דרושים » ניהול ביניים » Growth Product Builder - Performance Marketing

As the worlds leading vendor of Cyber Security, facing the most sophisticated threats and attacks, weve assembled a global team of the most driven, creative, and innovative people. At our company, our employees are redefining the security landscape by meeting our customers real-time needs and providing our cutting-edge technologies and services to an ever-growing customer base.
our company Software Technologies has been honored by Time Magazine as one of the Worlds Best Companies for 2024. We've also earned a spot on the Forbes list of the Worlds Best Places to Work for five consecutive years (2020-2024) and recognized as one of the Worlds Top Female-Friendly Companies. If you're passionate about making the world a safer place and want to be part of an award-winning company culture, we invite you to join us.
Were looking for a Web Dev/Marketing Operations Manager to lead the strategy, design, and execution of personalized digital journeys across our website, HubSpot and Salesforce and to assist in the move of our CRM from HubSpot to Marketo later on in the year.
In this role, you will be a key player in creating, managing, and optimizing the user journey while executing impactful campaigns that enhance engagement across various channels.
Youll have the chance to enhance your skills, expand your expertise, and directly impact the growth and success of our organization.
Key Responsibilities
Own end-to-end marketing automation initiatives: from ideation and segmentation to execution, analysis, and optimization.
Own website optimization of our WordPress website, including page development, plugin updates and more.
Create Landing pages, emails, forms and other marketing elements.
Design and execute complex user journeys across our website, HubSpot, Salesforce, and connected CRMs, with a deep understanding of data structures and flows.
Track, analyze, and report on marketing performance across platforms using dashboards and data analysis tools.
Apply data-driven optimization: run structured A/B tests, monitor trends and behaviors, and optimize KPIs across segments and regions to improve engagement and retention.
Identify and implement AI-driven improvements to replace or augment manual marketing ops workflows, including documentation and performance measurement.
Collaboration with global stakeholders (marketing, sales, data, and engineering) to translate business goals into scalable MarTech solutions.
Support marketing operations as needed, including ad hoc tasks and conference preparation.

We're looking for a Growth Marketing Manager to conduct the entire growth orchestra: paid acquisition, landing pages, experimentation, SEO and LLM visibility, partners and vendors. You'll own the full funnel from first impression to qualified pipeline, and you'll own the number.
This is a hands-on, high-ownership role. You won't hand off briefs and wait - youll build the page, launch the test, read the data, and kill what doesn't work. You'll report to the Head of Growth and work day-to-day with Content, Product Marketing, Design, Sales, and RevOps. It's an individual contributor role today with a clear path to building a team as the function scales.
We work AI-natively. We expect you to reach for AI tools by default - to research, build, analyze, and ship at a pace that would have needed a team of five two years ago.
What You'll Do:
Own paid acquisition end to end.
Plan, launch, and optimize Google Ads and LinkedIn Ads - targeting, creative, bidding, budget allocation - against pipeline and CAC targets, not clicks. Open new channels as we grow.
Own the conversion path.
Partner with Content Marketing and Design to build landing pages and campaign assets, then run a continuous A/B testing program on messaging, layout, offers, and forms to move conversion rate.
Run growth as an experiment engine.
Build a testing roadmap, prioritize by expected impact, run clean experiments, and turn results into decisions the whole team can act on.
Own organic and AI visibility.
Drive technical and content SEO alongside LLM citation optimization- making sure we show up when security engineers and CISOs ask AI assistants about cloud security.
Manage partners and vendors.
Agencies, review sites, syndication, co-marketing, events - hold them to clear KPIs and make each one earn its budget.
Build the AI-native marketing stack.
Use AI tools across research, creative production, analysis, and automation to compress cycle times and scale output without scaling headcount.
Report on what matters
. Build the reporting that connects spend to pipeline to revenue, and bring a clear point of view on where the next dollar should go.
Work like a seller.
Sit close to Sales, understand the buyer and the deal cycle, and optimize for pipeline quality - not lead volume.

