דרושים » פרסום שיווק ויחסי ציבור » Global Messaging Lead, Growth

Were seeking a highly skilled Marketing Manager to join our marketing team. In this role, you will manage all our social media channels, digital assets, support product launches, and be responsible for business growth.
We are seeking a creative, results and data-driven Marketing Manager to oversee the execution of digital marketing efforts, ensuring consistency, performance, and alignment with brand and business objectives. This role is responsible for managing social media channels, websites, SEO, marketing automation, driving digital customer journeys, leveraging AI and emerging technologies, as well as immersive formats to expand brand reach and engagement.

Key Responsibilities:
Social Media Management: Oversee our Social Media channels (Instagram, TikTok, Facebook, and LinkedIn) by maintaining a content calendar, creating engaging posts, and collaborating with doctors and influencers. Track performance and optimize content to enhance brand presence.
Digital Marketing Collaboration: Develop and implement a digital marketing plan to drive brand growth. This includes managing and optimizing our websites and digital assets, focusing on user experience (UX), content, and SEO.
SEO Management: Lead and execute SEO strategy, including keyword research, on-page and technical optimization, performance tracking, and collaboration with content and web teams to drive organic traffic growth and improve search engine rankings.
Content & Campaign Development: Lead the creation and distribution of compelling marketing content and campaigns across multiple platforms to increase engagement and brand awareness. Manage and improve marketing automation, CRM engagement, and email campaigns.
Data-Driven Optimization: Monitor campaign performance and analyze customer data to identify trends and opportunities for improvement. Monitor key social media metrics, generate reports that show progress and optimizations.
Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

About Mindspace Founded in 2014, Mindspace is a leading provider of flexible workspaces with an expanding footprint across Europe, Israel, and the US. Our design-led office spaces and on-demand offerings such as meeting rooms, event spaces, and daily offices provide the ideal solution for enterprise companies, startups, small businesses, and entrepreneurs adapting to today’s fast-evolving hybrid work environment. Mindspace is considered a lifestyle brand that has been bringing hospitality into the world of work, always putting service and experience first. A profitable operator, Mindspace has over 15.000 members in more than 40 prime locations spread across cities such as San Francisco, New York, Miami, London, Berlin, Frankfurt, Amsterdam, Tel Aviv, Warsaw, Bucharest, and more. Why you’ll love working at Mindspace? Mindspace is a place where employees can thrive and further develop their skill set in an inspiring and nurturing environment: great vibe, employee wellbeing, diverse community, boutique design. You’ll work with some of the best people in the industry, who love what they do. You’ll be part of a global company with deep respect and understanding for the local culture of each of its markets. Our growth is intrinsically connected to that of our employees, and as a Mindspace employee, you’ll be presented with long-term career opportunities globally. Who is the ideal Mindspacer? You’re a team player. You take pride in what you do and have a mindset of “I’m all in” when you do it. You know when to take action and how to take the areas of your responsibility to the next level - excellence is the name of the game. You know how to ‘read the room’ and understand the professional environment you’re in. About the position The Marketing Manager is an international role, managing Mindspace’s marketing strategy, budget, brand, and campaigns across several European markets. We’re hiring for this role in either of the 3 cities: London, Warsaw, or Israel. This position reports to the VP of International Markets and works closely with the Global Marketing Senior Lead. The role involves collaborating with various stakeholders at Mindspace HQ, as well as teams and vendors across multiple European markets. You will be responsible for:
* Own marketing for some of Mindspace’s key locations across Europe
* Work closely with Mindspace’s marketing team on all marketing channels and levels; User acquisition, Creative, Strategy & more.
* Create and execute smart quarterly and annual marketing plans, based on data, market trends, local team insights, and other sources, to maximize the ROI and generate quality leads - all geared to meet Mindspace sales goals
* Promote and enhance Mindspace’s brand across the relevant markets
* Manage market research and analysis
* Identify, engage, and manage local vendors
* Generate quality leads for Mindspace locations, offerings, and various services
* Lead launch activities for new locations and new offerings, including market analysis, messaging, launch plans, budgets, and execution
* Attract major ecosystem events to Mindspace locations and facilities
* Drive Mindspace’s presence at major conferences, trade shows, and startup events
* Lead or oversee the creation of collateral for Mindspace’s offerings: presentations, campaigns, PRs, case studies, demos, videos, sales enablement tools, etc.
* Gather insights from various stakeholders in Mindspace HQ as well as international teams in each market, to help market management make data-driven decisions

