דרושים » פרסום שיווק ויחסי ציבור » Product Marketing Manager

A global leader in connected home ultrasound technology. Our solutions make ultrasound imaging intuitive, accessible, and patient-centric.

Our flagship product, the ES, is a telehealth solution that empowers expectant mothers to perform ultrasound scans from the comfort of their homes, with remote clinical oversight. Our next innovation is designed specifically for women undergoing IVF treatments, providing them with a seamless and connected ultrasound solution to support their fertility journey.

About the Role
We're looking for a passionate, charismatic, and hands-on Marketing & Program Manager to lead our marketing efforts in Israelsomeone who genuinely cares about improving patients' lives. This person should be able to inspire, engage, and drive change with a proactive, impact-driven approach to marketing and community engagement.

This is a unique opportunity to join a fast-growing global Med-Tech company and play a key role in brand awareness, lead generation, and community engagement. You will work closely with sales, product, clinical, and global marketing teams to establish a strong market presence and drive the successful execution of marketing initiatives.

Responsibilities
Develop and execute localized marketing strategies aligned with Pulsenmores global vision.
Lead and manage digital marketing campaigns including content creation, social media, influencer marketing, and paid media.
Manage community engagement build meaningful connections with users (expectant mothers), and inform product development.
Support sales efforts with marketing assets, lead generation activities, and customer engagement programs.
Track and analyze performance metrics, optimizing marketing strategies based on data-driven insights.
Manage projects break down complex initiatives, coordinate stakeholders, and ensure timely execution.
Collaborate with internal and external stakeholders, including agencies, media partners, and Key Opinion Leaders (KOLs).
Build and optimize e-commerce operations, ensuring a seamless online customer journey.
Plan and execute industry events and exhibitions manage logistics, content, and partnerships.

looking for an experienced CRM and Marketing Automation Manager with a strong focus on email marketing. This full-time role is crucial to elevate the marketing performance.

You will own the end-to-end email marketing operations and execution, working alongside the Marketing, Data & Product teams to drive engagement, retention, and conversion through email and other channels.

Your mission will be to set up and maintain the tools & technology used by our marketing team to drive retention and acquisition of users. This will include optimizing and creating new email flows, setting up proper A/B testing, improving segmentations and more. In addition, you will be in charge of building and maintaining a robust product <> marketing connection, aimed at leveraging production data and technology to drive highly targeted and personalized marketing activities.
Youll join our Marketing team based in our headquarters, Tel Aviv, Israel.

Key Responsibilities
Lead and execute the email marketing strategy of.
Build, improve, and maintain automated email flows to increase user engagement and retention.
Implement and continuously optimize A/B tests on subject lines, copy, design, and CTAs to improve open and conversion rates.
Develop advanced segmentation strategies to deliver personalized, relevant content to users.
Track and analyze email KPIs, ensuring data accuracy in Customer.io and Mixpanel.
Monitor and improve domain reputation, deliverability, and compliance with GDPR and privacy regulations.
Work closely with the Marketing & Product team and Data Analysts to align on email marketing priorities and goals.