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Required SEO/ GEO Team Leader
Marketing is about obsessing over an audience until you know what they want before they realize it. From brand managers to performance marketers to CRM specialists, the people we're looking for are bold, data-driven, and always convinced there's a better way to do it. So if you watch the Super Bowl for the ads, the Marketing team might be looking for you.
The SEO Team Leader will define and lead our SEO strategy to drive scalable organic growth across global markets for the core marketplace, with a strong focus on complex marketplace dynamics and US/global search opportunities. This role requires a strategic and hands-on leader who combines deep technical SEO expertise with a strong understanding of how search is evolving beyond traditional rankings into AI-powered discovery experiences.
The ideal candidate is an experienced SEO and organic growth leader with a strong background in large-scale platforms or marketplaces, and a proven ability to operate in fast-moving, cross-functional environments. The SEO Team Leader will lead a team of SEO specialists while partnering closely with Product, Engineering, Analytics, Content, and Marketing to build scalable processes, shape roadmaps, prioritize high-impact opportunities, and connect organic growth efforts directly to business performance.
In this position, you must be highly data-driven, deeply technical, and fluent in both classic SEO and emerging Generative Engine Optimization (GEO), including visibility across AI search experiences such as Google AI Overviews, ChatGPT, and other LLM-powered discovery surfaces.
What am I going to do?
Manage and lead the core SEO team, setting strategy and direction to improve organic search performance, AI-search discoverability, and measurable business outcomes across our marketplace.
Own our SEO roadmap across technical SEO, on-site SEO, international SEO, and Generative Engine Optimization, ensuring the company is well-positioned for the future of search.
Lead hands-on technical SEO initiatives at scale, including JavaScript SEO, crawlability, rendering, indexation, internal linking, structured data, Core Web Vitals, site architecture, and technical migrations.
Partner closely with Product, Engineering, and Marketing to ensure SEO requirements and recommendations are properly prioritized, implemented, and embedded into platform capabilities and release processes.
Measure, analyze, and communicate the impact of SEO and GEO initiatives using clear business metrics, translating organic growth work into marketplace and company value.
Stay ahead of industry developments across SEO, technical search infrastructure, search engine algorithm changes, and AI-powered search experiences, while continuously raising the knowledge level of the team and broader organization.

Required Director of Marketplace Growth
Working in Business means always seeing the full picture. You spot the trend, align the stakeholders, and don't rest until you see the move through. From partnerships to revenue operations, those who thrive here are commercially minded, analytical, and excited to solve problems without obvious solutions. So if you're a born strategist who never leaves anything unfinished, the Business team has just the job for you
What am I going to do?
Own Marketplace Growth Strategy: Define and execute the growth strategy for our self-serve marketplace, driving revenue across the entire customer lifecycle.
Lead Product-Led Growth Initiatives: Optimize acquisition, activation, engagement, retention, and monetization through product-led growth strategies and marketplace optimization.
Drive Experimentation: Build and lead a high-velocity experimentation program, including A/B testing, onboarding optimization, pricing and packaging experiments, landing page improvements, and conversion rate optimization.
Optimize Marketplace Performance: Continuously analyze user behavior, marketplace dynamics, supply-demand balance, and conversion funnels to unlock scalable growth opportunities.
Lifecycle Marketing & Growth Programs: Partner with Marketing teams to develop lifecycle marketing initiatives, acquisition strategies, demand generation programs, and user engagement campaigns that directly impact revenue.
Cross-Functional Leadership: Work closely with Product, Engineering, Design, Data Science, Marketing, and Revenue teams to prioritize initiatives, align stakeholders, and drive execution across multiple organizations.
Growth Analytics & KPI Ownership: Define, monitor, and own key marketplace growth metrics, using data and insights to guide strategic decisions and maximize business impact.
Identify New Growth Opportunities: Constantly explore innovative growth levers, commercial opportunities, and scalable initiatives to accelerate marketplace revenue.

We are looking for a Product Marketing Manager to lead the go-to-market strategy, positioning, and messaging across our product portfolio.

