לוח משרות דרושים Product Marketing

About the Role
We are seeking a Product Marketing Manager (PMM) with 3-5 years of experience to join our global team. This role is ideal for a storyteller and strategist who can lead positioning in the market and equip our sales teams and partners with the tools they need to win. As a Product Marketing Manager, you will play a significant role within the wider Product team, working across Product, Sales, and Marketing to balance hands-on enablement execution with opportunities to influence strategic positioning and go-to-market planning. You will own messaging and GTM with a particular focus on Public Safety, including law enforcement, critical infrastructure, emergency management, and government agencies.
?Why Youll Love This Role
* Youll be both hands-on and strategic, shaping our market story while building the sales tools that directly drive impact.
* Youll have the opportunity to influence positioning and GTM strategy, working closely with Product, Marketing, and Sales leadership.
* Youll be the storyteller who translates technical capabilities across SaaS platforms, hardware, and services into narratives that resonate with government agencies, public safety organisations, enterprises, and digital-first buyers.
* Youll develop deep expertise in complex, mission-critical verticals, with Public Safety as a key area of focus.
* Youll see your work in action across high-visibility product launches and critical sales cycles, with a direct line of sight to revenue impact.
What Youll Do Positioning & Messaging
* Support the development of value propositions and messaging frameworks tailored to key verticals and buyer personas.
* Translate technical product features into compelling, customer-centric narratives that connect technology to business and operational outcomes.
* Create competitive insights and battlecards to differentiate our solutions in the market.
* Build a strong working understanding of the regulatory, procurement, and operational context of Public Safety (e.g. law enforcement, emergency management, government agencies). Sales Enablement
* Develop enablement tools such as demo narratives, discovery question frameworks, and objection-handling guides to support sales teams across complex, multi-stakeholder sales cycles.
* Build and maintain playbooks, decks, one-pagers, FAQs, and ROI calculators suited to different buyer types, including enterprise and public sector procurement processes.
* Deliver enablement training for sales teams and channel partners, ensuring readiness across target verticals.
* Track adoption and effectiveness of enablement content, iterating based on win/loss data and field feedback. Go-to-Market (GTM) & Launches
* Partner with Product Management, marketing, sales and other stakeholders on product and feature launches, defining GTM motions suited to Public Safety.
* Prepare GTM assets, including launch decks, messaging briefs, and customer-facing materials.
* Act as an internal and external evangelist, representing the company at tradeshows, conferences, webinars, and partner sessions. Customer Stories & Insights
* Collaborate with Sales and Marketing to create case studies, testimonials, and solution briefs across key use cases.
* Gather market and customer insights to refine positioning and GTM approaches.
* Engage directly with customers by attending meetings, demonstrations, and tradeshows to build understanding and strengthen relationships.
* Use AI-powered research tools to accelerate competitive intelligence, voice-of-customer synthesis, and market trend analysis.

We are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, we enables creators to stay on trend and achieve their creative goals. Trusted by over 50 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, we provide a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. About the role We are looking for a strategic, data -obsessed, and results-driven Product Marketing team lead to spearhead our growth-focused PMM efforts. In this role, you will lead a team of high-performing marketers dedicated to optimizing the user journey and scaling our global impact. You will be the bridge between Marketing, Product, and Creative, turning data insights into high-converting experiences. If you have a proven track record of moving the needle on revenue through CRO, experimentation, and funnel optimization, and you thrive on mentoring talent in a fast-paced environment, this is for you.

We're looking for an enthusiastic and motivated individual who understands the power of exceptional product marketing. As a Product Marketing Manager, you'll become an expert on our product, our customers, the market and the competitive landscape. You'll shape our go-to-market strategy as well as the future of our product by working cross-functionally with our leadership, marketing and product teams.

