לוח משרות דרושים הייטק אינטרנט ודיגיטל בבני ברק

Rakuten Viber is one of the most popular and downloaded apps in the world. Working with us provides a unique opportunity to influence hundreds of millions of our users and to be part of the journey that makes us a super-app. Our mission is to make people’s lives easier by enabling meaningful connections, from precious moments with family and friends, through managing business relationships to pursuing their passions. We are looking for a dual-threat digital expert to join our ads revenue team. This hybrid role is split between Ad Operations and Audience Strategy. You will be responsible for the technical health of our advertising stack (GAM/SSPs) while simultaneously acting as the primary consultant for our sales team on audience data. The ideal candidate understands how to pull the technical levers of yield management and how to translate complex data sets into high-value audience packages for advertisers.

Responsibilities:
Ad Operations & Campaign Management
* Inventory Management: Manage the end-to-end setup, delivery, and optimization of campaigns within Google Ad Manager (GAM).
* Programmatic Oversight: Maintain and optimize connections with various SSPs and header bidding partners.
* Yield Optimization: Monitor and adjust floor prices across various tiers to maximize RPM and reduce wasted inventory.
* Troubleshooting: Act as the lead for technical discrepancies, creative QA, and debugging delivery issues.
* Reporting: Generate daily/weekly performance reports for internal stakeholders, focusing on fill rates and technical health.
* Operational leg of programmatic curation, PD and PG campaigns.
* Follow the ad delivery process, ensuring correct implementation and functioning across different channels.
* Work closely with the Sales and AM team to debug errors related to ad creatives, tag implementations, and third-party programmatic partner integrations.
* Manage and maintain a healthy ads.txt ID list.
* Work with internal stakeholders to ensure brand safety and compliance with ad policies.
* Technical support of the partners\’ QBR preparation.
* Supporting smaller technical projects and action plans based on partner feedback. Audience Strategy & Sales Support
* Sales Consultancy: Act as the "subject matter expert" for the sales team, answering complex inquiries regarding audience scale, reach, and feasibility.
* Project Leadership: Lead the rollout of new audience-centric projects (e.g., implementing a CDP, transitioning to cookieless solutions, or testing ID providers).
* Market Insight: Stay ahead of privacy regulations (GDPR/CCPA) and technical shifts (Privacy Sandbox) to ensure our data strategy remains compliant and competitive.
* Audience Segmentation: Build and maintain complex, high-performing audience segments
* 1st-Party Data Strategy: Develop strategies to increase data collection points within the app while maintaining strict compliance with privacy regulations (GDPR, CCPA, ATT).
* Testing & Optimization: Run rigorous A/B tests on audience definitions and journey logic. Analyze performance data to refine targeting strategies and improve ROI.
* Cross-Functional Collaboration: Act as the "data translator" between technical engineering teams and the growth marketing team to ensure tracking events are accurately mapped and actionable.

We are seeking a creative, data-driven, and business-oriented Marketing & Social media Manager to join our team. This role is dynamic and impactful, responsible for overseeing diverse marketing initiatives and driving innovative, high-performance strategies to support business growth.

Responsibilities:

Produce high-quality content, including digital writing (website, articles, posts), video materials, and innovative campaigns.
Analyze activity data, monitor performance, and generate actionable insights for continuous improvement.
Manage the companys social media presence, including content creation, audience engagement, and campaigns, with a deep understanding of platform dynamics and Facebook group activities.
Plan and execute ROI-focused marketing campaigns across leading digital platforms.
Oversee and manage media suppliers, ensuring alignment with marketing goals and effective campaign delivery.
Collaborate with internal departments to align marketing initiatives with strategic business objectives.

We are looking for an experienced Product Manager to join our product team and help drive the development of our platform. In this role, you will lead product initiatives end-to-end-from problem discovery and product definition to delivery and continuous improvement.

A significant part of the role involves designing and managing integrations with external systems, defining API-based capabilities, and working on technical platform infrastructure that enables seamless data exchange between Finbot and third-party services.

You will work closely with engineering, design, data, and business stakeholders to build scalable product capabilities that solve real problems for accounting professionals and deliver measurable business impact.

This role requires strong product thinking, analytical capabilities, and the ability to translate complex business and technical requirements-particularly around APIs, integrations, and system architecture-into clear, well-defined product solutions.

Key Responsibilities:

Own product initiatives from discovery through delivery
Work closely with engineering teams to define product requirements, user stories, KPIs, and acceptance criterias.
Define API specifications and complex data integrations between external products, leading end-to-end integration flows and developing new features and modules that combine capabilities across both platforms.
Collaborate with design to deliver high-quality, user-centered solutions
Define product roadmaps aligned with company strategy
Analyze product usage and customer feedback to drive data-informed decisions
Work cross-functionally with customer success, support, and business teams
Lead feature prioritization and backlog management
Contribute to the evolution of Finbots platform and modular product architecture
Utilize modern AI tools to enhance product workflows such as research, analysis, documentation, and experimentation