דרושים » פרסום שיווק ויחסי ציבור » Global VP Marketing and Sales

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נאספה מאתר אינטרנט
30/04/2024
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
With millions of loyal users In Israel, we believe is an ideal platform to deliver a brand new experience to our users. We are looking for passionate and talented people to join our Global Business Solutions team in Israel. Together we can build an ecosystem that is innovative, secure and intuitive for our users.

We're looking for an experienced and charismatic leader to guide the Domestic Sales Department. This leader will scale and oversee our Domestic Sales team, which is responsible for acquiring, activating and accelerating the investment of advertisers and agencies in the Domestic market. The team will execute high value acquisition efforts and engage a diverse set of customers, focusing on driving revenue and product adoption. You will collaborate closely with an exceptional and seasoned management team to push boundaries and accelerate the growth of businesses. Our ideal candidate will have vast experience in Brand and Performance marketing, demonstrated success in leadership, development and optimization of scaled sales organizations and individuals, experience working closely with C-level stakeholders and has industry influence to help sales teams succeed in growing the business.

You will be responsible for:
Team Management:
Guide and mentor a team of individuals to optimize advertising and effectiveness. Foster team stability and ensure each team member is maximizing the development of their skills and talents.
Establish a team structure that empowers ongoing, sustainable growth of team members.
Lead the team with a strategic mindset and effective tactics in order to achieve challenging objectives.
Enhance the team's proficiency in digital marketing and commercial aspects.

Business Management and Development:
Oversee a client portfolio across various domestic verticals, providing leadership and guidance to a high-performing team. Additionally, collaborate with the sales leadership team to establish strategic objectives for the Domestic department, while covering the day-to-day operations of the business.
Develop and implement the go-to-market strategy for the business.
Foster and sustain relationships with C-level executives in the industry, coupled with the capability to identify and target new customers across diverse verticals.
Collaborate with cross-functional leaders to build frameworks that align processes, workflows and roles & responsibilities.
Demonstrate a strong and executive presence, able to provide complex conflict management.
Demonstrate holistic business acumen and key factors in order to drive success across the region.
Oversee excellent sales management with a strategic perspective. Navigate complex conflict resolutions, influencing key client behaviors whilst ensuring business continuity.
דרישות:
Minimum Qualifications:
Extensive experience in online marketing and sales, digital advertising platforms and ecosystems, working with enterprise companies or advertising agencies.
Expert in the digital media landscape with the ability to guide brands and agencies on why delivers for their business.
Demonstrate ability to drive business agendas with senior stakeholders and meet revenue objectives by developing a strong understanding of the client's business and driving deep data-driven insights.
Track record of success in strategically expanding and sustaining complex, high-value client relationships through a consultative approach.
Leadership relationship building experience engaging and influencing at an executive level with cross-functional groups in partnership with sales leaders.
Proven track record of building, developing and leading high performing teams with experience in managing and mentoring employees, providing leadership and guidance to individual contributors.
Hebrew and English language skills are mandatory.
Preferred Qualifications:
Strong understanding of marketing and ad tech and its evolution in the industry.
Strong ability to navigate multiple industries# המשרה מיועדת לנשים ולגברים כאחד.
 
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נאספה מאתר אינטרנט
15/04/2024
Location: Tel Aviv-Yafo
Job Type: Full Time
We are seeking a Director Of Brand and Corporate Communications.
As the Director of Brand and Corporate Communications, you will lead the
strategy and execution of our brand and design initiatives.
This role shapes how we are perceived by stakeholders, including prospects, customers, partners, influencers, and the market at large. Reporting directly to the VP of Corporate Marketing, you will have the opportunity for potential advancement based on performance and impact.
What will you actually be doing?
Develop and implement brand strategies that align with our mission and business goals, maintaining brand integrity across all company materials and digital platforms.
Define and oversee our corporate style and tone of voice, ensuring cohesive messaging and branding across all marketing and advertising channels, including collaboration with the programs team.
Direct and manage a comprehensive communications strategy, including public relations, influencer programs, and social media management. Own the relationships with global PR firms and agencies.
Collaborate with cross-functional marketing teams, including Product Marketing, Demand Generation, and Programs, to support product launches, major events, and marketing campaigns with aligned messaging and visuals.
Guide event branding and messaging, enhancing our presence and consistency at events.
Lead market research efforts to inform brand strategies and stay ahead of industry trends and customer insights.
Develop and maintain thought leadership, including overseeing annual industry research, reinforcing our position as a leader in the digital adoption space.
Mentor and lead a diverse team, promoting a culture of creativity, innovation, and collaboration.
Contribute to customer acquisition and retention strategies, aiding our growth in the B2B sector.
Requirements:
Minimum of 10 years of experience in brand management, ideally in B2B SaaS or tech industries.
Bachelors degree in Marketing, Communications, Business, or a related field; Masters degree preferred.
Proven experience in people management, including leading, mentoring, and developing teams within a corporate setting. - Must
Demonstrated success in developing and executing brand strategies. - Must
Experience in global brand management and adaptability to fast-paced environments.
Excellent communication, negotiation, and presentation skills. -Native English speaker
In-depth knowledge of digital marketing, social media trends, and public relations.
This position is open to all candidates.
 
