דרושים » פרסום שיווק ויחסי ציבור » Senior Monetization Manager

looking for a Sr Manager, Performance Marketing to join our User Acquisition team in Tel Aviv on a hybrid basis!
we care deeply about what we do and want to inspire play every day - whether in our work environments alongside our dedicated colleagues or through our deep connections with our communities of players. We are a global team of game lovers who are developing, publishing and innovating the mobile games industry, connecting millions of people around the world daily.
The User Acquisition team is focused on driving player growth and efficiency across various digital marketing channels. The UA teams mobile advertising ecosystem is an always-changing, rapidly growing world, you'll play a key part in our next big leap in user growth. Our mission is to make experiences that our players love and keep coming back to time and time again.

What Youll Do
The ideal candidate is a marketing maven with a strong quantitative foundation who thrives on using both analytical and creative skills. With a passion for leadership and continuous improvement. If you're fervent about pioneering mobile growth strategies, deeply understand the mobile advertising landscape, and are committed to continuously evaluating and refining performance metrics, this opportunity is tailored for you
Independently handle performance marketing budgets across multiple channels to improve games growth and profitability
Strategize, implement and continually optimize mobile campaigns on every critical mobile platform, including Meta, Google, Ad Networks, DSPs, CTV, Influencer marketing, and much more
Locate, negotiate and develop creative and innovative solutions for user acquisition
Grow and handle marketing partnerships for UA efforts across the globe
Design and implement A/B & multivariate testing and present results to related teams
Contribute winning ad creative ideas and run creative testing, working closely with Marketing to complete breakthrough creative strategies to attract new users
Work cross-functionally with product, ad monetization, data, and creative teams to grow the portfolio and business through full-view lifecycle marketing
Be an expert in UA with key knowledge
Raise flags for future potential issues that might arise if we continue on course or due to expected changes based on our current methodology
Proactively source new partners to diversify portfolio

We are looking for a Solutions Marketing Manager.
As a Solutions Marketing manager, you have excellent interpersonal, written and verbal communication skills as well as presentation and process facilitation skills. You have the ability to work across-organizational lines and with executive level leaders. As a highly collaborative team member, you will report into marketing but be expected to work in unison with product line leaders and executives.
You are responsible for understanding global payments technology and translating these capabilities into actionable solutions. You will develop messaging, collateral and sales tools that explain how the techstack can solve customer problems and will ultimately help our global sales teams win deals.
You have experience building, executing and measuring the success of product launch plans - including involving key stakeholders to ensure that each launch is a success. You thrive in a fast paced environment and excel at driving new efforts from ideation to execution with meaningful measurements.

Responsibilities

Ability to translate the overarching business unit GTM strategy into an actionable marketing plan.
Ownership of the entire solution marketing launch process:
Understand ideal customer profiles and buyer personas.
Develop product positioning informed by customer insights, product differentiators and competitive advantages.
Deliver sales tools and sales training to the global sales team.
Write marketable content such as thought leadership, industry insights and website content.
Develop and execute on internal and external communication plans.
Manage cross-functional teams to ensure deliverables are on time, accurate and aligned with demand generation activities, campaigns, events and other key market demand initiatives.
Establish and maintain strong partnerships across sales, marketing, strategy and product to deliver best in class messaging, content and training.
Report on project plan impact and results, recommend and help build new initiatives and programs to generate new and repeat business opportunities.

