לוח משרות דרושים מנהל מוצר בשיווק, לחיפוש זה נמצאו 48 משרות

The Director of AI Enablement is both a builder and a transformation leader, someone who can identify opportunities, design and implement AI solutions, and drive adoption across the organization to create measurable business value.

Reporting directly to the CEO, this is a highly visible, hands-on leadership role at the intersection of business transformation, technology, and organizational change.

The successful candidate will lead AI roadmap, build practical AI solutions, drive adoption across functions, and help transform how work is performed throughout the organization.

What Will You Do?

Define and execute AI roadmap.

Identify, prioritize, and implement high-impact AI opportunities across the business.

Partner with business, operational, engineering, and corporate functions to understand workflows, pain -points and improvements opportunities.

Translate business challenges into practical AI use cases and measurable outcomes.

Design, build, pilot, and scale AI-powered solutions, including AI agents, copilots, automations, knowledge assistants, and business applications.

Partner with IT, Engineering, Infrastructure, and Security teams to ensure scalable, secure, and sustainable solutions.

Lead the transformation, not just the technology; drive AI adoption across departments and help leaders redesign processes and ways of working to maximize AI value.

Work hand-in-hand with HR and business leaders to lead the organizational transformation required to successfully adopt AI, build internal capabilities, and embed new ways of working across the company.

Establish and lead the core pillars of the AI Enablement program: Adoption, Infrastructure, and Solution Development.

Build and lead a community of AI Builders and Leaders across the organization.

Establish AI governance, Responsible AI practices, and security standards.

Measure and communicate business impact through adoption, productivity gains, efficiency improvements, time savings, and ROI.

Success is measured not only by building AI solutions, but by driving meaningful improvements in productivity, efficiency, quality, decision-making, and business performance across the organization.

We're looking for a Director of Product Marketing to own story end to end- from market positioning and differentiation across our product lines (runtime protection/ADR, AI security, and runtime vulnerability management) to equipping our GTM teams to win.

This is a hands-on leadership role. You'll lead a small team while staying close to the work: crafting messaging, building launch plans, and presenting to customers and sellers.

Product Marketing sits within Product Management . You'll partner daily with PMs on roadmap and launches, and work closely with Sales, Marketing, and leadership on pipeline generation and enablement. You'll connect what we build with how the market understands its value.

Key Responsibilities

Lead the Function

Own positioning, messaging, and narrative across product lines, ensuring consistency as the product evolves.
Define the product marketing roadmap and priorities, aligned with product development and GTM goals.
Lead, coach, and develop a small team of product marketers.
Represent Product Marketing in cross-functional planning, bringing market insights and competitive intelligence into roadmap decisions.
Drive Execution

Product launches & campaigns: Lead end-to-end GTM for new products and features, from positioning and messaging to launch plans, sales enablement, and integrated campaigns.
Market & competitive intelligence: Track competitors across ADR, CNAPP, EDR, AppSec, and AI security, translating insights into positioning and product recommendations.
GTM enablement: Equip Sales, SEs, and partners with the training and tools they need to win, including battlecards, one-pagers, pitch decks, demo narratives, and ROI models.
Content & storytelling: Create product-led content across blogs, product tours, videos, launch assets, conferences, and analyst materials, ensuring consistent messaging across channels.

We are looking for a Product Marketing Manager to lead the go-to-market strategy, positioning, and messaging across our product portfolio.

This is a highly strategic role at the intersection of Product, Marketing, and Sales. You'll own how the market understands our products - defining compelling positioning and messaging, leading our go-to-market strategy, and translating complex technology into clear customer value. It's a high-impact role with significant ownership, working closely with senior leadership to shape both our market narrative and product direction.

We're looking for a strong product marketer with proven experience marketing complex technical products to US-based B2B audiences.

This position is based in Tel Aviv, Israel.

