Brand Marketing Specialist

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חברת השמה / כח אדם

16/04/2025

Senior Social Brand Manager

חברה חסויה

Location: Tel Aviv-Yafo

Job Type: Full Time

Required Senior Social Brand Manager
About The Position
As a Senior Social Brand Manager, you will play a pivotal role in shaping and executing our brand's social media strategy. You'll be responsible for managing and growing our online presence across various social platforms, ensuring consistency in messaging and brand identity. This role requires a creative thinker with a keen understanding of social media trends, excellent communication skills, and a passion for building engaging brand experiences.
Key Responsibilities:
Social Media Strategy: Develop and execute comprehensive social media strategies aligned with the overall brand objectives.
Storytelling: Create compelling & creative, on-brand content for social media platforms, including posts, videos, graphics, and other multimedia assets.
Community Engagement: Foster meaningful interactions with our audience, responding to comments, messages, and inquiries in a timely and professional manner.
Analytics and Reporting: Monitor social media metrics, track performance, and provide regular reports to assess the effectiveness of campaigns and initiatives.
Cross-Functional Collaboration: Work closely with marketing, PR, and product teams to ensure alignment and consistency across all brand communications.
Stay Updated: Stay abreast of industry trends, platform updates, and emerging technologies to continuously optimize our social media efforts.

Requirements:
Minimum of 4 years of experience in social media management, with a proven track record of managing successful organic social media campaigns
Native-level English speaker
Short-form writer
Social ghostwriting for executives in the company
Extensive knowledge of social media platforms, trends, and best practices
Technical orientation and mindset
Bachelor's degree in Marketing, Communications, or related field
Strong analytical skills and proficiency in social media analytics tools
Excellent written and verbal communication skills, with a keen eye for detail
Ability to work independently and collaboratively in a fast-paced environment
Easily engage with company personnel at all levels to identify unique angles of brand storytelling
Experience in multiple marketing areas such as: Podcasts, Influencers, Copywriting and Creative.

This position is open to all candidates.

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10/04/2025

Marketing Manager

חברה חסויה

Location: Tel Aviv-Yafo

Job Type: More than one

Full Time

English Speakers

Hybrid work

Are you passionate about creating marketing strategies that drive growth? Do you love working with cross-functional teams to make big ideas happen? Join as aMarketing Manager and take charge of the marketing funnel for one of our core product lines.
Youll develop and execute marketing programs that attract leads, engage prospects, and drive conversions. Youll also collaborate with teams across the company to ensure everything we do aligns with our goals and resonates with our customers.
were big on collaboration, innovation, and inclusivity. If youre a data-driven marketer whos ready to make an impact, wed love to hear from you!
What Youll Do:
Lead Demand Gen Efforts: Own the strategy and execution of demand generation campaigns across North America and collaborate with local teams in EMEA and ANZ.
Build Full-Funnel Campaigns: Create marketing strategies that cover everything from brand awareness to lead generation and nurturing.
Collaborate Across Teams: Work closely with Product Marketing, Content, Sales, Design, and more to ensure campaigns are aligned and impactful.
Create Campaigns That Work: Use channels like email, social media, search, and events to attract new leads and grow our pipeline.
Track & Optimize Performance: Use metrics like MQLs, SQLs, and ROI to measure success and tweak campaigns for better results.
Become a Product Expert: Understand the ins and outs of the product you support, including what sets it apart and what customers need.
Manage Tools & Platforms: Oversee systems like HubSpot, Salesforce, and Amplitude to streamline lead management and reporting.

Requirements:
Experience: 5+ years in demand generation, growth marketing, or similar roles, ideally at B2B SaaS companies.
B2B Knowledge: A solid understanding of how B2B funnels work, from awareness to conversion.
Problem Solver: Comfortable navigating ambiguity and tackling challenges without a clear playbook. Youre resourceful, creative, and confident in figuring out what needs to get doneand making it happen.
Data-Driven: Comfortable analyzing campaign performance and using data to improve results.
Great Team Player: Able to collaborate with multiple teams and keep everyone aligned, even across time zones.
Organized & Detail-Oriented: Skilled at managing projects, timelines, and multiple priorities.
Tech Savvy: Familiarity with tools like HubSpot, Salesforce, and Google Analytics is a plus.
Bonus Points: Experience with eCommerce or online marketing channels is a big advantage.
Strong Communicator: Fluent in English and great at explaining ideas clearly.

This position is open to all candidates.