We are seeking a highly experienced and strategic VP Growth Marketing to lead growth strategy and execution. Reporting directly to the CMO, you will be responsible for building and scaling a high-performing growth team, managing large-scale budgets exceeding $2M per month, and driving measurable results across all acquisition, retention, and monetization channels.
The ideal candidate will have a proven track record in B2C companies, with deep expertise in performance marketing, lifecycle marketing, data-driven decision-making, and innovative growth strategies. You will play a critical role in shaping global growth, optimizing ROI, and identifying new opportunities to expand our user base and maximize lifetime value.
Responsibilities:
Build, lead, and mentor a world-class growth marketing team.
Manage and optimize all website panels and funnels (landing pages, sign-up flows, user activation paths, conversion panels) to maximize user acquisition and retention.
Develop and execute data-driven strategies to acquire, retain, and engage customers at scale.
Collaborate closely with Product, Design, Creative, and Engineering teams to develop and improve website components, user journeys, and creative materials related to growth initiatives.
Oversee the creation, testing, and optimization of creative assets and campaigns to ensure alignment with brand guidelines and campaign goals.
Leverage analytics and market insights to continuously improve campaigns and identify new growth opportunities.
Drive experimentation and A/B testing to refine targeting, messaging, and channel mix.

Were on the lookout for a passionate and results-driven Customer Marketing Manager to take ownership of programs that make an impact across every stage of the customer lifecycle. In this role, youll collaborate across teams to deliver initiatives that create engagement, deliver value, inspire advocacy, drive adoption, and generate measurable business resultsincluding upsell opportunities. Using data-driven insights, youll identify opportunities, develop strategies, and execute campaigns aligned with our global growth objectives. And because we believe that Customers eat first, every decision you make will put the customer at the top of your priority list

What youll do:
Develop and execute multi-channel marketing strategies and programs that create engagement, deliver value, and drive impact across all customer lifecycle stages within our growing customer install base.
Analyze data to understand customer pain points, engagement, customer experience, and product adoption and usage to identify growth opportunities and make recommendations for improvement.
Identify upsell and expansion opportunities and create targeted campaigns and motions to meet pipeline targetsacting as a key stakeholder in driving business growth alongside the customer revenue team.
Segment lists based on users behavior and engagement, and build effective conversion journeys.
Drive customer advocacy initiatives and lead the integration of customer stories, testimonials, and visuals across marketing channels.
Manage a program to drive traffic and positive reviews to third-party review sites to increase brand awareness and influence the buying process.
Plan and execute regular events (webinars) to deepen relationships with customers and partners and nurture leads.
Run ongoing A/B tests on different performance parameters and develop playbooks.
Regular tracking and reporting on campaign performance.

As our Senior Product Marketing Manager, you will play a pivotal role in developing and executing go-to-market strategies for our innovative B2B solutions, targeting upmarket companies and enterprise organizations. You will collaborate closely with sales, customer success, marketing, and product teams to ensure that our products are effectively positioned, communicated, and sold to our target audience.

This is a rare opportunity to join a team that is growing rapidly and changing the way B2B product companies will handle and manage their GTM processes and strategies, while its still in its early days when your impact will be huge both vertically and horizontally on the market, the GTM strategy, the product, and the whole organization.

If youre passionate about building a market category, alongside with top-notch experts from every department, you belong with us.

Key Responsibilities:
Market research - Develop a deep understanding of the market, customer segments, and their pain points through close collaboration with sales and customer success teams.
GTM strategy - Create and execute go-to-market plans for new product features and releases, ensuring alignment with overall business objectives.
Sales enablement resources - Empower the sales team with high-impact sales collateral, training, and tools that facilitate the selling and upselling process.
Customer stories and case studies - Collaborate with the customer success team to identify customer stories and develop case studies and testimonials showcasing the benefits of our products.
Messaging - Translate technical details into benefits for the user, crafting value-driven messaging that resonates with the target audience.
Product marketing content - Work closely with marketing to create compelling content such as blog posts, whitepapers, webinars, and presentations that articulate the benefits and differentiators of our products.
Partner with product managers - Align on product strategy and communicate new developments to both internal stakeholders and the market.
In product communication - Oversee and update the product content within the product itself, on our website, and in customer-facing materials to ensure consistency and accuracy.
Data-driven - Measure and report on the effectiveness of product marketing initiatives, adjusting strategies as needed based on data-driven insights.
Thought leadership - Serve as an evangelist for our products through thought leadership and blogging, social media, and speaking engagements.
Self-driven - You are an entrepreneur in soul, thriving in a fast-changing environment, with the ability to create certainty and clarity in an uncertain environment.

