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We are looking for an experienced and results-oriented Marketing manager to join us.
You will own and lead and execute the marketing-related processes and online traffic campaigns starting from the planning phase, through product, industry and competitors research, all to way to a successful implementation via inbound and outbound marketing campaigns.
In this role you will report directly to the VP Marketing and collaborate with other departments - Product, Sales, Customer Success, etc.
The ideal candidate will robust, hands-on campaign management experience as well as willingness and openness to take active part and lead other marketing-related projects (events, marketing materials, PR, SEO, etc).

As the Marketing Automation Manager (Email & SMS Specialist), you will be tasked with developing and executing online communication marketing strategies to drive customer engagement, increase sales, and enhance customer loyalty. Dive into personalized and targeted email campaigns, customer segmentation, and optimized customer journeys using cutting-edge marketing automation tools. This position demands a profound understanding of email marketing best practices, data analysis, and a potent blend of creative and analytical thinking.



Responsibilities:



Develop and implement impactful email strategies for enhanced customer engagement, conversion, and retention.
Lead SMS marketing initiatives for heightened customer engagement and tailored messaging campaigns.
Utilize AI tools like ChatGPT to optimize various marketing channels, including email.
Execute diverse email campaigns, covering lifecycle emails, promotions, newsletters, and customer segmentation.
Collaborate with the marketing team to align email initiatives with broader goals and brand messaging.
Employ marketing automation platforms for crafting automated email workflows, customer journeys, and lead nurturing.
Conduct A/B testing and analysis to refine email elements for improved performance.
Monitor key email metrics, including deliverability, open rates, click rates, and conversions.
Segment customer data for personalized communications based on demographics, behavior, and purchase history.
Work with the design team to create visually appealing email templates and graphics.
Stay updated on industry trends, best practices, and emerging technologies in email marketing automation.
Provide regular reports to the marketing team on email campaign performance, trends, and optimization suggestions.

As the Email Marketing Specialist, you will be tasked with developing and executing online communication marketing strategies to drive customer engagement, increase sales, and enhance customer loyalty. Dive into personalized and targeted email campaigns, customer segmentation, and optimized customer journeys using cutting-edge marketing automation tools. This position demands a profound understanding of email marketing best practices, data analysis, and a potent blend of creative and analytical thinking.



Responsibilities:



Develop and implement impactful email strategies for enhanced customer engagement, conversion, and retention.
Lead SMS marketing initiatives for heightened customer engagement and tailored messaging campaigns.
Utilize AI tools like ChatGPT to optimize various marketing channels, including email.
Execute diverse email campaigns, covering lifecycle emails, promotions, newsletters, and customer segmentation.
Collaborate with the marketing team to align email initiatives with broader goals and brand messaging.
Employ marketing automation platforms for crafting automated email workflows, customer journeys, and lead nurturing.
Conduct A/B testing and analysis to refine email elements for improved performance.
Monitor key email metrics, including deliverability, open rates, click rates, and conversions.
Segment customer data for personalized communications based on demographics, behavior, and purchase history.
Work with the design team to create visually appealing email templates and graphics.
Stay updated on industry trends, best practices, and emerging technologies in email marketing automation.
Provide regular reports to the marketing team on email campaign performance, trends, and optimization suggestions.

We are seeking an experienced and visionary Head of Social Media, with global experience and a proven track record in organic growth and content excellence, to lead our team of social media managers and inspire the entire marketing department.
This role demands a strategic mentor with a unique blend of creativity and analytical skills, capable of fostering innovation and driving significant business impact. The ideal candidate will be deeply involved in the digital and social media landscape, leveraging extensive experience and insights to elevate our brand globally.
What you will be doing:
Strategic Leadership: Develop and execute an innovative social media strategy, driving true business impact.
Team Management: Manage and inspire a team of 3-4 social media professionals, fostering a culture of creativity, collaboration, and excellence. Provide guidance, inspiration, and professional development opportunities.
Campaign Development: Conceptualize and oversee the implementation of groundbreaking social media campaigns that resonate on a global scale, focusing on organic growth and content vitality while aligning with business objectives. Drive user-generated content initiatives and interactive challenges to maximize audience engagement.
Cross-Functional Collaboration: Collaborate with other teams and departments to align social media strategies with broader company goals and campaigns. Work closely with relevant stakeholders to measure and analyze the impact of campaigns, making data-driven decisions.
Innovation and Experimentation: Stay at the forefront of social media trends, technologies, and emerging platforms. Encourage a culture of experimentation, pushing the team to explore unconventional and original marketing strategies.
Community Engagement: Cultivate and enhance community interactions, ensuring a consistent and positive brand experience.

