דרושים » פרסום שיווק ויחסי ציבור » מנהל.ת מותג

A cyber security services and platform company whose mission is to help our customers react faster and smarter and stay ahead of security threats, by creating secure digital ecosystems. automates processes to detect and prioritize threats early and respond rapidly and decisively.

part of the UST Global family. Some of the worlds largest enterprises trust us to create and maintain secure digital ecosystems using our comprehensive cyber security platform and mitigation services.

looking for a creative Sr. Content Marketing Manager to help us drive thought leadership on the brand, while also capturing the MxDR market. You will work with the best in the business, and we need you to bring your creativity, imagination and energy to this high-profile position. As the Sr. Content Marketing Manager, you will engage within the marketing team, and cross-functionally to design, plan and execute a content strategy that drives real measurable success. This will include accelerating share-of-voice (SOV) for the brand, driving engagement on marketing campaigns building and sales funnel performance, as well as helping with sales enablement.

You are a self-starter with a creative mind, who is capable of excelling in a fast-paced environment by taking ownership of content marketing activities related to cybersecurity services. Artistic, with an attention to detail and an eye for quality, as well as the ability to be a creative writer are minimum required skills for this role.

Responsibilities:
Develop and execute the content market strategy for various security services.
Plan and drive the launch required content for cybersecurity services in accordance with the go-to-market strategy.
Build engageable thought leadership material to drive demand for services.
Create compelling written articles and press releases for the media to drive share of voice.
Actively collaborate across marketing, PR, sales, and other stakeholders to execute and manage content strategy for various cybersecurity services.
Use cybersecurity expertise and understanding of buyer personas to create compelling and high-quality content and assets that help customers learn, understand and select to augment their enterprise security operations.

A rapidly growing sports app and a Developer and operator of online media products for millions of sports fans worldwide. With tens of millions of DAUs, across various different products, we have firmly established ourselves as one of the most widely used sports mobile apps globally. Leveraging substantial resources from our partnership with gaming powerhouse Entain, committed to driving pioneering research and expansion initiatives. As a frontrunner in the B2C mobile app ecosystem, our state-of-the-art technology not only fuels our rapid growth but also elevates us to the pinnacle of Monetization prowess and performance. As a Senior Programmatic Performance Manager, you will be the main owner of our Open Auction revenue vertical. Your day to day will be mostly about operating and optimizing the RTB process, working closely with our analysts towards maximizing our potential revenues, helping our growth team optimize UA ROIs and searching for exciting new collabs that will increase our revenue stream.
Responsibilities:
 
* Lead the optimization of the Real-Time Bidding (RTB) process to maximize yield and fill-rate across a diverse portfolio of publisher networks.
* Provide data -driven insights and recommendations to enhance overall revenue performance.
* Monitor advertising performances, identifying irregularities, and proposing actionable changes and new products to optimize revenue outcomes.
* Dive deep into both internal and external advertising platforms to understand their impact on our Return on Investment (ROI).
* Collaborate closely with our analysts to explore data trends, contributing to the continuous improvement of our revenue-generating strategies.
* Work with the growth team to optimize User Acquisition (UA) Return on Investment (ROIs) through effective monetization strategies.
* Proactively seek and evaluate exciting new collaborations and partnerships that have the potential to increase our revenue streams.