we are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, Artlist enables creators to stay on trend, and achieve their creative goals. Trusted by over 30 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, Artlist provides a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. For more information, visit artlist.io Artlist is looking for a strategic, hands-on, and fast-paced Senior Product Marketing Manager to lead our Go-To-Market (GTM) execution in a fast-moving, dynamic environment. In this role, you will define how our value connects with different creators and brands, turning our product, and creative tools into clear, compelling messaging that users instantly get. You'll operate at a fast pace, taking new ideas to market quickly and delivering the right message to creators across all our marketing channels. Youll act as the key driver who makes things happen-working closely with Product, Copy, Design, Growth Marketing, Social, Sales, and data teams to execute flawlessly. Additionally, you will lead our user communications across all touchpoints, leveraging modern AI platforms and workflows to scale your impact. What Youll Do
* Lead GTM Strategy & Execution: Drive end-to-end go-to-market launches and campaigns at high speed, turning new features, products, and AI capabilities into high-impact releases.
* Drive Business Impact: Turn GTM strategies and communications into measurable business results across user acquisition, conversion, retention, and revenue.
* Engage Existing & New Users: Build targeted messaging strategies to effectively reach, excite, and convert both current users and new audience segments across all relevant channels.
* Lead Cross-Channel User Communications: Own user communications across in-product, email, social, and web touchpoints to continuously boost product adoption, engagement, and retention.
* Make Things Happen Cross-Functionally: Serve as the central engine connecting Product, Copy, Design, Performance Marketing, PR, and Sales to orchestrate smooth, fast, and unified campaign executions.
* Leverage Next-Gen AI Platforms: Utilize new AI tools and platforms to move faster, optimize workflows, and scale how we produce collateral and reach users.
* Optimize Funnels & Drive Growth: Monitor campaign performance and user funnels to quickly iterate, reduce friction, and improve conversion at every step.
* Stay Ahead of Trends: Keep a close pulse on the fast-changing world of AI, creators, and competitors to keep our messaging fresh, relevant, and sharp.

We're looking for an AI Growth Marketer - someone who lives and breathes AI and wants to channel that into marketing. Think of this as the growth hacker of 2026, you're AI-native first, marketer second. AI tools are your default way of working, You build with Claude Code or OpenClaw instead of spreadsheets and slide decks. If you've ever built an AI agent for fun, automated a workflow because you were bored, or shipped a side project using vibe coding - and you're excited about applying that energy to marketing - this role is for you.
In your day-to-day, you will:
Own marketing projects end-to-end - from strategy to execution - using AI as your primary working environment, not just an assistant
Create campaigns, landing pages, product content, and customer stories at a speed and volume that would be impossible without AI fluency
Build your own tools, automations, and AI workflows to solve marketing problems
Run growth experiments across channels, rapidly testing messaging, creatives, and audiences to find what drives sign-ups and engagement
Lead product launches alongside Product and Growth teams - shaping positioning, messaging, and go-to-market plans
Stay on the bleeding edge of AI capabilities, constantly scouting new models and tools and figuring out how to apply them to marketing before anyone else does.

We are looking for a Head of Marketing Operations to build, scale, and optimize our marketing technology stack and revenue infrastructure. Reporting directly to the Sr. Director of Demand Generation, this strategic operational role will own full-funnel optimization, act as the primary marketing point of contact for HubSpot, drive advanced analytics, manage tool procurement, and ensure cross-functional alignment with Sales and Data Science. You will act as the operational backbone for the marketing team, turning data into actionable insights and ensuring frictionless lead-to-revenue execution.
What youll do:
Funnel Optimization: Map, analyze, and continually optimize the end-to-end marketing and sales funnel to eliminate drop-off, increase conversion rates, and accelerate pipeline velocity.
Digital Channel Management: Execute and optimize digital channel campaigns across digital channels like email, paid media, paid social, search and display advertising, ensuring campaigns launch on schedule and meet established KPIs.
HubSpot Marketing Operations: Serve as the Marketing main point of contact for HubSpot marketing operations, partnering with system admins to manage marketing workflows, lead scoring models, email campaign execution, and lifecycle stage tracking.
Analytics, GA4 & Advanced Reporting: Build, maintain, and deliver robust reporting dashboards using Google Analytics 4 (GA4) and HubSpot; establish multi-touch attribution models to evaluate ROI across campaigns.
Data Analyst & Sales Alignment: Partner closely with Data Analysts and Revenue Operations to standardize tracking metrics, streamline lead handoff SLAs with Sales, and ensure data integrity across systems.
Tool Operations & Procurement: Own the marketing technology ecosystem, including evaluation, procurement, implementation, and ongoing optimization of martech platforms and AI tools; lead cross-functional adoption and training; maintain performance standards and drive continuous improvement.
Comprehensive People Management: Manage a distributed global team; set clear goals and performance metrics; drive accountability, provide coaching and development, and create processes that enable team effectiveness across geographies and functions.
Operational Project Management: Oversee all marketing operations projects, providing cross-functional technical support to demand generation, content, and growth teams.

