לוח משרות דרושים מנהל שיווק בתל אביב יפו

Riverside empowers creators and businesses to create high-quality audio and video content. Since launching, we have experienced rapid growth and are trusted by individual creators and companies such as Spotify, NY Times, NBC, CNN, and iHeartMedia. We are looking for a director of growth marketing with a strong business understanding and a proven track record of scaling paid and non-paid channels. You’ll be responsible for user and revenue growth via our self-serve (product-led growth) and sales-assisted motion, and report directly to the VP of marketing.
What you’ll do:
* Translate Riverside's company objectives into a comprehensive growth strategy across customer acquisition, retention, and monetization.
* Drive self-serve revenue and pipeline creation through inbound marketing activities, leveraging a diverse set of channels and tactics, expert in end-to-end campaign development, execution, and measurement.
* Own the day-to-day execution for various growth marketing channels, including creative, budget, targeting, testing, and reporting.
* Collaborate with our product marketing and creative teams to inform the targeting and messaging of new campaigns.
* Own the data reporting for key demand metrics across funnels and growth loops, and extract insights to make data-informed decisions to (i) optimize ongoing initiatives and (ii) identify and formulate new experiments to run.
* Launch segmented marketing campaigns to effectively reach prospects and customers.
* Identify revenue opportunities and act on them (i.e., new use cases, restructured partnerships, new features, or reimagined audience segments).
* Partner with product, sales, and customer support teams to improve engagement and conversion metrics throughout the marketing funnel and across multiple channels.
Who you are:
* 5+ years of growth marketing experience, with B2C2B and B2B SaaS experience
* You have owned and scaled revenue as the primary KPI
* Experience driving revenue through paid and non-paid marketing channels
* Analytical and creative problem-solver with the ability to deeply understand the customer context and translate this into clear, concise, and creative output
* You have a history of optimizing conversion rates throughout the entire customer journey from acquisition to activation to revenue to retention
* Ability to ideate and execute independently
* Strong communicator (verbal and written) with a solid understanding of creative, content, and community
* You are a demanding leader who understands hyper-growth and is not afraid to set aggressive goals
Values that help you succeed at Riverside:
* Hungry, passionate, and deeply curious
* Bias towards action
* Independent, self-starter
* Proactive and entrepreneurial approach to problem-solving
* Highly rigorous and stay close to the details
Bonus
* Experience with a PLG and sales-assisted motion for a prosumer company
* Hands-on experience with HubSpot, Webflow, Mixpanel
* Worked in the audio/video/media industry

About us
Founded in 2014, we are a leading flexible workspace provider with an expanding footprint in Europe, Israel and the US. Our design-led office spaces and on-demand offerings such as meeting rooms, event spaces and daily offices provide the ideal solution for enterprise companies, startups, small businesses and entrepreneurs adapting to todays fast-evolving hybrid work environment. We are considered a lifestyle brand that has been bringing hospitality into the world of work, always putting service and experience first. A profitable operator, we have over 15.000 members in more than 40 prime locations spread across cities such as San Francisco, New York, Miami, London, Berlin, Frankfurt, Amsterdam, Tel Aviv, Warsaw, Bucharest, and more.
Why youll love working at our company?
This is a place where employees can thrive and further develop their skill set in an inspiring and nurturing environment: great vibe, employee wellbeing, diverse community, boutique design. Youll work with some of the best people in the industry, who love what they do. Youll be part of a global company with deep respect and understanding for the local culture of each of its markets. Our growth is intrinsically connected to that of our employees, and as an employee, youll be presented with long term career opportunities, globally.
Who is the ideal employee?
Youre a team player. You take pride in what you do and have a mindset of Im all in when you do it. You know when to take action and how to take the areas of your responsibility to the next level - excellence is the name of the game. You know how to read the room and understand the professional environment youre in. About the position We are seeking a skilled and experienced Marketing & data Operations Manager to oversee all aspects of marketing automation, data management, and integrations within our organization. The ideal candidate will be proficient in utilizing marketing technology platforms such as HubSpot and salesforce, capable of building integrations, developing data dashboards, and providing actionable insights to drive marketing strategies. This role requires a strong analytical mindset, excellent communication skills, and the ability to collaborate effectively with cross-functional teams.
Key Responsibilities:
* Ownership of marketing automation platforms such as HubSpot, ensuring all systems are effectively utilized to drive marketing campaigns, capture leads, and optimize customer interactions.
* Integration Development for various marketing tools and systems to streamline processes, improve data accuracy, and enhance marketing capabilities.
*  data Management and Analytics:
*  data accuracy and accessibility - Effectively manage marketing data to ensure its accuracy and integrity for the marketing team.
* Customized dashboards and reporting - Develop and maintain data dashboards and reporting tools that provide actionable insights tailored to business objectives.
*  data analysis - Utilize advanced analytical tools to systematically analyze marketing data, identifying trends, patterns, and opportunities for optimization.
*  data hygiene and compliance: Implement processes to maintain data hygiene and ensure compliance with relevant regulations, supporting the overall effectiveness of marketing strategies and decision-making processes 4.Cross-functional collaboration with various teams to align data and operations strategies with business objectives. Act as a liaison between marketing and IT departments to ensure smooth integration and implementation of marketing technology solutions.