Responsibilities:
Work closely with the product management, design, and customer experience teams to gather product feedback and ensure a seamless customer experience throughout the product life cycle.
Develop a deep understanding of the product, its unique value proposition, and target customer segments. Craft compelling positioning and messaging that effectively communicates the product's benefits and differentiation in the market.
Develop and communicate our value proposition through marketing materials, web pages, emails, product screens, and more, to drive feature adoption, success and retention.
Collaborate with cross-functional teams to develop and execute comprehensive go-to-market strategies that maximize awareness and user acquisition of the product.
Leverage customer research, feedback, and market intelligence to develop accurate customer segments and identify key customer pain points, needs, and preferences. Align marketing initiatives to address these insights and create compelling customer experiences.
Create impactful marketing materials, including product videos, website content, emails, and blog posts, that effectively communicate the value and benefits of our product to increase awareness and adoption
Plan and execute the successful launch of the new product, including coordinating marketing activities, monitoring campaign performance, and adjusting strategies as needed. Measure and report on campaign. effectiveness and make data-driven recommendations for optimization
Improve user journeys to increase customer acquisition, conversion, and engagement rates with impactful content.

Were looking for a Product Marketing Lead to join our growing team in Tel Aviv. In this role, youll develop strategies and go-to-market (GTM) plans that drive product adoption, engagement, and growth across key segments and industries.
Youll work cross-functionally with different Product and Marketing teams to ensure our market and our existing members not only understand what we build, but love using it. Youll own positioning, messaging, and market insights that shape how we bring us to market and create real impact.
This is a hands-on role that requires both strategic thinking and flawless execution - turning insights into campaigns that move the needle.
AI Fluency is a Must
AI Fluency means being able to leverage AI tools and automations to dramatically accelerate your work - turning processes that once took days into hours (or less). Its the ability to communicate ideas not just with words, but through prototypes, visual mockups, and AI-generated demos or clips that bring concepts to life.
We know not everyone has worked in an AI-first culture like us- and thats okay. What matters most is a proven track record of curiosity, experimentation, and self-driven learning when it comes to new technologies.
Here are a few of the things you will do:
Develop and execute GTM strategies and campaigns for priority segments and verticals.
Define clear product positioning, messaging, and value propositions that differentiate us in the market.
Partner with Product Managers to align on roadmaps and build adoption strategies for new features and launches.
Lead cross-functional teams to execute marketing programs that drive awareness, consideration, and conversion.
Conduct market and customer research to uncover insights, pain points, and barriers to adoption.
Build vertical buyer personas and map customer journeys to inform strategy and optimize campaigns.
Monitor and analyze adoption, funnel conversion, and competitive trends to continuously improve performance.
Create marketing content tailored to different customer segments.
Develop testing and learning plans to refine GTM initiatives over time.

Were looking for a Senior Growth Content Marketing Manager to own performance messaging end-to-end, from insight and concept through execution and iteration.
This is a maternity leave replacement role for a period of six months, with an option to extend.
This role is responsible for developing messaging framework and delivering high-performing copy that drives lead generation and conversion across ads, emails, landing pages, and partner marketing assets. You will shape and evolve positioning for weight loss and GLP-1 audiences, translating insights, strategy, and performance data into clear, compelling messaging that can be deployed and iterated at scale.
This is a hands-on role that requires strategic thinking, strong execution, and use of AI to scale both the quality and quantity of performance content. You will have direct ownership of copy quality, consistency, and iteration, and operate as a core partner to Acquisition, Lifecycle, CRO, and Partnerships.
Responsibilities:
Own messaging across paid ads, emails, landing pages, and partner marketing assets
Write, test, and iterate conversion-focused copy for paid ads (static copy and video scripts), emails, landing pages, and partner marketing assets
Design and use AI-powered workflows to accelerate ideation, variation, versioning, and iteration of copy while maintaining quality
Develop hooks, angles, value propositions, objections, and narratives for performance marketing
Translate performance data, user insights, and growth priorities into clear creative concepts and copy hypotheses
Iterate copy based on performance feedback and clearly connect changes to outcomes
Create partner-ready copy for co-branded assets, landing pages, emails, and enablement materials
Adapt core messaging for different audiences, channels, and partner contexts
Stay informed on content marketing trends, competitor messaging, and category best practices to inform positioning and copy decisions

we are looking for a Product Marketing Lead.
As a Product Marketing Lead youll help define how our products show up in the market and tell the story of how we drive real value for our customers.
Key Responsibilities:
Develop go-to-market strategies for new product launches and feature releases, ensuring alignment across Product, Sales, and Marketing teams.
Create clear and compelling product messaging and positioning that communicates value to target audiences.
Collaborate closely with Product Management to translate technical capabilities into customer-centric stories and use cases.
Enable Sales and Customer Success teams with effective collateral, training, and competitive insights.

