לוח משרות דרושים מנהל מוצר בשיווק משרה מלאה

We are seeking a dynamic, proactive and strategic Product Marketing Manager to lead the marketing efforts for our Voice Conversational AI enablement solutions.

The ideal candidate will possess a strong understanding of the Conversational AI market, our offering and the key personas involved in purchasing and implementing our solutions.

Key Roles and Responsibilities:

Develop a comprehensive understanding of our offering, including target customers, use cases, key personas, influencers, decision makers, partners and implementers.
Identify how and where they seek for and obtain knowledge and information and formulate strategies to effectively reach them. Monitor relevant market trends and analyze key competitors, focusing on their messaging, go-to-market (GTM) strategies, and marketing techniques.Create compelling product messaging and positioning that differentiates our product in the market.
Create a comprehensive and holistic marketing plan that aligns with the business goals and objectives, with a focus on both PLG and SLG Prepare marketing materials to support the approved marketing plan and ensure alignment with overall company strategy. Collaborate with business, product and marketing teams to execute and monitor the progress of the marketing plan. Track and present progress, performance metrics, and suggest improvements or adjustments as necessary.Build and maintain relationships with key stakeholders, including customers, partners, and industry influencers.

The Product Marketing Manager (PMM) works closely with cross-functional teams to ensure that products are successfully positioned, marketed, and adopted in the market. This role requires a unique blend of technical expertise, business acumen and strong stakeholder management skills. It involves collaborating with product, sales, and marketing teams to develop strategies that align with customer needs, industry trends, and business objectives. Key Responsibilities Refining Product Positioning & Messaging: Work with marketing teams to shape compelling messaging that highlights the products value proposition and differentiation. Supporting Go-to-Market (GTM) and Product Strategy : Contribute to the planning and execution of GTM and Product strategies by working with product, marketing and sales teams to ensure smooth product launches and sustained market engagement. Conducting Market & Competitive Analysis: Collaborate in collecting and analyzing insights on customer needs, emerging industry trends, and competitor positioning to guide and enhance marketing initiatives and product development strategies. Enabling Sales Teams: Develop sales enablement materials, training sessions, and resources in collaboration with sales and marketing teams to support effective product positioning. Facilitating Cross-functional Alignment: Work alongside product managers, sales, and marketing teams to ensure consistency in messaging, strategy, and execution. Tracking Performance & Optimization: Support the monitoring of key performance indicators (KPIs) such as product adoption, revenue impact, and customer satisfaction, using insights to refine marketing strategies.

Introduction Welcome to Chargeflow, where innovation meets expertise. We're not just another startup; we're a dynamic and rapidly expanding company driven by seasoned leaders in the world of fintech and eCommerce. Our passionate team is on a mission to tackle one of the most pressing issues plaguing online businesses today: chargeback fraud. This insidious menace all too often results in substantial losses, both in revenue and profits. Join us on our journey as we revolutionize the fight against chargeback fraud. Who We're Looking For - The Dream Maker As the Senior PLG Product Marketing Manager at Chargeflow, you’ll be at the forefront of our customer journey, responsible for driving user engagement and conversion at every touchpoint. This role will oversee optimizing lead nurturing workflows, enhancing onboarding processes, boosting landing page conversion rates, tailoring in-app messaging, and refining customer and audience segmentation. Your goal is to ensure that every interaction with our brand is impactful and aligns with our strategic growth objectives. Your Arena: Lead Nurturing & Email Workflow Optimization: Design, optimize, and execute lead nurturing email workflows that drive engagement, improve conversion, and support a seamless sales funnel. Landing Page Conversion Rate Optimization (CRO): Lead initiatives to increase landing page conversions by optimizing messaging, CTAs, layout, and user experience. Brand Messaging: Plan, create, and test messaging that engages users at critical points in their journey, providing value, driving product adoption, and encouraging feature usage. Customer & Audience Segmentation: Develop and manage customer and audience segmentation strategies that enable personalized messaging across email, in-app, and marketing channels. Sales & Marketing Enablement: Create and develop sales enablement materials and assets, such as pitch decks, one-pagers, battle cards, and customer success stories, to support the sales team in reducing friction during the sales process. Competitor Research & Market Analysis: Conduct regular competitor research to understand product positioning, messaging, and market trends. Cross-Functional Collaboration: Collaborate with sales, product, and customer success teams to align on key messaging, positioning, and customer insights, while supporting cross-functional projects and marketing initiatives to ensure consistency in customer communications and brand messaging.

