לוח משרות דרושים ניהול - פרסום, שיווק ויחסי ציבור בתל אביב יפו, לחיפוש זה נמצאו 63 משרות

As Head of Field Marketing, you will own the strategy and operating system behind global events strategy - a variety of premium events, retreats and intimate partner experiences that fuels how we meet, win, and grow our most important partners. This is a strategic leadership role, not a production role. You will sit at the intersection of marketing, BD, and the executive team, and you will be measured on the pipeline influence and partner relationships that events generate, not on logistics alone.



Responsibilities

Own annual field marketing strategy and global event calendar, with a 6 to 12 month planning horizon across conferences, dinners, mixers, and private partner events.
Lock venues, hotels, and travel months in advance to secure better inventory and unlock multi-event procurement savings.
Build the operating playbook that activates BD and AM leaders to invite the right partners to the right events, and makes outreach easy and consistent across regions.
Own event ROI end-to-end: pre-event targeting, attendee mapping against the ICP and revenue book, post-event debriefs, cost-per-meeting, and pipeline influence reporting.
Standardize dinner and mixer format into a scalable, repeatable playbook so the Event Producer can execute high volume without starting from scratch.
Continuously rebalance the portfolio: double down on Tier-1 events that drive partner face-time and cut Tier-2 events that do not.
Partner with the CMO on positioning, brand presence, and executive moments at our flagship industry events.
Manage the Event Producers team and own the field marketing budget, vendor relationships, and agency partnerships.

We are looking for a high-caliber Brand Revenue & Strategy Manager to work across a portfolio of DTC brands.
This role sits at the intersection of brand strategy, growth, P&L, and partner management. You will analyze each brand as a complete business, identify its most important opportunities and constraints, and help shape the strategy required to scale it profitably.
You will work with teams across performance marketing, creative, CRO, retention, operations, and finance, while helping our brand partners understand their performance, financial results, and strategic priorities.
What you'll do:
Brand Strategy: Define positioning, target audiences, product priorities, pricing, offers, and growth plans.
Revenue and P&L Analysis: Analyze revenue, margins, acquisition costs, retention, inventory, and contribution profit to identify opportunities and risks.
Commercial Diagnosis: Determine whether a brands primary constraint relates to its product, positioning, creative, media, funnel, pricing, retention, inventory, or unit economics.
Partner Management: Build strong relationships with brand owners, align on priorities, and work on product development and improvements, inventory costs, forecasts, and payouts.
Growth Planning: Translate business objectives into priorities across acquisition, creative, CRO, retention, merchandising, and operations.
Pricing and Monetization: Develop and evaluate pricing, bundles, promotions, subscriptions, upsells, and shipping thresholds.
Forecasting: Build scenarios connecting media spend, CAC, conversion, AOV, repeat revenue, inventory requirements, and profitability.
Business Reviews: Prepare clear internal and partner-facing reviews covering results, insights, risks, and recommended actions.
Product Feedback: Translate commercial insights into feedback that helps improve platform, agents, and workflows.

We are seeking a GTM Business Analyst with strong marketing analytics expertise to help Marketing make faster, more measurable growth decisions. You will partner with the CMO, Marketing Operations, SDR leadership, RevOps, Sales, Finance, and Data/BI to create a trusted view of marketing impact and investment efficiency.
This hands-on role combines digital and web analytics, attribution, campaign optimization, and data storytelling in a high-growth B2B SaaS environment.

Responsibilities

Marketing Analytics & Insights

Analyze performance across digital channels, campaigns, segments, regions, and the customer journey.
Build measurement frameworks for awareness, engagement, lead generation, conversion, campaign effectiveness, and marketing ROI.
Develop and improve attribution models that assess the contribution of marketing touchpoints and inform investment decisions.
Analyze direct, indirect, partner, affiliate, paid, organic, and field marketing activities to optimize channel mix and ROI.
Measure channel marketing performance, including partner-sourced activity, co-marketing initiatives, partner engagement, and contribution to demand generation.
Identify opportunities to improve targeting, audience segmentation, campaign conversion, and marketing investment efficiency.
Analyze SDR productivity, lead follow-up, capacity, conversion, and marketing-to-SDR handoff effectiveness.

