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Required Head of Brand
Tel Aviv Full-time
About The Position
We're growing rapidly and our customers include some of the world's largest enterprises. We're not here to play it safe - we're here to build the most important cloud security company of this generation.
The Role:
We have a product customers love, a growth trajectory that's hard to ignore, and a team that punches above its weight. What we don't have yet is a brand that matches the scale of our ambition.
You'll own everything that shapes how the world sees our brand narrative, visual identity, social presence, executive thought leadership, and communications strategy. Your job is to turn us from "that fast-growing cloud security company" into a brand that CISOs, practitioners, and the broader tech community recognize, respect, and want to be associated with.
The best enterprise software brands don't feel like B2B companies - they feel like movements.
This is a rare blank-canvas opportunity at a company already at scale and growing fast.
Responsibilities:
Brand strategy & identity -
Own the brand narrative, personality, and guidelines across every touchpoint. Our thesis: runtime is the context layer that brings everything together. Your job is to make the world believe that. We're warm, playful, and bold - enterprise security doesn't have to feel cold or corporate. Especially as AI becomes the new frontier of cloud security, the brand needs to carry it.
Social media & community -
Transform our social presence from corporate updates into content practitioners actually follow. Build an employee advocacy program that turns 400+ Upwinders into brand amplifiers. Show up authentically where the security community lives - LinkedIn, X, Reddit, Discord.
Executive thought leadership -
Build the content machine behind our CEO and 2-3 other leaders. Ghostwrite LinkedIn content (3-5 posts/week), develop rapid-response commentary on breaking news, and target making our CEO one of the most-followed voices in cloud security within 12 months.
Brand moments & campaigns -
Own creative direction for major launches, experiential activations, and conference presence. Partner with Field Marketing and Demand Gen to ensure every customer-facing experience reinforces the brand.
Swag
- This is a real and a must-win area for us. To win the hearts and minds of prospects, customers, and the community, our swag has to be quality people seek out and want to be part of.
Employer brand -
Partner with the People team to build the recruiting narrative and careers experience that match our pace of growth.
Video & content -
Leverage video as a primary brand asset - case studies, employee highlights, company snapshots, "road to gold" success stories, and original content that amplifies our voice.
Brand measurement -
Define what brand success looks like for us- share of voice, awareness, branded search, sentiment - and build the muscle to track it without losing the soul of the work to dashboards.
Who You'll Partner With?
Product Marketing, Demand Gen, Field Marketing, PR & Analyst Relations, Sales leadership, the People team, and the executive team. You'll also manage relationships with external agencies, freelancers, and production partners.

we are looking for a Product Marketing Manager.
Responsibilities include:
Support commercialization and go-to-market of new products and features - including positioning, packaging, pricing, competitive landscape - and product roadmap based on deep understanding of market needs.
Work with the product team to analyze needs and our value proposition per persona and educate both internal and external stakeholders on our product features and their benefits.
Improve new logo and upsell win rates with a differentiated, data-driven value story that you bring to life with a suite of market-facing materials and tools for our GTM team
Sales enablement: Provide strategic support and tailored assets for high-value, strategic sales and client meetings in partnership with sales, product, and marketing teams
Initiate assets and content creation (e.g. case studies, data sheets, solution briefs, product videos, website copy, release announcements) to articulate the benefits of the product to the world
Maintain product and service-line documentation for our care delivery products

We are looking for a Senior Demand Generation Manager (B2B) to join our Digital Marketing team. In this role, you will own and scale our global digital demand engine, driving awareness, engagement, and pipeline growth across key markets.
You will lead performance marketing across multiple channels, working closely with RevOps, Product Marketing, and Sales to deliver measurable business impact. This is a hands-on role for someone who combines strategic thinking with strong execution and is excited to scale a global B2B demand engine targeting enterprise clients.
If you are passionate about growth marketing, data-driven decision making, and working in a fast-paced, collaborative environment, wed love to meet you.
Responsibilities:
Own the B2B demand generation strategy and quarterly planning, aligned to revenue targets and ICP priorities.
Build, manage, and optimize multi-channel campaigns across paid search, paid social, SEO/GEO, email nurture, and ABM programs.
Own end-to-end funnel performance, from first touch to pipeline, with a focus on conversion rates, lead quality, and revenue impact.
Partner closely with RevOps to define and improve MQL/SQL criteria, SLAs, and lead routing processes.
Own campaign measurement and reporting, including dashboards, tracking, and attribution, and generate actionable insights to improve performance.
Run a structured testing program across creative, targeting, landing pages, and nurture journeys.
Collaborate with Marketing, Product Marketing, Design, and Sales to develop high-performing ads, landing pages, and lifecycle content.
Work with external agencies and vendors as needed to scale execution.
Stay up to date with emerging digital trends, tools, and AI to continuously improve performance and scale.

