דרושים » פרסום שיווק ויחסי ציבור » Lifecycle Marketing Manager

Were hiring a Senior Product Marketing Manager to own end-to-end product marketing across platform-driving adoption, engagement, expansion, and ARR growth.
This is a highly cross-functional role based in Tel Aviv, partnering closely with Product, Sales, Demand Gen, Customer Experience, Design, and Content teams across Israel and the U.S.
Youll lead positioning and go-to-market execution, turning customer and market insights into scalable growth.
Youll also own product launches and releases, working closely with the Head of Product Marketing to build and scale a consistent release cadence. Success is measured by real business outcomes: product adoption, customer engagement, expansion, and revenue impact.
Responsibilities
Lead Product Launches & Release Execution- Drive end-to-end product launches, from strategic planning to post-launch insights, Own release cadence, craft clear positioning and messaging, and lead data-backed retrospectives to refine adoption, engagement, and revenue outcomes.
Drive Adoption, Engagement & Expansion- Shape the product marketing strategy for high-priority products, Build segmented GTM motions, identify scalable acquisition and expansion opportunities, and serve as the internal expert on customer pain points, product value, and competitive landscape.
Optimize the User Journey- Collaborate with Product, Design, and Growth teams across Israel and the U.S. to improve onboarding, activation, and retention, Map user journeys, uncover friction points, leverage behavioral and cohort data, and develop scalable, repeatable growth systems - not one-off campaigns.
Cross-Functional Leadership- Act as a strategic partner across Product, Sales, CX, Demand Gen, Content, and Design, Lead cross-functional alignment around launches and priorities, and communicate insights and impact clearly to stakeholders and leadership across regions.
Education & Enablement- Own customer and internal education programs that support adoption and expansion, Create scalable enablement assets- webinars, guides, playbooks - aligned to release cycles and product lifecycle stages.

we are seeking a Senior Paid Acquisition Specialist to join our growing paid acquisition team. In this role, youll take full ownership of creating, scaling, and optimizing high-volume paid campaigns across various search channels, with a primary focus on Google Search.
Youll be expected to leverage AI tools and automation to enhance performance, increase efficiency, and uncover smarter ways to manage and analyze campaign data. Were looking for someone who is AI-native and tech-savvy, able to integrate new tools and automation into daily work.
As a Paid Acquisition Specialist, youll lead the development and execution of our paid search strategy, collaborating cross-functionally to deliver impactful, results-driven campaigns in a fast-paced, learning-oriented environment.
Were looking for someone who is super analytical, independent, a quick learner, and a creative problem-solver, with a proven ability to work with large datasets, extract insights at both macro and micro levels, and continuously improve performance.
The ideal candidate takes ownership of campaigns, works proactively, and finds creative ways to drive growth and efficiency.
What am I going to do?
Monitor and optimize large-scale paid search campaigns across multiple channels (primarily Google Search), ensuring alignment with business objectives.
Leverage AI tools and emerging technologies to enhance workflows, improve operational efficiency, and strengthen campaign analysis.
Continuously explore and implement AI-driven methods to improve campaign performance and team productivity.
Stay up to date on the latest trends in paid search and digital marketing, continuously integrating new tactics to maintain a competitive edge.
Use analytical tools to evaluate campaign performance and deliver actionable insights to stakeholders, helping the team make informed decisions and achieve its goals.
Develop and manage monthly budget plans to optimize ROI.
Serve as the paid acquisition teams main point of contact for the external data & analytics team, aligning on measurement strategy, data access, and performance modeling.
Build and maintain dashboards to monitor team KPIs, uncover performance patterns, and track progress toward goals.