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חברת השמה / כח אדם

04/05/2025

Marketing Lead

חברה חסויה

Location: Tel Aviv-Yafo

Job Type: Full Time

We're seeking a bold, strategic marketing leader to join our journey. This isnt your average marketing gig. This is a seat at the strategy table, working hand-in-hand with the CEO and leadership to shape perception, build demand, and define the future of retail. You wont be handed a playbook youll be co-authoring it.

Responsibilities
1. Redefine the Markets Mental Model

Partner with Sales and the CEO to introduce a powerful new narrative that challenges legacy thinking in retail.
Develop emotionally resonant messaging that sticks fragments of truth that decision-makers cant unhear.
Build and deliver thought leadership content that transcends the product and positions as a category-defining force.
2. Build Weapons of Influence for Sales

Design high-impact sales enablement assets including one-pagers, provocative pitch decks, and pain-point-driven custom demos.
Translate complex product capabilities into clear, differentiated value propositions tailored for specific audiences.
Use AI and data tools to boost content relevance, quality, and agility.
3. Establish a Voice of Authority

Develop unique voice in the market one that is bold, strategic, and insight-led.
Collaborate on industry articles, strategic presentations, and speaking materials for leadership.
Lead or contribute to ABM campaigns and social engagement initiatives that reinforce our strategic positioning.
4. Own End-to-End Messaging Strategy

Align messaging across all touchpoints from web to sales collateral to executive decks.
Constantly refine messaging based on market signals, competitor moves, and buyer feedback.
Drive execution across internal teams and external resources to maintain brand consistency and agility.

Requirements:
At least two years of experience in a strategic consulting firm
5+ years of experience in B2B marketing, preferably in SaaS, high-tech, or retail-tech.
Proven ability to influence through thought leadership, storytelling, and sales-aligned content.
A strategists brain and a copywriters soul able to distill complex ideas into compelling narratives.
Hands-on skills with tools like Canva, Figma, PowerPoint, Google Slides, and AI-based content platforms.
Strong design sensibility and visual communication instincts.
High autonomy, creative drive, and obsession with excellence.
Experience with ABM, social media strategy, or digital campaigns a big plus.

This position is open to all candidates.

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08/04/2025

Social Media and Marketing Manager

חברה חסויה

Location: Jerusalem and Tel Aviv-Yafo

Job Type: Full Time

Social Media and Marketing Manager
Location: Tel Aviv/Jerusalem
Full-Time
A leading gap year program for Jewish young adults from around the world, offering participants the opportunity to live independently in Tel Aviv or Jerusalem while experiencing internships, volunteering, travel, Hebrew learning, and immersive Jewish and Israeli experiences. Our mission is to help young Jews build a deep, personal connection to Israel and their Jewish identity.
We are seeking a passionate and driven Social Media and Marketing Manager to join our team and help grow the next generation of our participants.
Responsibilities:
Responsible for organizations online presence including on social media ( instagram, facebook, TikTok, LinkedIn, and YouTube), blogs, study abroad and gap year websites
Create and collect content including videos, photos, newsletters, and blog posts
Maximize brand awareness and manage the online reputation of the organization, its programs, and ventures.
Assist with website maintenance
Analyze, review and report on effectiveness of online presence
Explore new avenues for promoting the program
Develop marketing materials and strategies
Create basic graphic design materials for the organization
Regular interaction with students, alumni, and staff
Interested individuals, please send your resume, portfolio, and salary expectations by email
Please indicate in your email the position and city for which you are applying.
Only relevant candidates will be contacted.

Requirements:
Requirements:
Proven record of creativity and effectiveness on social media
Ability to build and implement a social media marketing strategy
Display in-depth knowledge and understanding of marketing
Skilled using Canva, basic graphic design, basic video editing, and newsletter software
Understanding of social media metrics and analytics
Successful at building and maintaining relationships, online and off
Team player with the confidence to take the lead and guide others when necessary
Knowledge and understanding of English-speaking Jewish Diaspora community
Rosh Gadol
Passion for Zionism and Judaism
Excellent communication skills in English (written and orally) required
Hebrew proficient
To start immediately.

This position is open to all candidates.

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18/04/2025

Content Marketing Manager

חברה חסויה

Location: Tel Aviv-Yafo

Job Type: Full Time

Were looking for a Content Marketing Manager, reporting to the Team Lead, Content Marketing in the UK.

So, what will you be doing all day?

Crafting engaging, data-driven content: Develop high-impact blog posts, white papers, case studies, reports, and landing pages targeted at business leaders in marketing, analytics, category management, and ad sales.

Building and executing a content strategy: Support go-to-market objectives across product lines by crafting compelling narratives that highlight how each solution delivers value to different customer personas.