Were looking for a Marketing Operations Manager to support and optimize our marketing automation ecosystem (HubSpot), segmentation, reporting, and website infrastructure (WordPress).
This role plays a key part in enabling scalable marketing operations by connecting strategy, technology, and execution across teams. You will own and optimize newsletter programs, campaigns, and nurture flows to drive customer engagement and business impact.
You will also manage and improve our website experience, support lead generation processes, optimize data flows, and collaborate closely with cross-functional teams across our company.
Responsibilities:
Own the execution and optimization of newsletter programs as a core marketing channel.
Manage and optimize marketing automation platforms (e.g., HubSpot) to support scalable campaign execution.
Build and support lifecycle marketing initiatives, including campaigns, newsletters, and nurture programs.
Ensure seamless lead flow across systems, from capture through to handoff to sales.
Set up and maintain lead capture integrations across multiple channels, including website (WordPress) .
Manage and optimize WordPress pages, forms, and integrations to support marketing initiatives and lead generation.
Support and execute data enrichment strategies using internal and external sources.
Maintain high standards of data accuracy, consistency, and scalable system structures.
Build and maintain reporting dashboards to measure performance and generate actionable insights.
Collaborate cross-functionally to translate business needs into effective marketing operations solutions.
Identify opportunities to leverage AI and automation to improve efficiency and performance.

We are seeking a Director of Analytics to lead analytics-driven growth initiatives across our business. This role is highly strategic and hands-on, combining customer-facing leadership, business optimization, and advanced analytics.
The Director of Analytics will partner closely with Customer Success Managers (CSMs), Sales Leaders, the CRO and the leadership team to drive revenue growth, customer acquisition, as well as performance optimization across pre-sales and post-sales.
This role requires an exceptional communicator with strong business acumen, deep analytical capabilities, and proven experience leading high-performing analytics teams in a complex data environment.
Responsibilities:
Lead analytics-driven growth initiatives focused on customer acquisition, expansion, and monetization.
Partner closely with the CRO, Sales leadership, and Customer Success Managers to identify growth levers, support customers analytics requests, and optimize revenue and Conversion rates performance.
Manage and develop a high-performing analytics team, setting clear expectations for analytical rigor, problem definition, and insight storytelling
Coach and mentor analysts with a strong focus on business impact and customer-facing insight delivery
Act as a customer-facing analytics leader, participating in QBRs, executive reviews, and strategic customer conversations
Own the customer and sales data domain, including metric definitions, data consistency, and integrity
Proactively identify, troubleshoot, and resolve data quality and data reliability issues in partnership with BI, R&D, and Product
Work closely with Product and R&D teams to influence roadmap decisions through data and customer insights
Define KPIs, dashboards, and measurement frameworks that align analytics output with business outcomes
Independently initiate and lead cross-functional analytics projects from concept through delivery and impact measurement
Support pre-sales processes with analytics, including customer insights, benchmarking, ROI and value modeling, and data-backed sales narratives.
Support post-sales processes with analytics, including customer monitoring, proposition suggestion and optimization analysis.

As a Product Marketer at Seeking Alpha, you will play a pivotal role in driving growth for the company by focusing on how we can effectively convert our free traffic into high-value subscribers. You will have end-to-end ownership over a critical part of our subscriber funnel, including the experimentation strategy, paywalls, messaging, and conversion flows. You will be responsible for optimizing the customer journey using experimentation and working with a team of talented engineers, analysts, and designers. Were looking for someone to partner and collaborate across various internal teams, develop a deep understanding of our customers and funnels, be data and growth-oriented, and move key metrics.

This is a maternity leave replacement (6-9 months).

What You'll Do
Manage and optimize the communication of Seeking Alphas products to users with a focus on driving paid subscriptions.
Constantly initiate experimentation to improve conversion rates and user experience.
Plan, execute and analyze on-site campaigns for product and feature launches.
Partner cross-functionally with the design, development, and data teams to execute your initiatives while maintaining an organized work process.
Be super data-driven while being responsive to user feedback.
Work directly with BI and Tech to grow ARR. Including writing specs, analyzing data, and project management within the teams.

