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Product Marketing is the connective layer between Product, Sales, and Customer Success-we own how Empathy goes to market. As we scale across enterprise partnerships, new markets, and product areas, were looking for a Product Marketing Manager to take our go-to-market work from brief to finished asset, with speed and quality.

This is a hands-on, build role. Youll write the decks, develop the messaging, and produce the materials our field teams rely on to win deals and support partners, working in close partnership with Sales.

In this role you will
Build sales and partner-facing collateral: Develop the decks, one-pagers, messaging frameworks, and launch materials Sales and Customer Success reach for-assets designed to get used in the field, not just delivered.
Translate product into buyer language: Turn complex product capabilities into clear, customer-centric narratives that resonate across Empathys B2B audiences-insurers, financial institutions, and employers.
Drive product and feature launches: Own launch materials end-to-end, coordinating across Product, Design, and the broader marketing team to ship on time and on message.
Enable the field: Equip Sales and CS with positioning, talk tracks, and training materials that support revenue targets-and refine them based on how they land in real deals.
Partner cross-functionally: Work naturally with Sales, CS, Product, and Design as collaborative partners-low friction, high follow-through.
Stay close to the market: Gather feedback from the field, partners, and competitive signals to sharpen positioning and flag early whats working and what isnt.

We're looking for a talented and experienced Product Monetization Manager to join our rapidly growing team.
The Monetization team is at the core of our business and is responsible for driving revenue growth and providing a good game experience to our users. The team works in an extremely fast-paced environment, constantly improving and optimizing in a data driven manner the game experience and performance in order to hit company business goals. The role entails working closely with Data Analysts, Product Managers, Operations Specialists, Designers, and Economists.
Responsibilities:
Craft and optimize custom, effective and strategic plans that can help reach business targets.
Plan, create & implement day-to-day events and promotions strategies to drive growth in business KPIs.
Focus on player retention and engagement to ensure high lifetime value.
A/B test content and analyze their performance to ensure a smooth user experience.
Collaborate with the Economy, Design, Product, Technical Operations and Analytics teams to execute top quality monthly events and promotions.

About us
A provider of cutting-edge communication and connectivity devices and applications for powersports and outdoor enthusiasts. In 2026, we are proudly unveiling our Beyond Helmet line, the first of its kind in the motorcycle industry, fostering a new age in safety, sound, and communications. After pioneering the worlds first Bluetooth-based wireless intercom headset in 2004, we have  been responsible for many of the industrys innovations, revolutionizing communication, pushing technological boundaries, and enhancing user safety. Now sold in over 100 countries, we areproud to be the worlds leading communication device for groups in motion.
Position Overview
We are seeking a highly skilled and dynamic Product Marketing Manager to join our passionate marketing team. In this role, you will be responsible for developing and executing Product Marketing strategies, tactics, and campaigns that support the growth and long-term success of our product portfolio. Reporting directly to the CMO, you will work closely with cross-functional teams to lead the launch and promotion of our powersports and outdoor communication solutions. As a key member of our high-performing marketing team, you will serve as the companys product expert - deeply familiar with our competitive landscape, creative in developing compelling product-related collateral, and confident in presenting it to a wide range of audiences and stakeholders.
*Full-time position in a hybrid model (from the companys offices at Raanana/from home)
Roles & Responsibilities:
* Develop and implement comprehensive Product Marketing strategies to drive awareness, adoption, and sales of our product lines.
* Conduct market research and competitive analysis to identify key market trends, customer needs, and opportunities for product differentiation. Identify areas for improvement and inform on future product development strategies.
* Collaborate with product management, engineering, and design teams to define product positioning, messaging, and target customer profiles.
* Create compelling product narratives and value propositions that resonate with our target customers and effectively communicate the unique benefits of our
* consumer and partners portfolio.
* Plan and execute product launches, including developing go-to-market strategies, coordinating cross-functional activities, and overseeing marketing campaigns.
* Act as a subject matter expert on consumer electronics trends, powersport market dynamics, and competitive landscape, providing insights and recommendations to senior leadership and other stakeholders.
* Collaborate with the sales and channel teams to develop sales enablement materials, pricing strategies, and promotional activities to drive product adoption and revenue growth.
* Create and manage the production of marketing collaterals such as sales presentations, product datasheets, website content, demo videos, installation, and user guides.
* Ensure that the messaging is consistent and effectively communicates the product's value to customers by doing user testing and other means
* Gather & analyze market feedback, customer insights, and sales data to continuously improve Product Marketing strategies and optimize the product lifecycle.
* Build strong relationships with industry influencers, partners, and media outlets to enhance brand awareness and drive positive product reviews and endorsements.