Responsibilities
Own product positioning, messaging, and value proposition across our product portfolio.
Lead the go-to-market strategy and execution for new products, features, and major releases.
Become our internal expert on the ad security and digital advertising ecosystem, identifying market trends, customer challenges, and competitive opportunities.
Conduct market, customer, and competitive research to influence product strategy, roadmap, and commercial priorities.
Act as the voice of the customer by bringing market insights directly into Product discussions.
Partner closely with Product Managers throughout the product lifecycle - from discovery and validation to launch and adoption.
Create high-impact sales enablement materials, including presentations, one-pagers, battlecards, case studies, competitive analysis, and product messaging.
Collaborate with the Marketing team to develop campaigns, content, thought leadership, and launch activities that drive awareness and demand.
Support Sales on strategic opportunities, customer presentations, and competitive deals.
Measure product launch success, gather customer feedback, and continuously refine positioning and go-to-market strategy.

What You'll Be Doing
Define and continuously refine messaging and positioning for our products and features, ensuring clarity and consistency across all channels and audiences.
Lead end-to-end GTM strategy for product launches, from naming and positioning through enablement, campaign orchestration, and post-launch measurement.
Own analyst relations completely, including managing relationships with firms like Gartner and Forrester, coordinating briefings and inquiries, responding to research requests, and ensuring we are accurately and favorably represented in relevant reports and evaluations.
Conduct win/loss interviews, competitive analysis, and customer research to sharpen positioning and keep the team ahead of market shifts.
Develop high-quality sales and customer-facing materials, including pitch decks, one-pagers, battlecards, and technical explainers.
Collaborate closely with Product, Sales, DevRel, and Content to ensure a unified narrative across the funnel.
Act as the voice of the market in roadmap planning, pricing discussions, and strategic initiatives.
Identify opportunities to incorporate AI tools into content creation, competitive research, and campaign workflows to increase speed and quality of output.
Track and report on PMM impact across pipeline influence, win rates, analyst positioning, and content usage.

This role sits at the intersection of sales, product, and data science.

As a Sales Engineer your role will be:

Join sales calls and product demonstrations to explain the platforms methodology and analytical approach to help overcome technical objections
Answer technical and methodological questions from prospects during the sales process.
Help prospects understand how differs from traditional attribution, MMM, or experimentation approaches.
Support the sales team in moving deals forward by building trust in the platforms measurement framework.
Deliver clear and engaging product demonstrations tailored to different audiences (CMOs, growth teams, data scientists, analysts).
Translate complex modeling concepts into intuitive explanations that marketers can understand.
Customize demo narratives based on the prospects marketing stack and challenges.
Support proof-of-concept discussions and pilot programs
Explain the underlying modeling logic and how the system measures incrementality.
Walk prospects through validation methods, case studies, and experimental comparisons used by customers.
Help prospects interpret platform outputs and understand how to operationalize insights.
Work closely with product and data science teams to stay current on platform capabilities.

At our company, youll collaborate with expert colleagues around the globe to solve problems most people will never even know exist!
Youll be part of building unique solutions shaped by real investigative methodologies, enabling our customers to identify, investigate, visualize and prevent criminal, terror and security threats worldwide.
These solutions are used by law enforcement, national security, and national and military intelligence agencies in almost 100 countries to turn massive, diverse data into clear, actionable intelligence for a safer world.
As a worker you will:
Work with product management functions, global marketing, and sales to build the narrative and value proposition of our products.
Create compelling marketing content and sales enablement collateral.
Develop and implement GTM strategies and demand generation activities.
Work closely with business stakeholders to maximize the business potential of existing and new customers.
Assist with competitive analysis and market research.
Join strategic marketing workshops, international events, and customer meetings.
Lead cross-functional initiatives and drive alignment across Product, Sales, Marketing, and business stakeholders.
Balance strategic planning with hands-on execution, taking ownership from concept to delivery.
Help shape and scale Product Marketing best practices, processes, and methodologies across the organization.
Serve as a trusted advisor to senior stakeholders and influence business decisions through market, customer, and competitive insights.
You will report to the VP of Product and be part of an industry-leading Product Management team (30+ people strong).