Data & Analytics Operations

Build a scalable marketing data domain integrating campaign, web, CRM, marketing automation, partner, product, and commercial data.
Develop reliable data models and analytical datasets using dbt, Snowflake, and SQL.
Create self-service dashboards using Tableau, Looker, Power BI, or comparable visualization tools.
Partner with Marketing Operations and Data/BI on tracking, campaign taxonomy, data quality, governance, and metric definitions.
Use Generative AI and modern analytics tools to automate reporting and accelerate insight generation.

Cross-Functional Collaboration

Act as a trusted partner to Marketing leadership on planning, budget allocation, and performance management.
Work closely with Marketing Operations, SDR, Channel, RevOps, Sales, Finance, and Data/BI teams to align measurement and improve execution.
Present clear, executive-ready insights and recommendations.

The Ad Operations team is seeking an experienced Video Monetization Manager to drive programmatic revenue growth, ad yield optimization, and technical performance across our portfolio. In this role, you will act as the bridge between programmatic demand partners, video player settings, and data analytics, maximizing performance across key monetization metrics such as CPM, fill rate, and bid rate.

The ideal candidate is a data-driven, hands-on AdTech professional with deep expertise in video player technology (OVP), VAST/VPAID protocols, and supply-side optimization. You will be responsible for executing A/B tests, managing strategic relationships with leading SSPs and programmatic partners, and troubleshooting complex technical ad delivery issues to ensure optimal margin and traffic quality.

What You'll Do:
Manage and grow strategic relationships with leading SSPs and programmatic partners, with a focus on the demand side.
Own day-to-day partner success - driving spend growth, monetization, and optimization across accounts and stakeholders.
Support the publisher team with strategic testing and day-to-day optimizations.
Analyze performance trends across spend, fill rate, bid rate, CPM, and traffic quality to identify monetization opportunities.
Design, run, and analyze frequent A/B tests to optimize monetization, player settings, and ad configurations.
Optimize video player settings - monetization, content distribution, and ad rules.
Troubleshoot operational and technical issues: sample ad requests, discrepancies, delivery errors, margin loss, and traffic quality.

The Programmatic & Monetization team is seeking a hands-on Data & Identity Manager to own our first-party data, identity, and audience infrastructure across our owned-and-operated brands (Sports Illustrated, FanSided, The Players' Tribune, 90min), our video network (STN Video), and our publisher partners. In this role, you will run the platforms, integrations, and audience pipelines that power our data business - from identity vendors and our user identity graph, through our DMP, to curated programmatic deals - and act as the operational owner and main point of contact for every data and audience vendor we work with.

The ideal candidate is a technical, detail-driven AdTech professional who is comfortable reading an ad request, debugging an ID that isn't passing, reconciling numbers with vendors, and turning first-party data into measurable revenue.

What You'll Do:
Own our identity provider stack end to end - integrating and optimizing identity aggregators and alternative IDs (IntentIQ, UID2, ID5, RampID, and more),
Working with our display wrapper and video player teams to enrich the programmatic bid stream with relevant ids and intent signals.
Build and grow our user identity graph - maximizing identified users across every property and surface by driving identifier coverage in our DMP, expanding authenticated-identity capture, and stitching vendor IDs and hashed emails into unified, durable user profiles.
Drive our curation business and grow its share of programmatic revenue - packaging first-party audiences into curated deals and PMPs across SSP curation platforms (PubMatic, Magnite, Google AdX), running DMP-led curation and data-licensing partnerships, and owning deal setup, delivery, and monitoring.
Utilize our DMP to the fullest - owning signal collection and ingestion from all sources, building advanced audiences (behavioral, contextual, and bid-based cohorts), activating them across direct and programmatic channels, and proving the outcomes our first-party data delivers.
Serve as the internal account manager for all data and audience vendors - leading integrations with engineering, BI, and ad operations, and owning vendor budgets, invoicing, and billing reconciliation so that what we pay always matches what we measure.
Own audience ingestion and activation for campaigns - receiving advertiser, second-party, and third-party audiences and pushing them through our CDP, cloud pipelines, and ad server, working alongside the commercial lead on data partnerships.
Work closely with Legal on data privacy - making sure every vendor, activity, technical change, and data transfer we run is legally cleared and compliant.

