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Were hiring a Senior Product Manager to lead product activation and adoption, with a strong focus on in-product enablement- designing guidance, onboarding, and embedded learning experiences that help customers realize value faster.
What Youll Be Doing
Own the end-to-end activation journey: onboarding, time-to-first-value, and recurring usage patterns.
Design and ship scalable in-product guidance and enablement experiences that help users understand what to do next- and why.
Define what knowledge belongs in-product vs Academy vs Docs, and ensure consistency across surfaces.
Build measurable systems for improving adoption: instrumentation, funnel analysis, experimentation, and iteration.
Partner with GTM (Sales, CS, Support) to reduce friction, align rollout expectations, and improve customer success outcomes.

We're looking for an enthusiastic and motivated individual who understands the power of exceptional product marketing. As a Product Marketing Manager, you'll become an expert on our product, our customers, the market and the competitive landscape. You'll shape our go-to-market strategy as well as the future of our product by working cross-functionally with our leadership, marketing and product teams.

Responsibilities:
Work closely with the product management, design, and customer experience teams to gather product feedback and ensure a seamless customer experience throughout the product life cycle.
Develop a deep understanding of the product, its unique value proposition, and target customer segments. Craft compelling positioning and messaging that effectively communicates the product's benefits and differentiation in the market.
Develop and communicate our value proposition through marketing materials, web pages, emails, product screens, and more, to drive feature adoption, success and retention.
Collaborate with cross-functional teams to develop and execute comprehensive go-to-market strategies that maximize awareness and user acquisition of the product.
Leverage customer research, feedback, and market intelligence to develop accurate customer segments and identify key customer pain points, needs, and preferences. Align marketing initiatives to address these insights and create compelling customer experiences.
Create impactful marketing materials, including product videos, website content, emails, and blog posts, that effectively communicate the value and benefits of our product to increase awareness and adoption
Plan and execute the successful launch of the new product, including coordinating marketing activities, monitoring campaign performance, and adjusting strategies as needed. Measure and report on campaign. effectiveness and make data-driven recommendations for optimization
Improve user journeys to increase customer acquisition, conversion, and engagement rates with impactful content.

Imagine being part of a team where your work doesnt stay behind the scenes - its showcased on the worlds biggest tech stages, shaping the future of software development.as a Senior Product Marketing Manager for Artifactory and other DevOps-focussed technologies, youll tackle challenges head-on, bringing solutions to market that are mission-critical for leading companies like Amazon, Google, and Netflix. Every day here is dynamic, with new challenges to solve and opportunities to innovate. As a Frogward thinker, youll push boundaries, challenge your comfort zone, and lead the charge in a culture thats always moving forward. Its about driving the technology that powers the world. If youre looking for a place where your work matters and where innovation never stops, we are where you want to be.
As a Senior Product Marketing Manager (DevOps) you will...
Engage in market, customer, and competitive research to craft winning and compelling positioning, narratives, and messaging frameworks including elements such as ICPs, personas, and jobs to be done.
Serve as a go-to-resource about your products and space, meeting with analysts and crafting thought leadership that makes an impact on how we are perceived in the market.
Drive effective GTM strategies including delivering sales enablement, sales plays, and necessary collateral.
Work closely with product, marketing, sales, and customer success to move the needle on product adoption, expansion, and new logo KPIs.
Define and lead strategic cross functional initiatives that involve engaging, presenting and getting buy-in from senior executives.