AI Transformation - Senior Manager Reports To: COO Dotted line to: CEO
Position Summary We are seeking an experienced and business-oriented senior manager of AI Transformation to lead the adoption and implementation of Artificial Intelligence (AI) solutions across the company. This role will identify, prioritize, and deliver AI initiatives that improve productivity, operational efficiency, decision-making, Customer Experience, and business performance.
Key Responsibilities Develop and maintain the company's AI transformation strategy and roadmap. Identify and prioritize AI opportunities across non-R&D functions. Lead a portfolio of AI implementation projects. Evaluate AI platforms, tools, and vendors. Drive organizational change, training, and adoption. Define KPIs and measure business impact and ROI. A.I Budget accountability - CAPEX and OPEX
Reports to:
COO

We are looking for a Product Marketing Manager to join our Team.


About the Role

This is a strategic, hands-on role where you'll partner closely with the General Manager, Product, Sales, Customer Success, and Marketing teams to translate complex retail-focused datasets into compelling narratives that resonate with enterprise retail and CPG buyers.

What youll do:
Own positioning and messaging for Retail & CPG audiences - and constantly gather competitive intelligence and customer insights to refine this
Act as the Retail & CPG marketing expert, owning the narrative and commercial success
Lead go-to-market strategy for product launches and new data capabilities to help drive both new sale and upsell opportunities
Translate data capabilities into compelling use cases and thought leadership content including insights reports, webinars, lead magnets, and customer case studies
Build and deliver sales enablement programs, including pitch decks, battlecards, messaging frameworks, competitive positioning, and training sessions.
Collaborate with Demand Generation, Field Marketing, PR, Social, Design, and GTM to execute integrated 360 campaigns that connect industry events, insights, outbound, and product launches into one unified motion.

We are seeking a Product Marketing Manager to join our Product Marketing team. In this role, you will lead product marketing activities for multidisciplinary semiconductor products across the full product lifecycle, from early concept and customer validation through product launch, revenue growth, and post-launch optimization.
You will translate semiconductor market trends, customer needs, and competitive intelligence into product strategy, positioning, messaging, and go-to-market plans.
Responsibilities
What will you be doing:
Own and drive the product marketing strategy for assigned products and market segments across the full product lifecycle.
Analyze and provide market, competitive, and customer insights to support division decision-making processes.
Synthesize complex customer roadmaps and industry trends into formal Market Requirements Documents (MRDs) to guide next-generation R&D investments
Define and focus on clear product positioning, value propositions, messaging, and differentiation versus key competitors.
Collaborate closely with R&D teams to define roadmap priorities, product requirements, and alignment between product goals and customer/market needs.
Partner closely with business units, regional account teams, and field organizations to build tailored product penetration and growth plans.
Responsibility for leading Beta qualification phases, product evaluations, and C&F activities.
Support go-to-market execution, including sales enablement materials, product presentations, and customer-facing content.
Collaborate cross-functionally with engineering, applications, sales, operations, and service teams to ensure successful product adoption and business growth.

We are hiring a Senior Technical Marketing Manager to own the technical narrative behind runtime-powered cloud security. This is a hands-on role for someone who is part technologist, part storyteller: comfortable diving deep into architecture, runtime behavior, Kubernetes environments, identity flows, APIs, and kernel-level telemetry, then translating that depth into content that earns trust with engineers and security leaders. You'll think like a security engineer and write like a product marketer, building the technical content, product narratives, launch assets, and enablement materials that explain not just what we do, but how it works and why it's architecturally different. You'll report to the Head of Product Marketing and work closely with Product, Sales Architects, Engineering, and Research to turn complex innovation into market-ready messaging that drives real pipeline impact.
What You'll Do:
Own the technical narrative. Partner with Product and Product Marketing to define use cases, and build demo labs and training material for all new features and releases.
Create and execute high-impact technical content, from deep-dive technical blogs and solution guides to architecture explainers and product landing pages that security engineers and cloud teams actually want to read.
Lead and coordinate cross-functional initiatives across product management, engineering, and field teams for high-impact security use cases.
Translate complex architecture into clear value, turning runtime telemetry, eBPF instrumentation, Kubernetes metadata, identity context, and API flow mapping into differentiated, defensible positioning.
Keep our technical voice sharp: precise, modern, and human, authoritative when discussing architecture, approachable when discussing customer value.