Power the Future with us! At SolarEdge (NASDAQ: SEDG), we're a global leader in smart energy technology, with over 3,000 employees, offices in 30 countries, and millions of installations worldwide. Our innovative solutions include solar inverters, battery storage, backup systems, EV charging, and AI-based energy management. We're committed to making clean, green energy the primary power source for homes, businesses, and beyond. With the growing demand for electricity, the need for smart, clean energy sources is constantly rising. SolarEdge offers amazing opportunities to develop your skills in a multidisciplinary environment, covering everything from research and development to production and customer supply. Work with talented colleagues, tackle exciting challenges, and help create a sustainable future in an industry that's always evolving and innovating. Join us and be part of a company that values creativity, agility, and impactful work. SolarEdge is seeking an experienced and hands-on Team Leader to drive the Go-to-Market (GTM) strategy and execution for the Commercial & Industrial (C&I) segment. This role will be responsible for managing a diverse and high-impact team including Marketing, Product Marketing, Technical Writing, and Training professionals. The Team Leader will set direction, define priorities, and ensure high-quality execution across all GTM initiatives supporting the C&I business. The role owns the end-to-end GTM marketing framework - including positioning and messaging, product launches, sales enablement, training programs, and technical content - driving market adoption and supporting revenue growth across global markets. The ideal candidate combines strategic thinker, strong operational leadership and execution-driven leader. Someone who can define priorities to meet business needs, align cross-functional stakeholders, and personally dive into content, messaging, and launch execution.

Country:
Israel

City:
Herzliya

We are looking for a tech-driven, creative, and hands-on product marketing professional to join the Marketing team. This role will report to the VP of Marketing and will be the leading stakeholder of all our strategic marketing programs, sales enablement, messaging and positioning, as well as collaboration on marketing activities with tech partners.
You will work closely with multiple teams within (product, sales, CSM, delivery, alliances, etc,), as well as partners, customers and prospects, to deepen our thought leadership and expand brand awareness by creating effective sales assets, webinars, partner-driven programs, press releases, targeted outreach and email programs, and media opportunities.
The ideal candidate will be an excellent English communicator, creative with brilliant technological skills.
This role is full-time and is Herzliya, Israel based.
Responsibilities
Become a subject matter expert in data management focusing on the Automotive and Smart Mobility ecosystem; develop unique expertise in the cybersecurity challenges, attack vectors, competitive landscape and well as additional data-driven use cases.
Support our global sales teams in delivering the most effective messaging and positioning, based on deep market and go-to-market expertise.
Initiate and execute (end-to-end) strategic marketing programs, primarily thought leadership, tech-oriented webinars and partners-related opportunities (including related collateral and nurturing programs).
Join our evangelist team - represent us in webinars, interviews and speaking engagements, as well as moderate our own webinars.
Manage our media relations, working closely with PR partners, our tech alliances, and internal evangelists to boost brand exposure.
Craft strategic content to support our marketing programs, such as tech-focused videos, in depth interviews, podcasts, etc.

Were looking for an action-oriented Product Marketing Manager who is excited to join a fast-growing company with a disruptive product and global impact. Youll be part of our high-performing Product Marketing team, playing a key role in shaping our go-to-market strategy, product launches, and messaging - with a strong emphasis on content creation and storytelling.

This role is ideal for someone who loves translating complex products into clear, compelling narratives and enjoys owning content end-to-end, from strategy to execution.

