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לפני 12 שעות
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
As the Marketing Director, you will be the cornerstone of our go-to-market efforts in the defense sector. You will define the messaging, drive market awareness, and generate pipeline through integrated campaigns tailored to defense stakeholdersincluding naval forces, defense contractors, and government agencies. This is a highly strategic and execution-oriented role, ideal for someone who thrives in early-stage environments and understands how to market deep-tech products in regulated, complex industries.

You will work closely with executive leadership, defense sales leads, product, and external stakeholders to craft and execute a marketing strategy that resonates with our new ICP, differentiates us from traditional defense vendors, and accelerates growth.



Key Responsibilities

Own the marketing function for Defense verticalfrom strategy to execution.
Define GTM strategy: ICP, personas, positioning and core messaging frameworks tailored to the defense industry (government, military, integrators).
Create targeted content (sales decks, brochures, case studies, defense-specific collateral) to support awareness, education, and sales enablement.
Drive demand generation through integrated campaigns across paid, organic, email, social, and defense-specific channels.
Lead field marketing efforts including military expos, defense tech conferences, and government briefings (e.g., Euronaval, DSEI, AUSA, etc.).
Build and manage presence in the defense ecosystem: media relations, industry publications, defense associations, and thought leadership.
Analyze and report on marketing KPIs to ensure high ROI and continuous improvement.
Requirements:
5+ years experience in B2B high-tech marketing for cutting-edge multidisciplinary products and solutions.
Experience in field marketing, demand gen, content marketing and product marketing
Demonstrated success in owning end-to-end marketing effortsespecially in new vertical launches or early-stage environments.
Outstanding written and verbal communication skills in English; Hebrew or other language skills are a plus.
Comfortable with a startup and innovation-led environment and able to achieve goals while addressing ambiguity.
Self-starting, ambitious team player, comfortable with wearing multiple hats as part of a small, high-performing team.
Experience in marketing for the defense/ government/ Navy sector is nice to have
This position is open to all candidates.
 
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01/09/2025
Location: Tel Aviv-Yafo
Job Type: Full Time
As our Senior Product Marketing Manager, you will play a pivotal role in developing and executing go-to-market strategies for our innovative B2B solutions, targeting upmarket companies and enterprise organizations. You will collaborate closely with sales, customer success, marketing, and product teams to ensure that our products are effectively positioned, communicated, and sold to our target audience.

This is a rare opportunity to join a team that is growing rapidly and changing the way B2B product companies will handle and manage their GTM processes and strategies, while its still in its early days when your impact will be huge both vertically and horizontally on the market, the GTM strategy, the product, and the whole organization.

If youre passionate about building a market category, alongside with top-notch experts from every department, you belong with us.

Key Responsibilities:
Market research - Develop a deep understanding of the market, customer segments, and their pain points through close collaboration with sales and customer success teams.
GTM strategy - Create and execute go-to-market plans for new product features and releases, ensuring alignment with overall business objectives.
Sales enablement resources - Empower the sales team with high-impact sales collateral, training, and tools that facilitate the selling and upselling process.
Customer stories and case studies - Collaborate with the customer success team to identify customer stories and develop case studies and testimonials showcasing the benefits of our products.
Messaging - Translate technical details into benefits for the user, crafting value-driven messaging that resonates with the target audience.
Product marketing content - Work closely with marketing to create compelling content such as blog posts, whitepapers, webinars, and presentations that articulate the benefits and differentiators of our products.
Partner with product managers - Align on product strategy and communicate new developments to both internal stakeholders and the market.
In product communication - Oversee and update the product content within the product itself, on our website, and in customer-facing materials to ensure consistency and accuracy.
Data-driven - Measure and report on the effectiveness of product marketing initiatives, adjusting strategies as needed based on data-driven insights.
Thought leadership - Serve as an evangelist for our products through thought leadership and blogging, social media, and speaking engagements.
Self-driven - You are an entrepreneur in soul, thriving in a fast-changing environment, with the ability to create certainty and clarity in an uncertain environment.
Requirements:
5+ years of experience in product marketing, preferably in enterprise marketing B2B.
Demonstrated success in positioning and launching products that meet and exceed business objectives.
Excellent written and verbal communication skills, with the ability to convey complex ideas in a clear and concise manner.
Proven ability to work cross-functionally, aligning multiple stakeholders and teams.
A strong sense of ownership, drive, and urgency, with the capacity to work independently to deliver results.
Experience in market analysis and strategic planning.
Deep understanding of target customer personas and their pain points
Proficiency in content creation tools and sales enablement software.
Solid analytical skills and the ability to use data to drive decision-making.
This position is open to all candidates.
 