Were looking for a Product Marketing Lead to join our growing team in Tel Aviv. In this role, youll develop strategies and go-to-market (GTM) plans that drive product adoption, engagement, and growth across key segments and industries.
Youll work cross-functionally with different Product and Marketing teams to ensure our market and our existing members not only understand what we build, but love using it. Youll own positioning, messaging, and market insights that shape how we bring us to market and create real impact.
This is a hands-on role that requires both strategic thinking and flawless execution - turning insights into campaigns that move the needle.
AI Fluency is a Must
AI Fluency means being able to leverage AI tools and automations to dramatically accelerate your work - turning processes that once took days into hours (or less). Its the ability to communicate ideas not just with words, but through prototypes, visual mockups, and AI-generated demos or clips that bring concepts to life.
We know not everyone has worked in an AI-first culture like us- and thats okay. What matters most is a proven track record of curiosity, experimentation, and self-driven learning when it comes to new technologies.
Here are a few of the things you will do:
Develop and execute GTM strategies and campaigns for priority segments and verticals.
Define clear product positioning, messaging, and value propositions that differentiate us in the market.
Partner with Product Managers to align on roadmaps and build adoption strategies for new features and launches.
Lead cross-functional teams to execute marketing programs that drive awareness, consideration, and conversion.
Conduct market and customer research to uncover insights, pain points, and barriers to adoption.
Build vertical buyer personas and map customer journeys to inform strategy and optimize campaigns.
Monitor and analyze adoption, funnel conversion, and competitive trends to continuously improve performance.
Create marketing content tailored to different customer segments.
Develop testing and learning plans to refine GTM initiatives over time.

we are looking for a Product Marketing Lead.
As a Product Marketing Lead youll help define how our products show up in the market and tell the story of how we drive real value for our customers.
Key Responsibilities:
Develop go-to-market strategies for new product launches and feature releases, ensuring alignment across Product, Sales, and Marketing teams.
Create clear and compelling product messaging and positioning that communicates value to target audiences.
Collaborate closely with Product Management to translate technical capabilities into customer-centric stories and use cases.
Enable Sales and Customer Success teams with effective collateral, training, and competitive insights.

Power the Future with us! At SolarEdge (NASDAQ: SEDG), we're a global leader in smart energy technology, with over 3,000 employees, offices in 30 countries, and millions of installations worldwide. Our innovative solutions include solar inverters, battery storage, backup systems, EV charging, and AI-based energy management. We're committed to making clean, green energy the primary power source for homes, businesses, and beyond. With the growing demand for electricity, the need for smart, clean energy sources is constantly rising. SolarEdge offers amazing opportunities to develop your skills in a multidisciplinary environment, covering everything from research and development to production and customer supply. Work with talented colleagues, tackle exciting challenges, and help create a sustainable future in an industry that's always evolving and innovating. Join us and be part of a company that values creativity, agility, and impactful work. SolarEdge is seeking an experienced and hands-on Team Leader to drive the Go-to-Market (GTM) strategy and execution for the Commercial & Industrial (C&I) segment. This role will be responsible for managing a diverse and high-impact team including Marketing, Product Marketing, Technical Writing, and Training professionals. The Team Leader will set direction, define priorities, and ensure high-quality execution across all GTM initiatives supporting the C&I business. The role owns the end-to-end GTM marketing framework - including positioning and messaging, product launches, sales enablement, training programs, and technical content - driving market adoption and supporting revenue growth across global markets. The ideal candidate combines strategic thinker, strong operational leadership and execution-driven leader. Someone who can define priorities to meet business needs, align cross-functional stakeholders, and personally dive into content, messaging, and launch execution.

Country:
Israel

City:
Herzliya

This role requires a unique combination: the ability to grasp highly technical concepts and translate them into compelling narratives, combined with strategic thinking to develop data-driven go-to-market strategies that deliver measurable business impact.




What you'll do:

Own a product domains from a PMM perspective, including strategy, positioning, messaging, adoption, and growth initiatives
Plan and execute comprehensive go-to-market strategies to drive growth across new, and existing business
Lead major GTM efforts and ongoing product marketing operations, activating strategies across multiple channels through sales enablement, content marketing, demand generation, and adoption campaigns
Develop compelling, differentiated messaging that resonates with our target audience and drives measurable business impact
Work alongside product, marketing, sales, partnerships, and customer success teams to identify and act on growth opportunities
Drive cross-functional initiatives independently, taking full ownership from strategy through execution
Continuously adapt to changing market dynamics and shifting priorities while maintaining focus on outcomes

Were looking for a hands-on Product Marketing Manager to join our Product Marketing Team. This role sits at the intersection of technical product depth and clear storytelling: translating complex capabilities into clear, compelling value for prospects and customers.

