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we are the global leader in identity security, trusted by organizations around the world to secure human and machine identities in the modern enterprise. our ai-powered identity security platform applies intelligent privilege controls to every identity with continuous threat prevention, detection and response across the identity lifecycle. with identity security, organizations can reduce operational and security risks by enabling zero trust and least privilege with complete visibility, empowering all users and identities, including workforce, it, developers and machines, to securely access any resource, located anywhere, from everywhere. job description
as a content strategy & ai enablement specialist, you will not own a single products documentation lifecycle. instead, you will act as a systems architect for the entire organization. your mission is to transform documentation from a collection of static, feature-based articles into a modular, workflow-driven knowledge system that is optimized for both human consumption and ai retrieval (rag).
you will be responsible for building the "content factory" of the future-designing the frameworks, taxonomies, and governed ai workflows that enable delivery pods to produce high-impact, outcome-based documentation at scale.
key responsibilities
1. outcome-based strategy & framework design
design and implement a universal framework for outcome-based documentation that aligns with customer personas and real-world journeys. develop modular content models (the "lego" approach) that allow documentation components to be reused across different products and integration patterns. harmonize cross-product integration documentation to ensure a seamless end-to-end User Experience. 2. ai enablement & governance
design and operationalize governed ai documentation workflows that assist writers in drafting, flagging inconsistencies. develop a knowledge grounding strategy (rag) to ensure ai-generated responses (e.g., via ai agents) are high-accuracy and contextually relevant. lead efforts in terminology alignment and taxonomy management to improve ai retrieval precision. 3. operational rigor & impact measurement
establish a robust measurement framework to track the impact of documentation on support ticket deflection. define and monitor key performance indicators (kpis) such as flow completion rates, case-to-doc ratios. collaborate with support, customer success, and product management to create a field-to-doc feedback loop that proactively identifies content gaps. 4. cross-functional leadership
act as a consultant to product-based delivery pods, providing them with the templates and tools needed to transform content into structured, ai-ready assets. establish processes for continuous improvement, measurement, and optimization of content performance for ai agents.

we are looking for a Senior UX Writer.
On your day to day-
youll shape the words that shape our product - writing clear, human, and helpful copy that guides users every step of the way. Youll partner with Product, Design, and R&D to define our voice, fine-tune flows, and make every micro-moment feel intentional. Youll move fast, test often, and help turn complexity into clarity.

we are looking for a Knowledge Base Writer.
In your day-to-day, you will:
Work closely with Riversides Product Team to learn about new features and create supporting content, including writing and updating feature overview pages, how-to articles, as well as producing the accompanying FAQs, images, graphics, GIFs, tables, and charts.
Design the Help Center and maintain its organization and layout.
Work alongside the Support Team and Customer Success Team to understand gaps in user knowledge and areas of product confusion to define content that is needed.
Serve as the knowledge expert internally at the company, especially to our Go to Market team, answering product related questions on our internal channels.
Use tools like Figma, Zendesk, Canva, and Jira.

Were looking for a creative, driven, and organized Content Marketing Manager to support our storytelling across digital channels. In this role, youll contribute to and execute a content strategy that aligns with our marketing objectives and business goals-helping to grow brand awareness, drive engagement, and generate pipeline.

Youll write and edit a wide range of assets, manage content calendars, and work closely with teams across Product Marketing, Brand, Demand Gen, and SEO. This role requires a passion for compelling narratives, a sharp eye for detail, and the ability to manage multiple content initiatives at once.

What You'll Own:
Develop, write, and optimize engaging content assets including video scripts, blog posts, website copy, landing pages, eBooks, whitepapers, and email nurtures.
Tailor and adapt content formats for different audiences, regions, and channels (web, email, social, paid media, sales enablement), while maintaining brand voice.
Repurpose long-form content into short-form assets for email, social media, and other targeted use cases.
Collaborate with SEO, demand generation, brand, and product marketing teams to align content with campaign goals and performance targets.
Partner with designers, video editors, and freelancers to deliver high-quality, multi-format content experiences.
Use and maintain editorial calendars to track deliverables, ensure consistency, and meet deadlines.
Leverage analytics to evaluate content performance, optimize future assets, and report on key metrics.
Stay informed on content marketing trends, digital innovations, and competitor strategies to keep our content fresh and effective.

As a global residential marketing manager, you will define the marketing strategy and tactical activation for products and solutions in the residential market segment. You will work closely with global sales, local marketing in various regions around the world and with different departments within HQ. What will you be doing:
* Develop and lead marketing strategy and execution for products and solutions in the residential business, across hardware and software
* Create marketing assets and tools enabling sales and regional marketing to effectively reach and engage with target audiences for both B2B and B2C
* Develop and execute global go-to-market plans and campaigns in collaboration with the different regions and aligned with the marketing plan
* Own and manage core marketing platforms and digital channels, including HubSpot, Canva, Internal and external portals, social media and YouTube channels, Webshop and more
* Develop strategic social media and PR campaigns for brand awareness
* Deliver marketing materials that helps position SolarEdge as thought leader in the residential market segments
* Work closely with sales teams and markets globally to gather insights, validate messaging, and continuously improve campaign effectiveness
* Orchestrate marketing messaging and visual articulation for the marketing segment activities
* Use leading AI tools to improve marketing productivity, insight generation, and execution quality across strategy, content, campaigns, and reporting
* Apply AI tools for tasks such as message testing, campaign planning, content drafting, presentation development and localization support.
Country:
Israel
City:
Herzliya

Were hiring a Content Manager to join our growing team. This is a hands-on, performance-focused role where content directly impacts revenue, conversion, and growth.
Youll play a key role in shaping how millions of users experience our ads on search and social, comparison sites, quiz funnels, and recommendation environments.
Responsibilities:
Research, plan, create, and optimize content across comparison pages, landing pages, quizzes, and advertorials
Use performance data to improve CTR, CVR, engagement, and overall results
Collaborate closely with Product, User Acquisition, and Business teams to align messaging with growth strategy
Conduct market and competitor research to identify new content opportunities
Manage freelancers and maintain high editorial standards
Ensure all content is SEO-optimized and aligned with brand voice
Leverage GenAI tools to scale content production, research, and optimization workflows