דרושים » פרסום שיווק ויחסי ציבור » Product Marketing Manager

we are looking for an experienced Director of Product Marketing to articulate the value of our company to the market, build successful GTM strategies and work at the intersection between product, marketing and sales.
Reporting to the Head of Product Marketing, you will join a team of product marketing leaders who own company and product messaging, market intelligence and positioning, analyst relations, effective marketing programs and sales enablement tools to empower GTM strategies. You will be the product evangelist and work cross-functionally to drive marketing campaigns, new product releases, joint value propositions with strategic alliances and enable sales to position and sell our platform across multiple personas.
This position is ideal for someone whos a leader at heart and has a proven track record as a B2B product marketer.
Responsibilities:
Develop messaging and positioning that differentiates our company and enforce it through creative presentations, collateral, website content, white papers and playbooks.
Lead product launch processes and deliverables to drive marketing success factors and sales growth
Stay up-to-date with industry developments and competitive analysis as a basis for new original content.
Research and understand target buyer personas and market segments to ensure our offering is designed and delivered to create value for them.
Communicate the value proposition of our companys products to the sales team and develop the sales tools that support the selling process.
Actively engage in customer-facing activities such as customer conferences, virtual events and webinars, and analyst briefings.
Drive integrated marketing campaigns for new business acquisition as well as product adoption by our current customer base.

Were looking for a sharp, enterprise-minded Senior Content Marketing Manager to join our fast-growing marketing team. Youll shape the stories and content that drive demand, build trust with finance and HR buyers, and differentiate our unique value in a crowded market.
You understand the payments and HR space, know how enterprise buyers think, and can turn complex topics into content that resonatesfrom thought leadership to campaigns to sales assets. You're an agile writer, strategic thinker, and natural collaborator who thrives in a fast-moving environment.
What will your day-to-day look like?
Develop a full range of contentfrom high-level thought leadership to targeted performance content to sales enablement materials
Work closely with demand gen, ABX, product marketing, brand, and other teams to drive high-impact campaigns
Help evolve and scale our brand voice across workforce payments, payroll, and global workforce management
Build and maintain a strategic content calendar tied to market trends, ICP insights, and campaign priorities
Partner with internal subject matter experts to create credible, insightful content on workforce payments, compliance, and global payroll
Translate market research and buyer insights into messaging and content that drives conversion and supports revenue goals
Own projects from concept to execution with a strong sense of accountability and creative ownership
This is an ideal role for a strategic, hands-on content marketer who thrives on varietybrand, product, demand, and sales contentin a collaborative, fast-paced team. If you want a role where your writing and thinking will directly drive pipeline and brand impact, and youre excited about shaping the future of workforce payments, this is it.
Important: Please include your content portfolio or writing samples with your application show us your best work!

looking a highly motivated and data -driven User Acquisition Manager with 3+ years of experience. You will be responsible for planning, executing, and optimizing user acquisition campaigns across various channels to drive growth. Key Responsibilities: Develop, execute, and manage user acquisition strategies and campaigns across multiple channels (e.g., paid social, programmatic, search, display, mobile app networks). Manage and optimize marketing budgets to achieve ambitious ROI, LTV, CPI, and CPA targets. Conduct in-depth market research and competitive analysis to identify new opportunities and stay ahead of industry trends. Collaborate closely with internal teams including data & Analytics, Creative, Product, and CRM to ensure alignment and maximize campaign effectiveness. Analyze campaign performance data (including cohorts, LTV, conversion funnels) to derive actionable insights, identify optimization opportunities, and inform future strategies. Manage relationships with external partners, ad networks, and agencies. Implement A/B testing and experimentation frameworks for creatives, landing pages, and targeting to continuously improve campaign performance. Stay up-to-date with the latest user acquisition trends, technologies, and regulatory changes in the iGaming industry. Monitor and report on key performance indicators (KPIs) to senior management, providing regular updates on campaign progress and results.