Acting as a strategic partner to Product Marketing:
Collaborate with Product Marketing to develop messaging frameworks, product positioning content, battle cards, and solution-level content for campaigns, events, and sales enablement.

Leveraging AI to boost efficiency: Use AI-powered content tools to optimize workflows, improve SEO, and personalize content across channels.
Tools we love: ChatGPT, Character.AI, Gemini, Copy.ai, Claude, Grammarly, Flourish, Infogram, Hemingway, Midjourney, and Airtable.

Turning unique data into actionable insights: Translate Similarwebs powerful data into compelling stories and insights that resonate with decision-makers across industries. Work with data analysts and the insights team to create engaging reports, industry benchmarks, and real-time trends that build authority and relevance.

Collaborating across content and insights teams: Work closely with product marketing, SEO, insights, industry, and demand gen teams to align content with business objectives. This spans blogs, case studies, white papers, and reports, as well as social media, email, and webinars.

Experimenting and innovating: Test and implement AI-driven content approaches, staying ahead of industry trends to maintain a competitive edge. Spearhead the adoption of AI tools and infrastructure (e.g., prompt libraries, automated workflows, LLM-based content creation) to scale high-quality content production.

Driving business impact: Identify opportunities to strengthen content marketing materials and messaging by persona, use case, industry, and region. Optimize and repurpose core assets into channel-ready content for LinkedIn, newsletters, paid campaigns, and product-led growth (PLG) motions.

Tracking performance and optimizing content: Track content performance, run experiments, and continuously optimize strategies based on insights and key performance indicators (KPIs).

דרישות:
2- 5 years experience as a content manager, ideally in B2B SaaS or tech

Proven experience translating product features and value props into engaging content for enterprise buyers

Hands-on experience with AI content tools such as Copy.ai, ChatGPT, or Gemini

Proficiency in using data visualization tools like Flourish and Infogram to create compelling visual assets

Strong copywriting, editing, and creativity skills, with a proven ability to craft impactful content that resonates with business audiences

The ability to collaborate effectively with cross-functional teams and manage multiple projects while meeting deadlines

A strategic and hands-on approach comfortable balancing big-picture content strategy with fast-paced execution

Demonstrated experience translating complex data or market insights into actionable content that supports business decisions

Strong knowledge of SEO best practices, keyword research, and content performance measurement to optimize content for various channels

Experience in optimizing and repurposing core content into various formats such as LinkedIn posts, newsletters, and webinars

Familiarity with SEO platforms like Similarweb, Ahrefs, SEMrush, or Google Analytics to analyze and improve content performance

Data-driven mindset with experience analyzing performance and adjusting strategies accordingly

Self-motivation, attention to detail, and the ability to manage multiple projects, deadlines, and content a המשרה מיועדת לנשים ולגברים כאחד.

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חברת השמה / כח אדם

6 ימים

Growth & Product Marketing Lead

חברה חסויה

Location: Tel Aviv-Yafo

Job Type: Full Time

Own and execute a data-driven growth marketing strategy across performance marketing, CRM, and brand initiatives.
Analyze and optimize the customer funnel, identifying friction points and improving conversion rates across digital assets.
Lead cross-functional marketing campaigns, spanning paid media, social, email, and app marketing, while optimizing for maximum ROI.
Manage strategic partnerships and media channels, ensuring an impactful presence across paid, owned, and earned platforms.
Champion product marketing initiatives, collaborating with product teams to enhance user experience, launch new features, and drive adoption.
Be hands-on with marketing tools, analytics platforms, and automation systems, implementing optimizations and insights in real-time.
Quickly learn and adapt to new technologies, products, and systems, ensuring efficient execution of marketing strategies.
Build and mentor a top-performing marketing team, fostering collaboration between marketing, data, and product functions.
Define and track key performance indicators (KPIs), using analytics to refine marketing strategies and drive continuous improvement.
Ensure alignment between global and local marketing efforts, tailoring campaigns to maximize local market success.

Requirements:
6+ years of experience in growth, digital, or product marketing, with a proven ability to drive customer acquisition and retention.
1-2 years of leadership experience, mentoring teams and fostering a culture of innovation.
Strong analytical skills, with expertise in customer journey optimization, performance marketing, and funnel analysis.
Hands-on experience with digital marketing tools, analytics platforms, and CRM systems, with the ability to implement and optimize strategies directly.
Ability to learn new products and systems quickly, ensuring seamless integration of marketing efforts with evolving technologies.
Deep understanding of digital consumer behavior, particularly in digital-first businesses.
Experience in a fast-paced, high-growth environment, ideally in e-commerce, fintech, or consumer tech (experience in a global company is a plus).
Fluency in English and Hebrew is a must.