One of the worlds most popular sports applications, serving tens of millions of passionate fans across the globe with Real-Time scores, personalized updates, and immersive content. Backed by our strategic partnership with Entain and fueled by cutting-edge technology, we operate a diverse portfolio of mobile products across both Android and IOS. We are now seeking a Senior Monetization Manager with a proven track record in mobile ad monetization, Adx optimization, and advanced GAM configurations to help lead the next phase of our monetization strategy.
Responsibilities:
As a Senior Monetization Manager, youll take a central role in optimizing ad revenue across our mobile apps. Youll lead adx operations, implement high-performing monetization strategies, and serve as a key driver of experimental A/B testing and partner integrations. Youll work cross-functionally with product, dev, and analytics teams while managing a sophisticated infrastructure of over 100 ad yield groups. Key Responsibilities- Strategic Ad Operations
* Manage and optimize over 100 Yield Group (YG) configurations across platforms.
* Plan and execute ad stack experiments, including frequency capping, format strategy, and bidding vs. waterfall logic.
* Design and analyze A/B tests with statistical rigor to drive revenue-impacting decisions. Google Ad Manager (GAM) Expertise
* Deploy, configure, and QA new ad units in GAM while maintaining a clean & scalable ad unit & placement architecture.
* Manage multisize bidding strategies and pricing floor libraries.
* Work with Prebid integration teams to ensure efficient and fair competition between demand sources.
* Analyze Prebid auction behavior and support optimization of bidder performance, latency, and overall impact on CPM and fill. Partner & Performance Management
* Onboard and integrate new SSP partners, including documentation and QA validation.
* Monitor ongoing performance of ad partners, identifying and blocking problematic creatives or demand sources.
* Lead debugging efforts for ad issues, latency, or session anomalies using MANUAL QA tools and in-app session testing. Cross-Functional Project Leadership
* Work closely with the product team to define, scope, and spec out new monetization initiatives.
* Contribute to the roadmap of automation tools, smart waterfall systems, and AI-powered optimization.
* Track and document every monetization setup, partner config, and experimental result for full operational transparency.

We are looking for a talented Account-Based Marketing Manager to join us .

As the ABM Manager, you will be responsible for developing and executing account-based marketing strategies to engage high-value prospects and existing customers. You will collaborate closely with sales, content, and digital marketing teams to create highly personalized campaigns that generate pipeline and drive revenue.

Key Responsibilities
Develop and implement a strategic ABM framework to target key accounts and drive engagement.
Work closely with sales teams to identify high-priority accounts and create personalized marketing strategies.
Create and execute multi-channel ABM campaigns, including email, paid media, direct mail, events, and personalized content.
Manage and monitor marketing budgets within an ROI-driven marketing strategy.
Leverage data, insights, and analytics to track campaign performance and optimize for ROI.
Collaborate with content and creative teams to develop targeted messaging and assets.
Align marketing initiatives with sales goals to ensure seamless coordination and effectiveness.
Utilize ABM tools and platforms (such as Demandbase, 6sense, or Terminus) to scale and measure campaign success.
Track and report on key ABM metrics, including engagement, pipeline contribution, and revenue impact.
Stay up to date on industry trends and best practices in ABM to continually refine strategies.

About us: Founded in 2014, we are a leading flexible workspace provider with an expanding footprint in Europe, Israel and the US. Our design-led office spaces and on-demand offerings such as meeting rooms, event spaces and daily offices provide the ideal solution for enterprise companies, startups, small businesses and entrepreneurs adapting to todays fast-evolving hybrid work environment. We are considered a lifestyle brand that has been bringing hospitality into the world of work, always putting service and experience first. A profitable operator, we have over 15.000 members in more than 40 prime locations spread across cities such as San Francisco, New York, Miami, London, Berlin, Frankfurt, Amsterdam, Tel Aviv, Warsaw, Bucharest, and more. Why youll love working at our company? We are a place where employees can thrive and further develop their skill set in an inspiring and nurturing environment: great vibe, employee wellbeing, diverse community, boutique design. Youll work with some of the best people in the industry, who love what they do. Youll be part of a global company with deep respect and understanding for the local culture of each of its markets. Our growth is intrinsically connected to that of our employees, and as an employee, youll be presented with long term career opportunities, globally. Who is the ideal employee? Youre a team player. You take pride in what you do and have a mindset of Im all in when you do it. You know when to take action and how to take the areas of your responsibility to the next level - excellence is the name of the game. You know how to read the room and understand the professional environment youre in.
About the position
The Marketing Manager is an international role, managing our marketing strategy, budget, brand, and campaigns across several European markets. Were hiring for this role in either of the 3 cities: London, Warsaw, or Israel. This position reports to the VP of International Markets and works closely with the Global Marketing Senior Lead. The role involves collaborating with various stakeholders at our HQ, as well as teams and vendors across multiple European markets.
You will be responsible for:
* Own marketing for some of our key locations across Europe
* Work closely with our marketing team on all marketing channels and levels; User acquisition, Creative, Strategy & more.
* Create and execute a smart quarterly and annual marketing plans, based on data, market trends, local team insights, and other sources, to maximize the ROI and generate quality leads - all geared to meet our sales goals
* Promote and enhance our brand across the relevant markets
* Manage market research and analysis
* Identify, engage, and manage local vendors
* Generate quality leads for our locations, offerings, and various services
* Lead launch activities for new locations and new offerings, including market analysis, messaging, launch plans, budgets, and execution
* Attract major ecosystem events to our locations and facilities
* Drive our presence at major conferences, trade shows, and startup events
* Lead or oversee the creation of collateral for our offerings: presentations, campaigns, PRs, case studies, demos, videos, sales enablement tools, etc.
* Gather insights from various stakeholders in our HQ as well as international teams in each market, to help market management make data -driven decisions.