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נאספה מאתר אינטרנט
1 ימים
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Seniors and Full Time
We need you to be creative and think outside the box. Be David whos not afraid of Goliath.

This high-impact position requires a deep understanding of the business with creative and out-of-the-box thinking to drive growth and have a real impact on the company.

Responsibilities:
As a VP of Marketing, you will own the marketing domain, roadmap, and budgets in our company.

Strategic Leadership: Develop and execute a comprehensive marketing strategy aligned with business objectives, ensuring consistent messaging and a strong brand presence in the market for both B2C and B2B segments.

The VP of Marketing role will oversee, Demand Generation, Inbound Marketing, Content Marketing, Customer Marketing, social media, SEO, Product Marketing, PR, and Conferences.

Team Management: Lead, mentor, and inspire a high-performing marketing team. Set clear goals, provide regular feedback, and empower team members to excel in their roles.

Utilize analytics and data-driven insights to optimize marketing performance, measure ROI, and identify areas for improvement.

Collaborate closely with sales, product, R&D, and other relevant teams to ensure alignment between marketing strategies and overall business goals.
Requirements:
Were looking for:

Team player. Rock star without the ego. Fast learner who works hard and gets things done.

Minimum of 7 years of experience in marketing, with at least 3 years of managerial experience.

Proven experience in leading global marketing initiatives.

Proven experience in building an international brand.

Experience in both B2B and B2C offline/online marketing campaigns.

Experience in managing content creators.

Deep knowledge of digital marketing tactics, including SEO, SEM, social media, and content marketing.

Experience in working with international PR firms and sponsoring global conferences.

Strategic thinker with the ability to translate business goals into marketing plans.

Strong interpersonal skills and a very proactive approach.

Bachelor's degree in marketing, Business, or equivalent.
This position is open to all candidates.
 
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נאספה מאתר אינטרנט
06/05/2024
Location: Tel Aviv-Yafo
Job Type: Full Time
Required MEDIA AND CAMPAIGNS BUSINESS LEAD
If you are a visionary strategist with a passion for media and product innovation and a desire to drive tangible business outcomes, we invite you to join our team!
We have recently released in Israel a new media-marketing and promotion tool to allow our merchants and partners to advertise and provide promotional campaigns to end users on the platform.
As Media & Campaigns Lead you will be responsible for driving revenue growth through direct sales and strategic merchant partnerships, optimize presence and performance, work closely with the sales, product, operations global and local teams.
Key Responsibilities:
Build out a strong product positioning and messaging - conduct market research and analysis to identify customer needs and preferences, emerging trends.
Drive demand, adoption, and sales of our media products by effectively positioning them in the market.
Manage all aspects of our media business, from creating pricing schemes to outlining inventory and packaging the offers.
Define key performance metrics to measure the effectiveness of media campaigns, and utilize data-driven insights to optimize strategies for maximum impact for our customers and merchants, and for us as a sustainable revenue source.
Sales enablement - equip the sales teams with the necessary tools, training, and collateral to effectively sell the products, including sales presentations, product demonstrations, and performance tracking.
Requirements:
Bachelor's degree in Business, Marketing, Communications, or related field.
Proven track record of 5+ years in product marketing, media strategy, digital marketing, ad sale, or related roles, preferably within e-commerce or consumer facing product-technology sector.
Demonstrated expertise in developing and executing successful media campaigns across various channels such as social media, display advertising, and search engine marketing.
Strong analytical skills with the ability to interpret data, draw actionable insights, and optimize campaign performance.
Strategic mindset with a forward-thinking approach to identifying opportunities and solving complex business challenges.
Exceptional communication and interpersonal skills, with the ability to effectively collaborate with internal teams and external partners.
Fluent English.
This position is open to all candidates.
 