We are on the lookout for a results-oriented Partnerships Manager to join our Revenue department.
The ideal person for this role is a KPI-driven professional with exceptional customer-facing skills, exceptional relationship management skills, and a strategic mindset.
Will play a critical role in managing our existing partners , fostering strong relationships, and identifying opportunities to grow the collaborations and the generated business.
You will also be responsible for optimizing the efficiency of existing advertising activity, maximizing revenue potential, and developing and executing media plans and associated budgets.
What youll be doing:
Build, manage, and nurture relationships with our existing international brands, serving as the main point of contact and building strong, long-lasting partnerships
Identify opportunities to expand and grow our business with current partners, showcasing the advantages of native, choice-based advertising platform.
Conduct regular business reviews with partners, analyzing performance metrics, identifying areas for improvement, and implementing upsell strategies to grow and optimize the partnerships effectiveness.
Collaborate with cross-functional teams to align partnership activities and carry through on the execution of the deal to meet business goals and objectives
Track and report on partnership performance to senior management, summarizing revenue generated, customer acquisition metrics, and ROI
Manage the partners allocated budget, ensuring efficient allocation of resources and maximizing ROI
Develop new business through prospecting and own network of contacts
Stay up-to-date with industry trends, market dynamics, and competitor activities in the partnerships space, identifying new potential partners and emerging opportunities
Consistently exceeding revenue goals and interacting with the Operations team to ensure successful campaign delivery

We are looking for a Growth Marketing Manager, Paid Social to join our diverse Marketing team.
Reporting to the Director of Paid Social, the primary objective of this position is to manage the launch, ongoing reporting, and management of paid social media advertising campaigns.
The Growth Marketing Manager, Paid Social will focus on creating impactful advertising strategies that increase brand visibility, drive sales, and enhance customer engagement on various social media platforms.
Roles and Responsibilities:
Campaign Launch and Management:
- Plan and execute the launch of paid social media ad campaigns, ensuring alignment with the company's marketing goals.
- Collaborate with creative teams to develop engaging ad content, including visuals and copy that reflects the brands voice.
- Configure campaign settings, including targeting, budgets, and scheduling, to maximize ad performance from the outset.
- Continuously monitor and manage live campaigns to ensure they are performing optimally.
- Adjust campaign strategies as needed based on performance data and changing market trends.
- Work within budget constraints to allocate funds effectively across campaigns and platforms for maximum ROI.

Creation is the core of purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo?
Never. Courage? Always.
we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

Team Intro
The Business Partner Managers Team work with the industrys leading export advertisers in various verticals, helping them scale at efficiency. The team is responsible for working closely with very sophisticated advertisers, maintaining high levels of engagement and relationships, in order to position as a trusted partner to help our clients grow. As a member of this team, you are expected to have experience in advertising sales from either media or platform, or have branding and performance marketing experience to penetrate the clients to deliver revenue objectives and execute the sales growth strategies. The Partnership Manager will be responsible for successfully executing a media sales role by delivering and selling advertising products and solutions to D2C (Direct to Consumer) clients.


Responsibilities
Identify new business opportunities to partner , within the Consumer Tech vertical focusing on apps and web solutions for Israeli startups.
Lead and grow C-Level client relationships with product adoption and scaled solutions.
Be instrumental in the external narrative of in the market.
Collaborate cross functionally to ensure improvement for product, process and client relationships.
Analyse campaign performance to constantly give feedback on optimised media solutions.
This role will be located in our Tel Aviv office.

