinker who is also hands-on when needed.
Bonus Points:
Experience working with DevOps, AI/ML, or technical B2B products.
Prior experience scaling UX in a fast-paced startup or scale-up environment.
Portfolio of experiments and flows that delivered measurable product growth.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We're seeking a results driven VP of Product to take full ownership of our product vision, strategy, and execution. This role is for a proven leader who thrives on accountability, builds data powered products, and delivers measurable business outcomes.
If youre a strategic thinker who turns insight into action and impact we want to hear from you.
Key Responsibilities
Define and shape the long-term product vision.
Develop, lead, and execute the overall product strategy.
Own the product roadmap and communicate it clearly across the company.
Collaborate with world-class engineering and data science teams to deliver on the roadmap.
Establish and implement best practices across the entire product lifecycle.
Build and lead a high-performing product management organization and culture.
Represent the voice of the customer throughout the organization.
Identify market opportunities for new products or enhancements to existing ones.
Requirements:
Minimum of 15 years of experience in product management roles.
At least 7 years of experience leading teams of Product Managers in a hyper-growth SaaS company.
Proven experience in leading product vision, strategy, and execution.
Demonstrated success in launching new products to market.
Business-oriented mindset with a pragmatic approach to strategy and execution.
Strong analytical and problem-solving skills, with great attention to detail.
Excellent leadership and interpersonal skills with the ability to influence across a matrixed organization.
Exceptional written, verbal, and presentation communication skills.
Fluent in English both spoken and written.
Advantage
5+ years of experience working on large-scale data platforms and intelligence (AI/ML).
Experience in the marketing/Ad tech industry.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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מודים לך שלקחת חלק בשיפור התוכן שלנו :)
25/06/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Seniors and Full Time
This is a senior leadership role reporting directly to the CEO and part of our management team. Youll lead a team of product managers, define our product vision and strategy, and drive execution across a range of B2C and B2B2C productsfrom traveler-facing apps to partner distribution platforms. You will shape how millions of travelers experience protection, peace of mind, and proactive service.

What Youll Do:

Own the product strategy, roadmap and execution across our diverse product portfolio:
E-commerce website & conversion-optimized onboarding.
Mobile app for travelers (chat, trip info, travel solutions, claims).
Our Wallet for real-time travel reimbursements and future fintech capabilities
Flight issue prediction and travel intelligence tools.
Distribution platforms for travel agencies and API integrations.
Internal systems including policy administration, claim management, and AI infrastructure.
Build and scale a world-class Product team - recruit, coach, and develop PMs and other stakeholders.
Work with Engineering and R&D management to ensure quality and throughout.
Champion a culture of experimentation, speed, collaboration and clarity across teams.
Work closely with design, data, finance, operations, sales, and growth teams to launch high-impact features and iterate fast.
Drive scale through AI, data and automation.
Work on integrations with out-of-box tools, including CRM, ERP, reconciliation, fraud detection, and others.
Requirements:
8+ years of product leadership experience in B2C or B2B2C tech companies at scale (millions of users, thousands of partners).
Proven track record as a VP Product or equivalent top product leader in a high-growth startup environment.
Background in fintech, traveltech, and consumer apps is a major plus.
Ability to jump between hands-on execution and strategy.
Deep fluency in analytics, attribution logic and data infrastructure.
Comfort with ambiguity, speed, and an ambitious growth environment.
Strong business acumen, excellent communication, and a collaborative mindset.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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10/07/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a visionary and results-oriented VP Research to define and execute the strategic direction for our research operations. This executive-level role demands a leader with a proven track record of establishing new operational frameworks, cultivating strategic client relationships, and driving significant cross-organizational initiatives. You'll be instrumental in shaping our long-term research capabilities and ensuring operational excellence.
Requirements:
We are looking for a visionary and results-oriented VP Research to define and execute the strategic direction for our research operations. This executive-level role demands a leader with a proven track record of establishing new operational frameworks, cultivating strategic client relationships, and driving significant cross-organizational initiatives. You'll be instrumental in shaping our long-term research capabilities and ensuring operational excellence. Responsibilities:
Define and champion the strategic vision and long-term roadmap for our research operations, ensuring alignment with overall company objectives.
Lead executive-level client relationships and strategic account management, serving as a primary point of contact for key clients and ensuring their satisfaction and long-term partnership.
Oversee comprehensive budget planning and resource allocation across research operations to optimize efficiency and impact.
Drive cross-organizational partnerships and business development initiatives to expand our research capabilities and market reach.
Define the organizational structure and reporting hierarchies for research operations, fostering a high-performing and collaborative environment.
Lead executive decision-making on major operational and strategic changes, guiding the team through complex challenges and opportunities.
Represent ActiveFence in executive forums and industry conferences, enhancing our reputation and thought leadership within the cybersecurity landscape.
Conduct senior stakeholder management and executive communications, ensuring transparent and effective communication across all levels.
Define escalation procedures and expertly handle critical client escalations, demonstrating strong problem-solving and diplomatic skills. Requirements:
Extensive executive leadership experience (minimum 7+ years) in a senior operational or research management role, with a focus on defining strategy and building high-performing organizations.
Demonstrated success in establishing new departments, divisions, or significant operational units from the ground up within a fast-paced environment.
Proven ability to manage and grow complex, strategic client relationships at the executive level.
Strong financial acumen with experience in budget planning, resource allocation, and optimizing operational costs.
Exceptional communication, negotiation, and presentation skills, with a track record of effectively engaging C -level executives and external stakeholders.
Deep understanding of the cybersecurity landscape, research methodologies, and operational best practices.
Experience in a rapidly scaling technology company or a similar growth-oriented environment.
Background in technical sales or business development at an executive level within the cybersecurity industry.
Proven experience in a role requiring significant public speaking or representation at industry events.
This position is open to all candidates.
 
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