דרושים » פרסום שיווק ויחסי ציבור » Head of Product Marketing

Power the Future with us! At SolarEdge (NASDAQ: SEDG), we're a global leader in smart energy technology, with over 3,000 employees, offices in 30 countries, and millions of installations worldwide. Our innovative solutions include solar inverters, battery storage, backup systems, EV charging, and AI-based energy management. We're committed to making clean, green energy the primary power source for homes, businesses, and beyond. With the growing demand for electricity, the need for smart, clean energy sources is constantly rising. SolarEdge offers amazing opportunities to develop your skills in a multidisciplinary environment, covering everything from research and development to production and customer supply. Work with talented colleagues, tackle exciting challenges, and help create a sustainable future in an industry that's always evolving and innovating. Join us and be part of a company that values creativity, agility, and impactful work. SolarEdge is seeking an experienced and hands-on Team Leader to drive the Go-to-Market (GTM) strategy and execution for the Commercial & Industrial (C&I) segment. This role will be responsible for managing a diverse and high-impact team including Marketing, Product Marketing, Technical Writing, and Training professionals. The Team Leader will set direction, define priorities, and ensure high-quality execution across all GTM initiatives supporting the C&I business. The role owns the end-to-end GTM marketing framework - including positioning and messaging, product launches, sales enablement, training programs, and technical content - driving market adoption and supporting revenue growth across global markets. The ideal candidate combines strategic thinker, strong operational leadership and execution-driven leader. Someone who can define priorities to meet business needs, align cross-functional stakeholders, and personally dive into content, messaging, and launch execution.

Country:
Israel

City:
Herzliya

Imagine being part of a team where your work doesnt stay behind the scenes - its showcased on the worlds biggest tech stages, shaping the future of software development.as a Senior Product Marketing Manager for Artifactory and other DevOps-focussed technologies, youll tackle challenges head-on, bringing solutions to market that are mission-critical for leading companies like Amazon, Google, and Netflix. Every day here is dynamic, with new challenges to solve and opportunities to innovate. As a Frogward thinker, youll push boundaries, challenge your comfort zone, and lead the charge in a culture thats always moving forward. Its about driving the technology that powers the world. If youre looking for a place where your work matters and where innovation never stops, we are where you want to be.
As a Senior Product Marketing Manager (DevOps) you will...
Engage in market, customer, and competitive research to craft winning and compelling positioning, narratives, and messaging frameworks including elements such as ICPs, personas, and jobs to be done.
Serve as a go-to-resource about your products and space, meeting with analysts and crafting thought leadership that makes an impact on how we are perceived in the market.
Drive effective GTM strategies including delivering sales enablement, sales plays, and necessary collateral.
Work closely with product, marketing, sales, and customer success to move the needle on product adoption, expansion, and new logo KPIs.
Define and lead strategic cross functional initiatives that involve engaging, presenting and getting buy-in from senior executives.

About us
A leading supplier of SoCs, microcontrollers and security hardware solutions for tier-1 customers in the computing and server business. A self-contained design center, spanning from product management, system and chip architecture, through design, software development, system engineering and production. The group works closely with major customers, primarily key US Based OEMs in the computing and cloud space, to develop semi-custom, innovative solutions for a wide range of application platforms. Our products combine unique sets control, management, and advanced security solutions, enabling our customers to establish differentiation in their end markets.
We are seeking an experienced Product Marketing Manager (PM) for Baseboard Management Controller (BMC) SOC product in the Server domain. This role requires a blend of technical expertise, business acumen, and strong leadership skills to successfully manage semiconductor products in a competitive and rapidly evolving market. The successful candidate will play a crucial role in driving our Product Strategy, enhancing market presence, and contributing to the company's growth in the competitive semiconductor industry. Outbound Responsibilities Customer Engagement
* Serve as the primary contact for all customer interactions. Sustain current business activities and relationships while exploring new opportunities, products, and markets.
* Act as the liaison between customers, sales teams, and internal stakeholders, ensuring alignment and addressing customer needs.
* Engage in technical discussions with customers to gather feedback, understand requirements, and provide expert solutions. Industry Engagement
* Remain updated on industry developments, trends, competitor products, and new technologies.
* Build and maintain strategic relationships with key enablers and suppliers within the cloud semiconductor industry Inbound Responsibilities: Product Strategy and Planning
* Develop and maintain comprehensive product roadmaps that align with market trends and company objectives
* Understand customer needs, competitive landscape, and emerging technologies
* Collaborate with customers and engineering teams to define clear product requirements and specifications.?Product Development:
* Manage the product for its entire lifecycle from concept to end-of-life
* Prioritize product features and enhancements based on market demand and business objectives
* Lead cross-functional teams to ensure efficient product development and timely delivery, working closely with Engineering Program Managers
* Create compelling business cases to justify new product initiatives
* Manage product budgets, including cost control and pricing strategies.

we are looking for a Product Marketing Manager.
As a Product Marketing Manager, you will play an essential role in building market knowledge, structuring specific applications, and translating our core LiDAR technology into clear value propositions across these high-growth verticals.
What you'll do:
Market Vertical Strategy: Continuously build and maintain deep market knowledge across non-automotive sectors such as ITS, construction, drones, and security
Value Proposition Development: Translate complex LiDAR and perception technology into clear, industry-specific value propositions that resonate with diverse customer needs
Application Structuring: Identify and structure specific use cases within new verticals to guide product development and sales efforts
Sales Enablement: Create high-impact technical content, sales collateral, and presentations tailored to non-automotive partners and customers
Cross-Functional Collaboration: Work closely with the sales team and company departments to align our technological capabilities with the requirements of various industrial sectors
Competitive Analysis: Monitor industry trends and competitor activities within the global industrial and smart infrastructure markets