דרושים » פרסום שיווק ויחסי ציבור » Retention Marketing Manager

Were looking for a Business Analyst who is passionate about turning data into actionable insights and driving sustainable growth across the customer lifecycle. As a Business Analyst \, youll work closely with Retention, CRM, Product, Customer Experience, and Data teams to analyze customer behavior, identify growth opportunities and support data driven decision making. Youll focus on repeat purchases, retention, churn, reactivation, and customer lifetime value.

Responsibilities
Analyze customer behavior and business performance across the customer lifecycle, with a focus on retention, repeat purchases, churn, reactivation, and customer lifetime value
Monitor key KPIs and build dashboards, reports, cohorts, and customer segments to identify trends and performance gaps
Analyze customer journeys and identify key drop off points, churn drivers, and opportunities to improve repeat behavior
Partner with Retention, CRM, Product, and Customer Experience teams to evaluate campaigns, lifecycle journeys, discounts, Care Plans, and other retention initiatives
Analyze performance across markets, treatment categories, medications, service types, acquisition sources, and customer segments
Measure the impact of customer experience factors such as cancellations, payment failures, and delivery issues on customer behavior and business results
Support tests and experiments, including KPI definition, control groups, performance analysis, and final recommendations
Translate complex data into clear business insights, quantify opportunities, and support strategic decision making

Were looking for a highly motivated, creative, and data-driven User Acquisition Specialist to join our growing team.

In this role, youll lead the strategy and execution of user acquisition efforts across multiple platforms, helping us attract and convert new users to our digital health platform.

Responsibilities
Develop, execute, and manage large-scale user acquisition campaigns with budgets of at least 300K EUR per month across various channels, including social media (Facebook, Instagram, TikTok, etc.), paid search (Google Ads), display advertising, and content marketing.
Conduct competitor analysis to identify market trends, benchmark performance, and uncover new opportunities for growth.
Collaborate closely with the studio and creative teams to request and develop compelling, platform-specific creatives (static, video, and interactive ads) that drive high engagement and conversion rates.
Analyze and report on campaign performance, including key metrics such as user acquisition, cost per acquisition (CPA), return on ad spend (ROAS), and lifetime value (LTV).
Continuously optimize campaigns through A/B testing, audience segmentation, and creative iteration to maximize ROI and scalability.
Stay ahead of the latest trends and best practices in user acquisition, digital advertising, and healthcare marketing, and share insights with the team.
Work closely with the marketing team to align user acquisition strategies with broader marketing goals and initiatives.
Leverage data-driven insights to identify new opportunities for growth and improve campaign efficiency.
Manage and plan budgets effectively, ensuring optimal allocation across channels to achieve business objectives.

Fire-Arc is an innovative, data-driven technology company that develops and publishes multi-platform digital assets. We are growing rapidly and looking for results-oriented people who want to create measurable business impact. As our Media Partnerships Manager, you will own the development and growth of affiliate, publisher and direct-site partnerships across global markets. We are looking for someone who is comfortable owning growth, managing partners and media budgets, making independent decisions and adjusting quickly based on performance. What You’ll Do Partner Acquisition & Management: Identify, recruit and build long-term relationships with high-potential affiliates, direct publishers and strategic partners. Performance Optimization & Data Analysis: Monitor campaign performance, work closely with the analytics team and apply data-driven insights to improve ROI and conversion rates. Business Development & Opportunity Hunting: Research new opportunities and initiate and execute partnerships that increase traffic, engagement and revenue. Cross-Functional Collaboration: Work closely with marketing, product and analytics teams to align priorities and identify cross-channel opportunities.

