לוח משרות דרושים מנהל שיווק בשרון

We are seeking a highly motivated, experienced individual to join our SEO team as an SEO Manager.
In this role, you will be responsible for developing and implementing an effective SEO strategy that aligns with our companys goals.
Your duties will include optimizing our website using both on-page and off-page tactics, collaborating closely with cross-functional departments, and engaging with diverse external companies.
Additionally, you will play a pivotal role in our migration plans and be a significant contributor to our outreach efforts. Managing the editorial content on our website will also fall under your purview, all with the aim of driving organic traffic growth.
Responsibilities:
Manage our web assets and continuously grow relevant traffic.
Content marketing, from strategy all the way through to publishing.
Ongoing technical and on-page optimization efforts.
Continuously research the market, competitors, and keywords Manage and optimize link profiles and outreach campaigns.
Collaborate with teammates, internal teams, and external providers.
Monitor and report on progress via analysis and presentation.
Stay updated on SEO developments and adapt strategies accordingly.
Help team members enhance their SEO skills to improve results.

We are on the lookout for a highly motivated, innovative and results- driven superstar, who will be our next Casino Retention Manager & Copywriter that will take on a maternity lead position for 8 months. This role's main responsibilities are planning and creating multi-channel online marketing campaigns that build brand trust, loyalty, engagement, and profitability and writing amazing, responsible and capturing copy that will go hand in hand with our retention and acquisition initiatives. This is also an amazing opportunity to define the tone of voice of our marketing materials and lead communication projects in one of the worlds most popular online gaming companies. More about the Retention Team Every member of our Retention Marketing Team is as unique as they are creative. A team of passionate trend-entrepreneurs, the promotional power driving our brands worldwide. From traditional offline channels through to groundbreaking digital marketing methodologies, we lead the market in fun, fair and safe global gaming products and offers. Your role:
* Setting the tone of voice in all Casino marketing materials and communications, and ensuring alignment with brand guidelines
* Writing creative, persuasive, and engaging copy for emails, websites, banners, landing pages and other communications and marketing assets
* Working closely with marketing and creative teams on marketing materials from conception to completion
* Ensuring marketing objectives and creative briefs are met and up to brand standards in all marketing materials.
* Working on communication projects that engage new and existing users, build awareness and strengthen the brand.
* Being in charge of all the small print, disclaimers, and regulations to ensure player safety and concise communications that fall within our regulated markets.
* Developing & managing both mass market and segmented marketing campaigns for existing players, while utilizing various channels & marketing tools
* Spearheading innovative marketing projects from ideation to execution that deepen players engagement, loyalty, and brand satisfaction.
* Boosting retention and increasing player lifetime value & profitability
* Collaborating with designers, copywriters, HTML & web developers, and operational services to create compelling campaigns and messaging.
* Working with numerous interfaces and platforms across several markets to create promotions and localize communications.
* Analyzing marketing campaigns, monitoring KPI results and optimizing communications. - Deep understanding of promotions details: bonus, terms, compliance guidelines. Analyze competitors' product offerings, promotions, and marketing strategies to inform product development and brand marketing Work with the Customer Service team to ensure inquiries and complaints are handled promptly and professionally. Monitor customer feedback and adjust offering accordingly to improve customer satisfaction.

Join us to reimagine the future of transportation!
What will you do?
As a Content & Social Media Specialist, in our marketing department, you will define, and execute strategies across social and content channels to grow our brand awareness and social reputation, which should lead to growth. You will be both creative - creating written and visual media content, and data-driven, as you take ownership of measuring and reporting key KPIs and metrics to continuously challenge the status quo and improve performance across all marketing channels.
Develop and execute our social media strategy across all platforms (Facebook, LinkedIn, Instagram, YouTube, etc.) to grow brand awareness and engagement.
Create engaging written, visual, and video content, collaborating with designers and videographers as needed.
Manage social channels, including community building and responding to comments/messages.
Identify and engage influential content creators to further amplify our reach.
Plan and execute all aspects of marketing events, from logistics and vendor relationships to pre- and post-event analysis.
Continuously analyze social media data and event outcomes to optimize strategies and improve performance.
Ability to develop compelling marketing content that highlights company benefits, including case studies, blog posts, social media posts, and website copy.

seeking a dynamic and experienced Senior Product Marketing Manager to join the marketing department. As the Senior Product Marketing Manager, you will play a pivotal role in shaping the market positioning and go-to-market strategy.