we are looking for a talented, experienced hands-on Growth Manager who thrives at the intersection of marketing, product, and data analysis to join the Customer Growth team.
As a Growth manager, you will play a pivotal role in developing and executing strategies to engage and retain our existing customer base, driving them to realize the most value of the products theyre using and generate demand for x-sell. You will collaborate closely with PMM, CS, Product, and Marketing teams to create experiences and interactions to enhance customer satisfaction, drive loyalty, and increase customer lifetime value.
Responsibilities:
Increase L&R and Subscription customers feature adoption rates and usage by developing, executing, and managing growth initiatives end-to-end.
Manage customer communication channels such as email marketing, in-app messaging, newsletters, and community mgmt to keep customers engaged and informed.
Own and lead customer marketing strategies and plan activities such as email marketing campaigns, content planning and creation, and in-app communication to generate x-sell demand from our existing customer base.
Create knowledge enrichment programs and collaterals such as guides, walkthroughs, videos, webinars, and more to help educate our customers.
Define, track, and optimize product data and KPIs to ensure constant improvement and alignment with the business goals.
Stay informed about industry trends, competitor activities, and customer preferences to identify opportunities for innovation and improvement. Determine industry benchmarks and conduct competitive research to influence decision-making and planning.
Collaborate with other teams in Marketing,Design, Product, Product Marketing, Sales, Customer Success, Engineering, and Data.

We are looking for a Senior Marketing Manager to join our Reviews team.
If you know how to connect the dots between creative and strategic thinking to an actual execution plan, wed love to hear from you.
Your Responsibilities:
Strategic Ownership: Lead and execute comprehensive multi-channel GTM plans from inception to completion by leveraging creative concepts that you will champion.
Content Creator: Demonstrate your ability to generate versatile content pieces, (avoiding the generic tone of voice of ChatGPT). Crafted to disrupt B2B norms, embody the genuine, on-brand voice, to strategically serve us across various channels, including paid, organic, email marketing, micro copy, webinars, events, and more.
Team Collaboration: Foster seamless collaboration with cross-functional teams across the organization, from project briefing to the execution of best-in-class campaigns, designed to build our brand, guide prospects in the right direction and support the adoption of new features for existing customers globally.
Trend Awareness: Exhibit a keen eye for industry trends and their relevance to our brand. Integrate these trends seamlessly with distinctive tone of voice, fostering an environment of innovation and efficiency.
Data-Driven Insights: Utilize data-driven insights to inform and optimize marketing strategies. Leverage analytics and key performance indicators to measure our main KPIS and the success of campaigns

Our growth marketing team is looking for a growth marketing pro to lead our web funnels group, and help us generate more MQLs through full-funnel, state-of-the-art digital experiences. As the group lead, youll oversee 3 critical functions, all revolving around our main marketing product.
As the group lead youll lead the PMO function, responsible for the very production & maintenance of our website, and secondary web assets like product directories and our Shopify stores including SEO; The CRO function is responsible for our Traffic to MQL funnel optimization leveraging the best technologies, data, methodologies, and UX; And the Web Dev function is at the heart of our website health, bringing our ambitious web experiences to life at the highest degree of security, speed, and compliance.
Youll collaborate frequently with technical and business units to define the best web-based experiences from content, design, and flow perspectives, bringing the companys vision to life.
Responsibilities:
Improve our website-based funnel from traffic to soft leads and hard demo leads, ultimately increasing visit>MQL, by introducing effective and creative growth strategies involving content, UI, data-leveraging automation and flows, and more
Oversee the production of strategic web assets to ensure the companys vision and DNA are brought to life and support revenue goals
Oversee the external appearance of the brand across digital product directories, like G2, Shopify, and the likes
Design smart, automated email nurture flows taking web-generated leads down the funnel to qualified demo requests (MQLs)
Improve our Shopify-based Low-to-High-Touch funnel, driving relevant app installs
Oversee our web tracking and cross-platform synchronization, working closely with MOPs using stack like Google Tag Manager, Amplitude, GA, HubSpot, WordPress, HotJar, and other tools

A data technology company that aims to empower people with the tools, skills, and confidence they need to understand the world at their fingertips. Our goal is to tackle all the complex and unsolved areas of mobile publishing with innovative tools, accessible data, and scalable processes.

Were a group of authentic, curious, intelligent, and playful problem-solvers who enjoy succeeding together. Founded in 2015 and operating as a bootstrap startup for seven years, (previously Storemaven) was acquired in 2022 by mega mobile publisher Zynga/TakeTwo Inc to bring our maveness to the next level.

As a Product Merchandising Coordinator, your goal is to make sure the brands product pages fit the brand's purpose and vision. You will be dealing with the launch of new jewelry plans, from start to finish, from the merchandising and technical side.

Your goal is to take a product and turn it into a product page that customers will understand. In this role your main responsibilities are to deliver the best product pages according to the merchandising Gantt, manage the launch of the new collection and optimize existing products.

