דרושים » פרסום שיווק ויחסי ציבור » Product Marketing Manager

Required Product Marketing Manager
Who We Are
We make compliance fun! Ok, it might take a sorcerer to do that, but were pretty close.
We are a post-Series B RegTech startup, trusted by some of the worlds largest financial institutions. As a pioneer in AI-driven compliance and risk management solutions, we are dedicated to ensuring regulatory adherence and safeguarding financial institutions against emerging risks. Our comprehensive end-to-end platform provides unmatched data control, security, and efficiency in digital communications governance and archiving, redefining how financial services and other highly regulated industries mitigate risk and uncover actionable insights.
Were a team of 160 globally, with headquarters in Ramat Gan, committed to doing good in the world by protecting market integrity and safeguarding peoples financial assets.
What Will You Be Doing?
As our Product Marketing Manager, you will serve as a crucial link between Marketing, Product, Sales, Data Science, and Customer Success teams. Your role will be to create compelling product positioning and messaging, impactful tools, and lead go-to-market strategies for one of our core portfolio products.
Responsibilities:
Develop and execute product positioning, messaging, and differentiation strategies.
Conduct competitive research and market analysis to identify trends, threats, and opportunities and provide guidance with objection-handling frameworks
Create high-impact sales enablement materials to support the target personas across the sales lifecycle.
Develop and own go-to-market strategies for product launches across multiple channels.
Collaborate with cross-functional teams to ensure alignment and exceptional execution.
Produce industry-focused thought leadership content.
Engage with analysts to position us as a market leader and leverage customer insights to improve messaging.
What Success Looks Like:
Development and adoption of comprehensive toolkits for focus product.
Successful execution of product launches with measurable impact.
Contribution to establishing us as the go-to solution for financial compliance solutions.
Impact in establishing us as a differentiated market leader in financial compliance solutions.
Empowering stakeholders with the tools and messaging needed to succeed.

a global leader in online education, operating innovative virtual schools and teaching thousands of students in over 100 countries. As we continue to scale our global impact, were looking for a highly skilled and hands-on Growth team leader to drive our performance-based Demand Generation efforts. This role demands deep expertise in performance marketingparticularly on facebook and YouTubealongside a strong command of funnel optimization, testing frameworks, attribution modeling, and data -driven decision-making. Youll own strategy and execution across key acquisition channels. This role is ideal for someone with an entrepreneurial mindset, a sharp analytical edge, and a proven track record of delivering sustainable growth.
Key Responsibilities:
*  Lead and manage paid user acquisition campaigns across facebook, YouTube, Google, TikTok, Affiliate channels, and more
*  Drive measurable growth through constant testing and optimization of ads, audiences, landing pages, and conversion funnels
*  Build and lead a small cross-functional growth team
*  Collaborate closely with the creative studio to produce high-performing content tailored for acquisition
*  Oversee campaign tracking, attribution setup, analytics (GA4, GTM), and performance automation
*  Monitor key metrics, generate actionable insights, and report results to stakeholders
*  Work closely with marketing, product, CRM, and content teams to optimize the full customer journey
*  Stay current with evolving digital marketing trends and best practices to maintain a competitive advantage

We are looking for a sharp analytical mind and a marketing/ product lifecycle talent to join our marketing team. The Retention Marketing Manager will manage automated marketing campaigns and communication with our users in order to maximize user retention engagement with various features, and towards achieving our company KPIs.
Responsibilities
Initiate, design and launch large scale marketing campaigns (multiple formats and channels) to hundreds of millions of our users
Establish targeting strategies based on customer life-cycle segmentation & predictive analytics
Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests
Proof and QA campaigns to ensure 100% error-free execution
Conduct frequent analysis of competitor programs looking for insights around targeting, promotional offers, and cadence/delivery timing
Communicate campaign performance to stakeholders and build a clear roadmap for the future
Perform data research and analysis to uncover insights that support our marketing strategy
Work closely and coordinate with all departments within the organization worldwide, including international regional teams.

Were looking for a talented Monetization Manager to join our outstanding team!
In this role, you will manage our advertising partnerships and help our in-game creators optimize their app monetization opportunities.
This position offers significant responsibilities, daily challenges, and rewarding moments. Youll oversee day-to-day optimizations, engage with demand partners, support our developer ecosystem, and identify growth opportunities that make a real impact.
If you seek a meaningful role in the advertising industry and want to directly influence our users, creators, products, and ecosystem - this is your chance.
Responsibilities
In this role, you will:
Manage programmatic ads within.
Serve as a focal point for ads, collaborating with internal and external teams to enhance ad experiences and provide insights, feedback, and support.
Set up new campaigns, monitor performance, troubleshoot issues, and implement optimizations.
Build and maintain strong relationships with partners.
Develop and implement strategies to drive growth and continuous improvement.
Represent us at ad tech conferences abroad.
Fight dragons and wyrms in hand-to-hand combat to ensure proper monetization flow (also, because its fun).