Responsibilities:
Market Strategy and Positioning:
Conduct market research to understand industry trends, customer needs, and competitive landscape.
Define and articulate unique value proposition in the context of public transportation planning and scheduling.
Go-to-Market Strategy:
Develop and execute go-to-market plans for product launches, feature releases, and ongoing marketing campaigns.
Collaborate with cross-functional teams to ensure alignment and successful execution of marketing initiatives.
Content Creation and Messaging:
Create compelling and effective marketing collateral, including product messaging, sales enablement materials, and case studies.
Develop content for various channels, including website, blog, social media, and industry publications.
Sales Enablement:
Work closely with the sales enablement team to provide them with the necessary tools, training, and resources to effectively communicate product value propositions.

Develop sales enablement materials, such as presentations, battle cards, and objection handling guides.
Customer Advocacy:
Work closely with the revenue and customer success teams to cultivate relationships with key customers to gather testimonials, case studies, and success stories.
Leverage customer feedback to enhance product positioning and inform future product development.
Competitive Analysis:
Monitor and analyze competitor activities, products, and strategies to identify market opportunities and threats.
Provide insights to internal teams to inform product roadmap and feature prioritization.
Collaboration:
Collaborate with product management, sales, and other cross-functional teams to ensure a cohesive and aligned approach to marketing and product development.

We are seeking a driven and seasoned marketing leader to join our dynamic team as VP Marketing. In this role, you will spearhead our corporate marketing activities, driving strategic initiatives to enhance brand visibility, engage our target audience, and align marketing efforts with business objectives. As a key member of the company's management, you will play a pivotal role in strategic decision-making and contribute to our global growth initiatives.
Responsibilities:
Develop and execute comprehensive marketing strategies that align with business objectives in thecompetitive B2B enterprise cybersecuritymarket.
Lead and mentor a high-performing team of marketing professionals, fostering a culture of innovation, collaboration, and accountability.
Provide strategic guidance on market positioning, product differentiation, and competitive analysis.
Manage content activities includingwebsite, blogs,eBooks, socialmedia,and moreto engage with prospects and customers and build brand awareness.
Lead field marketing and localization.
Lead product marketing, customer communication, and launch PLG projects.
Collaborate closely with senior leadership to ensure alignment with business KPIs.

As a Director of Global Communications, you will:

Develop and execute a comprehensive global communications strategy that aligns with organizational objectives and maximizes impact
Lead the creation of compelling narratives, multimedia content and campaigns that capture the heart of our mission and inspire action
Cultivate and nurture relationships with media outlets, think tanks, academic institutions, influencers and stakeholders to build the companys reputation and elevate our positive image worldwide
Establish and maintain relationships with key government officials while monitoring and summarizing legislation that could impact key business lines
Represent the company publicly
Ensure consistency and integrity in our brand identity across all communication channels
Develop robust crisis communication plans and protocols to manage and navigate challenging situations effectively
Establish metrics and KPIs to measure the effectiveness of communication efforts, analyze data insights and iterate strategies for continuous improvement
Plan and execute meetups and events

As the E-Commerce Paid Campaigns Manager, you will be responsible for managing and optimizing paid advertising strategies specifically designed to boost online sales and revenue.ֿ
This role requires a deep understanding of e-commerce trends, consumer behavior online, and the effective use of digital advertising tools to drive conversions on e-commerce platforms.

This role offers a great opportunity for growth in the product marketing world; it is a blend of business, product, and marketing disciplines. As a Product Marketing Manager, you will play a key role in supporting growth initiatives and ensuring our business strategy stays in tune with evolving market dynamics. Working collaboratively with the team, you will contribute to crafting go-to-market plans and providing the sales team with essential marketing collaterals.

Your Responsibilities

Monitor and understand market trends and competition through research, conferences, customer interactions, and feedback from the sales team
Analyze data sets to extract insights
Collaborate on go-to-market plans, take part in identifying new growth opportunities through market research, customers insights and field feedback
Define ICPs for target segments
Identify the pains/challenges of target segments
Articulate the value propositions for each target segment
Create value proposition decks and sales enablement tools, such as cheat sheets and competitive battle cards
Work closely with the digital marketing team and contribute to demand generation activities, website messaging, thought leadership webinars, conference themes, and more
Work closely with the Sales team to reinforce our narrative and solution offering, and incorporate field feedback for continuous optimization
Reporting to the Director of B2B product marketing