This is a highly strategic role at the intersection of Product, Marketing, and Sales. You'll own how the market understands our products - defining compelling positioning and messaging, leading our go-to-market strategy, and translating complex technology into clear customer value. It's a high-impact role with significant ownership, working closely with senior leadership to shape both our market narrative and product direction.

We're looking for a strong product marketer with proven experience marketing complex technical products to US-based B2B audiences.

This position is based in Tel Aviv, Israel.

Responsibilities
Own product positioning, messaging, and value proposition across our product portfolio.
Lead the go-to-market strategy and execution for new products, features, and major releases.
Become our internal expert on the ad security and digital advertising ecosystem, identifying market trends, customer challenges, and competitive opportunities.
Conduct market, customer, and competitive research to influence product strategy, roadmap, and commercial priorities.
Act as the voice of the customer by bringing market insights directly into Product discussions.
Partner closely with Product Managers throughout the product lifecycle - from discovery and validation to launch and adoption.
Create high-impact sales enablement materials, including presentations, one-pagers, battlecards, case studies, competitive analysis, and product messaging.
Collaborate with the Marketing team to develop campaigns, content, thought leadership, and launch activities that drive awareness and demand.
Support Sales on strategic opportunities, customer presentations, and competitive deals.
Measure product launch success, gather customer feedback, and continuously refine positioning and go-to-market strategy.

We are looking for a Product Marketing Manager to lead the go-to-market strategy, positioning, and messaging across our product portfolio. This is a highly strategic role at the intersection of Product, Marketing, and Sales. You'll own how the market understands our products - defining compelling positioning and messaging, leading our go-to-market strategy, and translating complex technology into clear customer value. It's a high-impact role with significant ownership, working closely with senior leadership to shape both our market narrative and product direction. We're looking for a strong product marketer with proven experience marketing complex technical products to US-based B2B audiences. This position is based in Tel Aviv, Israel.
Responsibilities:
* Own product positioning, messaging, and value proposition across our product portfolio.
* Lead the go-to-market strategy and execution for new products, features, and major releases.
* Become our internal expert on the ad security and digital advertising ecosystem, identifying market trends, customer challenges, and competitive opportunities.
* Conduct market, customer, and competitive research to influence Product Strategy, roadmap, and commercial priorities
* Act as the voice of the customer by bringing market insights directly into Product discussions.
* Partner closely with Product Managers throughout the product lifecycle - from discovery and validation to launch and adoption.
* Create high-impact sales enablement materials, including presentations, one-pagers, battlecards, case studies, competitive analysis, and product messaging.
* Collaborate with the Marketing team to develop campaigns, content, thought leadership, and launch activities that drive awareness and demand.
* Support Sales on strategic opportunities, customer presentations, and competitive deals.
* Measure product launch success, gather customer feedback, and continuously refine positioning and go-to-market strategy.
We're on a mission to make the digital ecosystem safer. We help publishers, platforms, and app developers protect their users from malicious ads, scams, malware, policy violations, and other digital threats - creating safer, higher-quality digital experiences at scale. We're a collaborative, ambitious team that values ownership, curiosity, and continuous learning. You'll work alongside talented colleagues across Product, Engineering, Marketing, Sales, and Customer Success, helping shape products trusted by many of the world's leading digital businesses. If you enjoy turning complex technology into powerful market stories and want to play a key role in shaping the future of digital security, we'd love to hear from you.

we are seeking a Digital & Brand Manager - Paediatric Nutrition to join our Paediatric Nutrition Business Unit.

This role is responsible for leading the digital strategy and execution across the PN portfolio, driving consumer awareness, engagement, and growth through impactful digital and content marketing initiatives. The position also serves as Pediasure Brand Manager, owning brand performance, digital innovation, and measurable business results.

What Youll Do:

Develop and execute an integrated digital and media strategy aligned with business and brand objectives.

Lead all digital marketing activities, including brand positioning, messaging, campaign planning, digital assets, and performance optimization.

Plan and implement full-funnel digital campaigns across paid, owned, and earned channels in collaboration with agency partners.

Drive performance marketing excellence across paid social, programmatic, and SEM to maximize ROI.