We're solving one of the hardest problems in enterprise security: authorization at scale. 'we are the leading authorization platform trusted by Fortune 2000 companies to control access across applications, data, and AI systems. We use Policy-Based Access Control (PBAC) to help companies move fast without breaking things-securing innovation while staying compliant
What You'll Do:
Own marketing end-to-end. You'll shape how the world sees and drive the growth engine that fuels our business.
Build and execute our global marketing strategy-connecting brand, demand gen, product marketing, and content into one powerful motion
Lead a lean, hungry team that punches above its weight
Continue and position as the category leader in Authorization (because we are)
Work directly with Sales, Product, and Customer Success to turn strategy into pipeline and revenue
Tell our story everywhere it matters-events, PR, analyst briefings, digital, social
Make data-driven decisions with budgets, KPIs, and performance metrics that actually move the needle
Grow our partner ecosystem and drive co-marketing wins

Were looking for someone who will be responsible for promoting and supporting acquisition and retention projects & tasks in multiple languages and in multiple regions, aimed to increase the retention and conversion rates, influence uplifts of customer value and engagement rates. This person will be responsible for the company user engagement platform, including omnichannel and multi-platform campaign and user-journey set-up and optimization, creating and maintaining landing pages, data implementation, KPI reports and monitoring. We are looking for a technical, innovative, and results-driven person, with a passion for marketing technology.
What am I going to do?:

* Daily work includes: operating Fiverrs user engagement platform from a technical point of view, working with data, analyzing & reporting, testing, HTML CSS, and QA
* Messaging workflow implementation process, and enhancements on existing and new flows
* Monitor campaign and related processes performance and make recommendations for improvement
* Translate business needs to technical processes in user engagement platform
* Work with Retention, Product, R&D, BI, and other Marketing teams for any operational requirements
* Manage the Retention platform database, implement metrics, data validation, and monitor to measure and improve the CRM operational processes
* Build campaign segmentation, and agreed contact/business rules
* Design, build, QA, and deploy emails, landing pages, and other CRM communications in multiple languages
* Meet daily deadlines and objectives in a fast-paced environment

We are seeking a Demand Generation Manager to own pipeline-driving programs and performance marketing. This role is responsible for building and scaling full-funnel campaigns across paid, email, lifecycle, webinars, and retargeting, with tight alignment to Sales, RevOps, Product Marketing, and Content. You will be accountable for measurable outcomes: qualified pipeline, conversion rates, and efficient growth.

Responsibilities
Own demand generation strategy and quarterly plan aligned to revenue goals and ICP priorities (developers, DevOps, platform teams, and exec buyers).
Build and optimize multi-channel campaigns across paid search, paid social, email nurture, retargeting, webinars, partners, and product launches.
Manage funnel performance from first touch through pipeline: conversion rates, velocity, and lead quality.
Partner with Sales and RevOps to define MQL/SQL criteria, SLAs, lead routing, and closed-loop feedback.
Own campaign measurement and reporting: dashboards, attribution approach, experiment tracking, and insights.
Run a structured testing program across creative, targeting, offers, landing pages, and nurture journeys.
Collaborate with Product Marketing and Content to translate messaging into high-performing ads, landing pages, and lifecycle content.
Manage channel budgets and pacing to hit CAC and pipeline efficiency targets.
Work with agencies and vendors as needed to scale execution.

We are looking for a RevOps Lead who is a true builder at heart. This is a high-impact role for a strategist and governance owner who wants to design the future of our GTM infrastructure.

You will be the bridge between Sales, Account Management, Customer Success, and Marketing, working with stakeholders across the entire company to ensure our operational output aligns with revenue goals. Reporting to the VP of Marketing, you will lead a talented team of specialists and own the roadmap that powers our commercial success.



Responsibilities

Strategy & Vision: Define the holistic RevOps strategy. Youll align Sales, CS, and Marketing operations into a single, cohesive engine that drives efficiency and growth.
The Governance Owner: You are the source of truth. Youll establish and enforce Data Governance Definitions, ensuring our data is clean, reliable, and actionable across the organization.
Team & Roadmap Management: Lead and mentor our RevOps team. Youll own the team's project roadmap, budget, and performance, ensuring we are always focused on the highest-leverage projects for the business.
GTM Process Design: Act as the architect for major revenue efficiency projects. Whether its designing a new account management framework or building out pipeline building procedures, youll create the blueprints that make our teams more effective.
Cross-Functional Partnership: Work hand-in-hand with revenue stakeholders and executive leadership to translate business needs into technical reality and operational excellence.