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נאספה מאתר אינטרנט
7 ימים
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time and Hybrid work
s the VP of Brand Marketing, you will play a pivotal role in shaping and executing the brand's media relations, influencers, and talent campaigns. This managerial role requires leadership over a dedicated marketing team, as well as collaboration with external agencies. Your expertise will be instrumental in building and nurturing relationships, crafting strategic communication plans, and driving the brand message across various channels.

Key Responsibilities:

Team Leadership and Management: Lead, mentor, and inspire an internal team of experts to achieve key performance goals.
Manage relationships with external agencies, ensuring they align with brand strategies and deliver on set objectives.
Collaborate closely with the CMO and other departments to ensure integrated marketing efforts.
Manage the department's budget, ensuring optimal allocation and efficient use of resources.
Develop and implement comprehensive media strategies that elevate the brand's presence across key channels.
Manage and cultivate relationships with journalists, editors, bloggers, and other media professionals.
Identify, engage, and manage partnerships with influencers and talents that align with the brand's values and objectives.
Develop and oversee influencer campaigns from conception to execution.
Measure the impact and ROI of influencer collaborations and continuously optimize strategies.
Collaborate with cross-functional teams to ensure a cohesive brand message and presence across all touchpoints.
Analyze market trends, competitor activities, and consumer feedback to inform strategic decisions.
Requirements:
Native English speaker
A minimum of 7 years of experience in marketing, with a proven track record in managing media relations and influencer campaigns for B2C brands.
Bachelors degree in Marketing, Communications, Business, or related field.
Demonstrated experience in team management, preferably having led both internal teams and external agencies.
Strong understanding of the digital landscape, especially in the realms of influencer marketing and media relations.
Exceptional leadership, interpersonal, and communication skills.
Proficient in using marketing tools and platforms relevant to the role.
Ability to think critically, solve problems creatively, and drive results.
Flexible and adaptable in a dynamic environment.


Role located in Ramat HaChayal, Tel Aviv.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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נאספה מאתר אינטרנט
06/05/2024
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time and English Speakers
The Marketing Content Manager will lead the ontent strategy while playing a key role in developing, implementing, and executing integrated communication programs.
You will be responsible for the company's brand positioning, messaging, and overall editorial strategy. In this role, you will work closely with the sales, business development, product, customer success, and global marketing team to spearhead our communication initiatives.
Your success will be measured by your ability to build and execute solid communication strategies and messaging across all platforms.
Responsibilities:
Develop, implement, and execute our overall brand strategy with the goal of increasing brand awareness and recognition among established and new audiences.
Be the subject matter expert, compose insightful thought leadership blog posts, case studies, and articles on behalf of the leadership team.
Exhibit proficient writing, editing, and persuasive skills that motivate the audience to remember and act toward the intended objective.
Manage and design our global PR and communications strategy in collaboration with our corporate and regional teams.
Creating a consistent, relevant, and thought-provoking media and influencer engagement strategy and developing effective storytelling methods
Write a powerful, eye-catching messaging framework and build relationships with key reporters and influencers.
Work with external partners and internal teams to create exciting and engaging brand campaigns and ensure objectives are met and budgets are managed efficiently
Manage the social media channels to continue developing and refining our communication strategy to position our brand as a unique voice in the market while supporting growth and recruitment goals
Manage relationships with PR freelancers and/or external agencies and industry influencers.
Stay on top of the latest trends in the Banking and Financial industry and alternative accommodations, flagging relevant news to teams while also practicing "newsjacking."
Be proactive and reactive in evaluating, prioritizing, and responding to opportunities and challenges as they arise
Demonstrate acute attention to detail, as well as robust organizational and project management capabilities.
Requirements:
Proven track record of developing and directing influential worldwide branding and communication plans.
Experience managing internal and external resources like freelancers and creative agencies to drive results, ensuring messages are communicated consistently and effectively.
6-8 years experience in PR/communications, and content strategy roles, ideally in a global Enterprise SaaS/B2B organization and/or Fintech startups
Bachelor's Degree in one of the following (or an equivalent): English, Communication, Marketing Banking, Communications, and/or Public Relations
Experience using WordPress, HubSpot, and Salesforce is a plus.
High level of English - a must
This position is open to all candidates.
 