Required Marketing Lead (B2C AI Product)
Description
About Us
We're building a new B2C product that will soon be in the hands of millions.
It will be radically simpler, delightfully fast, and enhanced by powerful AI features. Our mission is to simplify and improve daily online activities.
We already shipped a beta version, and now we're looking for someone ready to dive in headfirst and help craft the product's voice from scratch.
This isn't about maintaining another average brand page. It's about shaping the brand identity and marketing stack of a soon-to-be world-class product.
About the Role
As our first marketing hire, you'll shape how the world sees and talks about us.
You'll craft messaging, tell our story, engage early users, and lay the foundation for our marketing engine across social, content, community, and paid media.
You'll have real creative freedom, a high degree of ownership, and a chance to put your fingerprints on a brand from Day 0.
This is not a role for someone who needs a big team or a playbook thats already in place.
This is a role for a smart and versatile marketer who loves building things from scratch and has the writing chops to back it up.
What You'll Do:
Own our brand voice: Develop a fresh, relatable, and clear tone that makes people want to engage.
Create content: Please add your portfolio Social posts, blog content, launch campaigns, community updates, and more.
Manage social media: Be hands-on in growing our presence across platforms (X/Twitter, Reddit, Facebook, etc.).
Handle early PR efforts: Craft pitches, coordinate announcements, and build relationships with tech media.
Grow our community: Engage directly with users, fans, and early adopters.
Experiment and learn: We're all about trying things fast, seeing what works, and iterating quickly.
Collaborate: Work closely with product, design, and founders to make sure our marketing deeply reflects who we are.
Why You Will Love It Here
Creative Freedom - this is your playground. Take ownership
Early Impact - your work will define users' first impressions of our brand
Great Team - we move fast, care about each other, and don't believe in ego-driven culture
Opportunity for Growth - as the company grows, so will your role (and influence).

Were seeking a highly skilled and strategic Marketing Manager to temporarily join our corporate marketing team as a maternity leave replacement. In this role, youll drive brand growth, support product launches, and ensure our global marketing efforts align with our corporate vision.
In this role, you will be a strategic partner within our corporate marketing team, leading key projects, coordinating cross-functional initiatives, and developing campaigns that resonate with our target audiences. You will manage high-impact projects such as product launches, PR campaigns, and corporate brand initiatives, ensuring their seamless execution to meet our strategic objectives.

Key Responsibilities

Global Marketing Strategy: Collaborate on the development and implementation of a comprehensive global marketing strategy that drives brand growth and generates leads through digital channels, social media, email, and LinkedIn.
Product Launch Coordination: Partner with product and regional marketing teams to plan and execute impactful product launches, aligning them with corporate objectives for maximum market impact.
Content & Campaign Development: Lead the creation and distribution of compelling marketing content and campaigns across multiple platforms to increase engagement and brand awareness.
Market Insights & Competitive Analysis: Conduct market research, monitor industry trends, and analyze competitive activity to inform and adapt our marketing strategies.
Cross-Functional Collaboration: Work closely with product, sales, and regional marketing teams to align global initiatives with local strategies, ensuring a consistent brand message across all regions.
Performance Tracking & Optimization: Measure and evaluate the performance of global campaigns, refining strategies to optimize reach, engagement, and ROI.
Public Relations & Brand Visibility: Manage PR activities, including press releases and media outreach, to elevate brand visibility and reputation.
Employer Branding Support: Contribute to employer branding initiatives that support recruitment and retention.
Vendor Management: Oversee relationships with external vendors, ensuring high-quality service and exploring cost-efficient options to enhance project delivery.