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לפני 17 שעות
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are a leader in the chargeback automation industry, providing hands-free solutions to help merchants reclaim their revenue. Our innovative AI-driven platform addresses payment disputes efficiently and accurately, allowing our clients to focus on their core business activities. We are a forward-thinking company that values innovation, responsibility, and fairness. This is a career-defining opportunity to own the lifecycle marketing function for a fast-scaling fintech company. As our Lifecycle Marketing Manager, you'll architect how we guide prospects through their journeycreating programs that engage, educate, and drive action at every stage. This is a hands-on, high-impact IC role where you own lead nurturing, engagement strategy, and sales alignment end-to-end. You'll work with real data and resources to build sophisticated, scalable programs. As the company scales rapidly, you'll scale with itthis is a role with serious growth potential for a marketer ready to make their mark. What will you do? Lead Nurturing Programs: Design and manage campaigns (email, events, webinars, targeted content) to guide leads through the funnel. Prospect Communications: Ensure timely and relevant messaging for all prospects, aligned with their stage in the journey. Sales Collaboration: Work closely with Sales teams to ensure leads are followed up effectively and messaging is consistent. Performance Analytics: Measure the impact of campaigns, analyze engagement, and optimize programs for meaningful interactions. ABM Support: Contribute to account-based marketing efforts by nurturing high-value target accounts. Cross-Functional Alignment: Collaborate with Product Marketing, Demand Generation, and Content teams to deliver cohesive campaigns.
Why join us?
* Be the driving force in nurturing and converting enterprise leads at a fast-growing startup.
* Opportunity to grow your role as the company scales and take on more ownership.
* Competitive compensation, benefits, and a collaborative, ambitious team culture.
* Play a central role in aligning marketing and sales to accelerate revenue growth.
Requirements:
* 3+ years of experience in B2B lifecycle marketing, lead nurturing, or Demand Generation.
* Strong experience with email campaigns, Marketing Automation, and lead engagement programs.
* Familiarity with ABM strategies and working closely with sales teams.
* Analytical mindset able to measure impact, optimize campaigns, and report results.
* Startup-ready: proactive, hands-on, and comfortable taking ownership of programs end-to-end.
This position is open to all candidates.
 
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Location: Tel Aviv-Yafo
Job Type: Full Time
Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Ads, AdSense, Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
In this role, you will lead and execute go-to-market campaigns and product programs initiatives as a Waze's experienced and visionary Head of Go-to-Market (GTM) are focusing on 2026 and long-term growth.
Waze Marketing is responsible for creating the overall Waze experience starting with the brand, messaging, communications, design, social media, multi-media and more. As part of the product team, we work side by side with R&D to initiate and create new projects and products. We strive for simple, leveled up communications and excellent brand management. We are looking for self-starters with an entrepreneurial edge, and a strong inclination towards design and visual.
For United States Applicants-
The US base salary range for this full-time position is $211,000-$297,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at our company.
Responsibilities
Develop, plan, and execute comprehensive go-to-market strategies and campaigns for new Waze features and product updates, aiming for a significant increase in usage and feature adoption.
Collaborate with product teams to align GTM strategies with the product roadmap and ensure effective product launches.
Drive user acquisition initiatives through paid evergreen campaigns in key markets, with continuous monitoring and optimizations.
Manage budget allocation for various GTM initiatives, including local feature promotion, seasonal campaigns, community engagement and professional driver programs.
Build a high-performing culture of collaboration and communication within Waze and the broader Geo organization.
Requirements:
Minimum qualifications:
Bachelor's degree or equivalent practical experience.
13 years of experience in product marketing or GTM leadership roles.
5 years of experience with people management.
Experience in developing, planning, and executing successful GTM campaigns for consumer-facing products.
Experience in multi-channel marketing and communications, including social media, user communications, and paid media.