In this role, we are looking for a Go To Market (GTM) to own business growth and product strategy to support the rapid growth of our company. This includes owning the product go to market strategy for one of our product areas, creating compelling messaging and positioning, launching new features, enabling the field teams, and partnering with marketing and revenue to target the right buyers and influencers.
Responsibilities
Act as a business owner for your product area to measure and accelerate commercial success and product growth by owning launch execution, pipeline impact, and market expansion.
Define use cases, product messaging and positioning, value propositions, and customer profiles to showcase the value of our company.
Become a subject matter expert in cloud security with an in-depth understanding of the market and products, including overall value proposition, features, functionality, and the verticals and use cases in which they are relevant.
Partner closely with product management to ensure we are delivering on end to end scenarios that meet customer needs and to execute world class product and feature launches.
Develop tools and training to support the full sales cycle, including product demos, sales training, reference architectures, and competitive intelligence to the field and marketing organizations.
Define the strategic narrative for GTM and deliver key messages that enable our marketing team to execute high-quality digital and event-based campaigns and programs.
Work closely with our demand generation teams to drive the pipeline for the sales organization.

We are seeking an exceptional individual contributor with an entrepreneurial and a can-do approach to join us as a Senior Ads-Operation Manager. Join us if you would like to:
Join a winning team - Partner with two ad tech veterans with over 20 years of experience
Join a winning culture - Work in a fun, proactive, and inclusive environment
Join a winning enterprise - A well-funded, profitable start-up with a sustainable growth rate.
Join a winning opportunity - be a real driving force within a company and design its ad ops strategy to create a true impact on clients revenue.
Key Responsibilities:
Drive the growth of our SSP partnerships by providing exceptional client service.
Develop and implement revenue growth plans and strategies for our top-tier SSP partnerships.
Become highly knowledgeable about Carlibas supply, technology, and product offerings.
Serve as the primary point of contact for Carlibas programmatic partners worldwide.
Gain expertise in Carlibas marketplace integrations and partner relationships.
Collaborate with programmatic partners and the product team to continuously enhance products.

We are looking for an exceptional individual with an entrepreneurial mindset to join us as a Co-Founder & Chief Product Officer. Join us if you would like to:
Join a winning team - Partner with two ad tech veterans with over 20 years of experience
Join a winning culture - Work in a fun, pro-active, and inclusive environment
Join a winning enterprise - Well funded, profitable start-up with an existing revenue stream of over $1M in ARR
Join a winning opportunity - be a real driving force within a company, and define its product vision and GTM strategy.
Key Responsibilities:
Collaborate with fellow co-founders to articulate and refine the company's vision, mission, and strategic direction.
Lead the formulation and execution of the company's product plan, encompassing market analysis, product development, and go-to-market strategy.
Determine and prioritize product features and enhancements through thorough market research, customer feedback, and competitive analysis.
Champion a customer-centric ethos throughout the product development lifecycle, ensuring that our offerings consistently meet and exceed the needs of our target audience.
Spearhead the assembly and management of a top-tier team, overseeing recruitment, hiring, and ongoing employee development initiatives.
Foster strategic alliances and partnerships to fuel the company's expansion and elevate its market presence.

As a Senior Business Growth Manager, you'll own growth initiatives end to end. You'll spot the opportunity in the data, size it, design the campaign, launch it and measure the revenue impact. You'll also be a face of the team, leading workshops and webinars for clients and internal teams. This is a 6-month maternity cover, based in Tel Aviv.

This role suits someone who loves digging into data, thinks in experiments and wants to build smarter ways of working with AI.

What you'll be doing
Plan, launch and optimize scaled outbound campaigns (email, in-product and Intercom) that drive adoption, spend growth and retention for self-serve advertisers and publishers.
Design and lead workshops and webinars for clients and internal teams, covering topics like product best practices, growth playbooks and AI-powered workflows.
Find and size growth opportunities in the data, such as budget-capped campaigns, churn risk, product adoption gaps and accounts ready to graduate between segments.
Set KPIs for every campaign, track results in team dashboards and turn results into clear next steps.
Build and improve AI-powered workflows and automations (e.g. Claude, internal agents) that let the team reach more clients with less manual work.
Partner with Product, Marketing, Sales, Data and Account Management to launch initiatives and hand off high-potential accounts.
Share insights and performance reviews with the team and leadership in monthly syncs.

