דרושים » פרסום שיווק ויחסי ציבור » מנהל /ת מוצר

Were looking for a Senior Marketing Manager to shape our future of Vehicle vertical.

- Own E2E marketing strategy for the Vehicle vertical across B2C and B2B
- Lead performance-driven, agile marketing initiatives: rapidly launch campaigns, experiment, analyze results, optimize touchpoints, and aggressively scale winning initiatives
- Analyze user behavior, funnels, and market trends to generate insights and continuously optimize the Customer Experience and all marketing touchpoints
- Cross-functional leadership - collaborate with Product, Sales, Customer Success and shared-services teams (Brand, Research, data ) to align business goals, improve conversion and ensure seamless execution
- Work on retention, monetization, and engagement initiatives across the vehicle lifecycle
- Drive marketing P L
- Design and implement account-based marketing programs for B2B clients

About us: we are driving the live video revolution, providing live video streaming for TV, mobile, online and social media. our company lets your audience become part of your story with high-quality and flawless live video, transmitted from anywhere in the world, through the use of our patented bonding and video transport technology. our company creates a consistent bandwidth and a reliable connection so you can acquire, manage and distribute high-quality remote live video broadcasts. About the job: As a Product Owner you will be responsible for understanding customers needs, organize, prioritize and assess the work with our R&D scrum teams in order to roll out products that deliver our companys vision. Location: Kfar Saba
Roles & Responsibilities:
* Translate customer and user needs into prioritized backlog and product requirements.
* Analyze and optimize customer facing workflows to provide superior Customer Experience and drive operational efficiency.
* Work closely with R&D and information systems development group defining roadmap, providing requirements and prioritizing activities.
* Oversee successful delivery of products through serving as the sole organizational focal point, coordinating all the relevant teams and stakeholders.
* Support Go to Market activities facing sales and customers.