דרושים » פרסום שיווק ויחסי ציבור » Director of Growth

we are looking for a data -driven, analytical, and strategic Head of Revenue Growth & Marketing to lead our growth engine and turn marketing into a powerful driver of revenue. In this role, youll own the full marketing-to-revenue funnel from user acquisition and trial performance through activation, conversion, and ultimately ARR growth. This is fundamentally a revenue-generating marketing leadership role. It's about selling through marketing, not building or managing a traditional outbound sales organization. You won't need to rebuild the wheel - you will inherit an exceptionally capable execution team. You must deeply understand brand dynamics and how PLG and brand performance/positioning work together to drive sustainable growth. Your mission is to provide the strategic vision, positioning excellence, performance rigor, and PLG funnel mastery needed to scale top-of-funnel reach, drive ARR growth, and optimize conversion rates from free trial to paid account.
What Youll Own 1. Strategic Leadership & Growth Vision
* Define and execute the overarching GTM (Go-To-Market) strategy for user acquisition, freemium-to-paid conversion, and customer expansion.
* Own key performance indicators (KPIs) across CAC, LTV, Payback Period, Trial-to-Paid Conversion%, Activation Rate, and Net Revenue Retention (NRR).
* Audience & Market Research: Conduct deep-dive benchmarking, competitor analysis, and audience research (SMBs, freelancers, accountants) to identify untapped growth channels and positioning gaps.
* GTM & Product Alignment: Partner with Product, Studio and Analytics teams to align initiatives with key feature launches and ensure frictionless user onboarding and trial journeys.
* Brand Awareness & Budgeting: Partner with the Brand Manager to define the overarching brand awareness strategy. Provide strategic guidance on the allocation of awareness budgets, ensuring spend is optimized for long-term brand power and aligns with broader business growth objectives.
* Media & Channel Strategy: Partner with the Brand Manager to architect an integrated media distribution mix across OOH, digital, TV/CTV, podcasts, and sponsorships, strategically directing budget allocation to maximize market penetration, brand consideration, and acquisition momentum.
2. Performance Marketing & Acquisition Oversight
* Direct and refine our performance marketing initiatives across paid search, social, organic/ SEO, GEO, referral, and strategic partnership channels.
* Allocate marketing budgets with extreme data discipline, prioritizing high-intent SMB/solopreneur channels with optimal CAC:LTV efficiency.
* Experiment with new growth channels ( Affiliate networks, platform integrations, financial ecosystem partners).
3. Funnel Optimization & Trial Conversion (PLG)
* Oversee the end-to-end user trial experience, optimizing conversion rates at every stage of the funnel.
* Work to refine in-app triggers, automated email/SMS lifecycles, and push notifications that drive product adoption.
* Implement automated, marketing-led conversion strategies and product-led growth motions for high-intent SMB leads entering via free trials.
4. Team Enablement & Mentorship
* Lead, mentor, and empower a high-performing team of performance marketers, and acquisition specialists.
* Foster a fast-paced, hypothesis-driven testing culture built on continuous experimentation and data transparency.

We're looking for a highly hands-on, AI-oriented Head of Marketing who will own the end-to-end GTM strategy while directly orchestrating campaigns, generating enterprise pipelines, and positioning us as a category leader. You will lead an agile core team (Design, Content, SEO) while staying close to the work balancing high-level strategic direction with daily execution.


What Youll Do
GTM & Growth Strategy: Own and execute the global GTM strategy to drive scalable, data-driven enterprise pipeline growth.
Demand Gen & ABM: Build, launch, and optimize targeted Account-Based Marketing (ABM), inbound, and outbound programs for enterprise clients.
Digital & Content Performance: Own digital growth across SEO, GEO, website conversion, paid acquisition, and content marketing.
Marketing Ops & Automation: Manage our HubSpot stack, marketing automation workflows, email nurturing campaigns, and performance analytics.
Sales Enablement: Partner closely with Sales to create high-impact enablement assets, including case studies, pitch decks, and customer success stories.
Brand & Thought Leadership: Increase brand authority through webinars, PR, industry events, analyst relations, and co-marketing initiatives with strategic partners.
AI Integration: Actively apply AI tools to accelerate content generation, market research, workflow automation, and performance reporting.
KPIs & Budget Management: Manage the marketing budget, measuring clear KPIs including marketing-sourced pipeline, influenced pipeline, ROI, and conversion metrics.