About XM Cyber XM Cyber is a leading hybrid cloud security company transforming the way enterprises manage and reduce cyber exposure. Our Continuous Exposure Management platform identifies and prioritizes risks based on how attackers see your environment — helping security teams focus remediation where it matters most. We’re a fast-growing company, working with global enterprises across finance, retail, healthcare, manufacturing, and critical infrastructure to make the complex world of cyber risk clear, actionable and impactful. Backed by Schwarz Group, we’re scaling fast — and looking to elevate our brand and demand generation engine to the next level. But we don’t just want to grow — we want to stand out. Role Overview We are looking for a Head of Growth Marketing to lead and scale global campaigns that build pipeline, elevate brand visibility, and create lasting market impact. This role is ideal for a strategic marketer who blends deep demand generation expertise with bold creative instincts. You will lead integrated marketing efforts across digital, paid media, ABM, and content — while also driving breakthrough creative campaigns that increase awareness and engagement in a competitive category. Key Responsibilities Campaign Strategy & Execution
* Plan and execute multi-channel demand generation campaigns across digital, paid, email, social, and ABM to drive pipeline, engagement, and brand lift. Creative Brand-Led Growth
* Develop and lead unconventional brand experiments and high-impact creative campaigns that generate awareness, differentiation, and earned attention. Digital & Web Optimization
* Own paid search, paid social, SEO, and web conversion strategy, collaborating with content and product marketing teams to drive qualified traffic and optimize performance. Funnel Performance & Analytics
* Measure campaign effectiveness, lead quality, conversion rates, and overall marketing contribution to pipeline. Cross-Functional Collaboration
* Work with teams across the organization to create ideas that lead to noteworthy campaigns. Budget & Team Management
* Manage an in-house team and marketing spend across digital channels and oversee relationships with agencies.

This is a high-impact, high-visibility role reporting to the VP of Product. In the role, you will serve as the subject matter expert for the product, both internally and externally, and work cross-functionally across Product, Marketing, Sales, and Customer Success to deliver business-driving go-to-market initiatives.

Responsibilities:
Product Messaging - Develop and own product positioning, segmentation, messaging, and value propositions for our current products and upcoming product launches.
Sales Enablement - Partner with sales and sales enablement to arm the sales team to effectively deliver our value proposition to customers and prospects.
Product Launch Activations & Campaigns - Maximize impact of our product and feature launches by collaborating closely with Product Management and senior stakeholders across the organization to craft the best go-to-market strategy.
Collateral Development - Craft engaging and high-quality marketing collateral using every medium (text, videos, slides, etc.) and channel (email, web copy, webinars, events, presentation decks, etc.).
Competitive Intelligence - Research and understand the competitive landscape and our competitive differentiators. Enable sales with tools and tactics to bring these differentiators to life.
Product Insights & Case Study Development - Work collaboratively with our Business Intelligence and Customer Success teams to generate product insights and customer case studies that communicate the product value effectively.
Market & Buyer Subject Matter Expertise - Develop a deep understanding of our target market, including buyer personas, key uses cases, and customer needs.
Buyer Feedback & Product Roadmap Support - Work closely with the Product team to identify needs and sharpen product offerings based on feedback from customers, sales, and competitive offerings.

Were looking for a creative and strategic Senior Growth Marketing Manager to lead campaigns that drive awareness, acquisition, and pipeline growth. In this role, you wont just run standard plays, youll be challenged to think differently, uncover new opportunities, and launch innovative programs that cut through the noise and capture the attention of our ideal customers. You dont just fill the funnel, you architect the kind of demand that gets sales teams buzzing.
A paid campaign that breaks benchmarks?
Thats a fist pump. An ABM play that books meetings with top-tier accounts? Thats a champagne pop. Youre a full-funnel thinker who knows how to build and scale programs that actually move the needle. From paid media to SEO, website conversion to nurture flows, you blend creativity with precision to drive awareness and growth at every stage of the buyer journey.
Responsibilities:
Own and execute a full-funnel demand generation strategy to drive high-quality pipeline
Launch creative, multi-channel campaigns across paid search, paid social, SEO, GEO, ABM, emails, and more
Lead website strategy and conversion optimization, partnering with design and dev to maximize performance
Define and track key campaign metrics, deliver performance insights, and forecast pipeline generation with precision
Design and execute ABM programs that creatively engage target accounts with targeted messaging for key personas
Leverage best-in-class AI tools to catalyze production of campaigns and deliverables
Map and continuously evolve ICP targeting and segmentation across all channels
Create and test non-traditional nurture and reactivation strategies (gifting, guerilla campaigns, etc) to move leads through the funnel
Collaborate with Content, Field Marketing, and Product Marketing to amplify launches, virtual and physical events, and product updates
Contribute to SEO and GEO strategies, including blog content, to grow inbound interest and organic pipeline