לוח משרות דרושים ניהול - פרסום, שיווק ויחסי ציבור

Were looking for a strategic and hands-on DIrector of Pricing to lead pricing strategy and execution. This is a greenfield opportunity-youll be our first dedicated pricing and packaging leader, reporting to our VP of Product Marketing. This role is ideal for a pricing expert who combines analytical rigor with business acumen.
Youll be responsible for designing and optimizing pricing models, packaging strategies, commercial governance and monetization frameworks that align with customer value and drive sustainable growth. The scope of monetization focus covers all customer segments (from SMB to Enterprise), global and local coverage, and a wide range of industries. This is a high visibility, rare opportunity to create meaningful impact quickly and lay foundations for long term business performance.
Job responsibilities
Own pricing strategy, execution, and optimization across different product lines and customer segments (SMBs to Enterprise, regional pricing, and discounting approaches, etc.)
Guide value-based pricing analysis and competitive benchmarking
Design and test new pricing models, bundles and packaging structures to support land and expand motions
Develop pricing governance, discounting frameworks, and deal support matrixes
Partner with GTM, Product, and Finance to ensure pricing supports business goals
Build scalable processes for pricing analytics and iteration, along with AI-driven insights for developing and testing new hypotheses
Work cross-functionally to drive successful implementation and deployment of new pricing and packaging structures
Influence product roadmap with pricing insights and packaging strategy.

Were growing and looking to hire a Director of Strategic Alliances who embodies our core values: People First, Customer Obsession, Strive for Excellence, and Integrity.
We are seeking a strategic and execution-focused Director of Business Development to define and lead global technology alliances strategy. In this role, you will architect and operationalize high-impact partnerships that expand our platform ecosystem, accelerate customer adoption, and strengthen our competitive positioning.
You will work cross-functionally with Product, Engineering, Sales, Field PM, Marketing, and Customer Success to drive durable integrations, scalable partner programs, and measurable revenue impact. This is a highly visible role requiring executive presence, deep cybersecurity expertise, and the ability to translate ecosystem strategy into tangible business outcomes.
Responsibilities:
As a Director of Strategic Alliances, your responsibilities will be:
Define and own technology alliance strategy, including partner segmentation, prioritization, investment models, and executive-level partner relationships.
Identify, structure, and govern strategic partnerships that expand platform reach, accelerate adoption, and strengthen competitive positioning across technical, commercial, and GTM dimensions.
Drive deep, durable technology integrations in partnership with Product and Engineering, aligning partner roadmaps, APIs, and architectures with long-term platform vision and customer use cases.
Build and operationalize a scalable alliance program that enables efficient partner onboarding, certified integrations, and effective sell-with motions that deliver measurable customer and revenue impact.
Own alliance-driven business outcomes, including pipeline influence, ARR contribution, attach rates, and expansion, supported by clear KPIs and operating cadence.
Develop co-built solutions and GTM plays with priority partners, including positioning, sales enablement, and executive-level deal support.
Shape ecosystem narrative and market intelligence, representing the company in strategic forums while monitoring competitive partnerships, ecosystem shifts, and M&A activity.
Establish repeatable operating models and cross-functional alignment across Product, Engineering, Field PM, SEs, and Sales to ensure consistent execution and lifecycle management of alliances.
Initiate and nurture relationships with key stakeholders at partner organizations.
Support for partner-related activities,including events, webinars, and customer engagements.

Kendago is a global leader in Direct-to-Consumer (D2C) digital marketing and advertising, providing brands with a comprehensive suite of services, including proprietary AdTech-backed PPC, creative production, digital marketing expertise, and data-backed CRO optimization. We help our clients grow into world leaders by combining our unique approach to PPC with a focus on brand development, funnel optimization, and ad creativity. We are looking for a talented, data-oriented Brand Marketing Specialist to join our CRO (Conversion Rate Optimization ) team and drive growth funnel performance through full-funnel analysis , experimentation and data-led optimization. This role is ideal for someone who combines strong marketing instincts with sharp analytical skills and knows how to turn data, user behaviour and testing into measurable business impact across the funnel. You will uncover growth opportunities, identify funnel drop-offs and lead optimization efforts that improve conversion, engagement, retention and revenue. You will work closely with creative, media buying, analytics and development teams in a fast-paced, high-impact environment. Our office is located in Kiryat Ono. This is a hybrid position, including two work-from-home days per week