Preferred qualifications:
Master's degree in Marketing, Business Administration, or a related field.
5 years of experience in an executive leadership position, managing direct reports.
Experience with community building and engagement strategies for user-generated content platforms.
Experience in mapping, navigation, or real-time data industry.
Experience with AI-powered features and their market introduction.
This position is open to all candidates.
 
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18/09/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
we are a global leader in hybrid control systems for quantum computing, a field on the verge of exponential growth. Our innovative hardware and software offer a groundbreaking approach to controlling quantum computers, scaling from individual qubits to arrays of thousands. At the heart of QM is a passionate, ambitious team committed to transforming the construction and operation of quantum computers. Our deep understanding of customer needs drives us to deliver unmatched solutions in this revolutionary field.
We are looking for a Marketing Programs Manager with both creative and technical depth - someone who can design and lead high-impact marketing programs at the forefront of scientific and technological innovation. This role blends advanced B2B marketing expertise with creative thinking and the ability to learn, understand, and communicate complex hardware and software concepts.
You will shape the content strategy for your programs - defining key messages, ensuring accuracy, and guiding the creation of impactful assets. You will own each program from concept and messaging through content planning, execution, and measurement, working closely with product solution physicists, design, digital, and operations teams.
Success in this role requires immersing yourself in our technology, market, and competitive landscape to become an expert on our products and the challenges our customers face. A background in engineering or a related technical field is highly preferred to help you hit the ground running.
Requirements:
Main Responsibilities
Develop and lead integrated marketing programs from idea to measurable results, ensuring alignment with business goals.
Build creative concepts and campaign strategies that engage highly technical audiences.
Define and oversee the content strategy for each program, ensuring messaging accuracy, technical depth, and alignment with campaign objectives.
Work with product solution physicists to develop accurate, compelling content and messaging frameworks.
Coordinate cross-functional execution with design, digital, and operations to deliver programs on time and on brand.
Manage the creation of campaign assets (written, visual, and multimedia) by providing clear briefs and direction to writers, designers, and other contributors.
Activate programs across multiple channels, including web, social, email, events, and partnerships.
Monitor performance against KPIs, report insights, and continuously optimize campaigns.
Maintain a deep understanding of QMs technology, market trends, customer challenges, and competitive positioning.
Key Requirements:
Education: BSc or MSc in physics, engineering, or a related technical field an advantage.
Experience:
Over 10 years in B2B marketing roles.
Past experience in a similar roles.
Experience with marketing hardware products.
Technical Aptitude:
Demonstrates proficiency in learning, understanding, and communicating complex scientific and engineering concepts.
Autodidact eager to master new technologies.
Advanced scientific or engineering domain experience an advantage.
This position is open to all candidates.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
This is a high-impact, high-visibility role reporting to the VP of Product. In the role, you will serve as the subject matter expert for the product, both internally and externally, and work cross-functionally across Product, Marketing, Sales, and Customer Success to deliver business-driving go-to-market initiatives.

Responsibilities:
Product Messaging - Develop and own product positioning, segmentation, messaging, and value propositions for our current products and upcoming product launches.
Sales Enablement - Partner with sales and sales enablement to arm the sales team to effectively deliver our value proposition to customers and prospects.
Product Launch Activations & Campaigns - Maximize impact of our product and feature launches by collaborating closely with Product Management and senior stakeholders across the organization to craft the best go-to-market strategy.
Collateral Development - Craft engaging and high-quality marketing collateral using every medium (text, videos, slides, etc.) and channel (email, web copy, webinars, events, presentation decks, etc.).
Competitive Intelligence - Research and understand the competitive landscape and our competitive differentiators. Enable sales with tools and tactics to bring these differentiators to life.
Product Insights & Case Study Development - Work collaboratively with our Business Intelligence and Customer Success teams to generate product insights and customer case studies that communicate the product value effectively.
Market & Buyer Subject Matter Expertise - Develop a deep understanding of our target market, including buyer personas, key uses cases, and customer needs.
Buyer Feedback & Product Roadmap Support - Work closely with the Product team to identify needs and sharpen product offerings based on feedback from customers, sales, and competitive offerings.
Requirements:
5+ years of relevant work experience - were looking for someone whos a strong communicator, great at analyzing information and pulling out relevant insights, and whos able to understand different personas and tailor message and collateral accordingly.
Fluent English speaker- Mandatory!!
Effective track record of collaborating with cross-functional teams. In this role, youd work with Product, Customer Success, Data Science, and B2B Sales teams to create GTM strategies and campaigns.
Hands-on experience managing analyst relations and driving engagement with industry analysts.
Proven experience collaborating cross-functionally with various teams across the marketing organization, including content, video, events, and more.
Self-starter with the ability to succeed in a fast-paced and rapidly changing environment.
Stand out verbal and written communication skills.
Strong project management and organizational skills.
Curiosity - a desire to understand our buyers and the challenges they face, as well as the growing and changing competitive market.
Previous start-up experience is a huge plus.
Bachelors degree or equivalent experience.
This hybrid position requires commuting to our TLV office 3 days a week.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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29/09/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We're seeking a hands-on Marketing Manager to drive our digital marketing GTM campaigns and marketing operations. This role will be pivotal in executing our marketing strategy, managing our digital presence and awareness, and creating compelling campaigns that showcase innovative solutions. The ideal candidate will leverage holistic lookout between operational excellence, content and campaign management with eye for details to deliver measurable results across multiple marketing channels.