We are looking for a strategic, execution-focused Senior Global Marketing Programs Manager to drive the next phase of our growth across global and regional markets. This is a hands-on, high-impact role at the intersection of campaign management, content strategy, and creative production, built for a digitally native marketer who thrives in fast-paced environments and knows how to scale campaigns and assets with speed and precision.
You will own the full lifecycle of integrated marketing campaigns, from intake and planning, through creative production and localization, to launch, optimization, and post-campaign analysis. Youll partner with global and regional stakeholders to adapt campaigns for local markets, build compelling content experiences, and ensure flawless delivery of digital-first assets across all channels.
Your work will directly impact pipeline acceleration and revenue growth, while shaping how we execute performance marketing at scale.
Why Join Us?
Be part of a globally recognized, people-first company revolutionizing HR.
Work with passionate, high-performing peers across the globe.
Drive regional and global impact, owning high-visibility initiatives.
Play a key role in scaling our performance creative and marketing engine.
Campaign Execution & Performance
Own and manage the end-to-end project lifecycle of global campaigns and alignment of regionalisation with the Regional Marketing Managers.
Lead the architecture of global campaigns, defining targets, messaging, assets, channels, and funnel-stage CTA planning.
Drive performance asset creation with a 70/30 focus: ~70% on top-priority global campaigns and ~30% on business-as-usual production.
Ensuring alignment with marketing goals and collaborating with product marketing, brand, creative, web, and sales teams.
Ensure tracking, reporting, and optimization are in place (Salesforce, Tableau, analytics platforms).
Run structured post-mortems to capture insights and apply learnings for future campaigns.
Creative & Asset Production
Oversee production of performance creative assets (paid ads, banners, videos, landing pages, emails).
Project manage multiple timelines and workstreams across creative, content, and web to ensure flawless execution.
Leverage AI and creative automation tools (Figma, generative AI, Vibe Coding) to drive speed and scale in production.
Cross-Functional Collaboration
Serve as the connective tissue between Brand, PMM, regional marketing managers, demand generation and performance teams, and creative operations, ensuring global campaign themes are defined and localized effectively.
Shape and execute global campaigns with a strong regional footprint, maximizing resonance and imprint in each market.
Provide feedback to global stakeholders on regional performance, buyer behavior, and marketing competitive trends.