Job Title: Russian Speaking Financial Editor
Location: Netanya, Israel
As a leading Multi-Family-Office in Israel, we are proud to provide innovative financial services and guidance to the most successful individuals, families, and institutions by remaining true to our enduring principles of service, expertise, and integrity. We are seeking motivated and experienced Russian Speaking Financial Editor.
Here's what you'll be up to:
Running our media (Telegram, Linkedin, facebook ) channels;
Managing our authors;
Sourcing and drafting topics for materials;
Reacting to news in the fields of business, economics, and finance;
Writing and editing posts for the Telegram channel.
Ready for the challenge? Shoot your CV and a cover letter to our email.
Make sure to put the job title in the subject line.
We are an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Required E-COMMERCE MARKETING LEAD
As the E-commerce Marketing Lead, you will play a pivotal role in driving our progression into the e-commerce landscape (non food). This position requires an adept understanding of e-commerce marketing strategies, an ability to analyze customer behavior and market trends, and a knack for tailoring these insights to the unique dynamics of the Israeli market. Your leadership will be instrumental in navigating us through this exciting expansion, marking a significant milestone in our growth trajectory.
Key Responsibilities:
Develop and implement marketing strategies for ecommerce verticals with a focus on fashion & general merchandise, emphasizing online user behavior, acquisition techniques, and retargeting of new and existing users.
Analyze market trends, customer behavior, and sales data to identify growth opportunities, using these insights to drive effective user acquisition and retention strategies.
Manage and optimize online marketing channels, prioritizing metrics and performance analysis to adjust strategies as needed.
Continuously enhance the customer journey on the platform through A/B testing and user feedback, aiming to improve user experience and conversion rates.

We are looking for a Publisher Ops Account Manager to oversee and support publisher partnerships, focusing on optimizing revenue and driving business growth on Supply Side Platform (SSP). This role involves managing all aspects of account management, from onboarding to ongoing client communication, and requires collaboration with cross-functional teams to deliver exceptional service and solutions.

What You'll Do:

Build and nurture long-term relationships with publishers, managing onboarding, account optimization, reporting, billing, and ongoing communication.
Proactively monitor and analyze data metrics to enhance performance and achieve publisher Key Performance Indicators (KPIs).
Act as a dedicated publisher advocate in cross-functional meetings, collaborating with Accounting, Product, Engineering, Ad Operations, and Business Development teams.
Regularly communicate with Demand Operations to understand inventory demands and market trends, strategically planning to maximize overall revenue.
Develop expertise in products and technologies to identify growth opportunities.

We seek an experienced performance marketer/ demand generation lead, to manage our growing team of performance marketing specialists. Together, the team plans, builds, and executes various paid campaigns, across all relevant platforms and channels. Supporting various B2B solutions and audiences, the Demand Generation Lead will be tasked with strategizing and running the best campaigns to meet the different KPIs each B2B business unit has, while working closely with sales, marketing and other central teams.
What youll be doing:
Own all B2B paid campaigns including Merchant/Marketplace, globally, ensuring they are implemented efficiently and with best practices built in.
Design, define and build the entire user acquisition strategy across regions, products, platforms and audiences: sales-led and/or product-led.
Hire, manage and train professionals to manage all paid channels- PPC, paid publications, content syndication and others, while acting as a coach-player: hands-on running campaigns and owning them fully.
Optimize and report on all paid activities, finding and solving leaks in the funnel, and suggesting ways to improve our customer acquisition campaigns.
Make sure all campaigns assets from ad copy and creatives to website and forms are updated, optimized and set for success.
Work closely with local Sales teams to align on the best acquisition strategy based on their needs. Building a robust feedback loop, making sure SLAs are met, and deals are handled in a timely manner.
Work closely with other B2B marketing teams to come up with a holistic approach to customer acquisition.
Work closely with local and central teams on the creatives, messages, deliverables and localization of all required campaign assets.
Set KPIs across all demand gen channels and develop monthly reports on activities and tests that can be presented to operational teams against these KPIs and wider company objectives.
Create A/B testing cycles to maximize campaign performance.

We're looking for a Senior Campaign Manager with exceptional knowledge of online marketing, who can contribute to our Media Buying team.
This is an exciting opportunity to join the experts at PiKoYa and to learn from the best in the industry.
As a Campaign Manager, you will be working with different advertising platforms, traffic sources and our in-house ad server to set up online advertising campaigns, monitor them and optimize for maximum revenue.
You will be working closely with management to discover new audiences and high quality traffic for the Games Vertical.
Were looking for a self-starter with a passion for online advertising, who is enthusiastic, optimistic, resourceful, fast learner and a good communicator. This position is vital to the success of our business and has great potential for growth.
Responsibilities:
Work closely with management to prioritize, plan and execute online advertising campaigns, specifically in the games vertical.
Initiate and implement targeting strategies, based on data and research.
Analyze and continuously optimize the performance and profitability of advertising campaigns, by closely monitoring and conducting A/B testing.
Design ads and landing pages independently and collaborate with our graphic design team.
Advertise in various traffic sources.
Manage budget allocations and generate performance reports.
Proactively identify opportunities for process improvement, enlisting and utilizing the help of our software dept.