We are looking for a Senior Marketing Manager to work on a broad variety of strategic marketing projects supporting our DTC business, as well as our growing B2B verticals Retail, Clinics, and Gyms. This is a hands-on role, where you will develop and execute marketing programs that educate consumers, generate and convert leads, and strengthen brand awareness across multiple channels. You will also take the lead in building partnerships with online communities, and executing campaigns to drive awareness and engagement.
This is a dynamic, hands-on role for a well-rounded marketer who can balance strategy with execution and thrives in a fast-paced startup environment.
Responsibilities:
Campaign management: Develop and execute integrated marketing campaigns and marketing initiatives with brand partners to drive brand awareness, lead generation, and lead conversion.
Events management: Plan and manage physical and virtual events, including trade shows, speaking engagements, and webinars.
Retail marketing strategy: Develop and execute content marketing plans for retail partners to drive sales and product education.
Content creation & execution: Develop marketing materials, presentations, and training assets to support B2B partners.
Community partnerships: Build and manage relationships with online groups and community leaders to develop co-branded campaigns and engagement initiatives.
Cross-functional collaboration: Work closely with teams company-wide to align marketing efforts with business goals.
Market understanding & strategy: Stay up-to-date with industry trends, competitor strategies, and market needs to refine our approach to B2B and B2C marketing.

we are on a mission to make shipping companies rethink the way they operate and empower their crews with AI and automation for a safer and more efficient maritime industry. You will be the first Marketing Ops hire (reporting to the VP Marketing) and will have the opportunity to build this domain from ground up. You will have a lot of autonomy and opportunity to own your domain, make an impact, and drive change.
We are seeking a Marketing Operations Manager to join our team to maintain and increase the efficiency of global marketing campaigns, reporting and analytics, optimize marketing systems, and keep data clean.
You will collaborate closely with cross-functional teams, including design, digital, and marketing; BDRs and sales; and deliver innovative global campaigns.

Responsibilities
Marketing/SalesOps (50%)
Support our Marketing team in executing live and virtual events, with a focus on ensuring leads are routed to the right BDRs or AEs accurately and efficiently.
Responsible for sending email campaigns and personalized nurture programs.
Support our global sales organization with executing campaigns and events.
Manage HS, SFDS

Insights / Data Quality Ops (50%)
Monitor and manage our HubSpot/Salesforce sync, identifying and resolving errors and issues.
Be a champion of data quality. Ensure data is clean and normalized, duplicates are minimized, leads and accounts behave with each other, and attribution data is populated consistently.
Use Salesforce, and on occasion Tableau, to create ad-hoc reports and dashboards to support marketers in understanding performance.

the only unified payments and financial platform for global businesses. Powered by our unique combination of proprietary infrastructure and software, we empower over 150,000 businesses worldwide including Brex, Rippling, Navan, Qantas, SHEIN and many more with fully integrated solutions to manage everything from business accounts, payments, spend management and treasury, to embedded finance at a global scale.

Proudly founded in Melbourne, we have a team of over 1,700 of the brightest and most innovative people in tech across 26 offices around the globe. Valued at US$6.2 billion and backed by world-leading investors including Visa, Airtree, Blackbird, Sequoia, DST Global, Greenoaks, Salesforce Ventures, Lone Pine, and Square Peg, leading the charge in building the global payments and financial platform of the future. If youre ready to do the most ambitious work of your career, join us.

Were looking for a Marketing Manager to lead Israel and the Middle East, responsible for the full funnel, all marketing channels and acting as the brand champion for the region.