our company delivers a cloud-based, AI-powered behavioral intelligence platform for physical AI and smart mobility. our company empowers customers with advanced AI-driven cybersecurity solutions, including detection and response (XDR), AI Security, quality and operational intelligence, cyber threat intel, SOC services, and more.
we are looking for a tech-driven, creative, and hands-on product marketing professional to join the Marketing team. This role will report to the VP of Marketing and will be the leading stakeholder of all our strategic marketing programs, sales enablement, messaging and positioning, as well as collaboration on marketing activities with tech partners.
You will work closely with multiple teams within our company(product, sales, CSM, delivery, alliances, etc.), as well as partners, customers and prospects, to deepen our thought leadership and expand brand awareness by creating effective messaging and positioning, sales assets, webinars, partner-driven programs, press releases and product announcements, analyst relations, and media opportunities.
The ideal candidate will be an excellent English communicator, creative with brilliant technological skills.
This role is full-time and is Herzliya, Israel based.
Responsibilities
Become a subject matter expert in physical AI and Smart Mobility ecosystems; develop unique expertise in the cybersecurity challenges, attack vectors, competitive landscape and intelligence-driven use cases.
Support our global sales teams in delivering the most effective messaging and positioning, based on deep market and go-to-market expertise.
Initiate and execute (end-to-end) strategic marketing programs, primarily thought leadership, tech-oriented webinars and partners-related opportunities (including related collateral and nurturing programs).
Join our companys evangelist team - represent our company in webinars, interviews and speaking engagements, as well as moderate our own webinars.
Manage our analyst and media relations, working closely with PR partners, our tech alliances, and internal evangelists to boost brand exposure.
Craft strategic content to support our marketing programs, such as tech-focused videos, in depth interviews, podcasts, etc.

we are looking for a GTM Engineer.
Weʼre building the system of action for community-based care - helping behavioral health, hospice, home health, and other care teams spend less time reacting to problems and more time focused on the people they serve.
Powered by our Polaris AI, works alongside clinicians and their teams to understand whatʼs happening across care in real time and take action before issues become problems, reducing administrative burden, protecting revenue and compliance, and giving care teams more time and capacity to deliver great care.
Our vision is a world where care teams can stay one step ahead, rather than constantly catching up. Weʼre helping shift an entire industry from reactive to proactive, and we need talented people to help us get there.
happening across care in real time and take action before issues become problems, reducing administrative burden, protecting revenue and compliance, and giving care teams more time and capacity to deliver great care.
Our vision is a world where care teams can stay one step ahead, rather than constantly catching up. Weʼre helping shift an entire industry from reactive to proactive, and we need talented people to help us get there.

At our company, what you do matters. Every day, we protect over 100,000 organizations worldwide from increasingly sophisticated cyber and AI-driven threats, securing their AI transformation.
Our prevention-first approach safeguards hybrid networks, cloud environments, digital workspaces, and AI systems, stopping attacks before they happen.
This is where innovation meets real-world impact. Youll help customers across industries operate with confidence in a rapidly changing digital world, working alongside smart, curious people who take ownership, challenge assumptions, and solve complex problems.
Were proud to be recognized by TIME, Newsweek, and Forbes for excellence and workplace culture.
What really sets our company apart is the opportunity to grow, contribute, and help companies navigate their AI transformation securely.
If youre excited to work at the forefront of AI-driven security on a global scale, this is the place to do it.
Key Responsibilities
Create engaging product positioning and technical learning experiences, including eLearning, workshops, presentations, demonstrations, webinars, guides, and hands-on activities.
Translate complex cybersecurity capabilities into clear customer value, relevant use cases, competitive messages, and practical sales conversations.
Work with Product Management, R&D, Sales, Training, and subject matter experts to ensure content is accurate, current, relevant, and aligned with business priorities.
Deliver virtual and in-person learning sessions to technical sales teams and partners across different regions.
Own learning initiatives from needs analysis and content development through delivery, feedback, improvement, and business impact.

Responsibilities:
Lead product and feature launches end-to-end: narrative, naming, enablement, web, press, and the launch moment itself.
Own analyst relations, including managing relationships with firms, coordinating briefings and inquiries
Conduct win/loss interviews, competitive analysis, and customer research to sharpen positioning and keep the team ahead of market shifts
Own competitive intelligence, monitoring market trends and adapting messaging to stay ahead in our space
Collaborate closely with Product, Sales and Marketing to ensure a unified narrative across the funnel
Build the sales enablement layer from the ground up: pitch decks, demo narratives, battle cards, one-pagers, discovery guides, and customer proof points.