XM Cyber is looking for an experienced Director of Product Marketing to articulate the value of XM Cyber to the market, build successful GTM strategies and work at the intersection between product, marketing and sales. Reporting to the Head of Product Marketing, you will join a team of product marketing leaders who own company and product messaging, market intelligence and positioning, analyst relations, effective marketing programs and sales enablement tools to empower GTM strategies. You will be the product evangelist and work cross-functionally to drive marketing campaigns, new product releases, joint value propositions with strategic alliances and enable sales to position and sell our platform across multiple personas. This position is ideal for someone who’s a leader at heart and has a proven track record as a B2B product marketer. Responsibilities:
* Develop messaging and positioning that differentiates XM Cyber and enforce it through creative presentations, collateral, website content, white papers and playbooks.
* Lead product launch processes and deliverables to drive marketing success factors and sales growth
* Stay up-to-date with industry developments and competitive analysis as a basis for new original content.
* Research and understand target buyer personas and market segments to ensure our offering is designed and delivered to create value for them.
* Communicate the value proposition of XM Cyber’s products to the sales team and develop the sales tools that support the selling process.
* Actively engage in customer-facing activities such as customer conferences, virtual events and webinars, and analyst briefings.
* Drive integrated marketing campaigns for new business acquisition as well as product adoption by our current customer base.

You are a person of words, client value and collaboration. You are able to quickly understand technological concepts, continuously seek to communicate value to customers, and eat brilliant slide presentations for breakfast. You are hands-on, highly intelligent, have strong business acumen, and love to deliver A-Z.

What You'll Do:

Develop and lead go-to-market strategies for new and existing products, develop messaging, framing, and packaging for the product, segment audiences, craft value propositions and outreach messaging.
Transform new product releases and features into communicative materials for internal and external impact. Collaborate on planning and execution of new product launches.
Craft compelling and differentiated product positioning. Create marketing collateral, including product guides, blog posts, one pagers and sales materials. Craft brilliant sales decks, lead RFPs, and feedback microcopy with a focus on effective storytelling.
Conduct internal and external product training, walkthroughs, and produce FAQs, demos, and videos with strong presentation skills.
Collaborate closely with product management, sales, customer success and marketing to develop and execute cohesive product messaging in the market, keep the market informed on our newest (and existing) offerings, and find ways to encourage usage of our products and features.

Were looking for a strategic and hands-on Product Marketing Manager to drive go-to-market strategy, craft compelling messaging, and fuel pipeline generation across channels. Youll play a critical role in shaping how our technology is understood and adopted by enterprise retailers, and directly support sales enablement in a lean, high-impact team.
A day in the life:
Develop clear, differentiated messaging and positioning based on customer pain points, market research, and product capabilities.
Own and execute go-to-market strategies for product launches and feature releases.
Create and maintain sales enablement materials pitch decks, battle cards, one-pagers, objection handling, demo tools etc.
Drive marketing efforts that impact customer acquisition, product adoption, and overall business performance.
Partner closely with sales to understand deal cycles and craft content that supports conversion.
Partner closely with Product to understand the Product capabilities, roadmap, and new features
Collaborate cross-functionally to ensure our messaging aligns with product capabilities and business goals.
Build and maintain competitive intelligence assets.
Conduct customer and market research to inform messaging and campaigns.
Track performance of messaging and content in-market and iterate based on feedback.

As the Product Solutions Lead, you'll bridge the gap between our platform's technical capabilities and the real-world business solutions our customers need. You'll be the authority on how we solve specific enterprise challenges, translating our platform's capabilities into compelling solution narratives that resonate with technical decision-makers.

You'll work at the intersection of product, marketing, and sales, ensuring our go-to-market teams can effectively communicate the value of our-powered solutions while providing critical feedback to our product team about market needs and competitive positioning.

