We are seeking a seasoned Senior Marketing Manager with extensive B2C and B2B experience for our global company.
The ideal candidate will have a strategic mindset, a passion for storytelling, and a proven track record in executing successful marketing initiatives that drive consumer engagement and business growth.
This role involves leading brand management, overseeing content creation, directing PR strategies, and providing creative direction. You will drive integrated marketing communications, manage product launches, and develop comprehensive B2C strategies.
Additionally, you'll mentor a marketing team, oversee the marketing budget, and use performance analytics to optimize campaigns. The position is based at our HQ, working closely with regional marketing teams to ensure alignment and support for marketing efforts.
Requirements: Bachelor's degree in Marketing, Business, or Communications required; Master's or MBA preferred.
Must have 5-7 years of marketing experience, focusing on B2C, brand management, content creation, and public relations, with experience in a senior managerial role.
Key skills include expertise in brand management, product launches, marcom, and digital marketing.
Strong leadership, communication, and analytical skills are essential.
The candidate should be a strategic thinker with the ability to manage multiple projects in a fast-paced environment.
Proficiency in salesforce, CMS, and analytics platforms is required.
This position is open to all candidates.