What youll do:
Own and execute key elements of our product marketing and GTM strategy.
Develop clear, persona-based messaging that communicates our value proposition and differentiates us in the market.
Lead product launches end-to-end, including positioning, messaging, and launch assets.
Create high-quality written content across multiple formats, including:
Website and landing page copy
Product and solution pages
Sales enablement materials (pitch decks, one-pagers, battlecards)
Product guides, blogs, and thought leadership content
Manage and continuously optimize website and support site content to ensure accuracy, consistency, and alignment with the latest messaging.
Create and script product guide videos that clearly demonstrate product capabilities and customer value.
Collaborate closely with Product, Sales, Customer Success, and Marketing teams to ensure consistent messaging across all touchpoints.
Support digital campaigns, events, and other GTM initiatives with strong messaging and content.

About us
A leading supplier of SoCs, microcontrollers and security hardware solutions for tier-1 customers in the computing and server business. A self-contained design center, spanning from product management, system and chip architecture, through design, software development, system engineering and production. The group works closely with major customers, primarily key US Based OEMs in the computing and cloud space, to develop semi-custom, innovative solutions for a wide range of application platforms. Our products combine unique sets control, management, and advanced security solutions, enabling our customers to establish differentiation in their end markets.
We are seeking an experienced Product Marketing Manager (PM) for Baseboard Management Controller (BMC) SOC product in the Server domain. This role requires a blend of technical expertise, business acumen, and strong leadership skills to successfully manage semiconductor products in a competitive and rapidly evolving market. The successful candidate will play a crucial role in driving our Product Strategy, enhancing market presence, and contributing to the company's growth in the competitive semiconductor industry. Outbound Responsibilities Customer Engagement
* Serve as the primary contact for all customer interactions. Sustain current business activities and relationships while exploring new opportunities, products, and markets.
* Act as the liaison between customers, sales teams, and internal stakeholders, ensuring alignment and addressing customer needs.
* Engage in technical discussions with customers to gather feedback, understand requirements, and provide expert solutions. Industry Engagement
* Remain updated on industry developments, trends, competitor products, and new technologies.
* Build and maintain strategic relationships with key enablers and suppliers within the cloud semiconductor industry Inbound Responsibilities: Product Strategy and Planning
* Develop and maintain comprehensive product roadmaps that align with market trends and company objectives
* Understand customer needs, competitive landscape, and emerging technologies
* Collaborate with customers and engineering teams to define clear product requirements and specifications.?Product Development:
* Manage the product for its entire lifecycle from concept to end-of-life
* Prioritize product features and enhancements based on market demand and business objectives
* Lead cross-functional teams to ensure efficient product development and timely delivery, working closely with Engineering Program Managers
* Create compelling business cases to justify new product initiatives
* Manage product budgets, including cost control and pricing strategies.

We seek a Product Marketing Manager to drive adoption and growth of advertising solutions for customers across our applications and future applications and service across EMEA's businesses. The role is part of our PMM team whose mission is to accelerate product and business growth through market and audience expertise. We are the "Voice of Product in International Markets and the voice of International Markets in Product".
As the Market PMM, you will be responsible for bringing in market insights, influencing product strategies, driving holistic go-to-market strategies to drive awareness, adoption and growth of our ad products across the markets. You will work with Sales, and cross functional teams to ensure all efforts are aligned from inception to launch and beyond - and communicated clearly and with empathy to all key stakeholders. This is a full-time position.
Product Marketing Manager, EMEA Responsibilities
Be the product go-to-market lead across our priority ad products, and own product growth and adoption across EMEA
Partner with regional sales leadership and other cross-functional teams to drive product adoption and revenue growth for our advertising solutions across EMEA. Lead and execute the go-to-market strategies for the region
Drive product adoption growth using levers such as cross-functional partners, our external marketing partners, communications and PR, thought leadership, and traditional marketing & events
Plan and execute against local go-to-market strategies which include delivering product trainings, client segmentation lists, product positioning and narratives through the lens of Advertisers to drive business outcomes
Act as the voice of the market to global product teams. Collaborate with in-market Sales teams to synthesize market opportunities backed with data, and communicate customer problems and feedback, to influence product strategy and roadmaps.