This position is open to all candidates.

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6 ימים

Performance Marketing Manager

חברה חסויה

Location: Tel Aviv-Yafo

Job Type: Full Time

The company seeks an experienced t Performance Marketing Manager o lead our paid advertising efforts for our exciting new jewelry brand. The ideal candidate will have a strong background in digital marketing and will take ownership of planning, optimizing, and executing PPC campaigns across various platforms, including Meta (Facebook, Instagram) and Google Ads. Focusing on driving conversions and maximizing ROI, you will work closely with our different teams to develop innovative strategies and analyze performance metrics to achieve our business goals.
Responsibilities
Develop, implement, and manage PPC campaigns across multiple platforms, including social media channels and Google Ads.
Analyze campaign performance metrics (such as CTR, CPA, ROAS) and provide actionable insights to improve performance.
Collaborate with the marketing team to create compelling ad copy and visually appealing creatives.
Monitor and manage campaign budgets, ensuring optimal spend for maximum ROI across all PPC efforts.
Stay updated on industry trends, advertising strategies, and platform updates to ensure campaigns remain competitive.
Conduct A/B testing to optimize ad performance, improve conversion rates, and refine targeting strategies.
Provide regular performance reports to stakeholders, showcasing results, key learnings, and optimization opportunities.

Requirements:
Minimum of 3 years of experience managing PPC campaigns across Meta (Facebook, Instagram) and Google Ads.
Proven experience managing high-scale budgets across multiple social channels.
Proficiency in social media advertising platforms (Meta Ads Manager, Google Ads, etc.) and analytics tools.
Strong analytical skills with the ability to interpret data, identify trends, and make informed decisions to optimize campaigns.
Experience in A/B testing and conversion rate optimization techniques.
Excellent communication skills with the ability to collaborate effectively with cross-functional teams.
Strong attention to detail and a results-driven mindset
Advantages
Ability to have an integral part in content creation, including briefing teams and developing concepts prior to shooting days.
Proven experience with design tools like Canva and video editing tools such as CapCut .

This position is open to all candidates.

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29/04/2025

Communications Manager

חברה חסויה

Location: Tel Aviv-Yafo

Job Type: Full Time

We seek a Communications Manager to join our Tel Aviv office, playing a pivotal role in shaping and conveying our mission to diverse audiences.

In this role you will
External Communications Ownership: Lead the execution of external communications strategy, identifying and leveraging company milestones and industry trends to drive media engagement in collaboration with marketing and company leadership.
Content Creation: Craft compelling content across various platforms, including press releases, blog posts, and external communications, ensuring consistency in messaging and tone.
Media Coordination: Assist in media outreach and relationship-building efforts with journalists and industry publications, working closely with external PR support to enhance visibility. Additionally, support awards submissions, strategic speaking engagement proposals, and maintaining media lists.
Timely Engagement: Monitor industry news and relevant conversations to identify opportunities for Empathy to contribute, ensuring proactive and timely responses to media inquiries.
Internal Communication & Reporting: Facilitate ongoing communication and collaboration with internal stakeholders, ensuring messaging alignment across teams. Develop frameworks for tracking and reporting communication initiatives to demonstrate impact, gather insights, and drive continuous improvement.
Manage Multiple Workstreams: Handle ambiguity and prioritize multiple, often time-sensitive workstreams simultaneously, ensuring that deadlines are met and initiatives are executed effectively.

Requirements:
Experience: 5+ years of proven experience in a communications role, preferably within a tech company, startup, or PR agency.
Skills: Exceptional writing and editing skills in English; proficiency in Hebrew is a plus.
Media Awareness: Understanding of media relations and ability to coordinate with external PR support to maximize exposure.
Attention to Detail: Exceptional attention to detail, ensuring flawless execution of communications materials and alignment across channels.
Strategic Thinker: Ability to develop and execute communication strategies that drive business goals.
Team Player & Leadership Collaboration: Strong interpersonal skills with the ability to collaborate effectively across departments and work closely with leadership to align on narratives and communication strategies and drive organizational goals.
External Relationship Management: Comfort with managing external relationships, including with partners and clients, to leverage these connections for driving media reach and engagement in PR and communications efforts. preferred

This position is open to all candidates.

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30/04/2025

Director of Inbound Growth Marketing

חברה חסויה

Location: Tel Aviv-Yafo

Job Type: Full Time

Were seeking a Director of Inbound Growth to lead and scale our inbound customer acquisition engine. Reporting to the CMO, youll own our Paid Acquisition and SEO strategies, leading a cross-functional team and agency partners to drive qualified traffic, conversions, and pipeline growth. Youll balance high-level strategy with in-the-weeds execution to deliver measurable results and help us achieve our next stage of growth.