If you enjoy working on multiple types of projects, have the technical knowhow, love a fast-paced rhythm and are ready to make a big marketing impact- come work with us!

Responsibilities:

Own and optimize our digital presence through website management and optimization, SEO strategy implementation, and continuous performance monitoring
Execute integrated marketing campaigns across multiple channels, including, PPC, Google, email marketing, webinars, and video content creation
Manage and optimize paid advertising campaigns while maintaining efficient budget allocation and ROI tracking
Own Hubspot Administration end to end: S&M reporting, dashboards, data management, emails- Must!
Lead our marketing automation efforts through Hubspot, Lemlist and Zoominfo or others, including setup and optimization of workflows for both Sales and Marketing teams
Drive fast past campaign strategy, planning and execution across teams.
Help develop and maintain our social media presence
Manage Events and Field Marketing
Create and optimize video content that effectively communicates our value proposition and technical capabilities
Requirements:
4+ years of B2B SaaS marketing experience with demonstrated success in campaign management and digital marketing
Hubspot Admin Level- must
Native English speaker with strong writing and communication skills
A can do target oriented focus with excellent independence and team collaboration capabilities
Technical mindset with ability to work with multiple marketing tools and technologies SEO, paid advertising, and digital marketing best practices
Demonstrated ability to multitask and coordinate several campaigns and projects simultaneously
Data-driven mindset with analytical capabilities
This position is open to all candidates.
 
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חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
we are a leading SaaS and FinTech platform transforming how real estate investment firms manage their capital, investors, and operations. Trusted by 700+ GPs, owners/operators, and investment firms globally, we help teams streamline the full lifecycle of investment managementfrom fundraising and onboarding to reporting, distributions, tax, and back-office automation.
But were more than just software. Were a team of bold thinkers, innovators, and real estate enthusiasts who believe complex processes should feel simple. Our platform combines modern technology with expert services, helping our customers raise more capital, deliver a better investor experience, and scale their businesses smarter.
we are backed by top-tier VCs like Insight Partners and Qumra Capital, and were growing fast. Weve been named one of Globes Most Promising Startups, recognized as a Best Start-Up Companies to Work For by Duns 100, and one of Business Insiders Hottest PropTech Startups.
About the role
Were looking for a Content Marketing Coordinator to join our Content & Communications team and help develop and manage digital content that supports marketing, sales, and brand awareness initiatives. You'll work closely with the Senior Content & Communications Lead and collaborate with cross-functional teams to ensure our content and social media presence are impactful, engaging, and optimized for digital success.
A strong candidate will be able to manage content operations, upload and optimize materials in WordPress, own social media publishing, and support technical content marketing efforts. You should be comfortable working with data, researching industry trends, and assisting in thought leadership initiatives.
What your day would look like
Create and edit compelling marketing content across landing pages, email, blog, ads, and other digital formats. Ensure alignment with brand voice and broader marketing goals.
Own our companys organic social media publishing. Write, schedule, and post content across LinkedIn and other channels, aligning with ongoing campaigns and brand goals.
Upload, format, and optimize content in WordPress with efficiency and attention to detail
Contribute new content ideas and campaign concepts based on industry trends, audience needs, and business goals.
Support thought leadership initiatives, helping to craft industry-leading research, reports, and expert content.
Assist in content operations and workflow management, ensuring that content is effectively organized and published on schedule.
Implement SEO best practices, monitor keyword rankings, and collaborate with the marketing team to enhance content visibility.
Coordinate with designers, multimedia teams, and external writers to ensure content meets quality standards and branding guidelines.
Analyze content performance and engagement metrics to inform strategy, improve outcomes, and guide optimizations.
Requirements:
Native English writing and editing skills - a must!
3+ years of experience in content marketing, content writing, or digital marketing roles.
Strong technical proficiency in WordPress, HubSpot, Google Analytics, SEMrush, and digital marketing tools.
Strong understanding of SEO, keyword research, and web analytics to drive content visibility
Research and data analysis skills to support thought leadership content and data-driven storytelling.
Skilled in content operations, including publishing workflows and formatting across platforms
Experience managing social media calendars and publishing B2B content, especially on LinkedIn. Familiarity with relevant tools and performance metrics.
Strong attention to detail and ability to manage multiple projects simultaneously.
Ability to work independently, meet deadlines, and execute content strategies efficiently.
What Sets You Apart
Experience in B2B SaaS or Fintech marketing.
This position is open to all candidates.
 
