לוח משרות דרושים מנהל דיגיטל

We are seeking a highly skilled and innovative GEO & SEO Manager to own our websites organic growth, visibility, and optimization. This role combines GEO, SEO, and webmaster responsibilities, with a focus on both driving traffic and increasing conversions.
You will work closely with developers, content creators, and the broader marketing team to ensure online presence is optimized for traditional search engines as well as AI-powered search platforms like ChatGPT, Perplexity, Gemini, and Claude.
What Youll Do :
GEO & SEO Strategy
Own and lead the GEO/SEO roadmap to drive measurable growth in organic visibility and lead generation.
Develop and execute strategies for traditional SEO, entity optimization, structured data, and AI search visibility.
Stay ahead of search and AI trends, monitoring competitors and testing innovative techniques.
Conduct regular website audits (technical SEO, structured data, site health, speed, security) and oversee implementation with developers.
Web Management & Optimization
Manage and prioritize the marketing website roadmap, aligning development resources with business goals.
Ensure content is optimized for both search engines and user experience: keyword research, entity alignment, site structure, and content embedding.
Upload, publish, and manage content via WordPress (and other CMSes as needed).
Implement conversion rate optimization (CRO) best practices to improve visitor-to-lead performance across website.
Analytics & Reporting
Track and analyze KPIs including organic traffic growth, keyword/entity rankings, brand visibility, AI-search presence, and conversion metrics.
Provide clear reporting and actionable insights to marketing leadership and cross-functional teams.
Monitor share of visibility: brand mentions, query presence, and AI-overview inclusion.

We're looking for a highly talented, experienced, passionate, and data-driven Acquisition Search Team Lead to join our growing marketing team. A passionate marketer who is not deterred by doing hands on work while directing and guiding his team members and leading his teams strategy and projects.

What you'll be doing:

Manage all the search acquisition platform in order to scale search campaigns and achieve KPIs
Build strategy for this area and execute it with your team members.
Analyze performance based on ROI and engagement to drive actionable insights and performance.
Co-initiate and implement teams performance oriented projects, constantly seeking improvement opportunities
Initiate, structure and measure AB tests on landing pages
Lead all the data initiatives of your team with the analyst and platform teams.
Identify trends and constantly come up with new growth opportunities
Manages the team members, guide them, challenge them and create development plans for them.
Share actionable insights and knowledge with other Acquisition Team Lead.
Work together with CS, Sales and product to optimize every step of the funnel
Work closely with the creative and content teams