We're looking for a highly hands-on, AI-oriented Head of Marketing who will own the end-to-end GTM strategy while directly orchestrating campaigns, generating enterprise pipelines, and positioning us as a category leader. You will lead an agile core team (Design, Content, SEO) while staying close to the work balancing high-level strategic direction with daily execution.


What Youll Do
GTM & Growth Strategy: Own and execute the global GTM strategy to drive scalable, data-driven enterprise pipeline growth.
Demand Gen & ABM: Build, launch, and optimize targeted Account-Based Marketing (ABM), inbound, and outbound programs for enterprise clients.
Digital & Content Performance: Own digital growth across SEO, GEO, website conversion, paid acquisition, and content marketing.
Marketing Ops & Automation: Manage our HubSpot stack, marketing automation workflows, email nurturing campaigns, and performance analytics.
Sales Enablement: Partner closely with Sales to create high-impact enablement assets, including case studies, pitch decks, and customer success stories.
Brand & Thought Leadership: Increase brand authority through webinars, PR, industry events, analyst relations, and co-marketing initiatives with strategic partners.
AI Integration: Actively apply AI tools to accelerate content generation, market research, workflow automation, and performance reporting.
KPIs & Budget Management: Manage the marketing budget, measuring clear KPIs including marketing-sourced pipeline, influenced pipeline, ROI, and conversion metrics.

Were looking for a Senior Growth Product Manager with a passion for experimentation, data-driven decision-making, and creating seamless user experiences. Youll join one of our high-impact growth teams, helping drive user acquisition, engagement, retention, and cross-sell opportunities.
This role has the potential to unlock massive revenue growth - scaling from millions to billions. Youll define and implement strategies that drive measurable impact, using deep customer insights, A/B testing, and iterative experimentation to fuel sustainable growth.
As a strategic leader, youll set the vision for where we need to go and craft the roadmap to get us there - balancing business goals with customer needs.
We believe three things matter for every role: drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role you'll:
Own and execute key parts of our growth strategy, from research to launch, focusing on user acquisition, retention, and monetization
Understand customer behavior and pain points, leveraging data, user research, and experimentation to uncover opportunities
Define and track key performance indicators (KPIs) to measure success and continuously optimize for impact
Lead continuous A/B testing and experimentation, using insights to drive iterative improvements
Work cross-functionally with Design, Engineering, Data Science, and Marketing to bring growth ideas to life
Challenge assumptions and rethink the status quo, pushing for bold, innovative approaches to growth.