Own and manage all digital assets, including websites, UX/UI, SEO, and content platforms.

Partner with media agencies to optimize campaign delivery and improve effectiveness across platforms (e.g. Google Ads, Meta).

Analyze campaign performance and apply data-driven insights to continuously optimize results.

Manage digital marketing budgets with clear accountability for ROI.

Identify and implement new digital technologies and trends to enhance consumer engagement and marketing effectiveness.

Support CRM and consumer lifecycle initiatives, partnering with internal teams to deliver a seamless consumer journey.

Lead brand strategy and execution for Pediasure to achieve sales, market share, and profitability targets.

Analyze market trends, consumer insights, and competitive dynamics to identify growth opportunities.

Develop and implement brand plans, manage A&P investments, and oversee execution across functions.

Act as VEEVA initiator and business owner for the Paediatric Nutrition portfolio.

Collaborate cross‑functionally with Sales, Medical, Finance, and Supply Chain teams to deliver integrated brand initiatives.

Were looking for a hands-on Campaign Manager to join our team at Tel Aviv.
This role is responsible for setting up, managing, optimizing, and analyzing campaigns running through DSP, with a focus on performance, user acquisition, and client KPIs.
The ideal candidate has strong operational skills, analytical thinking, and a good understanding of the programmatic and mobile advertising ecosystem. Experience with MMPs, attribution data, campaign optimization, and DSP platforms is highly prefered.
What Youll Do:
Set up, launch, monitor, and optimize campaigns across DSP.
Manage campaigns across mobile, CTV, video, display, and app inventory.
Optimize toward client KPIs such as CPI, CPA, ROAS, retention, registrations, purchases, and LTV.
Analyze campaign performance and identify optimization opportunities across supply, audience, creatives, bids, pacing, and budget allocation.
Work with internal sales and account teams to understand client goals and translate them into campaign strategy.
Monitor daily performance, delivery, pacing, win rates, bid strategy, and post-install/post-click performance.
Troubleshoot campaign delivery, tracking, attribution, creative, and measurement issues.
Work with MMPs and attribution platforms such as AppsFlyer, Adjust, Singular, Branch, or Kochava.
Prepare performance reports, insights, and recommendations for internal and client-facing discussins.
Collaborate with product, data, supply, and technical teams to improve campaign outcomes.
Maintain high operational standards and ensure campaigns are launched accurately and on time.

We are seeking a highly motivated, experienced Strategic Partnerships Manager to join our growing team in Tel Aviv.
The successful candidate will be required to:
Initiate, develop and manage relationships with key partners.
Identify potential partners that align with the companys goals and values.
Negotiate partnership agreements and commercial terms using analytical data.
Plan and implement strategies based on target KPIs.
Track and analyze partnership performance; identify and implement improvements.
Build professional relationships with senior managers.
Generate new business development initiatives and maintain a commercial pipeline.
Understand prospects' needs, problems or wants.
Work with internal teams (marketing, sales, product) to integrate partnership initiatives.

We are looking for an experienced Field Marketing Manager to lead the strategy, planning, and execution of events globally. This role owns the regional events program end-to-end, driving impact through strategic planning, operational excellence, and strong cross-functional collaboration.

Event Strategy & Planning
Own the regional events strategy, aligning with marketing, sales, and GTM priorities.
Conduct ongoing research to identify and evaluate events based on audience quality, ICP fit, and pipeline potential.
Build and manage the annual events plan, including trade shows, hosted events, executive engagements, and reseller activities.
Define clear selection criteria and recommend where to invest (and not invest), acting as a strategic advisor to the region, not just a delivery function.
Set KPIs and success metrics to measure impact and ROI.
Identify new opportunities to expand reach, engagement, and business outcomes.

Event Execution & Performance
Lead end-to-end execution of all regional events, ensuring consistent, high-quality delivery.
Partner with the events logistics team to manage vendors, agencies, and internal stakeholders.
Provide on-site/virtual leadership to ensure strong brand presence and experience.
Own post-event analysis, including leads, MQLs, and pipeline contribution.
Use data and insights to continuously optimize event effectiveness and future planning.