Power the Future with us!
At SolarEdge (NASDAQ: SEDG), we're a global leader in smart energy technology, with over 3,000 employees, offices in 30 countries, and millions of installations worldwide. Our innovative solutions include solar inverters, battery storage, backup systems, EV charging, and AI-based energy management. We're committed to making clean, green energy the primary power source for homes, businesses, and beyond. With the growing demand for electricity, the need for smart, clean energy sources is constantly rising. SolarEdge offers amazing opportunities to develop your skills in a multidisciplinary environment, covering everything from research and development to production and customer supply. Work with talented colleagues, tackle exciting challenges, and help create a sustainable future in an industry that's always evolving and innovating. Join us and be part of a company that values creativity, agility, and impactful work.
Head of Commercial Segment Sales – Israel Market The Head of Commercial Sales will lead SolarEdge’s commercial sales strategy in Israel, driving business growth, developing key partnerships, and expanding our market presence. This role requires a strategic leader with a strong sales background in the solar, energy, or technology sectors. The ideal candidate will have a deep understanding of commercial and industrial (C&I) solar markets and a track record of exceeding sales targets. Key Responsibilities:
* Develop and execute a comprehensive commercial sales strategy to drive revenue growth and market expansion in Israel
* Lead, mentor, and manage the commercial sales team to achieve sales targets and business objectives
* Identify and establish relationships with key stakeholders, including developers, EPCs, distributors, and large commercial customers in Israel
* Drive business development efforts to secure new partnerships and opportunities in the commercial solar sector, including working with large developers for ground and agri PV projects
* Collaborate with cross-functional teams, including marketing, product management, and operations, to ensure alignment with business goals
* Monitor market trends, competitor activity, and customer needs to inform sales strategies
* Develop and present high-level sales forecasts, reports, and strategic recommendations to senior management
* Represent SolarEdge at industry events, conferences, and trade shows to enhance brand visibility and business growth

Country:
Israel

City:
Herzliya

FireArc is an innovative, data-driven, B2C tech company developing and publishing multi-platform digital assets. We are rapidly expanding and eager to onboard results-oriented, high-achieving talent passionate about impactful design Our incredibly talented and energetic Performance Marketing Team is expanding, and we’re searching for a skilled and data-driven User Acquisition Manager to help us scale to new heights. If you thrive in a fast-paced, dynamic environment and have a proven track record of success in user acquisition, we’d love to hear from you! Your Impact and Responsibilities:
* Plan, execute, and optimize large-scale performance campaigns to drive growth across multiple products.
* Conduct in-depth market research to identify target audiences, optimize creatives, and uncover opportunities for new product types. Design and run A/B tests , analyze performance metrics, and refine strategies to improve results.
* Stay ahead of market trends, emerging technologies , and industry best practices to implement cutting-edge acquisition strategies.
* Collaborate with cross-functional teams (creative, product, data) to align marketing efforts with product goals and user needs.

Advantages:

* Experience with pop/push media buying in platforms such as Propeller ads, Adsterra, ADcash, etc

Brand:
FireArc

Ready to actually own your marketing strategy, not just tick boxes? Join us to build our brand, generate leads, and shake up the way we do marketing on a global scale! This isn’t your typical “just manage campaigns” role. You will lead a small but mighty team, run with a healthy budget, collaborate with brilliant partners, and see your ideas come to life - from bold content to unforgettable events. What You’ll Be Doing: ?? Dream up and deliver creative campaigns that get noticed (and bring in leads). ?? Rule all things digital - website, social, content, email, ads. ??? Own our PR game and marketing materials. ?? Plan epic events, trade shows, and demos that people actually want to attend.
?? Location: Our office are in Herzeliya and we work in a hybrid mode :-) Sound Like You? Send your CV and Let’s talk about how you’ll help us grow, stand out, and do marketing that actually stands out

As a Senior Strategy Researcher, you will have end-to-end responsibility for major research projects that help our customers strategically focus their initiatives, create new business opportunities, and chart new territories. You will do so by conducting intensive research from inception to execution, including learning the subject matter independently, formulating research questions, crating an appropriate research methodology, finding information sources, analyzing the information, and coming up with answers and recommendations that will take our customers endeavors to the next level.

You will join a diverse team of subject matter experts from multiple domains, including strategy, business intelligence, academia, cyber security research and more. Our expert researchers play a major part in our customers strategic planning initiatives and take an active part in leading the change.