Key Responsibilities:
Become the subject matter expert on our solution offerings (Engineering Onboarding, Software Standards, Resource Self-Service, Release Management, Incident Management, Cloud Cost Optimization, etc.).
Develop comprehensive solution architectures, including technical guides and implementation patterns.
Create and maintain solution demonstrations that showcase our value in specific use cases.
Conduct competitive analysis and maintain knowledge of market alternatives
Enable the sales team through training, documentation, and solution positioning.
Collaborate with Product Marketing to develop solution-specific messaging and campaigns.
Build and maintain the solutions section of our website with compelling technical content.
Provide structured feedback to the Product team on solution gaps and competitive challenges.
Support pre-sales and post-sales activities for strategic opportunities requiring deep solution expertise.

the leading global financial news & data platform, is on the lookout for a Conversion Rate Optimization (CRO) Manager to drive subscriber growth and enhance user acquisition strategies across our web and mobile platforms.

What youll be doing:
Design and execute 52+ landing page experiments annually
Develop and implement cross-platform optimization strategies
Create, run, and analyze A/B/N testing protocols
Collaborate with product, design, and engineering teams
Translate complex data insights into actionable growth strategies

We are creating an entirely new market - Application Risk Management - by reinventing the Secure Development Lifecycle for agile and cloud-native development. Our message is resonating: we won the RSA Conference Innovation Sandbox Contest for the Most Innovative Startup and were also named a Gartner Cool Vendor in DevSecOps.

Reporting directly into the VP of Marketing, you will play a pivotal role in our marketing plans, from positioning and messaging to sales and partner enablement. The ideal candidate thrives at the cutting edge of creating customer-facing solutions, has a deep understanding of software development, security, and DevSecOps, is an articulate presenter, a strong writer, and is ready to be a key face of the company. This is a completely new role with the ability to create, manage, and execute the Product Marketing function.

What You Will Do:
Develop and maintain positioning and messaging frameworks.
Research industry trends to proactively recommend messaging and content that will resonate with target audiences.
Create compelling assets to educate the market on risk-based application security and why it is essential for organizations of all types and sizes.
Analyze competitors and develop battle cards.
Understand the analyst landscape and helping to craft briefing materials and follow-up for them.
Lead product launches, from building the message to overseeing the development and rollout of new collateral.
Conduct regular conversations with our customers, prospects, and closed-lost deals to keep our pulse on the market.
Lead sales and partner enablement.
Work with cross-functional teams to develop persona-driven, high-performing content and content strategies to maximize conversion throughout the buyer journey.

We are looking for an experienced Product Manager to lead a portfolio of mobile apps and take full ownership of their performance and revenue growth.
In this strategic role, you will build and execute product roadmaps, define KPIs, create work plans, conduct market research, and lead app publishing processes. With a strong focus on UX/UI, youll manage hybrid monetization models and run hands-on A/B testing to continuously improve product performance.
Youll work closely with Data, Ads Monetization, R&D, QA, Design, LiveOps, UA, and ASO teams.
This is a senior, high-impact role for candidates with 5+ years of experience in B2C mobile product management, working closely with the Head of Product and VP Growth, and requiring a deep understanding of monetization models and UX strategies.

For many of us theres that one podcast we never miss, and video content is part of our daily routine, whether its professional or personal. But how many of us truly understand the effort that goes on behind the scenes? Here at our company, we know it well. Thats exactly why we built an AI-powered platform that helps content creators, podcasters, marketeers, and more at major brands like Netflix, Disney, Google, and Microsoft to create high-quality content with ease.
our companys technology streamlines the entire content creation process, turning ideas into professional-grade content with the highest production standards, without requiring expensive equipment or external services. The secret? AI-driven tools that replace traditional production roles like editing, directing, and design, automating the entire process at the click of a button.
About the Marketing team
At our company, Marketing is all about getting the right message to the right people. We create campaigns that grab attention, tell great stories, and drive real growthwhether its for SMBs, mid-market, or enterprise customers. We work closely with other teams to make sure our brand stands out and our product reaches the people who need it most. If you love mixing creativity with strategy and making an impact, youll fit right in.
On your day to day
In this role, you'll shape our company's marketing strategy by conducting market and audience research, refining messaging, and identifying new revenue opportunities. Youll work closely with product teams to position features effectively, collaborate with demand generation and creative teams on campaigns, and ensure Sales, CSM, and Support have the insights they need. Your work will directly influence how we reach, engage, and grow our audience.