Process Optimization & Operations
Drive improvements in event processes, workflows, and tools to increase efficiency and scalability.
Implement best practices across planning, vendor management, and execution.
Ensure consistent use of systems (e.g., Monday.com, SFDC, HubSpot) for tracking and reporting.

Budget Management
Own events budget planning, allocation, and tracking.
Ensure efficient spend aligned with business priorities and ROI goals.
Lead vendor negotiations to maximize value.
Oversee invoice processing and budget reconciliation.

Stakeholder Leadership & Communication
Serve as the primary point of contact for regional sales leadership and field stakeholders.
Ensure alignment between event strategy, execution and regional priorities.
Deliver clear recommendations, regular performance updates and actionable insights.
Collaborate cross-functionally with marketing, sales, and partners.

We are looking for an experienced Business Development Manger to join our team in Israel. In this role, you will take the lead in driving growth by identifying new opportunities, and expanding our customer base. This is a unique opportunity to contribute to a fast-growing company at the forefront of content marketing and AI-driven technologies.
Key Responsibilities:
Develop and execute a strategic sales and business development plan to achieve revenue targets.
Identify and prospect new customers, focusing on publishers, brands, and media companies.
Build and maintain strong relationships with clients, understanding their needs and how solutions can help them achieve their goals.
Present and demonstrate AI-driven platform and its capabilities to potential clients.
Collaborate with internal teams, including product, marketing, and customer success, to ensure client satisfaction and align solutions with customer needs.
Stay up-to-date on industry trends, competitive landscape, and market opportunities to inform business strategies.
Negotiate and close deals with new and existing clients, ensuring long-term partnerships

About the Role: Medison is seeking a Head of Marketing & Communications to define, lead, and shape the company’s positioning to the world at a critical stage of its global growth. This is a unique and high-impact role, responsible for building and driving the company’s global positioning, narrative, and voice across multiple stakeholders, including investors, financial institutions, biotech partners, and employees. If you thrive in strategic environments, are passionate about shaping purpose-driven narratives in complex global environments, and want to build something meaningful on a global scale- this role is for you.
About Medison: Medison is on a mission to ensure that every patient, regardless of where they live, has the opportunity to benefit from breakthrough therapies. We are addressing one of the pharma industry’s most urgent challenges: enabling access to life-changing treatments for patients with severe and rare diseases in international markets where traditional commercialization models fall short. As the creator and leader of the global partnership category, we have built a first-of-its-kind unified commercialization platform that enables biotechs to effectively plan, optimize, and launch their therapies on a global scale. With a strong leadership team and a proven track record, we are the partner of choice for innovative biotech companies aiming to expand beyond the US, Western Europe, and Japan, into regions where most of the world’s population resides. Our affiliate-like model seamlessly integrates commercial, medical, and operational capabilities across diverse geographies, accelerating access and delivering life-changing treatments to more patients, faster.
The Impact You’ll Create As the creator and leader of the global commercialization platform, Medison requires a distinctive and forward-thinking marketing and communications strategy. In this role, you will play a critical part in articulating and elevating Medison’s identity, ensuring clarity, consistency, and differentiation across all communications, while strengthening our presence and visibility within the global biotech ecosystem. You are expected to define, lead, and personally deliver key strategic outputs, including messaging frameworks, presentations, investor materials, and strategic content; all while maintaining a builder mentality and showcasing strong execution skills. Reporting directly to the CEO, you will collaborate closely on planning and executing high-impact communications and strategic narratives, while operating with a high degree of independence and driving outputs end-to-end.

