We are seeking a dynamic Marketing Operations Manager to join our team. The ideal candidate will have deep experience with operations management and will play a critical role in optimizing marketing processes and technologies, managing lead flow, and analyzing the marketing performance to drive conversions.
Key Responsibilities:
Lead Management & Sales Coordination
Own the lead management lifecycle: track and monitor incoming leads, analyze funnel performance, and ensure seamless handoffs between marketing and sales teams to maximize conversion and pipeline efficiency.
Marketing Technology Ownership
Oversee the marketing technology stack: manage current tools, evaluate and implement new solutions, and lead user access, configuration, and adoption across platforms to support marketing goals.
Website & Conversion Optimization
Manage and optimize technical infrastructure such as HubSpot pop-ups and Intercom workflows, driving improvements in website and landing page conversion rates.
Marketing Process Management
Drive operational excellence by supporting and improving core marketing processes, onboarding new team members, and collaborating with finance to manage marketing budgets and expenses effectively.
Marketing Analytics & Strategic Insights
Conduct deep-dive analyses to identify trends and address emerging needs across the funnelsuch as changes in lead quality, demo completion rates, and campaign performancesupporting data-driven decision-making across the team.
Event Operations & Logistics
Plan and execute marketing-led events, including webinars, conferences, and partner initiatives. Coordinate logistics, drive registration and attendance, and ensure event data is integrated into lead workflows for maximum impact.
Requirements: 1-2 years of experience in marketing operations, project management or equivalent.
Familiarity in working with Monday, Hubspot and automation tools like Zapier and Make.
Experience with lead management processes, pipeline reporting is an advantage.
Analytical mindset with a data-driven approach to problem-solving and decision-making.
Excellent communication and collaboration skills, with the ability to work cross-functionally across marketing, sales, and operations teams.
Experience with other marketing technologies (e.g., Google Analytics, Salesforce, data visualization tools) is a plus.
Effectively plans, executes, and tracks multiple projects with strong attention to detail and deadlines.
Comfortable managing several priorities and workstreams at the same time in a fast-paced environment.
Quickly absorbs new tools, processes, and technologies with minimal guidance.
Takes ownership, works autonomously, and proactively drives initiatives forward.
This position is open to all candidates.