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פורסם ע"י המעסיק
7 ימים
Location: Tel Aviv-Yafo
Job Type: Full Time
About Mindspace Founded in 2014, Mindspace is a leading flexible workspace provider with an expanding footprint in Europe, Israel and the US. Our design-led office spaces and on-demand offerings such as meeting rooms, event spaces and daily offices provide the ideal solution for enterprise companies, startups, small businesses and entrepreneurs adapting to today’s fast-evolving hybrid work environment. Mindspace is considered a lifestyle brand that has been bringing hospitality into the world of work, always putting service and experience first. A profitable operator, Mindspace has over 15.000 members in more than 40 prime locations spread across cities such as San Francisco, New York, Miami, London, Berlin, Frankfurt, Amsterdam, Tel Aviv, Warsaw, Bucharest, and more. Why you’ll love working at Mindspace? Mindspace is a place where employees can thrive and further develop their skill set in an inspiring and nurturing environment: great vibe, employee wellbeing, diverse community, boutique design. You’ll work with some of the best people in the industry, who love what they do. You’ll be part of a global company with deep respect and understanding for the local culture of each of its markets. Our growth is intrinsically connected to that of our employees, and as a Mindspace employee, you’ll be presented with long term career opportunities, globally. Who is the ideal Mindspacer? You’re a team player. You take pride in what you do and have a mindset of “I’m all in” when you do it. You know when to take action and how to take the areas of your responsibility to the next level - excellence is the name of the game. You know how to ‘read the room’ and understand the professional environment you’re in. About the position We are seeking a skilled and experienced Marketing & Data Operations Manager to oversee all aspects of marketing automation, data management, and integrations within our organization. The ideal candidate will be proficient in utilizing marketing technology platforms such as HubSpot and Salesforce, capable of building integrations, developing data dashboards, and providing actionable insights to drive marketing strategies. This role requires a strong analytical mindset, excellent communication skills, and the ability to collaborate effectively with cross-functional teams. Key Responsibilities:
* Ownership of marketing automation platforms such as HubSpot, ensuring all systems are effectively utilized to drive marketing campaigns, capture leads, and optimize customer interactions.
* Integration Development for various marketing tools and systems to streamline processes, improve data accuracy, and enhance marketing capabilities.
* Data Management and Analytics:
* Data accuracy and accessibility - Effectively manage marketing data to ensure its accuracy and integrity for the marketing team.
* Customized dashboards and reporting - Develop and maintain data dashboards and reporting tools that provide actionable insights tailored to business objectives.
* Data analysis - Utilize advanced analytical tools to systematically analyze marketing data, identifying trends, patterns, and opportunities for optimization.
* Data hygiene and compliance: Implement processes to maintain data hygiene and ensure compliance with relevant regulations, supporting the overall effectiveness of marketing strategies and decision-making processes 4.Cross-functional collaboration with various teams to align data and operations strategies with business objectives. Act as a liaison between marketing and IT departments to ensure smooth integration and implementation of marketing technology solutions.
Requirements:
Qualifications:
* Bachelor's degree in Marketing, Business Administration, Data Science, or a related field. Advanced degrees or relevant certifications - an advantage.
* Proven experience (4 years) in marketing operations, data management, or a similar role, preferably in a technology-dri
This position is open to all candidates.
 
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נאספה מאתר אינטרנט
18/04/2024
Location: Tel Aviv-Yafo
Job Type: Full Time
We are seeking an experienced Growth Manager, uniquely focused on Performance Marketing and Brand Development to spearhead our global growth initiatives.

Responsibilities
Some primary aspects of the role include:

Lead and oversee a team of PPC specialists, providing guidance, mentorship, and support to optimize campaign performance and achieve business objectives and KPIs.
Leveraging your extensive experience in order to drive ROI growth, you will develop and execute advanced PPC strategies across multiple platforms and regions, including; Google Ads, Bing Ads, and social media channels.
Utilize advanced analytics tools and metrics to monitor and evaluate campaign performance, making data-driven decisions to optimize performance and achieve KPIs.
Collaborate cross-functionally with marketing, product, and sales teams to align PPC initiatives with overall business goals and strategies.
Collaborate closely with the creative team to develop compelling ad copy and visual assets that resonate with our target audience.
Drive new branding strategies to enhance awareness, perception, loyalty and trust to elevate the brand globally.
Initiate, implement and manage global Brand level partnerships, affiliates and influencer marketing strategies.
Utilize advanced analytics to inform strategies, conduct A/B testing, and experiment with new growth tactics to increase profitability.
Requirements:
Bachelor's degree in marketing, business administration, or a related field. Master's degree preferred.
5+ years of experience in paid advertising, with a strong track record in managing PPC campaigns across various platforms including experience managing monthly budgets totaling millions of dollars.
2+ years of Proven experience in team management and leadership.
Background in brand management, including developing and implementing branding strategies to enhance brand awareness, perception, loyalty and trust.
In-depth knowledge of PPC platforms and tools, such as Google Ads, Bing Ads, and Google Analytics.
Strong analytical skills and the ability to interpret data to make informed decisions and optimizations.
Creative thinking and problem-solving abilities, with a passion for driving growth and innovation.
Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously.
This position is open to all candidates.
 
