לוח משרות דרושים מנהל שיווק בפתח תקווה

This is an excellent opportunity for a highly motivated and experienced customer marketing professional to shape our companys global engagement, retention and cross-sell/ up-sell strategy for the customer portfolio.
This role will work closely with other team members of the Global Growth and Product organization and other departments and will focus on enabling the execution of the initiatives, particularly implementation of strategy, lifecycle programs, predictive models, tools, templates, scorecards and dashboards, and channel optimization.
Israel
Hybrid
Full-time
What youll do
Serving as the subject matter expert and be the primary contributor to lifecycle management strategy and tactics for activating the marketing managed segment of customers globally
Serving as a thought leader to identify and create engagement roadmap, develop champion and challenger strategies to optimize results in an ongoing fashion across the entire global customer base
Working with rest of Lifecycle Management, Growth and Product , and other stakeholders to engage in Customer Journey Mapping. This involve analysing critical customer touch points with the organization and maximizing commercial opportunities through timely and relevant engagement strategy and tactics.
Tracking, reporting, and analyzing key trends to identify ongoing opportunities for program improvements
Driving global Marketing managed customer revenue and profitability, including customer engagement, product adoption and usage by cohort, retention and average lifetime revenue per customer.
Innovating and experimenting on how we connect with our customers at key points in their journey to drive meaningful growth at the global scale, with an expanded set of channels and touchpoints.
Developing and implementing experimentation for all aspects of the customer lifecycle to test, learn and scale the most effective approach for growth, including channel/ touchpoint strategy and optimization.
Ensuring a regular cadence of customer insights gathering and sharing, planning and performance share outs, campaign-specific insights & learnings with regional stakeholders, the wider LCM team as well as the global marketing team (and beyond) to share best practices and to inform engagement and strategy roadmap (marketing and beyond).

In this role, you will collaborate closely with regional Sales, Client Success Management, Partnership, and Operations teams, while working alongside other functions in the marketing department including Content and Design, to ensure events directly contribute to pipeline and brand visibility, in alignment with our company Business Development and Marketing strategies and roadmaps.
The role requires a flexible schedule to accommodate calls in different time zones and includes traveling abroad. This position reports to the VP of Marketing.
Responsibilities:
Own and manage the company events calendar and budget, prioritizing conferences, partner events, and ecosystem opportunities in line with regional and marketing strategy.
Define event goals and level of involvement (sponsorships, booths, speaking opportunities, etc.) in alignment with Marketing and regional Sales objectives.
Serve as the remote/on-site lead producer: Lead end-to-end event execution including logistics, vendors, venues, contracts, booth setup, collateral, swag, and on-site operations.
Plan and execute partner and customer events in collaboration with the partnerships and sales teams (executive dinners, networking events, and more).
Coordinate cross-functional efforts across Marketing, Sales, Customer Success, and other stakeholders before, during, and after events.
Oversee event materials and timelines, working closely with design, content, and digital teams to ensure high-quality execution.
Support pre-, during-, and post-event marketing activities in collaboration with social and digital teams to maximize visibility.
Measure and report on event performance and ROI, providing insights and recommendations to continuously improve future events.

This role requires an exceptional communicator with strong business acumen, deep analytical capabilities, and proven experience leading high-performing analytics teams in a complex data environment.
Responsibilities:
Lead analytics-driven growth initiatives focused on customer acquisition, expansion, and monetization.
Partner closely with the CRO, Sales leadership, and Customer Success Managers to identify growth levers, support customers analytics requests, and optimize revenue and Conversion rates performance.
Manage and develop a high-performing analytics team, setting clear expectations for analytical rigor, problem definition, and insight storytelling
Coach and mentor analysts with a strong focus on business impact and customer-facing insight delivery
Act as a customer-facing analytics leader, participating in QBRs, executive reviews, and strategic customer conversations
Own the customer and sales data domain, including metric definitions, data consistency, and integrity
Proactively identify, troubleshoot, and resolve data quality and data reliability issues in partnership with BI, R&D, and Product
Work closely with Product and R&D teams to influence roadmap decisions through data and customer insights
Define KPIs, dashboards, and measurement frameworks that align analytics output with business outcomes
Independently initiate and lead cross-functional analytics projects from concept through delivery and impact measurement
Support pre-sales processes with analytics, including customer insights, benchmarking, ROI and value modeling, and data-backed sales narratives.
Support post-sales processes with analytics, including customer monitoring, proposition suggestion and optimization analysis.

Were looking for an individual to temporarily join our Marketing Operations team to play a role in supporting our growth process, designing solutions and driving implementation of initiatives. A successful candidate for this role will have a strong ability to work with stakeholders, understand business problems, and translate them into clear solutions.
Responsibilities:
Day to day stakeholder management. Includes: prioritizing email/content traffic, building documentation and providing required training as it relates to the business.
Manage a roadmap and a backlog by working closely with both Marketing and Business Applications stakeholders to ensure commitments are delivered on time and within scope.
Manage delivery of assigned projects, including support of or leading AI initiatives.
Troubleshooting: General management and troubleshooting within SFDC and across the broad tech stack.
processes to ensure proper usage and organizational efficiency and effectiveness.
Serve as point of contact for our key tech solutions, SFDC and Marketing Cloud.
Continually monitor and optimize our lead and growth flows as well as data quality. Surface issues and collaborate with key stakeholders on solutions to avoid unintended downstream impacts.
Partner with other Marketing stakeholders to ensure campaigns are built and executed within best practice, ensuring we can measure and report out on business outcomes.
Ensure that every relevant marketing activity is consistently and reliably tracked and measured.