At UVeye, we're on a mission to redefine vehicle safety and reliability on a global scale. Founded in 2016, we have pioneered the world's first fully automated suite of vehicle inspection systems. At the heart of this innovation lies our advanced AI-centric technology, representing the pinnacle of computer vision, machine learning, and generative AI within the automotive sector. With over $380M in funding and strategic partnerships with industry giants such as Toyota, Amazon, General Motors, Volvo, and Hertz, our technology is utilized in manufacturing plants, dealerships, wholesale auctions, delivery fleets, security checkpoints, and more. Our growing global team of over 250 employees is committed to creating a workplace that celebrates diversity, encourages teamwork, and strives for excellence. We are seeking an experienced Head of Vendor Strategy & Commercial Operations who will own vendor sourcing, negotiation, contracting, onboarding, and ongoing performance, while designing a robust, repeatable operational process between each vendor and the internal teams they support. This role plays a key role in shaping and advancing the company’s vendor strategy to drive significant year-over-year cost reductions across the vendor base, without compromising quality, service levels, or compliance.
A day in the life and how you’ll make an impact:
* Lead commercial negotiations with new and existing vendors, including renewals, ensuring competitive pricing, strong SLAs, and long-term value.
* Own the end-to-end contract lifecycle in partnership with Legal, from requirements definition and redlining through execution and signature.
* Partner with internal teams (Operations, R&D, Security, IT, Finance, Support, etc.) to understand business needs and translate them into clear vendor requirements, scopes, and operating models.
* Design, implement, and continuously improve the operational workflows that govern how internal teams engage with vendors.
* Own vendor onboarding and internal rollout, ensuring clarity around roles, responsibilities, escalation paths, and performance expectations.
* Lead vendor governance, risk, and compliance efforts, ensuring vendors meet security, privacy, legal, and operational standards and that risks are proactively identified and mitigated.
* Manage ongoing vendor performance through regular reviews and quarterly business reviews (QBRs), driving accountability and continuous improvement.
* Analyze vendor spend, identify consolidation and re-sourcing opportunities, and deliver significant year-over-year cost savings.
* Serve as the primary internal escalation point for vendor-related issues, coordinating cross-functionally to drive timely resolution.
* Maintain centralized vendor documentation (contracts, scorecards, risk assessments, process maps, and renewal calendars), ensuring accuracy and accessibility.
* Support the deployment, administration, and adoption of third-party risk management and contract lifecycle management tools used to manage vendor data and workflows.
* Partner with Finance on budgeting, forecasting, and financial planning related to vendor spend.
* Champion vendor management best practices to improve efficiency, predictability, and compliance across the organization.

As the Director of Product Marketing, youll sit at the intersection of product, sales, and marketing-defining and communicating our value to the market. Youll help shape our narrative, launch new features and offerings, support the sales team with high-impact enablement materials, and partner closely with the marketing team to drive engagement at every stage of the funnel.

This role is ideal for someone whos equal parts strategist and storyteller-passionate about technology, deeply customer-oriented, and experienced in turning technical products into compelling value propositions.

What Youll Do:
Define and refine our product positioning and messaging to differentiate our AI in a crowded space.
Translate technical features into clear, benefits-driven stories tailored to our buyer personas (fleet managers, operations teams, executives).
Partner with Product and Sales teams to plan and execute GTM strategies for launches-features, platform updates, new use cases, and integrations.
Ensure internal and external alignment on launch plans, messaging, and success metrics.
Develop pitch decks, one-pagers, product sheets, battlecards, and training materials to help Sales teams sell with confidence.
Create narratives and materials tailored to specific buyer journeys and use cases (safety, fuel efficiency, sustainability, etc.).
Conduct competitive analysis, customer interviews, and win/loss reviews to inform messaging, roadmap prioritization, and campaign planning.
Stay on top of industry trends, customer pain points, and buying behaviors.
Work closely with content, demand gen, and brand teams to align messaging and fuel integrated campaigns with strong product narratives.
Serve as the voice of the customer in product roadmap and positioning discussions.

We are looking for a results-driven enthusiastic growth Lead/Specialist to join our team. As a Growth Lead, youll play a key role in scaling our user base through non-traditional, data-driven marketing experiments. Youll brainstorm, execute, and optimize high-impact growth strategies across digital, organic, and viral channels.

You will be a part of a fast-growing AI company with a global impact. Own high-impact projects from strategy through execution. Work with a creative, data-driven, and collaborative team and get the freedom to test bold ideas and build innovative growth engines.

Responsibilities:
Own & execute growth initiatives across multiple acquisition channels: paid ads, organic, partnerships, and experimental growth loops.
Define KPIs, track performance, and extract insights to guide strategy and optimize campaigns.
Plan, launch, and manage campaigns end-to-end - including creative ideation, copywriting, targeting, and budget management.
Run rapid experiments: formulate hypotheses, design A/B tests, and scale what works.
Collaborate closely with design, product, and marketing teams to deliver growth-driven creative assets and landing pages.
Identify new acquisition opportunities across platforms, communities, and emerging technologies.
Leverage AI tools to accelerate ideation, automate workflows, and scale campaign execution.
Build repeatable processes and frameworks for sustainable, scalable growth.