Responsibilities:

* Own and optimize the end-to-end marketing funnels for multiple DTC brands, from first ad interaction to purchase and post-purchase engagement
* Analyze funnel performance across acquisition, landing pages, on-site journeys and conversion points to identify growth opportunities and friction areas Proactively dive into data across the funnel, identify trends, anomalies and behavioral patterns, and turn them into actionable insights that drive growth
* Translate performance data, market research and user behavior into actionable hypotheses, prioritized recommendations and testing plans
* Lead A/B and multivariate testing initiatives to improve conversion, engagement, average order value and retention
* Work closely with creative, media buying, analytics, development and brand teams to improve messaging, offers, landing pages and user flows
* Monitor and report on key growth and funnel metrics including CVR, CTR, CPC, CPA, retention, LTV and engagement
* Segment audiences and behavioral patterns to uncover meaningful performance insights across different traffic sources, products and customer journeys
* Connect the dots between media performance, user intent, on-site behavior and business outcomes
* Stay up to date with growth, CRO and experimentation best practices, bringing fresh ideas and stronger analytical thinking into the team Take initiative in identifying new optimization opportunities, asking the right questions and using data-driven insights to influence priorities and business decisions

Biz Dev:
CRO

Remote/Part time:
Remote

Alma, a Sisram Medical company, is a global leader in medical-aesthetic technologies, with over 25 years of experience in energy-based devices (EBD). Over the years, Alma has evolved into an integrated aesthetic and wellness ecosystem that combines medical devices, injectables, diagnostics, and personalized skincare. The company operates in a dynamic, innovation-driven environment, merging advanced technology with deep clinical understanding to create holistic solutions for aesthetic clinics. Alma’s headquarters are in Caesarea, Israel, with business operations in more than 100 countries worldwide. We are seeking a strategic, hands-on, and results-oriented Social Media & Campaign Expert to lead Alma’s global organic and paid digital marketing efforts. This role is pivotal in shaping and executing high-impact strategies that grow Alma’s online presence, engage professional and consumer audiences, and drive lead generation and business growth. You will manage Alma’s core social channels and digital campaigns, while also providing governance and support to subsidiaries and global partners to ensure brand consistency and performance optimization across markets. Key Responsibilities:
* Social Media Strategy & Execution
* Own and evolve Alma’s global social media strategy across platforms (Instagram, LinkedIn, Facebook, TikTok, YouTube, etc.).
* Plan and execute multi-channel campaigns supporting product launches, brand initiatives, and lead generation.
* Manage social content creation, calendars, community engagement, and influencer collaborations.
* Ensure brand consistency and strategic alignment across all social touchpoints. Campaign Management & Paid Media:
* Lead paid media strategy and execution across Google, Meta, LinkedIn, TikTok, and YouTube.
* Optimize campaign performance through A/B testing, audience segmentation, and budget allocation.
* Collaborate with creative and content teams to develop compelling ad creatives and messaging. Global Governance & Enablement:
* Provide strategic guidance, toolkits, and best practices to Alma’s subsidiaries and partners.
* Ensure alignment with global brand standards and campaign objectives.
* Support local teams with training, performance reviews, and optimization recommendations. Performance Analysis & Reporting:
* Define KPIs and track performance across organic and paid channels.
* Use analytics tools (Google Analytics, Meta Business Suite, LinkedIn analytics, SEMrush, etc.) to generate actionable insights.
* Deliver regular reports with visualized data, insights, and recommendations for continuous improvement. Cross-Functional Collaboration:
* Work closely with internal teams to integrate social and campaign efforts into broader marketing initiatives.
* Align with content, product, clinical, and sales teams to ensure messaging relevance and strategic impact.
* Manage external vendors and agencies, including briefing, coordination, and performance evaluation.

Subsidiary:
Alma LTD