we are looking for a Growth Marketing Specialist with experience in B2B healthcare marketing in the US market. This is a hands-on, onsite role based in New York (US) or Tel Aviv (IL).
The ideal candidate is both analytical and creative, fluent in using digital tools like HubSpot, Lemlist, Mailchimp, and others to build and execute multichannel campaigns. You will play a key role in generating qualified leads, optimizing funnels, and helping our company scale its commercial presence in the U.S. market.
Responsibilities:
Plan and execute B2B lead generation campaigns targeting U.S. healthcare providers, payers, and partners.
Build and manage email nurturing sequences using tools like HubSpot, Lemlist, and Mailchimp.
Own and optimize marketing automation workflows, campaign segmentation, and A/B testing.
Develop and manage landing pages, drip campaigns, and lead magnets to improve conversion rates.
Work closely with Sales, Product, and Clinical teams to align messaging, targeting, and positioning.
Track and report on campaign performance across key KPIs (open rates, CTRs, CPL, CAC, SQLs, etc.).
Conduct market and competitor research to refine messaging and audience targeting.
Support brand awareness efforts via newsletters, thought leadership, and event marketing.

We are the leading AI creation platform helping teams build, deploy, and scale their content output by combining all the leading AI models, AI tools, and a world-class stock catalog in one place. Plus, with a dedicated partnership from our award-winning creative team, organizations have everything they need to succeed with AI today. Trusted by 50M+ creators and 50% of Fortune 100 companies worldwide including Google, Amazon, Microsoft, and Versace, we provide a seamless, subscription-based platform with a global license to produce professional video content efficiently and securely. we are looking for a strategic, hands-on, and fast-paced Product Marketing Manager to drive growth across our funnels, channels, and markets in a fast-moving, dynamic environment. In this role, you will define how our value connects with different creators, brands, and businesses, turning our product and creative tools into clear, compelling messaging that users instantly get. You'll operate at a fast pace, optimizing how we acquire, convert, and retain customers, and opening new opportunities with sales, agencies, and external partners.You'll act as the key driver who makes things happen, working closely with Marketing, Product Growth, Sales, Copy, Design, Social, and data teams to execute flawlessly. Additionally, you will lead our user communications across all touchpoints, leveraging modern AI platforms and workflows to scale your impact. What You'll Do
* Drive Business Impact: Turn marketing strategies and communications into measurable business results across user acquisition, conversion, retention, and revenue.
* Partner with Sales: Work closely with Sales teams to sharpen positioning, build enablement materials, and turn market opportunities into pipeline and revenue.
* Open New Markets & Opportunities: Work with agencies, external clients, and industry events and conferences to create new opportunities and expand into new markets and segments.
* Optimize Funnels with Product Growth: Partner with Product Growth teams on funnels and user communications to quickly iterate, reduce friction, and improve conversion at every step.
* Work Across Marketing Channels: Collaborate with marketing teams across all channels to deliver the right message to the right audience.
* Engage Existing & New Users: Build targeted messaging strategies to effectively reach, excite, and convert both current users and new audience segments.
* Lead Cross-Channel User Communications: Own user communications across in-product, email, social, and web touchpoints to continuously boost product adoption, engagement, and retention.
* Make Things Happen Cross-Functionally: Serve as the central engine connecting Product, Copy, Design, Performance Marketing, PR, and Sales to orchestrate smooth, fast, and unified executions.
* Stay Ahead of Trends: Keep a close pulse on the fast-changing world of AI, creators, and competitors to keep our messaging fresh, relevant, and sharp.

we are looking for an experienced and commercially minded VP of Revenue Marketing to lead our global revenue marketing organization.
Reporting to the CMO, you will own the strategy and execution required to generate predictable, efficient pipeline across new business and regional growth. You will bring together our digital growth, lifecycle, website, regional and field marketing efforts into one connected revenue engine, with clear accountability for pipeline contribution, customer acquisition efficiency, and business growth.
This is a highly cross-functional leadership role. You will work closely with Sales, BDR, Product Marketing, Customer Marketing and Revenue Operations to translate company growth goals into an effective marketing strategy and operating plan.