As our Product Marketing Manager, reporting to the Product Marketing Team Lead, you will shape our product marketing strategy and develop clear, compelling, and effective messaging. Youll collaborate with internal teams and external partners in the fast-paced crypto and blockchain world. We want to hear from you if you have proven experience in product marketing, particularly in blockchain or deep-tech industries.

Key Responsibilities:

As our Product Marketing Manager, you will:

Develop clear and impactful product positioning and messaging strategies and oversee the creation of marketing materials that effectively support product launches and updates, highlighting key features and benefits.
Plan and execute targeted product marketing campaigns to attract prospective users of products.
Collaborate with internal teams such as product, engineering, and sales to ensure messaging and content align with technological breadth and depth.
Participate in briefings, craft messaging, draft blog outlines, social media, and web content, and write long-form content to support marketing efforts.
Manage the timely execution of campaigns and measure their performance to assess impact and success.
Conduct research on the crypto ecosystem to stay informed about the competitive landscape and sharpen competitive advnantages.
Collaborate with designers to create high-quality visuals that enhance content and refine presentation decks for senior management, ensuring core messages are effectively communicated and aligned with overarching narratives.
Take an intentional, data-driven approach to continuously refine and enhance the companys marketing messages and materials.

We're on the hunt for a full-stack Marketing Manager to help us drive real impact in our mid-market and enterprise segments. Youll take the lead on messaging, content, campaigns, and events and play a key role in generating MQLs, SQLs, and meaningful engagement with the accounts we care about most.

You know how to build campaigns that actually work the kind that move the needle, get sales excited, and make people stop and take notice. You take full ownership of your work with confidence and clarity, but youre also super collaborative and low-ego. You move fast, bring great energy, and always look for ways to raise the bar.

This is a hands-on, high-impact role reporting directly to the VP of Growth Marketing. Youll team up with content, design, product marketing, and sales to bring creative, multi-channel campaigns to life and youll have the trust and autonomy to manage your own budget, vendors, and quarterly plans.

Responsibilities:

Develop and execute integrated marketing plans that drive MQLs, SQLs, and support pipeline growth
Lead campaign development, from messaging to creative execution, ensuring alignment with brand and business objectives.
Plan and execute our presence at industry/roundtable events and conferences, including pre-event planning, logistics, messaging, and post-event follow-up.
Lead targeted marketing efforts within key accounts and segments, including ABM initiatives in partnership with Sales
Analyze campaign performance (MQLs, SQLs, engagement) and optimize programs to improve results
Collaborate cross-functionally to support product launches, customer marketing, and sales enablement initiatives.

About the role:
we are a fast-growing, global leader in energy-based solutions for Aesthetics and Eye-Care. We are based in Yokneam, Israel (with offices also in Tel-Aviv) with a strong business performance worldwide.
we are looking for a Product Manager for the Aesthetics Business, which includes a broad portfolio of leading solutions in the market as well as an exciting innovation pipeline. The Product Marketing Manager will be responsible for driving the business growth of the assigned product portfolio and oversee the 360 product marketing aspects of the products.
Key responsibilities:
Owns and leads all product aspects relating to the assigned products, from product inception to launch and throughout the lifecycle of the product
Develop the product requirements based on customer and patient insights, needs and business aspects and follow them throughout the product development process
Owns the product value proposition and associated claims. Develops the product marketing toolkit including educational, sales and marketing tools
Perform business intelligence, market & competitive analysis and translate them into actionable business goals
Develops global go-to-market strategies in collaboration with regional teams (segmentation, targeting, positioning, pricing) to drive market share and profitable growth
In cooperation with the Clinical department, developing educational tools and programs for customers on the clinical value and product use to drive adoption of our offering in the field
Coordinating the assigned products activities in a multi-functional organization; including marketing, sales, operations, engineering, and services teams, while ensuring compliance with quality systems and regulatory requirements
Take an active part in the strategy and roadmap discussions of new product introductions
Be the Product Champion! Instill a sense of excitement about our products within the organization, and the relevant community as a whole.