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נאספה מאתר אינטרנט
30/04/2024
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Creation is the core of purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo?
Never. Courage? Always.
we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

Team Intro
The Business Partner Managers Team work with the industrys leading export advertisers in various verticals, helping them scale at efficiency. The team is responsible for working closely with very sophisticated advertisers, maintaining high levels of engagement and relationships, in order to position as a trusted partner to help our clients grow. As a member of this team, you are expected to have experience in advertising sales from either media or platform, or have branding and performance marketing experience to penetrate the clients to deliver revenue objectives and execute the sales growth strategies. The Partnership Manager will be responsible for successfully executing a media sales role by delivering and selling advertising products and solutions to D2C (Direct to Consumer) clients.


Responsibilities
Identify new business opportunities to partner , within the Consumer Tech vertical focusing on apps and web solutions for Israeli startups.
Lead and grow C-Level client relationships with product adoption and scaled solutions.
Be instrumental in the external narrative of in the market.
Collaborate cross functionally to ensure improvement for product, process and client relationships.
Analyse campaign performance to constantly give feedback on optimised media solutions.
This role will be located in our Tel Aviv office.
Requirements:
Minimum Qualifications:
Prior media buying/client management experience from a media/advertising/marketing or a media agency perspective.
Proven knowledge and understanding of digital marketing.
Demonstrate a track record of achieving and exceeding revenue goals.
Ability to win the support of senior stakeholders.
Excellent communication and presentation skills.
Understanding of performance marketing and acquisition processes.
Excellent verbal and written Hebrew and English language skills.

Preferred Qualifications:
Experience working on app promotion and/or MMPs (Mobile Measurement Partner's).
Understanding of brand marketing is a plus.
Self-starter, fast learner with a start-up spirit.
Direct to Consumer experience is an advantage.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
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7704961
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דיווח על תוכן לא הולם או מפלה
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נאספה מאתר אינטרנט
09/05/2024
Location: Tel Aviv-Yafo
Job Type: Full Time
The Marketing team seeks a Senior Marketing Operations Manager to own the MarTech stack, develop and drive processes, analytics, and insights. This role reports directly to the CMO and works across go-to-market teams to ensure we meet our marketing and overall revenue objectives. The ideal candidate has exceptional analytical, communication, and technical skills and should possess a natural curiosity for how the business operates.
Responsibilities include:
Technology management:
Own technology roadmap, build and refine the marketing tech stack and data integrations
Capture requirements and onboard new go-to-market tools
Partner with Revenue Operations to optimize go-to-market processes, lead routing, data enrichment, and more.
Oversee websites technology integrations
Research and suggest new tools and solutions to better manage data collection and operations
Operations:
Partner cross-functionally with Revenue Operations, Sales and Marketing teams to prioritize technology and reporting needs
Partner with Marketing team to develop campaign, data and reporting processes
Train and educate the marketing and sales teams on marketing tools and data
Monitor and communicate with sales team to optimize marketing-driven prospecting
Create scalable processes, particularly for campaign develop and governance, including SFDC campaign setup, managing UTMs, forms, email templates and data field mappings
Reporting and analysis:
Partner with executives to develop reports / dashboards and analyze findings
Leverage Salesforce dashboards to communicate progress against department goals
Implement, manage and deliver marketing attribution reporting and insights
Develop consistent reporting cadences for campaigns and quarterly results
Oversee Google Analytics reporting.
Requirements:
8+ years Marketing or Sales Operations experience with at least 5 years managing marketing automation systems
Extensive experience overseeing a marketing tech stack, including managing data between tools such as Hubspot, SFDC, Leandata, ABM platforms (6sense, Terminus, etc.), Zoominfo, Google Analytics, and more.
In-depth B2B account based marketing platform knowledge
Experience building actionable insights from multiple data sources
Strong communication skills and the ability to effectively manage timelines with stakeholders
Desire to seek constant improvements and growth
Relevant BA/BS degree
Certified in Hubspot or similar marketing automation tool
Nice to have:
Previous supply chain or logistics technology experience
Experience in a B2B SaaS organization.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
עדכון קורות החיים לפני שליחה
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