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28/09/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We're looking for a Digital Marketing Specialist to join the Growth Marketing team at Checkout.com. As a Digital Marketing Specialist you'll be in charge of large-scale PPC campaigns on Linkedin, as well as ad-hoc campaigns on other digital channels.

Reporting into the Director of Growth Marketing, you will work against ambitious growth targets, and help the team hit its Account Engagement and ROI objectives. This is primarily a hands-on role that requires an analytical mindset, superb attention to detail, and a methodic, data-driven approach to campaign management. This role will also allow you to take part in defining your managed channels strategy, track and optimize performance, and drive business growth for Checkout.com.

This is an exciting opportunity to become a key member of a needle-moving function and take part in building a world-class digital marketing machine. You will be joining a highly-talented global marketing team, and will get to work closely with multiple functions, such as Design, Regional Marketing, Events, Analytics and more.

How youll make an impact:

Hands-on execution of our paid digital strategy on Linkedin; creating campaigns, adjusting bids, optimizing performance, controlling budget allocation, monitoring pacing etc.

Drive performance optimization through ongoing a/b testing; Identify key insights, provide effective feedback and recommendations to the various campaign teams.

Create and monitor performance reports, measure key metrics, analyze results and formulate new strategies to improve our return on investment.

Work closely with design and content teams to conceptualize, launch and optimize campaign assets that can drive demand and raise awareness to our product offering and brand.

An advantage - being able to write (when needed) creative copy, using our brands messaging and refining for optimal results.
Requirements:
You have a proven background in the digital marketing and/or the paid acquisition field, running global campaigns - preferably for a B2B brand.

You're familiar with enterprise B2B marketing principles, understand demand generation workflows and the role of digital marketing in the B2B sales funnel.

You have deep knowledge and a proven track record of running high-scale campaigns in one or more of the following advertising platforms: LinkedIn, AdWords, GDN, Bing, Facebook, Taboola, X (Twitter).

Strong technical/analytical orientation, with superb attention to detail and a passion for data.

You thrive in fast-paced environments and have demonstrated ability to reach or exceed growth goals.

Youre comfortable working with content and design teams to develop new creative directions. You understand how design and copy nuances and optimizations can make an impact on performance.

You're a good communicator who enjoys leading projects end-to-end and driving collaboration across multiple teams.
This position is open to all candidates.
 