You will work closely with Product, Marketing, Sales, and Customer Success to bring new features to market, sharpen messaging, and produce high-quality product content that drives demand and supports adoption. This is an execution-heavy role for someone who moves fast, stays organized, and sweats the details.

What youll do:
Product messaging: Drive and maintain core messaging and value propositions across key features and use cases. Partner with Product and Marketing to ensure consistent narratives across channels.

Manage product launches: Execute go-to-market plans for new feature releases, working directly within the Product organization to align marketing motions with development cycles.

Content Development: Create technical marketing assets and blogs, white papers, and solutions content that educate practitioners and explain complex features clearly.

Website & Digital Presence: continuously update and optimize the website messaging to reflect new product capabilities and ensure clear communication of value to inbound visitors.

Market and competitive research: Monitor the market and competitors, identify differentiation, and translate insights into messaging and practical materials (e.g., comparisons, lightweight battlecards).

Measure Performance: Report on the effectiveness of product content and messaging, tracking top-of-funnel metrics and engagement with product materials.

Cross-functional execution: Coordinate timelines and stakeholders across Product, Design, Growth/Demand Gen, Sales/RevOps, and CS to deliver high-quality outputs on time.

Great products deserve great storytellers.
At our company, we dont just build world-class security validation tech - we make sure the world knows exactly why it matters. Thats where you come in.
Were looking for a Product Marketing Manager who can turn complex technology into clear, compelling messaging, empower our global sales teams, and bring product launches to life with creativity and strategic thinking. If you thrive at the intersection of product, sales, and storytelling - read on.
Responsibilities:
Sales enablement - Deliver sharp, engaging enablement sessions that make our sales team unstoppable.
Messaging and positioning - Nail the narrative. Translate product power into messaging for every persona.
Launch leadership - Own product and solution rollouts in sync with product, demand gen, and marcom teams.
Competitive insights - Analyze the market and build differentiators that help us win.
Content creation - From sales decks and datasheets to videos, whitepapers, and webinars (plus the bold new ideas you bring to the table).
Thought leadership - Be the face and a voice for our company - presenting at webinars, events, and industry panels.
Customer proximity - Join sales calls, stay grounded in real-world feedback, and become a trusted voice of the field.

Were looking for an action-oriented Product Marketing Manager who is excited to join a fast-growing company with a disruptive product and global impact. Youll be part of our high-performing Product Marketing team, playing a key role in shaping our go-to-market strategy, product launches, and messaging - with a strong emphasis on content creation and storytelling.

This role is ideal for someone who loves translating complex products into clear, compelling narratives and enjoys owning content end-to-end, from strategy to execution.

What youll do:
Own and execute key elements of our product marketing and GTM strategy.
Develop clear, persona-based messaging that communicates our value proposition and differentiates us in the market.
Lead product launches end-to-end, including positioning, messaging, and launch assets.
Create high-quality written content across multiple formats, including:
Website and landing page copy
Product and solution pages
Sales enablement materials (pitch decks, one-pagers, battlecards)
Product guides, blogs, and thought leadership content
Manage and continuously optimize website and support site content to ensure accuracy, consistency, and alignment with the latest messaging.
Create and script product guide videos that clearly demonstrate product capabilities and customer value.
Collaborate closely with Product, Sales, Customer Success, and Marketing teams to ensure consistent messaging across all touchpoints.
Support digital campaigns, events, and other GTM initiatives with strong messaging and content.