We're looking for a strategic Product Marketing & Go-to-Market leader to build the strategy that takes Movement Intelligence into new verticals. Working at the intersection of Product, Clinical, Sales, Customer Success, and Marketing, reporting to the Chief Growth and Marketing Officer, you'll shape vertical strategies, define how our value translates across different healthcare markets and turn complex product, clinical, and data capabilities into clear, compelling narratives that customers immediately understand and act on. You'll combine strategic thinking with exceptional storytelling, and build go-to-market plans that turn new market opportunities into scalable growth.

What youll lead

Help redefine how healthcare understands human movement.
Lead the go-to-market strategy and execution for new products and strategic initiatives.
Craft the strategic narrative behind every launch and go-to-market initiative, connecting customer challenges, clinical evidence, business outcomes, positioning, messaging, and commercial execution into one compelling story.
Build and execute go-to-market strategies for existing and emerging healthcare verticals, defining target segments, ideal customer profiles, priority use cases, buyer journeys, value propositions, and routes to market.
Own the end-to-end execution of go-to-market programs, orchestrating every launch across Product, Sales, Marketing, Clinical, and Customer Success to ensure every campaign component is delivered on time and performs as one cohesive experience.
Translate product and vertical go-to-market strategy into integrated, multi-channel campaigns, developing messaging and content across landing pages, emails, LinkedIn, webinars, PR, presentations, sales enablement, case studies and customer communications.
Conduct customer, market, and competitive research to identify market opportunities, customer needs, buying behaviors, market dynamics, growth opportunities and competitive differentiation.
Equip commercial teams with messaging, proof points, sales narratives, and storytelling frameworks, that help advance enterprise conversations and drive growth.
Identify opportunities to improve customer adoption and expansion throughout the customer journey, including patient and frontline employee engagement initiatives.
Establish scalable Product Marketing and Go-to-Market frameworks that support our continued growth while influencing product strategy and commercial success.

This is not a traditional, hands-off management role. You will be a hybrid builder, someone who started in frontend web development (HTML, CSS, JS) and has a sharp eye for conversion rate optimization (CRO) and design. You will work directly with performance marketing stakeholders, brand managers, and design teams to take brief requirements and personally build, code, and launch innovative landing pages directly inside our Sitecore CMS framework.

By aggressively utilizing cutting-edge AI generation tools, you will act as a force multiplier-rapidly executing layouts, copy variations, and functional tests on your own without waiting for central development queues.

Responsibilities
End-to-End Page Creation: Take a campaign brief from marketing or a concept from design and personally build, format, and publish the landing pages directly inside the CMS. You are the solo owner of the execution phase.
AI-Powered Assembly & Coding: Actively use modern AI tools to generate high-performing frontend code, write clean copy variations, and assemble layouts at lightning speed.
Cross-Functional Collaboration: Partner directly with Performance Marketing teams to understand campaign goals, and with Brand/Design teams to ensure every page is visually stunning and strictly compliant, all while optimizing for maximum conversion drop-offs.
Hands-on Front-End Customization: Know exactly when to build modularly using design system components for speed, inject raw optimized HTML/CSS for quick validation, or configure interactive elements for deeper user engagement[cite: 1, 2].
A/B Testing Implementation: Personally set up, deploy, and monitor multivariate tests down the funnel to continuously lift registration and first-time deposit metrics.