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31/08/2025
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time and English Speakers
Required Global Messaging Lead, Growth
As the Global Messaging Lead, Growth, you will be a driving force behind our global messaging strategy, taking a lead role in how we articulate our value to the world. This is not just a writing role; its a strategic position that blends high-impact copywriting with the leadership of our international expansion efforts. You will own our core messaging for North America while simultaneously building the framework to scale our voice across new regions.
You will be responsible for crafting persuasive, product-based messaging that drives user acquisition, engagement, and conversion across the entire customer funnel. You will also manage a network of regional freelancers and agencies, ensuring our message resonates authentically in every new market we enter.
What Youll Do:
North American messaging ownership: Lead the development and optimization of all growth-focused copy for the North American market, including ad scripts, landing pages, emails, and web copy.
Geo-expansion execution: Spearhead content creation for new market launches. You will develop detailed messaging briefs, manage regional insights, and oversee a team of international freelancers and agencies to generate effective, localized advertising and content.
Strategic collaboration: Act as a key strategic partner to cross-functional teams, including performance marketing, product, design, and regional GTM leads. You will ensure messaging is cohesive and aligned with our business goals.
PLG & conversion optimization: Craft and test compelling, short-form copy designed to drive product adoption and self-serve conversion. You will continuously run A/B tests and analyze performance data to refine messaging and improve key metrics across all channels and regions.
Brand voice evangelist: Uphold and evolve our brand voice and tone. You will not only maintain consistency but also guide its application in diverse cultural contexts, mentoring others and serving as the subject matter expert on growth-centric copywriting.
Requirements:
5+ years in growth marketing, conversion copywriting, and messaging with a strong portfolio showcasing successful short-form content (ads, landing pages, email) and data-driven results.
Experience leading or managing content localization for international markets. You understand how to gather cultural insights and adapt messaging to resonate with diverse audiences.
Demonstrable experience managing external partners, freelancers, or agencies. You can write clear, creative briefs, provide constructive feedback, and hold partners accountable to deadlines and quality standards.
World-class writing and editing skills with a meticulous eye for detail and a passion for crafting persuasive, concise copy.
The ability to work independently in a fast-paced environment, manage complex projects with multiple stakeholders, and take full ownership of your domain from strategy to execution.
Native English from US, Canada, UK, or Australia.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
עדכון קורות החיים לפני שליחה
8325636
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סגור
דיווח על תוכן לא הולם או מפלה
מה השם שלך?
תיאור
שליחה
סגור
v נשלח
תודה על שיתוף הפעולה
מודים לך שלקחת חלק בשיפור התוכן שלנו :)
Location: Tel Aviv-Yafo
Job Type: Full Time and Temporary
Reporting to the Head of Marketing - Demand, the ideal candidate is a retention marketer who is both data-driven and creative, with strong experience in B2C marketing platforms such as Braze, and the ability to craft campaigns that deliver measurable results while resonating with customers.



This is a temporary position to cover for maternity leave.



Key Responsibilities:

Own and optimize the customer lifecycle communications for B2C users, focusing on retention, re-engagement, and increasing rides and deliveries through multiple channels.
Develop, execute, and continuously improve automated marketing flows, triggered campaigns, and monthly marketing plans to maximize customer loyalty and reduce churn.
Manage surveys and feedback to understand customer needs better and improve engagement and satisfaction.
Lead the creation of campaign content briefs for the creative studio and collaborate closely to ensure alignment with brand and business goals.
Full ownership of the CRM platform usage (Braze), ensuring high deliverability, open and click rates, and minimizing unsubscribes.
Analyze campaign performance and user behavior data to optimize messaging and identify opportunities for growth.
Coordinate with cross-functional teams, including product, data, and creative, to implement timely and relevant communications.
Act as the key retention marketing contact for stakeholders, ensuring alignment on priorities and compliance with data and legal guidelines.
Balance technical execution and creative input to deliver high-quality, personalized communication that resonates with customers.
Requirements:
3+ years of hands-on experience in CRM/ Retention marketing / Life cycle marketing manager roles within a B2C environment - Must
Proven expertise in Braze, with deep knowledge of marketing automation, segmentation, and lifecycle management - Must
Strong Hebrew writing skills with the ability to produce clear, accurate, and marketing-focused content - Must
Strong understanding of customer lifecycle principles, including retention, reactivation, and churn prevention
Experience creating and managing marketing content briefs, working with creative teams
Technical skills with CRM platforms, HTML, SQL are advantage
Familiarity with email marketing best practices and automation workflows
Analytical mindset with the ability to derive insights and optimize campaigns accordingly
Excellent communication and organizational skills, able to juggle technical and creative tasks
Fluent in Hebrew and English, spoken and written
Ability to work effectively in a fast-paced, deadline-driven environment and collaborate across departments
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
עדכון קורות החיים לפני שליחה
עדכון קורות החיים לפני שליחה
8365970
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