Were looking for a sharp, hands-on Marketing Manager who knows how to take a brief and turn it into a well-executed marketing campaign.
Youll see the full picture, from choosing the right channels and defining the assets needed to building timelines and making sure everything goes live on time and to brief.
Youll coordinate multiple stakeholders, remove roadblocks, and own campaigns from the initial brief through launch.

What Youll Do
* Take full ownership of campaigns from planning through launch
* Translate briefs into clear 360 marketing plans
* Manage and coordinate all stakeholders involved in campaign execution
* Receive briefs from the Commercial team and refine the marketing objective
* Plan campaign deployment across multiple channels
* Define the assets required for each channel
* Build timelines, workflows, and launch schedules
* Write briefs for Content, Design, and CRM teams
* Track progress and ensure deadlines are met
* Review deliverables, refine them, and ensure they answer the brief
* Integrate relevant AI tools into the marketing workflow

Were hiring an AI Growth Builder - someone who naturally operates in the AI world and is eager to use it to drive rapid growth for a consumer product. This role reflects what modern growth looks like: AI comes first, and marketing builds on top of it. Your day-to-day work is powered by AI tools, with a strong focus on marketing and user acquisition. You will create and execute marketing funnels and growth strategies using tools like Claude Code, Cursor and others.

What Youll Do

Take full responsibility for growth: lead user acquisition projects from strategy through execution, using AI as your main working environment.
Configure and run A/B tests across the marketing funnel within your scope and analyze performance to drive a continuous improvement feedback loop.
Create your own growth levers: build scrapers, automations, and custom AI workflows to solve distribution challenges.
Initiate, plan, develop, and monitor sub-products and experiences within the product without relying on developers.

We need someone to define and own how the world meets us. That means: brand, content, demand gen, growth loops, partnerships, launches, community - the whole stack.
You'll work shoulder-to-shoulder with the founders to set positioning and execute it across every surface. You'll hire your team - starting with the Social Media Expert below. You'll have real budget for paid, real autonomy for brand decisions, and real ownership of the funnel from awareness to first paid customer.
This is the most senior marketing seat . It's founder-adjacent by design. You'll shape what category we win, not just how we tell people about it.
What you'll actually do
Own positioning, narrative, and brand voice across the entire company surface
Build the marketing team - start with social, scale to content, paid, partnerships, community
Run the public launch (PR, Product Hunt, X, YouTube, podcasts, press)
Stand up a real demand-gen engine - paid search, paid social, content SEO, creator partnerships
Own MQL → SQL conversion in partnership with the founders
Set the metrics that matter and report against them weekly

Were hiring a Senior AI Growth Builder - someone who naturally operates in the AI world, possesses high autonomy, and is eager to use it to drive rapid, scalable growth for a consumer product. This role reflects what modern growth looks like: AI comes first, and marketing builds on top of it. Your day-to-day work is powered by AI tools, with a strong focus on marketing, user acquisition, onboarding loops, and retention. As a senior figure, you will take full ownership over complex growth domains, architect sophisticated automated workflows, and potentially evolve into a Team Lead guiding additional growth builders as our portfolio expands.

What Youll Do

Take Full Strategic & Operational Ownership: Drive end-to-end user acquisition, onboarding, and retention initiatives from strategy through hands-on AI-first execution.
Architect Scalable AI Systems & Automations: Design and deploy automated pipelines, interactive webs, custom scripts, and AI-driven workflows (using tools like Claude Code, Cursor, Replit, or custom APIs) to solve distribution and growth challenges without relying on core engineering.
Lead Advanced Experimentation & Funnel Optimization: Formulate hypotheses, configure, and run rapid A/B tests across the entire marketing and product funnel to continuously optimize acquisition, activation, and retention metrics.
Build Sub-Products & Growth Experiences: Initiate, plan, develop, and monitor sub-products, landing pages, and interactive user experiences directly within the growth domain.

As a Senior Startup Investor Manager within us, you will work with venture capital firms to accelerate portfolio company success. You'll work with key investors to help unlock the potential of their portfolio companies on AWS, enabling faster innovation and scaling. Your role focuses on supporting meaningful initiatives between the investment community and AWS, helping startups leverage cloud to achieve breakthrough growth. You'll combine technical understanding of cloud and emerging technologies, such as generative AI, with business acumen to identify opportunities and ensure startups have access to the tools, expertise, and support needed to build world-changing products on AWS infrastructure.