Brand:
FireArc

Were looking for a strategic, commercially minded and detail-oriented Pricing leader to shape and scale pricing strategy, processes, products, and packaging. This role sits at the intersection of commercial strategy, go-to-market execution, product enablement, and operational excellence.
You will work closely with central and regional go-to-market teams on pricing strategy and processes, and partner with Product teams and Growth leadership to automate workflows and build scalable pricing and packaging products.
Location: Israel
Work mode: Hybrid
Employment type: Full-time
What youll do
Own strategic pricing initiatives across global portfolio, translating business priorities into clear recommendations, commercial frameworks, and execution plans.
Partner with central and regional go-to-market teams to align pricing strategy, governance, and processes with market dynamics and commercial priorities.
Improve pricing processes, decision tools, approval flows, controls, and operating cadence to enable faster and more scalable pricing decisions.
Develop data-informed business cases and executive-level recommendations for pricing changes, packaging models, incentives and monetization strategies.
Collaborate with Growth, Finance, Legal, Operations, Sales, Customer Success, and regional teams to ensure effective pricing and packaging execution.
Work with Product teams to define and build pricing and packaging capabilities, including automation, configuration, governance, and customer-facing experiences.
Monitor pricing performance and commercial outcomes to refine strategy, protect margin, and unlock growth.

Todays world is crime-riddled. Criminals are everywhere, invisible, virtual, and sophisticated. Traditional ways to prevent and investigate crime and terror are no longer enough
Technology is changing incredibly fast. The criminals know it, and they are taking advantage. We know it too.
For nearly 30 years, the incredible minds at our company around the world have worked closely together and put their expertise to work, to keep up with constantly evolving technological and criminal trends and help make the world a safer place with leading investigative analytics software solutions.
We are defined by our dedication to doing good and this translates to business success, meaningful work friendships, a can-do attitude, and deep curiosity.
Were looking for a hands-on, highly technical and automation-driven Marketing Operations Manager who enjoys setting up workflows, connecting tools, and fixing day-to-day operational issues and making sure data, setups, and automations are accurate, consistent, and working as intended.
This role is focused on execution - building and maintaining workflows, managing data, setting up campaigns, troubleshooting issues, and making sure our marketing operations run correctly day to day.
As a worker you will:
Work hands-on in HubSpot every day, building and maintaining workflows, lists, forms, properties, reports, scoring models, and lifecycle automations.
Set up and execute email campaigns and nurture flows, including segmentation, build, QA, testing, scheduling, and reporting.
Maintain HubSpot data hygiene, including database cleanup, properties, naming conventions, user setup, and ongoing data checks.
Manage lead uploads, segmentation, routing, lifecycle stages, and Marketing → SDR/Sales handoffs.
Support the HubSpot-Salesforce integration and troubleshoot sync errors, workflow conflicts, data issues, and integration failures.
Set up the operational side of webinars, including registration, integrations, tracking, lead processing, and follow-up.
Build and maintain AI-driven and automated workflows for repetitive marketing and operational tasks.
Regularly review existing workflows and automation to identify errors, outdated logic, or opportunities to simplify processes.
Create and maintain documentation and best practices for workflows, processes, and system setup.

Were looking for a Marketing Project Manager to join us and own cross-team marketing delivery, working directly with the SVP Marketing.

In this role, youll coordinate projects across our Performance, Content & Social, Studio, and CRM & Retention teams, ensuring campaigns move smoothly from planning to launch. Youll also serve as the main point of contact between Marketing and R&D, managing priorities, dependencies, timelines, and launch readiness.

Responsibilities
Own and maintain the overall marketing calendar and cross-team campaign plans.
Coordinate shared design, content, and development resources across marketing teams.
Manage the Marketing queue into R&D, including briefs, priorities, timelines, and dependencies.
Ensure tracking, creative, CRM, and technical requirements are aligned before launch.
Identify risks and dependencies early, resolve blockers, and keep projects moving forward.
Work closely with marketing leads and senior stakeholders to align priorities and commitments.
Manage and support the Marketing Promotion Manager.