Responsibilities:
What You Will Lead: 1. Strategic Marketing & Positioning
* Lead Medison’s global positioning and brand strategy, clearly articulating our unique platform and value proposition
* Develop and communicate compelling narratives tailored to key stakeholders: investors, banks, biotech partners, and internal audiences
* Translate the business model into clear, differentiated, and impactful messaging
* Lead marketing efforts for corporate initiatives and strategic projects
* Ensure consistency and alignment of messaging across all geographies and business units
?2. External Communications
* Own and drive Medison’s external communications strategy and execution
* Build and nurture relationships with media, key conferences, and industry platforms
* Position Medison as a distinct and credible global player in the biotech ecosystem
* Manage external vendors and partners to ensure high-quality delivery
?3. Internal Communications & Engagement
* Lead internal communication efforts to strengthen employee engagement, alignment, and connection to Medison’s vision and values
* Ensure clear, transparent, and inspiring communication across the organization
* Support leadership communication and key organizational messages
* Work closely with the HR team to

Role Overview
We are looking for a highly organized and detail-oriented MarCom Operations Lead to drive the day-to-day operational excellence of our global MarCom function. In this role, you will oversee product-related content development, support the marketing layer of product launches, manage operational workflows across the MarCom team, and ensure alignment and consistency across marketing deliverables and broader product portfolio initiatives. You will act as a key bridge between strategy and execution, helping bring Product Marketing initiatives to life through structured processes, clear prioritization, and high-quality output.
Key Responsibilities
MarCom Operations Coordination: Coordinate day-to-day MarCom operations, support prioritization of team workload, and help drive smooth execution across projects. Content Ownership: Lead development and quality of product-related marketing content across key platforms and assets, ensuring consistency, clarity, and alignment. Product Launch Support: Support the marketing layer of product launches, ensuring complete asset scope, aligned deliverables, and accurate implementation. Product Portfolio Support: Coordinate supporting marketing activities across the broader product portfolio, ensuring structured and consistent product-related communication and deliverables. Cross-Functional Collaboration: Serve as a central point of contact for marketing-related requests and collaborate closely with Product, Creative, Operations, and regional teams. Exhibition Support: Support regional exhibition-related marketing needs while ensuring alignment with global messaging and brand standards.

Required Manager, Advisors & Consulting Services, Marketing
Overview:
Our Marketing consultants lead the strategy development and implementation of campaigns and engagements for clients. They use customer data to provide deep direct marketing expertise across channels, evaluating campaign results and adapting the approach to optimize marketing performance.
Role:
Client Impact-
Lead client engagements across a range of industries and problem statements
Develop and/or lead marketing strategies and programs for large, regional, and global clients by working with technology and data
Own key relationships with mid-level to senior client stakeholders and independently assess client agenda, internal culture, and change readiness
Team Collaboration & Culture-
Lead team to effective marketing strategies and recommendations, and deliver impactful client presentations while growing team members roles and skills
Provide marketing expertise and day-to-day project delivery team leadership, support evolution of solutions with innovation and create a collaborative and inclusive environment for all levels
Manage relationship with internal stakeholders including Product and Business Development to scope projects, create relevant solutions for clients, and build the firm's intellectual capital
Provide on-the-job training, coaching, and mentorship to junior consultants

As Head of Product Communications & Storytelling, you'll be embedded inside the Product and Technology organization, reporting directly to the CPTO. You'll understand what we're building at the deepest level-and just as importantly, why it matters to customers, members, partners, and the business.

Responsibilities
Own how Hello we communicates its product vision, company narrative, and category leadership across every audience and customer touchpoint.
Serve as the strategic translator between Product & Technology and the rest of the organization, ensuring complex innovation is communicated through customer value and business outcomes-not technical capabilities alone.
Own the company and product narrative-from strategic positioning and category definition to product launches-ensuring the story evolves alongside the company, the product, and the market.
Partner deeply with Product, Engineering, Clinical, Data Science, and executive leadership to understand not only what is being built, but why it matters, who it serves, and how it should be communicated.
Shape Hello our category narrative by developing differentiated positioning, clear points of view, and messaging that influences how the market understands cardiac AI prevention.
Translate product innovation into audience-specific narratives for executives, enterprise buyers, health plans, employers, clinicians, members, analysts, partners, employees, and the board.
Influence positioning, messaging, ICP, and go-to-market strategy through customer insights, market research, competitive intelligence, and close partnership with Product leadership.
Build communication and storytelling standards that enable Product Managers, technical teams, and cross-functional partners to communicate clearly and consistently across every audience.
Partner with executive leadership on company-level communications, including board presentations, executive messaging, thought leadership, analyst relations, industry events, and strategic announcements.