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As a Marketing Automation Specialist, you will be hands-on and highly operational. Join now our dynamic team here in Tel Aviv. In this role, you will be the technical owner of our marketing automation platform (HubSpot), responsible for building, troubleshooting, and optimizing the complex, multi-channel journeys that drive our growth. This is a role for a true problem-solver who is passionate about flawless execution and turning data into impactful results.
How youll make an impact:
Technical Management: Own the operational side of our marketing tech stack. This includes managing the marketing database, ensuring data hygiene, creating precise audience segments, and maintaining the integration with our CRM (Salesforce).
Own the marketing automation stack (HubSpot preferred) including campaign setup, audience segmentation, workflow building, and testing.
Troubleshoot & Solve: Serve as the technical point-person for marketing automation. Proactively identify, diagnose, and resolve technical issues within workflows, data syncs, and email templates.
Optimize & Analyze: Continuously monitor campaign performance, analyze key metrics (KPIs), and conduct strict A/B testing to optimize engagement, conversion, and retention. You will translate raw data into actionable insights for the team.
Collaborate Cross-Functionally: Work closely with Content and Design to build compelling campaigns, and partner with Data, Product, and Sales teams to ensure our automation strategy supports broader business goals.

Were looking for a talented Social Media Specialist to join our growing Social Media team. As a Social Media Specialist, youll be responsible for creating the best end-to-end experience for our players.
Responsibilities:
Build and foster relationships with the companys active community.
Plan engagement strategies across several social media and online channels.
Be responsible for the community development and engagement, including the design and execution of strategy.
Develop a professional, positive and enthusiastic voice to be used when communicating with the online community.
Provide effective research audit of market potential, key barriers to growth, consumer insights, competitive reporting and other key marketing requirements.
Be the focal point between the company and its players, responding to their requests and presenting comprehensive information regarding the products and services offered by the company.
Sort and funnel customer issues that surface in the community to the proper place and escalation path and coordinate closely with various stakeholders.

We are looking for a Lifecycle Marketing Specialist to join our Global Lifecycle Marketing team. In this role, youll execute and optimize lifecycle campaigns, manage marketing automation platforms, and support global and regional marketing efforts to improve engagement and drive pipeline results. Youll also play a key role in campaign operations, data segmentation, lead scoring, and platform integrations to ensure smooth and effective marketing execution.

Key Responsibilities:

Build and execute email campaigns in Marketo and/or HubSpot, including newsletters, nurture flows, event promotions, and lifecycle journeysusing best practices to drive engagement.

Translate campaign briefs into full executions, coordinating timelines, assets, and approvals with cross-functional teams.

Manage campaign workflows using Monday.com, ensuring tasks are organized and deadlines are met.

Create and maintain automation flows, forms, and landing pages; manage user access and platform setup.

Ensure seamless data sync and accurate campaign tracking between Salesforce and marketing automation tools.

Segment audiences based on lifecycle stage, campaign goals, and lead scoring logic; continuously improve targeting and personalization.

Act as the marketing automation expert, supporting teams with guidance, training, and process improvements.