לוח משרות דרושים שיווק, משרדי פרסום ויחסי ציבור בהרצליה

Our product marketing unit is looking for an experienced product marketer to own the positioning and adoption of our Creative Optimization Suite. If you are passionate about bringing new solutions to the market and developing strategic narratives, this opportunity is for you.
This role requires two inherently different skills: The ability to turn highly technical concepts into compelling stories and the ability to see the big picture and develop data-driven go-to-market strategies.

What youll do:
Own the Creative Optimization Suites from a PMM perspective, including strategy, positioning, adoption, and growth.
Plan and execute go-to-market initiatives to deliver for ARR and retention objectives through adoption campaigns, sales & CS enablement, content, demand generation campaigns, and brand awareness.
Work alongside product and customer-facing teams to spot and act on new growth opportunities.
Work closely with the global sales and customer success teams to educate, train, and push them toward their growth goals.
Develop sales, educational, and growth-driven content such as reports, videos, blogs, guides, webinars, and other sales enablement assets.

FireArc is an innovative, data-driven, B2C tech company developing and publishing multi-platform digital assets. We are rapidly expanding and eager to onboard results-oriented, high-achieving people. Our incredibly talented and energetic Performance Marketing Team is expanding, and we’re searching for a skilled and data-driven User Acquisition Manager to help us scale to new heights. If you thrive in a fast-paced, dynamic environment and have a proven track record of success in user acquisition, we’d love to hear from you! Your Impact and Responsibilities:
* Plan, execute, and optimize large-scale performance campaigns to drive growth across multiple products.
* Conduct in-depth market research to identify target audiences, optimize creatives, and uncover opportunities for new product types. Design and run A/B tests , analyze performance metrics, and refine strategies to improve results.
* Stay ahead of market trends, emerging technologies , and industry best practices to implement cutting-edge acquisition strategies.
* Collaborate with cross-functional teams (creative, product, data) to align marketing efforts with product goals and user needs.

Advantages:

* Experience with pop/push media buying in platforms such as Propeller ads, Adsterra, ADcash, etc

Brand:
FireArc

Ready to actually own your marketing strategy, not just tick boxes? Join us to build our brand, generate leads, and shake up the way we do marketing on a global scale! This isn’t your typical “just manage campaigns” role. You will lead a small but mighty team, run with a healthy budget, collaborate with brilliant partners, and see your ideas come to life - from bold content to unforgettable events. What You’ll Be Doing: ?? Dream up and deliver creative campaigns that get noticed (and bring in leads). ?? Rule all things digital - website, social, content, email, ads. ??? Own our PR game and marketing materials. ?? Plan epic events, trade shows, and demos that people actually want to attend.
?? Location: Our office are in Herzeliya and we work in a hybrid mode :-) Sound Like You? Send your CV and Let’s talk about how you’ll help us grow, stand out, and do marketing that actually stands out

we are looking for a talented Business Development Team Lead to join the Sales team and drive pipeline growth while leading and mentoring a team of BDRs.
This role is both strategic and hands-on, combining leadership with active prospecting responsibilities. The ideal candidate will be responsible for refining outbound strategies, coaching the BDR team, and directly engaging with high-value prospects.
This role is full-time and is based in Herzliya, Israel.
Responsibilities
Own and execute outbound prospecting effortsidentifying, engaging, and qualifying high-potential leads for Account Executives.
Lead and mentor the BDR team, providing coaching, feedback, and training to improve performance.
Develop and optimize outbound sales playbooks, messaging frameworks, and prospecting cadences.
Monitor and analyze key BDR performance metrics, identifying areas for improvement and implementing best practices.
Collaborate with marketing and sales leadership to ensure alignment on target accounts, messaging, and pipeline goals.
Maintain accurate and up-to-date prospect interactions in HubSpot (CRM) and drive best practices for data hygiene.
Serve as the primary point of contact for operational challenges, continuously improving processes and workflows.
Contribute to hiring and onboarding new BDRs as the team scales.

we are looking for a talented Business Development Representative (BDR) to join the Sales team and focus on driving pipeline growth.
As part of our first-ever BDR team, you'll play a key role in identifying and engaging high-potential prospects within the automotive industry.
This role is ideal for a self-starter who thrives in a fast-paced environment and is eager to contribute to building scalable outbound playbooks and processes.
This role is full-time and is based in Herzliya, Israel.
Responsibilities
Conduct outbound prospecting via email, phone, LinkedIn, and other channels to generate qualified meetings for the sales team.
Engage and qualify inbound leads from marketing campaigns, ensuring timely follow-up and conversion into sales opportunities.
Research and identify target accounts, decision-makers, and industry trends within the cybersecurity and automotive sectors.
Partner closely with Account Executives to refine outreach strategies and improve conversion rates.
Maintain accurate and up-to-date prospect interactions in HubSpot (CRM).
Test and optimize messaging, outreach cadences, and engagement strategies based on performance data.
Provide feedback on lead quality and collaborate with marketing on campaign alignment.

As a Senior Strategy Researcher, you will have end-to-end responsibility for major research projects that help our customers strategically focus their initiatives, create new business opportunities, and chart new territories. You will do so by conducting intensive research from inception to execution, including learning the subject matter independently, formulating research questions, crating an appropriate research methodology, finding information sources, analyzing the information, and coming up with answers and recommendations that will take our customers endeavors to the next level.

You will join a diverse team of subject matter experts from multiple domains, including strategy, business intelligence, academia, cyber security research and more. Our expert researchers play a major part in our customers strategic planning initiatives and take an active part in leading the change.