Required Director of Product Marketing & Brand
Description
This is a senior marketing leadership role with real breadth. You'll own our market narrative, brand identity, and the full content engine behind it, leading a team of seven across product marketing, content, creative, design, communications, partner marketing, and field marketing.
The right person has lived at the intersection of PMM and brand long enough to have opinions about how they should work together. They lead by creating clarity. They think in systems. And they're genuinely curious about what AI means for how a marketing team operates, not as a trend to follow, but as infrastructure to build on purpose.
About the role:
You'll own how we show up in the market. That means the messaging that lands in a sales conversation, the brand identity on a campaign, the content that earns category authority over time, and the story that reaches analysts, press, and partners. All of it runs through you.
Your team covers a lot of ground: product marketing, content, creative, design, communications, partner marketing, and field marketing. That's a diverse set of disciplines, each with its own cadence and craft. The leadership challenge here isn't managing up; it's creating the conditions for seven specialists to pull in the same direction, at the same pace, without losing coherence.
You'll report to the CMO and sit at the table with Growth, Sales, and Product. You're expected to show up with a point of view on the message, on the market, on what we should be saying, and what we should stop saying.
The person we're looking for has probably led a repositioning. Has built a messaging framework that held up under pressure from Sales and Product. Has grown people who went on to lead their own functions. And is already thinking about how AI changes what a content team can produce, and what it takes to make that output trustworthy.
One thing worth knowing: this team owns the content infrastructure that feeds our AI-powered marketing engine. In a world where AI generates content at scale, the quality of the inputs determines the quality of everything downstream. That's not a technical problem; it's a leadership and editorial one. And it sits with you.
What you'll do:
Own our messaging framework, which is the single source of truth for how the company talks about what it does and why it matters.
Build and maintain persona-level, product-level, and industry-level positioning that holds up in the field, including in a sales conversation, an analyst briefing, a paid campaign, or a press interview.
Translate product releases, market shifts, and competitive moves into messaging updates that reach every function fast.
Own our brand identity: visual standards, tone of voice, brand book, asset templates, and 10x our creative output.
Own the communications and PR strategy, specifically how we show up in press, analyst relations, and industry conversations.
Activate these narratives across every channel, in collaboration with Growth, to drive pipeline and brand awareness.

Were growing fast, building with intention, and helping the biggest names in gaming take back control of their business.

As a Product Marketing Manager, you will own the production of high-quality sales and marketing materials, including decks, one-pagers, videos, landing pages, and more. You will also manage the public launch of new features, ensuring clear communication of value to clients and prospects.

Your role will directly impact the performance of our sales efforts and improve operational efficiency across the team by providing polished, on-brand assets.

Responsibilities

Develop a deep understanding of our product and user personas (mobile game studios, product teams, monetization teams, and live ops).
Produce compelling marketing materials (decks, one-pagers, videos, etc.).
Own the creation of sales enablement assets to support the business development and product teams.
Lead the execution of feature launches - including messaging, positioning, and promotion across all channels.
Collaborate with marketing, product, and R&D teams to craft messaging that resonates with our target audience.
Produce and manage content for marcom channels, including social media, newsletters, and landing pages.
Work cross-functionally to ensure consistency in communication across all marketing assets.
Build and maintain web-facing content such as landing pages, feature pages, and product education content.
Support and evolve interactive demo assets (e.g., demo web stores / sandbox storefronts) used for sales and marketing.