Were looking for an experienced Head of Marketing with a strong B2B product background and a proven track record of building a products brand identity, positioning, and market presence from the ground up.
This is a highly hands-on role. It brings together brand management and product marketing: building a distinct, consistent brand while defining how the product is positioned, how its value is communicated, and how it is brought to market. You will combine strategic leadership with direct involvement in day-to-day execution, taking ownership of both the direction and the work needed to bring it to life.
You will own how the product looks, sounds, and is understood, both internally and in the market. Your scope will include brand strategy, positioning, messaging, website, inbound marketing, and sales enablement.
Working directly with senior leadership and closely with product and sales, youll turn complex product capabilities into clear, compelling stories and create the content and materials needed to bring them to customers.
Youll also lead external agencies, designers, writers, and freelancers, setting clear briefs and holding the work to a high standard, while remaining hands-on in the day-to-day execution.
What Will You Do?
Hands-on leadership. Lead marketing strategy while remaining deeply involved in execution, driving the work forward from planning through delivery. Set the marketing roadmap, define priorities, and decide where to focus resources. Balance building the brand with generating demand and supporting sales.
Positioning. Define where Draper sits in the AI marketing category and why buyers should choose us. Clarify our ideal customers, their needs, and our differentiation. Partner with product and sales on pricing and packaging.
Brand. Build and evolve the Draper identity, from the initial agency brief and creative direction to the style guide, visual language, templates, and tone of voice. Ensure consistency across decks, website, product UI, and social. Lead agency and creative partners from brief through delivery.
Messaging. Build the messaging architecture, including narrative, proof points, objection handling, and audience-specific messaging. Translate technical capabilities into clear customer benefits and business value. Align sales, product, and senior leadership. Write key copy, from homepage messaging to launches and thought leadership.
Go-to-market and sales enablement. Lead marketing planning for the product launch and subsequent releases. Develop pitch decks, product overviews, case studies, and other materials that help sales explain the products value and move conversations forward.
Inbound and demand. Build and improve the journey from first touch to qualified conversation through content, SEO, lifecycle email, lead capture, and conversion. Work with sales to assess lead quality and identify what turns interest into customers.
Digital presence. Own the website end to end, including content, structure, SEO, and conversion, as well as organic social, LinkedIn, and the companys leadership presence. Prioritize additional channels, partnerships, and PR opportunities based on their relevance to our buyers.

We are looking for a highly experienced Director of Product Growth to own the customer journey from the first click to purchase.

You will own everything that happens after the click - landing pages, product discovery, product pages, personalization, pricing, promotions, upsells, cart and checkout - with a clear focus on improving conversion, AOV, revenue and profitability.

This is a senior, hands-on leadership role combining commercial thinking, product and UX intuition, analytics, AI and fast execution. You will lead a small team of 1-2 people and work closely with Marketing, Creative, Merchandising, Design, Data and Technology.

Responsibilities
What You'll Own

The full click-to-purchase funnel and overall site performance.
Core growth metrics including CVR, Add-to-Cart, AOV, Items per Order and Revenue per Session.
The experimentation roadmap - identifying, prioritizing and executing high-impact A/B tests.
Pricing, promotions, bundles, upsells and cross-sells, balancing growth with profitability.
On-site merchandising, product discovery and personalization.
Lead and develop a small Product Growth team, while remaining deeply hands-on.


What You'll Do

Analyze funnels and customer behavior to identify friction and growth opportunities.
Turn data and customer insights into new flows, experiences and experiments.
Continuously test landing pages, PDPs, navigation, messaging, pricing, promotions and checkout.
Define which products and offers to promote, to whom and when.
Improve UX/UI, product discovery and the overall shopping experience.
Work hands-on with designers, developers and data teams to move ideas quickly from hypothesis to production.
Use AI extensively to accelerate analysis, research, ideation, experimentation and execution.

We are looking for an experienced Growth Marketing Manager (Enterprise B2B) to join our Demand Generation Marketing team. In this role, you will own and scale our global digital demand engine, driving awareness, engagement, and pipeline growth across key markets.

You will lead performance marketing across multiple channels, working closely with content, Product Marketing, and Sales to deliver measurable business impact. This is a hands-on role for someone who combines strategic thinking with strong execution and is excited to scale a global B2B demand engine targeting enterprise healthcare clients. In this role you will manage external providers and agencies.

If you are passionate about growth marketing, data-driven decision making, and working in a fast-paced, collaborative environment, wed love to meet you.

Responsibilities
Implement the B2B demand generation strategy and quarterly planning across various channels
Build, manage, and optimize multi-channel campaigns across paid search, paid social, SEO/GEO, and ABM programs.
Lead SEO and GEO across search and LLM discovery, including strategy, technical SEO, keyword and entity mapping, monitoring performance, and visibility reporting.
Own website conversion optimization, continuously improving user journeys, landing pages, messaging, forms, CTAs, and overall conversion rates through data-driven experimentation.
Identify, evaluate, and scale emerging acquisition channels, technologies, and AI-powered marketing opportunities to drive efficient pipeline growth.
Collaborate with Marketing, Design, and the content team to develop high-performing ads, landing pages, and lifecycle content, including tailored ABM campaigns
Work with external agencies and vendors as needed to scale execution.
Stay up to date with emerging digital trends, tools, and AI to continuously improve performance and scale.