Based in Tel Aviv, you will lead B2B marketing, covering online and offline initiatives, to scale our customer acquisition efforts and brand building across SME and Enterprise customers. Although this role will focus on Israel, you will also support ;presence across the Middle East.

Reporting directly to the Director of Marketing for EMEA, youll work with the EMEA marketing team, including Content, Brand, ABM, Campaigns, Partnerships, and Growth team members, and closely with global marketing and comms, commercial and strategy teammates, while partnering closely with the VP Middle East, and the local sales team.

This role requires an analytical and entrepreneurial individual who can undertake projects with minimal guidance. You need to be a self-starter, a keen problem solver, have a good mix of digital and field marketing skills, and make data-driven decisions.

What Youll Be Doing
Marketing Strategy & Execution:
Drive and implement the marketing strategy across both always-on and campaign-based initiatives to accelerate growth and customer acquisition across SME and Enterprise segments. Identify and activate opportunities within communities, events, and co-marketing partnerships and lead from concept to execution.

Event Leadership:
Own the end-to-end execution of events in Israel, including owned, partner-led, and sponsored engagements. Maximise impact through close collaboration with sales, partner teams, corporate affairs, and global stakeholders.

Community Building:
Develop and execute initiatives to collaborate with local communities in Israel, targeting specific industries, personas, and sectors. Enhance brand awareness and generate commercial impact within key networks.
Partner Marketing:
Lead partner marketing initiatives in collaboration with strategic and channel partner teams. Work alongside the commercial partnership teams and wider EMEA marketing team to develop and activate co-branded multi-channel campaigns and joint initiatives that are relevant in the market.
Content Localisation:
Collaborate with the EMEA content team to localise and create region-specific marketing assets that support both inbound and outbound motions.

As a Digital Marketing Manager, you will be responsible for planning, executing, and managing marketing acquisition campaigns to drive brand awareness, lead generation, and nurturing. You will also help our outbound team support our business objectives. You will be responsible for the overall campaign management, including research, target audience segmentation, content development and execution, digital marketing campaign performance, optimization, and reporting.

You will collaborate with cross-functional teams, including Sales Development, Sales, Product Marketing, and Communications, to drive results.

What you do

Campaign Strategy & Execution: Design, implement, and manage cross-channel marketing campaigns that captivate audiences, drive lead generation, and fuel growth.
Data-Driven Optimization: Monitor campaign performance, conduct A/B testing, and analyze customer data to identify trends and opportunities for improvement.
Digital Marketing Channels: Leverage email marketing, paid media, social media, and content marketing to maximize campaign reach and engagement.
Cross-functional collaboration: Partner with Sales, Product Marketing, and Communications teams to align messaging, amplify reach, and deliver measurable results.
Event Management: Plan and execute in-person and online events to nurture relationships with prospects and support lead conversion.
Creative Messaging: Develop compelling marketing content that resonates with target audiences and aligns with brand voice.

We're on the hunt for a full-stack Marketing Manager to help us drive real impact in our mid-market and enterprise segments. Youll take the lead on messaging, content, campaigns, and events and play a key role in generating MQLs, SQLs, and meaningful engagement with the accounts we care about most.

You know how to build campaigns that actually work the kind that move the needle, get sales excited, and make people stop and take notice. You take full ownership of your work with confidence and clarity, but youre also super collaborative and low-ego. You move fast, bring great energy, and always look for ways to raise the bar.

This is a hands-on, high-impact role reporting directly to the VP of Growth Marketing. Youll team up with content, design, product marketing, and sales to bring creative, multi-channel campaigns to life and youll have the trust and autonomy to manage your own budget, vendors, and quarterly plans.

Responsibilities:

Develop and execute integrated marketing plans that drive MQLs, SQLs, and support pipeline growth
Lead campaign development, from messaging to creative execution, ensuring alignment with brand and business objectives.
Plan and execute our presence at industry/roundtable events and conferences, including pre-event planning, logistics, messaging, and post-event follow-up.
Lead targeted marketing efforts within key accounts and segments, including ABM initiatives in partnership with Sales
Analyze campaign performance (MQLs, SQLs, engagement) and optimize programs to improve results
Collaborate cross-functionally to support product launches, customer marketing, and sales enablement initiatives.