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We are looking for a Product Marketing Manager to lead the go-to-market strategy, positioning, and messaging across our product portfolio.

This is a highly strategic role at the intersection of Product, Marketing, and Sales. You'll own how the market understands our products - defining compelling positioning and messaging, leading our go-to-market strategy, and translating complex technology into clear customer value. It's a high-impact role with significant ownership, working closely with senior leadership to shape both our market narrative and product direction.

We're looking for a strong product marketer with proven experience marketing complex technical products to US-based B2B audiences.

This position is based in Tel Aviv, Israel.

Responsibilities
Own product positioning, messaging, and value proposition across our product portfolio.
Lead the go-to-market strategy and execution for new products, features, and major releases.
Become our internal expert on the ad security and digital advertising ecosystem, identifying market trends, customer challenges, and competitive opportunities.
Conduct market, customer, and competitive research to influence product strategy, roadmap, and commercial priorities.
Act as the voice of the customer by bringing market insights directly into Product discussions.
Partner closely with Product Managers throughout the product lifecycle - from discovery and validation to launch and adoption.
Create high-impact sales enablement materials, including presentations, one-pagers, battlecards, case studies, competitive analysis, and product messaging.
Collaborate with the Marketing team to develop campaigns, content, thought leadership, and launch activities that drive awareness and demand.
Support Sales on strategic opportunities, customer presentations, and competitive deals.
Measure product launch success, gather customer feedback, and continuously refine positioning and go-to-market strategy.

The Business Development Associate (BDA) is responsible for growing GeoEdge's prospect pipeline, generating leads, and identifying sales opportunities for an industry-leading ad security and verification service. BDAs divide their time between cold calling and emailing prospects to identify potential opportunities.

This position will be based in Tel Aviv, Israel. Success in this role opens the door to exciting opportunities for growth and career progression. GeoEdge is committed not only to recruiting top talent, but also to retaining great people!

Responsibilities:
Prospect via phone and email.
Build a prospect database.
Qualify and align solutions with clients' needs, goals, and objectives.
Use Salesforce.com to accurately track relevant prospect and opportunity information.
Build strong internal and external relationships.
Represent us externally in a committed, motivating, and appealing fashion.
Consistently meet or exceed established quotas.
Develop expertise in the online, mobile, and video advertising ecosystem.
Support marketing initiatives.
Be a team player and contribute to the enhancement of the team.
Stand out as a motivated and enthusiastic employee.