Key job responsibilities
Own, build, and develop strategic relationships with VC partners, leveraging investor-focused programs and tailored initiatives to accelerate portfolio company success on AWS.
Implement solutions that address specific startup and investor needs
Collaborate on cross-functional initiatives involving AWS Startups, Sales, Marketing, and Product teams.
Monitor program effectiveness and provide feedback based on results
Collect early-stage market signals from investors and founders to support AWS innovation and help meet the evolving needs of tomorrow's breakthrough companies.
Evaluate technical and business potential of startups through understanding of their architecture, technology stack, and market opportunity.
Serve as advisor to portfolio companies, helping them optimize their cloud architecture and go-to-market approach.

As a hands-on individual contributor, you will act as the primary technical expert for the marketing department when data discrepancies or tracking failures occur (e.g., missing conversions, Meta Ads signal drops, or AppsFlyer event mismatches). This position requires a proactive professional who uses SQL and data warehouse environments to identify and resolve anomalies before they impact reporting.

This is a dedicated technical specialist role focused entirely on deep ownership of data infrastructure and troubleshooting, without people-management responsibilities.

Responsibilities
Production Support & Troubleshooting

Own the end-to-end resolution of tracking and signal-delivery incidents (detection, root cause analysis, remediation, and documentation).
Diagnose data discrepancies across three distinct delivery paths: client-side GTM tags, Server-to-Platform CAPI, and reverse ETL.
Address and resolve brand- or country-specific tracking constraints, including regulatory and consent requirements.
Data Quality & Analysis

Conduct regular audits of event and conversion data across major platforms (Google Ads, Meta Ads, GA4, AppsFlyer, TikTok, and programmatic partners) to prevent attribution distortions.
Utilize SQL within Snowflake to validate that events sent via CAPI and reverse ETL match system specifications.
Document technical incidents and resolutions in clear, actionable reports for both technical and non-technical stakeholders.
AppsFlyer & GTM Ownership

Manage configurations and serve as the primary subject-matter expert for AppsFlyer and Google Tag Manager (both client-side and server-side) across all brands.
Partner with the internal GA4 team on cross-functional data issues (without holding direct responsibility for GA4 configuration).

We are looking for a highly analytical and performance-driven User Acquisition Manager to join our team and help scale our global user growth efforts. In this role, you will own acquisition and re-engagement activities across multiple paid media channels, optimize campaigns at scale, and drive measurable impact on user growth and business performance.

This is an exciting opportunity for someone who combines strong performance marketing expertise with a passion for data, experimentation, AI-driven innovation, and mobile app growth.

Responsibilities
Own and manage user acquisition, re-engagement, and retention campaigns across multiple advertising channels, including Meta, Google Ads, Apple Search Ads, DSPs, OEMs, and ad networks.
Monitor, analyze, and optimize campaigns to achieve and exceed growth KPIs, including installs, registrations, retention, engagement, and revenue targets.
Plan, execute, and scale innovative growth initiatives, experiments, and A/B tests to improve acquisition efficiency and user quality.
Build and maintain strategic relationships with media partners, advertising platforms, and agencies.
Provide regular performance reporting, insights, and recommendations to internal stakeholders and external partners.
Collaborate closely with Product, Content, Data, and Business Development teams to align marketing activities with product launches, sports calendars, and engagement initiatives.
Work with the creative team to continuously test new ad creatives, messaging, and formats across different markets and audiences.
Analyze user behavior, attribution data, cohort performance, and conversion funnels to identify growth opportunities.
Support expansion into new markets through competitive analysis, market research, and audience insights.
Stay updated on industry trends, privacy changes, attribution solutions, mobile measurement, and best practices across performance marketing channels.

The Head of Business Development is responsible for developing and executing strategic partnerships that will help us achieve its growth goals. This includes identifying and cultivating relationships with key partners, negotiating and managing partnerships, and measuring and reporting on the success of partnerships. The ideal candidate will have experience and an established network with healthcare payers.