We're looking for a Domain Operations Lead to be the operational backbone of this domain - the person who turns strategy into predictable, well-run execution.
You'll partner closely with the Domain Head to plan, track, and communicate everything the domain delivers, while working across Product, Engineering, Data, and Business teams.
What you'll do:
Planning & roadmap- Support and facilitate the domain's quarterly and annual planning process, and make sure the roadmap stays clear and on track from idea to delivery.
Managing dependencies across teams- Spot where this domain's work depends on other teams, and drive those issues to resolution before they cause delays.
Advancing toward AI-Native - Help drive the domain's shift to AI-native ways of working, embedded across how teams plan, build, and operate.
Process & delivery governance - Champion consistent, well-run delivery practices across the domain's teams, including major platform modernization efforts.
Tracking performance & health- Own the key metrics and dashboards that show leadership how the domain is performing, and flag emerging trends early.
Budget & staffing planning- Support planning for team capacity and budget, including vendor management.
Risk & issue management- Keep a clear log of risks and issues facing the domain, and drive them to mitigation and resolution.
Leadership reporting & communication- Prepare clear, business-focused updates for senior leadership.
Running leadership meetings- Own the domain's leadership meeting cadence - agendas, decisions, and follow-through.
Driving efficiency across the wider organization- Lead initiatives that make operations run more smoothly and share what works with other operations leads across the organization.

In this role as ISV Partner Development Manager, Europe South, you will lead a talented team of Partner Development Managers across diverse markets in Europe South, including Spain, Italy, Portugal, Türkiye, Greece, Cyprus, Malta, and several Central and Eastern European countries. You will help major software development companies accelerate innovation and drive mutual success by deepening their adoption of our cloud and artificial intelligence solutions. You will guide your team to manage complex business‑to‑business relationships, foster a culture of trust and support, and operate confidently in a fast‑changing business environment.

This will be your opportunity to apply a balance of commercial and technical capability to help partners build differentiated solutions on Azure and artificial intelligence platforms. You will lead and develop a high‑performing regional team, make difficult decisions to drive transformation when needed, and ensure alignment to the Europe South organizations ambitious goals for Azure and partner‑led growth. Your leadership will be fundamental to driving ISV momentum as a critical engine of cloud revenue and long‑term customer value.

Responsibilities
Partner portfolio leadership and optimization - You will establish long-term partner recruitment strategies and expand current partnerships to create a balanced high-performance portfolio, grow business, and anticipate or fill market opportunities.
Strategic Vision and Value Partnering / Strategic Alignment - You will lead your team in the creation of a strategic vision, creating and executing business plans that ensure alignment between the overall value of our and the Partners business goals. You will coach and challenge your team to land the partner business plans with partners senior leadership.
Partner Sales Leadership - You will act as sales manager and coach the team through pipeline and opportunity management, following our internal sales methodology. You will build a rhythm of business to ensure sales execution with partners in collaboration with our internal teams. You will coach teams through resolving blockers to accelerate sales and act as the escalation point for complex situations.
Market Insight and Business Opportunity - You will lead and challenge your team to identify top opportunities to pursue with partners incorporating your expertise, market insights, and deep knowledge of the competitive landscape ensuring your teams position as the industry leader.
Executive Relationship Building - You will guide your team to develop deep relationships with complex partners and provide training and coaching to ensure your teams maintain an understanding of partner and our priorities and goals. You will be the executive sponsor for top partners and spend more than 50% of your time with partners and customers.
Career Development -You will be focused on the development of your team, leveraging resources to help employees grow skillsets, encourage mentorship, and support their career interests. You will be an expert at workforce development, and succession planning, identifying growth opportunities, building development plans with direct reports, and conducting development discussions.

Were looking for defense sales ROCKSTARS! Sales, Marketing & BD Director - Defense Sector
Ready to lead deals that actually matter? Were looking for high-impact Sales, Marketing & BD Directors to drive strategic growth in the defense and government sectors - in Israel and globally. This is not just another sales role. This is about leading complex, high-value deals, working with top-tier defense organizations, and shaping real-world impact.
? What youll do:
* Own and lead end-to-end sales cycles - from opportunity to contract closure
* Build and expand relationships with defense & government stakeholders
* Identify and develop strategic business opportunities
* Lead complex RFI / RFP / RFQ processes
* Collaborate cross-functionally with engineering, product & programs