Responsibilities
Manage all new product releases.
Deliver high-pressure tasks in a short period.
Make the product pages approachable, easy, and quick to understand.
Manage multiple people's responsibilities to have projects done on time, like, production, design, SEO, performance marketing, brand and product team to ensure the best collection launch.
Ordering samples for new products
Work closely with the creative team during post-production, giving feedback on images and edits, as well as making the final selection for product page galleries.
Overlook the catalog manager throughout the process of creating new product pages.
Review all product pages with precision before launching.
Support the ongoing life cycle of products across sites, by constantly reviewing old product pages to see where they can be improved
Stay up to date on competitors, jewelry, and industry trends.
Add to Card improve CVR by analyzing customer behavior on the product page

We are seeking an experienced Growth Manager, uniquely focused on Performance Marketing and Brand Development to spearhead our global growth initiatives.

Responsibilities
Some primary aspects of the role include:

Lead and oversee a team of PPC specialists, providing guidance, mentorship, and support to optimize campaign performance and achieve business objectives and KPIs.
Leveraging your extensive experience in order to drive ROI growth, you will develop and execute advanced PPC strategies across multiple platforms and regions, including; Google Ads, Bing Ads, and social media channels.
Utilize advanced analytics tools and metrics to monitor and evaluate campaign performance, making data-driven decisions to optimize performance and achieve KPIs.
Collaborate cross-functionally with marketing, product, and sales teams to align PPC initiatives with overall business goals and strategies.
Collaborate closely with the creative team to develop compelling ad copy and visual assets that resonate with our target audience.
Drive new branding strategies to enhance awareness, perception, loyalty and trust to elevate the brand globally.
Initiate, implement and manage global Brand level partnerships, affiliates and influencer marketing strategies.
Utilize advanced analytics to inform strategies, conduct A/B testing, and experiment with new growth tactics to increase profitability.

Our company cross-media platform has been the go-to app for over 100 million sports fans worldwide since 2012.
It brings them the fastest and most accurate live scores and online data notifications.
We take great pride in serving millions of loyal users in multiple languages on any device.
With our company, our users can enjoy 24/7 complete coverage of more than 2,000 competitions in a wide variety of sports worldwide.
Like no other app, our users receive Real-Time Stats, Breaking News, In-Play Insights, Lineups, Live Tables, Fixtures, Social Buzz, Odds, and Betting Tips, which produce short-term and long-term value.
Our years of experience provide a unique combination of proven top-notch technology and an intuitive UX, ensuring our users receive a personal screen that produces the best value for them.
If you want to be ahead of everyone else, our company is a must-own app on your mobile device.
Responsibilities:
* Manage a team of 2 user acquisition managers and an ASO manager.
* Hands-on management of mobile app campaigns on various traffic sources (SRNs).
* Set annual goals, monitor performance metrics, and budget tracking.
* Explore new user acquisition channels, TEST and adopt new analytic tools.
* Define requirements for data dashboards and advanced analysis from the data -analysts.
* Develop creative strategy and write creative briefs for the creative and UGC teams.
* Collaborate cross-functionally with data, Creative, Content, Finance and R&D.
* Lead day-to-day communication with Google, Meta, TikTok, Apple and Appsflyer.
* Communicate industry trends and new regulations in the fields of User Privacy and mobile attribution (Android Sandbox, SKAN 4, and attribution models).

We are seeking a Director Of Growth Marketing.
As the Director of Growth, you will lead the charge in developing and executing comprehensive growth strategies to drive user acquisition, retention, and revenue growth.
Reporting to the VP, Revenue Marketing, this is a high-impact managerial position within the marketing team, and you will be responsible for overseeing both SEO and paid media channels, managing significant budgets, and collaborating closely with cross-functional teams.
What will you actually be doing?
SEO team management:
Lead and mentor the internal SEO team, providing strategic guidance and fostering a collaborative and innovative culture.
Oversee the development and execution of SEO strategies, ensuring alignment with business objectives.
Conduct regular performance evaluations and provide professional development opportunities for team members.
Paid Media Management:
Manage relationships with external paid media agencies, ensuring alignment with overall marketing goals and objectives.
Collaborate with agencies to develop and optimize paid media campaigns across various platforms.
Effectively communicate business objectives and provide feedback to ensure campaign success.
Manage and optimize budget allocation to maximize ROI and achieve performance targets.
Utilize data-driven insights to refine targeting, messaging, and creative elements.
Innovation in growth strategies:
Spearhead innovation initiatives within the growth team, exploring new and creative ways to acquire and retain users.
Stay abreast of industry trends, emerging technologies, and marketing innovations to inform growth strategies.
Team Leadership:
Build and lead a high-performing growth team, fostering a culture of collaboration, innovation, and continuous improvement.
Provide mentorship and professional development opportunities for team members.
Analytics and Reporting:
Provide actionable insights and data-driven recommendations to optimize marketing strategies