Were looking for a Senior Technical Product Marketing Manager with deep cybersecurity expertise and strong product thinking, who is excited to shape how our products are positioned, launched, and adopted.
You'll serve as the bridge between Product, Engineering, Sales, Customer Success, and Marketing, translating customer needs and technical capabilities into compelling product narratives and go-to-market strategies. You'll influence product direction through customer insights, own technical product launches, develop differentiated positioning, and create technical content that resonates with both practitioners and executive buyers.
This is a highly cross-functional role where you'll help define not only how we talk about our products, but also what we build and why it matters.
What Youll Do
Create and deliver high-quality technical marketing content including:
Solution briefs
Technical blogs
Product documentation support
Webinars and presentations
Demo scripts and customer enablement materials
Competitive and technical positioning assets
Partner with Product Management and Engineering teams to deeply understand product capabilities, roadmap, and customer use cases
Support Sales and Customer Success teams with technical messaging, enablement, and customer-facing presentations
Translate technical cybersecurity concepts into clear, engaging, and customer-relevant messaging for both technical and executive audiences
Represent the company externally through webinars, customer meetings, conferences, workshops, and industry events
Gather customer feedback and field insights to help influence product strategy and positioning
Help drive technical thought leadership initiatives and contribute to the companys presence in the cybersecurity community.

We are looking for a Product Marketing Manager, GTM Content to translate our product positioning, buyer insights, and go-to-market priorities into compelling content for the market. This is a hands-on product marketing role for someone who can understand complex B2B technology, identify what matters to different buying audiences, and turn that understanding into clear, differentiated narratives.
You will own the development of persona, solution, and industry-specific assets across the buyer journey, including solution briefs, campaign content, case studies, landing pages, one-pagers, and sales and partner enablement materials. Working closely with product marketing leadership, demand generation, and sales enablement, you will ensure every asset is strategically aligned, commercially relevant, and ready for activation, typically within five business days.
This role is ideal for a product marketer who combines strong positioning and messaging judgment with exceptional hands-on writing ability. You should understand the business applications ecosystem, be comfortable working at pace, and know how to turn complex product capabilities into content that drives buyer progression, campaign performance, and sales adoption.
Key Responsibilities:
Content Creation & Execution:
Write, design, and deliver content assets (solution briefs, persona one-pagers, email copy, landing pages, gated content etc.) with a rapid turnaround of ~5 days per asset.
Ensure all content is aligned with GTM strategy, product positioning, and buyer personas.
Translate complex solution messaging into simple, compelling, and conversion-oriented narratives.
Persona & Solution Alignment:
Develop tailored content for specific buyer roles (e.g., CIO, RevOps, CFO, Sales Leaders) and solution areas.
Adapt messaging tone and format to resonate with decision-makers at different stages of the funnel.
Cross-Functional Collaboration:
Partner with product marketing on messaging frameworks.
Support demand generation with campaign-ready content.
Enable sales with assets that can be leveraged in prospecting and deal cycles.
Quality & Velocity Balance:
Maintain content quality, accuracy, and brand consistency while working at high speed.
Leverage templates, best practices, and frameworks to accelerate production.

Kendago is on a mission to redefine how consumers go from noticing a need to buying the right solution online. In an internet shaped by AI, fragmented attention, and constantly shifting platforms, we build, own, and scale top-performing brands and offers - both our own and those of leading partners — by combining proprietary technology, data-driven decision making, and creative excellence at performance scale. We operate at consumer scale, reaching millions of people every day across paid channels, owned funnels, and digital touchpoints. In a world where creative trends, consumer behavior, and platform algorithms shift overnight, Kendago stays ahead of the curve. We move fast, think deeply, and build with purpose. Our culture is rooted in entrepreneurship, innovation, and collaboration - along with shared wins, team dinners, and a whole lot of good food and laughter. We’re a team of doers, and boundary-breakers - product, data, R&D, growth, and creative talent who own the full stack of how consumer brands are built and scaled today. After 17 years in the game, every funnel, every test, every brand decision happens in-house - which means your work moves the needle directly and visibly. If you’re ready to tackle meaningful challenges, grow at lightning speed, and help shape the next frontier of consumer brand building, you belong here. ?About the role We’re looking for a Growth Product Manager who’s genuinely curious about customer behavior and has a habit of digging into the “why” behind the numbers. Someone who sees a conversion drop and wants to understand what the user was thinking — then takes that insight and turns it into a sharper headline, a tighter funnel, or a bolder offer. You’ll own the funnel strategy and optimization across our product verticals, leading the full cycle from spotting the opportunity to forming the hypothesis, running the test, and shaping the next move. You’ll work closely with Acquisition so the experience users get matches the intent that brought them in, and partner with Product, Data, R&D, Design, Marketing, and Customer Support to bring ideas to life. This role is for someone with a creative mindset and a bias for experimentation — comfortable challenging assumptions, moving fast, and learning in public. Our office is located in Kiryat Ono. This is a hybrid position, including two work-from-home days per week.