We built a platform that builds businesses. From launching and managing to growing a business, we are the all-in-one solution that empowers any business owner. Our platform services over 40 million small businesses. Our Guidance Engine assesses each new business introduced to our platform and devises a tailored plan that allows you to manage all your business needs from a single dashboard. Through our business-building platform, were turning the process of starting, managing, and growing a business into a better experience; were simplifying the business journey. We believe in more than just handing you another tool; we are dedicated to teaching you the art of building a business
About the Role
As a Senior Manager of Channel & Business Development you'll play a pivotal role in fostering relationships with partners that drive revenue, relevant traffic, and operational efficiency for us. This role sits at the intersection of market research, partner strategy, commercial negotiation, and internal product collaboration. You will develop new external channels, strengthen our internal ecosystem, and build relationships that expand our reach across the small-business marketplace. You will own the full partnership lifecycle, from strategy and sourcing to structuring, closing, and performance optimization. Join us and be at the forefront of driving mutual success for millions of small businesses worldwide!
Responsibilities:
* Play a key role in driving the expansion of distribution channels for us.
* Build a short-term and long-term business development pipeline aligned with company goals and strategic plans.
* Manage partnerships end-to-end, from identifying prospects and holding discussions to finalizing agreements and guiding partners through the onboarding process.
* Research and identify new leads, assess business opportunities, and negotiate partnerships to drive distribution and growth.
* Negotiate commercial terms.
* Maintain existing partnership relationships and explore new revenue streams within existing partnerships,
* Collaborate closely with internal teams and stakeholders to identify supply needs and capitalize on emerging business opportunities.

We are seeking a Client Manager with 1-2 years of experience to join one of our client squads. In this role, you will take ownership of client activity, oversee day-to-day operations, and ensure measurable business impact. Acting as a key member within your squad, you will manage ongoing projects and initiatives, collaborate with cross-functional teams, and collaborate with team members – all while identifying new opportunities for growth. This role is ideal for someone looking to grow from execution into ownership and strategic thinking.

Responsibilities:

* Take ownership of client work within the Squad: manage client work plans including tasks, timelines, financial processes, and client meetings (agendas, presentations, recaps).
* Build a strong understanding of clients’ businesses and digital activities- products, services, competitors, KPIs, and marketing initiatives.
* Support upsell and cross-sell initiatives together with the Squad Manager and Growth Leader.
* Collaborate with media, creative, SEO, and data teams, supporting task prioritization and workflow management
* Develop, train, and mentor Junior Client Managers in line with the training program.
* Leverage AI tools to support research, streamline workflows, and identify growth opportunities.

Role Overview Are you a data-driven strategist with a passion for customer journeys? We are looking for a Life Cycle Marketing Manager to own the end-to-end customer lifecycle at Maytronics. In this role, you will be the driving force behind increasing Customer Lifetime Value (LTV), re-engaging dormant users, and maximizing revenue from our existing global community. You will design, execute, and optimize cross-channel programs that deepen engagement and accelerate repeat purchases, all while leveraging our rich customer data and cutting-edge Salesforce ecosystem. Key Responsibilities LTV & Reactivation Strategy: Lead the strategy to boost CLV/LTV. Design and scale win-back campaigns specifically targeting at-risk and dormant users (including those with 2+ years of inactivity). Customer Journey Mapping: Map and optimize the full journey—from post-purchase and onboarding to replenishment and repurchase. Identify friction points and turn them into engagement opportunities. Cross-Channel Execution: Coordinate seamless experiences across Email, SMS, App, Marketplaces, and Web. Ensure consistent messaging and timing across all touchpoints. Data-Driven Optimization: Analyze cohort behavior and retention trends to inform strategy. Partner with Product, CRM, and Data teams to align lifecycle initiatives with business goals. Platform Leadership: Own the lifecycle strategy and journey design within the Salesforce environment, partnering with IT and Marketing Automation for flawless deployment.

We are seeking an experienced and strategic Director Corporate & Product Marketing Communications to lead our external communications and messaging efforts, and to shape how Gilat is presented to customers, partners, investors, and the market.

What you will do:
Lead external communications, including press releases, financial messaging, and corporate brand positioning.
Develop corporate presentations and written materials in close collaboration with executive management (CEO, CFO, leadership team).
Own media relations messaging, including building and prioritizing relationships with key media outlets and developing narratives and interview preparation in coordination with PR agencies and executives
Define and develop product and solutions messaging, value propositions, and positioning.
Create high-quality content across web, campaigns, and core marketing materials (case studies, white papers, brochures, presentations).
Work closely with product and sales teams to translate technical capabilities into clear business value.