Location: Tel Aviv, London, or Germany This is one global position, which can be based in any of the locations above. Why Mindspace? At Mindspace, we're redefining what the workplace can be. Founded in 2014, Mindspace has grown into one of the world's leading premium flexible workspace providers, operating nearly 50 locations across Europe, the US, and Israel. More than beautifully designed workspaces, we are a hospitality-driven company built around exceptional service, inspiring environments, and vibrant communities. We serve businesses of all sizes, from SMEs and mid-market companies to global enterprises, alongside individuals looking for flexible ways to work. Our success has been built by ambitious people who care deeply about creating remarkable customer experiences, developing outstanding teams, and constantly raising the bar. As we continue to grow profitably and expand our global footprint, with leadership hubs in Tel Aviv and London, we're looking for a marketing leader to help shape our next stage of growth. Why This Role? As Head of Marketing, you will be a member of Mindspace's global leadership team and the company's most senior marketing leader, reporting directly to the COO. You will have full, end-to-end ownership of global Marketing, including strategy, brand, organization, budget, and performance across all markets. Your mandate is to build on an established brand and position Mindspace as the leading premium flexible workspace offering for the mid-market. You will define how we show up globally, sharpen what makes us distinctive, and turn that positioning into stronger demand and sustainable commercial growth. This is an opportunity for an experienced marketing executive to shape the function and its impact on the business. You will bring brand, communications, content, growth, digital, and product marketing together, partnering with Sales, Revenue Operations, Product, Operations, and regional leaders to connect the entire stomer journey.
What You’ll Be Responsible For Own the global marketing strategy and its execution, setting the 2027 plan and longer-term roadmap with clear priorities, investment choices, and measures of success across markets and customer segments. Build Mindspace's premium positioning and category narrative, creating a distinctive global identity with particular focus on the mid-market, while remaining relevant to enterprise customers and individual users. Lead integrated brand and demand generation across PR, communications, content, growth and performance, digital, field marketing, partnerships, and offline channels, strengthening global awareness and local relevance. Drive full-funnel marketing performance, from acquisition and lead quality through tour bookings and conversion to occupancy, retention, and advocacy. Optimize channel effectiveness across SEM, SEO, broker relationships, partnerships, and other acquisition channels. Partner with Sales and Revenue Operations on lead qualification and handoff, funnel insights, attribution, and sales enablement. Use CRM data, customer insights, and reporting to guide decisions and improve marketing ROI. Lead digital and product marketing, ensuring our website, app, and digital propositions express the brand and improve discovery, engagement, and conversion. Partner with Product on customer journeys, requirements, content, and go-to-market plans for new offerings. Strengthen lifecycle marketing and member engagement, working with Operations and regional leaders to connect the brand promise with the experience customers have across our physical and digital touchpoints. Identify and develop marketing-led growth opportunities across the portfolio, supporting new propositions, market expansion, and strategic business initiatives. Build an effective global and local marketing model, aligning central strategy and capabilities with the flexibility regional lea

Required Senior AI Growth Builder
Description
About Us:
We are bootstrapped and has been profitable since day one. We built one of the most efficient programmatic acquisition engines on the planet: processing billions of ad decisions a day, generating terabytes of live behavioral data, and turning it into margins most SaaS companies would kill for.
At the core of that engine is a team of data scientists and ML engineers running tens of billions of sub-second predictions a day, deciding in milliseconds which impression is worth buying and what its worth.
Now were taking everything weve learned about how people move through the web and putting it into our most innovative consumer product yet: Ace AI, an AI-native browser already reaching millions of people, built to simplify and improve everyday online life with the help of AI.
This is a rare opportunity: a category that hasnt meaningfully changed in over a decade, and a profitable company with the data and the acquisition engine to win it on its own terms.
Come build it with us.
What Youll Do:
Take Full Strategic & Operational Ownership: Drive end-to-end user acquisition, onboarding, and retention initiatives from strategy through hands-on AI-first execution.
Architect Scalable AI Systems & Automations: Design and deploy automated pipelines, interactive webs, custom scripts, and AI-driven workflows (using tools like Claude Code, Cursor, Replit, or custom APIs) to solve distribution and growth challenges without relying on core engineering.
Lead Advanced Experimentation & Funnel Optimization: Formulate hypotheses, configure, and run rapid A/B tests across the entire marketing and product funnel to continuously optimize acquisition, activation, and retention metrics.
Build Sub-Products & Growth Experiences: Initiate, plan, develop, and monitor sub-products, landing pages, and interactive user experiences directly within the growth domain.