Responsibilities:
What you’ll do: • Lead the creation, optimization, and personalization of funnels to achieve growth objectives at scale • Understand customer behavior and pain points, leveraging data, user research, and experimentation to uncover opportunities • Generate hypotheses, design experiments, and run continuous A/B tests, using insights to drive iterative improvements • Monitor and analyze key business metrics, translating hands-on data analysis into actionable insights and impactful initiatives • Work closely with the Acquisition team to optimize user acquisition strategies and integrate them seamlessly into growth funnels and product experiences • Challenge assumptions and rethink the status quo, pushing for bold, creative approaches to monetization and funnel architecture • Collaborate cross-functionally with Product, Data, R&D, Design, Marketing, and Customer Support to align strategies and deliver measurable business impact

Biz Dev:
CRO

Remote/Part time:
Hybrid

As GP & IM Marketing Manager, you'll own the strategy for Wegovy and Ozempic across General Practitioner and Internal Medicine segments in Israel. This is a role where your strategic decisions translate directly into patient impact-you'll shape how thousands of healthcare professionals engage with treatments that are transforming lives. Leading a talented team of content specialists, you'll bring together insights, creativity, and cross-functional collaboration to drive measurable business results in a rapidly evolving market.

Your responsibilities will include:

Designing and executing customer segment marketing strategies for GPs and Internal Medicine specialists, leveraging competitive intelligence and market insights to drive business impact for Wegovy and Ozempic
Owning the complete Customer Team strategy cycle-from planning and action through to follow-up-ensuring coordinated campaign execution across Sales, Medical, MAPA, and Customer Experience
Managing and developing a team of Digital Content Enablers and a Marketing Coordina-tor, coaching them to create compelling, compliant content for GPs, internists, dieti-cians, and nurses
Leading cross-functional alignment and communicating strategic marketing priorities to ensure sales force readiness and coordinated execution across all touchpoints
Driving competitive differentiation through bold, insight-driven positioning and agile responses to market dynamics and competitor activities
Building and maintaining partnerships with professional organizations while representing Novo Nordisk at congresses and industry events
Leading product launches by developing comprehensive go-to-market plans with clear strategy, timelines, KPIs, and cross-functional stakeholder engagement

We are looking for a Product Marketing Manager to lead the go-to-market strategy, positioning, and messaging across our product portfolio.

This is a highly strategic role at the intersection of Product, Marketing, and Sales. You'll own how the market understands our products - defining compelling positioning and messaging, leading our go-to-market strategy, and translating complex technology into clear customer value. It's a high-impact role with significant ownership, working closely with senior leadership to shape both our market narrative and product direction.

We're looking for a strong product marketer with proven experience marketing complex technical products to US-based B2B audiences.

This position is based in Tel Aviv, Israel.

Responsibilities
Own product positioning, messaging, and value proposition across our product portfolio.
Lead the go-to-market strategy and execution for new products, features, and major releases.
Become our internal expert on the ad security and digital advertising ecosystem, identifying market trends, customer challenges, and competitive opportunities.
Conduct market, customer, and competitive research to influence product strategy, roadmap, and commercial priorities.
Act as the voice of the customer by bringing market insights directly into Product discussions.
Partner closely with Product Managers throughout the product lifecycle - from discovery and validation to launch and adoption.
Create high-impact sales enablement materials, including presentations, one-pagers, battlecards, case studies, competitive analysis, and product messaging.
Collaborate with the Marketing team to develop campaigns, content, thought leadership, and launch activities that drive awareness and demand.
Support Sales on strategic opportunities, customer presentations, and competitive deals.
Measure product launch success, gather customer feedback, and continuously refine positioning and go-to-market strategy.