Responsibilities
Own the inbound growth strategy across Paid Acquisition and SEO channels, aligned to revenue and pipeline goals.
Develop and scale multi-channel paid acquisition campaigns, including search, social, display, and emerging platforms. Optimize Opportunities, CAC, ROAS, and pipeline contribution.
Drive SEO strategy, including on-page, off-page, and technical SEO initiatives. Lead content strategies that enhance organic visibility, authority, and traffic growth.
Partner with Product Marketing, Brand and Content teams to align messaging, landing pages, and content with customer pain points and personas.
Test and experiment across channels to identify and scale new inbound growth levers.
Own the analytics and reporting frameworktrack performance, report on KPIs, and optimize based on data-driven insights.
Lead, mentor, and grow a high-performing team, including in-house talent and external agency partners.
Collaborate with Sales, RevOps and BI/ Analytics team to ensure seamless lead handoff, pipeline quality, and closed-loop reporting.
Manage and allocate multi-million dollar budgets efficiently to maximize impact.
Stay ahead of industry trends, algorithm changes, and best practices to keep us competitive and innovative.

Requirements:
8+ years of experience in inbound marketing, with a proven track record of scaling Paid Acquisition and SEO programs in high-growth B2B SaaS (or DTC Subscription companies).
Deep expertise in SEM (Google Ads, Bing), Paid Social (Primary: Meta/ Instagram and YouTube, Connected TV Secondary: LinkedIn, TikTok, X/Twitter), Display/Programmatic, and other paid channels.
Global campaign management experience across North America including CA and MX. English speaking markets (UK,ANZ) and key European markets.
Strong knowledge of SEO strategy and execution, including content strategy, keyword research, technical SEO, and backlink building.
Analytical mindset with a mastery of performance metrics, attribution models, and platforms like Google Analytics/ Mixpanel, HubSpot, Salesforce, and BI tools.
Experience managing large budgets and driving efficiency across channels (CAC, ROAS, LTV).
Collaborative leader with a history of building and managing high-performing teams and agency partners.
Data-driven, hands-on, and scrappy when neededyoure as comfortable in strategy meetings as you are building campaigns.
Exceptional communication skills with the ability to present and advocate for strategies at the executive level.
Experience with CRO, landing page optimization, and A/B testing.
Knowledge of AI tools for campaign optimization, content creation, and SEO.
Knowledge of website development processes and work flows
Knowledge of tools such as Funnel.io/ Supermtreics to manage paid reporting. Working knowledge of data engineering, Google Big Query and web analytics (Google Analytics/ Mixpanel) to drive requirements for looker dashboard building.
Background in scaling companies from $50M to $200M ARR (or similar growth trajectory).

This position is open to all candidates.

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8158556

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אירעה שגיאה בשליחת פרטיך למשרה

10/04/2025

Demand Generation Manager

חברה חסויה

Location: Tel Aviv-Yafo

Job Type: Full Time and Hybrid work

Are you passionate about creating marketing strategies that drive growth? Do you love working with cross-functional teams to make big ideas happen? Join as aDemand Generation Manager and take charge of the marketing funnel for one of our core product lines.
Youll develop and execute marketing programs that attract leads, engage prospects, and drive conversions. Youll also collaborate with teams across the company to ensure everything we do aligns with our goals and resonates with our customers.
, were big on collaboration, innovation, and inclusivity. If youre a data-driven marketer whos ready to make an impact, wed love to hear from you!
What Youll Do:
Lead Demand Gen Efforts: Own the strategy and execution of demand generation campaigns across North America and collaborate with local teams in EMEA and ANZ.
Build Full-Funnel Campaigns: Create marketing strategies that cover everything from brand awareness to lead generation and nurturing.
Collaborate Across Teams: Work closely with Product Marketing, Content, Sales, Design, and more to ensure campaigns are aligned and impactful.
Create Campaigns That Work: Use channels like email, social media, search, and events to attract new leads and grow our pipeline.
Track & Optimize Performance: Use metrics like MQLs, SQLs, and ROI to measure success and tweak campaigns for better results.
Become a Product Expert: Understand the ins and outs of the product you support, including what sets it apart and what customers need.
Manage Tools & Platforms: Oversee systems like HubSpot, Salesforce, and Amplitude to streamline lead management and reporting.

This position is open to all candidates.

עדכון קורות החיים לפני שליחה

8136993

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