Responsibilities:

Identify and develop new strategic partnerships with potential partners.

Negotiate and manage partnerships, ensuring that they are aligned with our Health's goals and objectives.

Measure and report on the success of partnerships, providing insights that can be used to improve future partnerships.

Represent us at industry events and conferences, building relationships with key stakeholders.

Stay up-to-date on the latest trends in the healthcare industry, identifying opportunities for us to collaborate with partners.

Develop and implement marketing and sales strategies in collaboration with the heads of marketing and sales to promote our partnerships.

We are looking for a Product Marketing Manager to lead the go-to-market strategy, positioning, and messaging across our product portfolio. This is a highly strategic role at the intersection of Product, Marketing, and Sales. You'll own how the market understands our products - defining compelling positioning and messaging, leading our go-to-market strategy, and translating complex technology into clear customer value. It's a high-impact role with significant ownership, working closely with senior leadership to shape both our market narrative and product direction. We're looking for a strong product marketer with proven experience marketing complex technical products to US-based B2B audiences. This position is based in Tel Aviv, Israel.
Responsibilities:
* Own product positioning, messaging, and value proposition across our product portfolio.
* Lead the go-to-market strategy and execution for new products, features, and major releases.
* Become our internal expert on the ad security and digital advertising ecosystem, identifying market trends, customer challenges, and competitive opportunities.
* Conduct market, customer, and competitive research to influence Product Strategy, roadmap, and commercial priorities
* Act as the voice of the customer by bringing market insights directly into Product discussions.
* Partner closely with Product Managers throughout the product lifecycle - from discovery and validation to launch and adoption.
* Create high-impact sales enablement materials, including presentations, one-pagers, battlecards, case studies, competitive analysis, and product messaging.
* Collaborate with the Marketing team to develop campaigns, content, thought leadership, and launch activities that drive awareness and demand.
* Support Sales on strategic opportunities, customer presentations, and competitive deals.
* Measure product launch success, gather customer feedback, and continuously refine positioning and go-to-market strategy.
We're on a mission to make the digital ecosystem safer. We help publishers, platforms, and app developers protect their users from malicious ads, scams, malware, policy violations, and other digital threats - creating safer, higher-quality digital experiences at scale. We're a collaborative, ambitious team that values ownership, curiosity, and continuous learning. You'll work alongside talented colleagues across Product, Engineering, Marketing, Sales, and Customer Success, helping shape products trusted by many of the world's leading digital businesses. If you enjoy turning complex technology into powerful market stories and want to play a key role in shaping the future of digital security, we'd love to hear from you.

Working in Business means always seeing the full picture. You spot the trend, align the stakeholders, and don't rest until you see the move through. From partnerships to revenue operations, those who thrive here are commercially minded, analytical, and excited to solve problems without obvious solutions. So if you're a born strategist who never leaves anything unfinished, the company Business team has just the job for you
What am I going to do?
Own Marketplace Growth Strategy: Define and execute the growth strategy for our company's self-serve marketplace, driving revenue across the entire customer lifecycle.
Lead Product-Led Growth Initiatives: Optimize acquisition, activation, engagement, retention, and monetization through product-led growth strategies and marketplace optimization.
Drive Experimentation: Build and lead a high-velocity experimentation program, including A/B testing, onboarding optimization, pricing and packaging experiments, landing page improvements, and conversion rate optimization.
Optimize Marketplace Performance: Continuously analyze user behavior, marketplace dynamics, supply-demand balance, and conversion funnels to unlock scalable growth opportunities.
Lifecycle Marketing & Growth Programs: Partner with Marketing teams to develop lifecycle marketing initiatives, acquisition strategies, demand generation programs, and user engagement campaigns that directly impact revenue.
Cross-Functional Leadership: Work closely with Product, Engineering, Design, Data Science, Marketing, and Revenue teams to prioritize initiatives, align stakeholders, and drive execution across multiple organizations.
Growth Analytics & KPI Ownership: Define, monitor, and own key marketplace growth metrics, using data and insights to guide strategic decisions and maximize business impact.
Identify New Growth Opportunities: Constantly explore innovative growth levers, commercial opportunities, and scalable initiatives to accelerate marketplace revenue.