לוח משרות דרושים שיווק, משרדי פרסום ויחסי ציבור בכירים

We are seeking a senior go-to-market leader to lead our marketing department and transform our strong market share into true market leadership. Were not looking for a traditional demand-gen extraordinaire we need a seasoned commercial executive with deep sports industry roots who can elevate us from respected tech vendor to essential ecosystem partner. Youll bridge our AI-powered broadcast technology with the business realities of rights holders, federations, and media companies, turning industry relationships into strategic advantage and market presence into revenue momentum.
What youll do:
Transform market positioning Evolve us from well-regarded industry player to category-defining leader in AI-powered broadcast and fan engagement technology.
Drive commercial marketing strategy Create high-impact initiatives that open doors for BD, unlock new verticals, and translate visibility into pipeline growth.
Build industry influence Establish us as an essential voice in every key conversation about media evolution, monetization, and fan engagement across the global sports ecosystem.
Activate our market-leader status Strategically leverage our premium client base and success stories to build instant credibility and market leadership positioning.
Elevate how the sports and media world understands us not just what we do, but why it matters.
Integrate marketing discipline Introduce systematic marketing approaches into our relationship-driven culture while amplifying BD efforts.

Required VP Product Marketing & Customer Education
Tel Aviv, Israel
At our company, Product Marketing sits at the intersection of product, sales, and marketingand is essential to how we bring our products to market and tell our story to the world. As we evolve and expand our platform, were looking for a seasoned Vice President of Product Marketing to lead our global product marketing function.
This is a transformative leadership role reporting directly to the CMO. Youll lead a high-performing team responsible for solution positioning, messaging, competitive differentiation, go-to-market strategy, analyst relations, and customer-facing storytelling. Youll bring together strategy and execution, uniting internal stakeholders around a cohesive narrative and enabling our teams to speak with one voice across every touchpoint.
Were looking for a proven leader who is both highly strategic and hands-onsomeone who can set a vision, inspire a team, and also roll up their sleeves to dive into messaging, launches, and customer engagement.
What You'll Do:
Lead and Grow the Team: Build, mentor, and scale a world-class product marketing team. Foster a culture of curiosity, excellence, and impact. Develop leadership capabilities across direct and skip-level reports.
Craft Messaging That Resonates: Own and evolve our messaging and positioning. Ensure it is differentiated, customer-centric, and aligned with our broader narrative. Tailor messaging for key personas across industriesfrom CMOs and strategy leaders to analysts and performance marketers.
Drive Go-to-Market Strategy: Partner with Product, Sales, and Customer Success to define and execute launch strategies for new products and features. Ensure launch excellence across content, enablement, measurement, and internal alignment.
Fuel Competitive Differentiation: Collaborate closely with our competitive intelligence and product teams to keep messaging fresh and aligned to market dynamics. Embed clear points of differentiation into every touchpointfrom sales decks to website copy.
Be a Thought Partner Across the Business: Work directly with VP- and C-level product and sales leaders as a strategic voice and challenger. Stay close to customers, analysts, and market trends to help inform product strategy and roadmap priorities.
Elevate Analyst and Market Perception: Partner with Communications and Analyst Relations to shape how we are viewed across the industry. Develop briefings, narratives, and supporting materials to influence analyst evaluations and category leadership.
Empower the Field: Collaborate with GTM teams to create the right content, tools, and training that drive commercial success. Ensure our front-line teams have what they need to deliver consistent, compelling customer experiences.
Deliver the Message Yourself: Actively participate in events, keynotes, webinars, and customer briefings as a lead storyteller for us. Represent the voice of the company and help bring our vision to life externally.