w are a service automation company delivering software for organizations that want to get more done. Our SaaS ITSM (IT Service Management) and Asset Management solutions serve more than 4,000 customers across the globe. We do the heavy lifting for IT and anyone delivering services in the digital workspace by leveraging automation, analytics, and AI.
As a Product Marketing Manager, you will own the GTM strategy for your product and market initiatives. You will work closely with departments across the company team to boost awareness, increase adoption, and take new offerings to market.
The right person for this role loves tech and has a knack for understanding pinpoint target audiences and tailoring compelling narratives to their needs. And they love driving measurable business results by crafting and executing go-to-market plans, sales and marketing materials, and are looking to step into a key role at a fast-growing and dynamic tech company.
What youll do:
Be an expert in our company products and our market.
Develop product marketing strategies, including product launches, GTM, and targeted campaigns.
Analyze personas to map out our customers needs and translate our company product capabilities into value propositions.
Educate stakeholders on our product features and their benefits.
Work closely with sales and product teams to develop key messaging, value propositions, and key differentiators.
Create sales collateral and tools that align with the buying process and help move prospects & customers through the sales cycle.
Create marketing materials (e.g., sales collateral, product videos, website copy, blog posts) that articulate the impact of our company and our products.
Speak and present both internally and externally to promote the story of our product.
Conduct market analysis to obtain an understanding of the competitive landscape and help establish product differentiators.

Are you ready to shape GI oncology brands that make a real difference for people living with cancer while accelerating commercial performance? In this role, you will lead the strategy and execution for GI oncology brands, turning sharp insights into decisive actions that shift market share, strengthen profitability, and improve patient access.
You will operate at the center of a high-performing, cross-functional ecosystem-partnering closely with Sales, Medical, Regulatory, Diagnostic, and Market Access-to build and implement brand strategies that deliver at pace. How will you translate complex market dynamics into a clear plan the field can execute with confidence across Israel?
Accountabilities:
Brand Strategy Ownership: Own the creation, update, and implementation of brand plans that set short- and long-term targets for market share and profitability, ensuring clear direction and measurable impact.
Market Insight and Analysis: Gather and interpret customer segmentation, market analyses, SWOT, competitor insights, and sector developments; integrate these into operational plans to keep strategies current, targeted, and effective.
Strategic Decision Leadership: Lead critical strategic decisions that enhance business performance, demonstrating sound judgment, agility, and an unwavering focus on outcomes.
Cross-Functional Leadership: Act as a key member of the brand team-working with Sales Management, Medical, Regulatory, Diagnostic, and Market Access-to ensure strategies are well-designed, aligned, and flawlessly implemented.
Field Enablement and Execution in Israel: Establish bilateral communication with the product promotion team through the FLSM, guide and inform execution, capture feedback, and follow implementation of plans across Israel to ensure consistent delivery.
Global Collaboration: Maintain effective communication with global brand teams and marketing groups to share information, adopt effective practices, and bring global learnings to local execution.
Customer Engagement and Problem Solving: Plan and conduct dual visits with the product promotion team and medical colleagues to address barriers and solve on-the-ground challenges quickly.
KOL Relationship Building: Build and maintain strong relationships with Opinion Leaders to elevate brand recognition, influence clinical practice, and strengthen advocacy.
Communication and Influence: Keep communication uninterrupted, clear, and sharp; build strong relationships to increase recognition and awareness of brand strategy across relevant functions.

We're seeking an experienced Senior Product Marketing Manager to evolve and own Agora's investment management, embedded payments, and financial services solutions. In this high-impact role, you'll lead go-to-market strategies and product positioning, working cross-functionally with product, GTM, and financial services teams from pre-sales to customer engagement, upsell, and cross-sell. You'll gain a deep understanding of customer needs, conduct insightful market and competitive research, and translate findings into compelling messaging and effective marketing materials that bridge the gap between software and services.

Key Responsibilities:

Go-to-Market Strategy: Develop and execute comprehensive GTM strategies for product launches and our evolved offering, ensuring stakeholder alignment across channels.
Product Messaging & Positioning: Define and refine strategic positioning and messaging to differentiate Agoras unique value in a way that resonates with our target market.
Market Research: Continuously analyze market trends, competitive landscape, and customer insights, informing strategic product, marketing & messaging decisions.
Sales Enablement: Create impactful collateral (battlecards, slide decks, case studies) and narratives for the GTM team that highlight our capabilities and benefits.
Packaging & Pricing: Evolve pricing and packaging strategies aligned with customer value perceptions and market conditions to maximize revenue potential.
Metrics & Optimization: Leverage data-driven insights to optimize product marketing initiatives, enhancing ARR impact and stakeholder satisfaction.