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לפני 1 שעות
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
we are revolutionizing Ecommerce with the first agentic operating system for ecom scale.
this end-to-end platform helps product inventors and entrepreneurs turn their products into successful
direct-to-consumer businesses, addressing the three key challenges of ecom scale: poor product bets,
lack of scale infrastructure, and the need for often-complex financing.
with a connected system of ai agents built on a unified data infrastructure, the os analyzes scale-market
fit, replaces the fragmented tools, agencies, and manual workflows that typically power ecom growth, and
offers the financing needed for dtc scale.
the role
we are looking for a hands-on amazon practitioner with strong growth potential to own a portfolio of brand
accounts end to end - advertising, listings, launches, creative direction and the client relationship.
this role sits at the intersection of amazon performance, brand marketing and operations. you bring solid
amazon experience and the drive to go deeper: you get into the campaigns and the reports yourself, learn
fast, and decide what happens next based on the data.
what you'll do
account ownership: own revenue, profitability, strategy and the weekly client relationship for a
portfolio of amazon accounts.
amazon advertising: plan, build and hands-on optimize sp, sb and sd campaigns against acos /
tacos targets - bids, budgets, placements, harvesting, negation and architecture.
diagnostics & action plans: read amazon's reports in depth, diagnose why sales moved, and turn it
into a clear weekly action plan.
listings & brand store: own product-page optimization and SEO, a+ content, brand store and virtual
bundles.
creative direction: review product pages and creative critically, brief designers on what to fix and
why, and QA the output.
launches & catalog: lead new product launches from listing upload to ranking, and run deals and
promotions around key events.
brand alignment: connect amazon to the brand's wider Ecommerce strategy - positioning, dtc
funnel, pricing and promotional calendar.
operations & brand protection: oversee inventory planning and fba shipments with our logistics
team; protect account health, the buy box, brand registry and reviews.
va management: work with our vas on your accounts - assign, prioritize and QA their execution.
דרישות:
requirements
experience: 3-5 years of hands-on amazon experience managing brand accounts and meaningful ad
budgets ($1m+ annual ad spend as a reference point), agency-side or brand-side, facing the client
directly.
PPC : hands-on optimization of sp, sb and sd campaigns; solid command of architecture, bidding,
harvesting, negation and acos / tacos economics, and the appetite to master it.
report & kpi depth: fluent in amazon advertising reports (search term, targeting, placement),
business reports, brand analytics, sqp and repeat purchase behavior, and in the funnel kpis behind
them - ctr, cvr, sessions, buy box %, organic vs paid.
attribution & amc: good understanding of amazon attribution - 7-day sp vs 14-day sb/sd windows,
acos vs tacos when PPC drives organic lift - and familiarity with what amazon marketing cloud can
answer (path to conversion, ad-type overlap, new-to-brand).
ai-driven: ai is a daily working tool for you: you spot a repetitive process - a weekly report, a bulk file, a
listing audit - and build an ai workflow for it, so your time goes to strategy and growth; and you know
when the machine is wrong.
creative mind: you give precise notes on a product page - what's missing from the main image, which
gallery slide isn't earning its place, where the a+ loses the shopper - tied to ctr and cvr, and lead
designers with a brief, not taste alone.
marketing understanding: you think like an online marketer, not only a channel operator: the full
funnel - awareness, consideration, purchase, repeat, scale - how each stage is driven and measured on
amazon, and how amazon fits the b המשרה מיועדת לנשים ולגברים כאחד.
 
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28/09/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We're looking for a Growth Marketing Manager to conduct the entire growth orchestra: paid acquisition, landing pages, experimentation, SEO and LLM visibility, partners and vendors. You'll own the full funnel from first impression to qualified pipeline, and you'll own the number.
This is a hands-on, high-ownership role. You won't hand off briefs and wait - youll build the page, launch the test, read the data, and kill what doesn't work. You'll report to the Head of Growth and work day-to-day with Content, Product Marketing, Design, Sales, and RevOps. It's an individual contributor role today with a clear path to building a team as the function scales.
We work AI-natively. We expect you to reach for AI tools by default - to research, build, analyze, and ship at a pace that would have needed a team of five two years ago.
What You'll Do:
Own paid acquisition end to end.
Plan, launch, and optimize Google Ads and LinkedIn Ads - targeting, creative, bidding, budget allocation - against pipeline and CAC targets, not clicks. Open new channels as we grow.
Own the conversion path.
Partner with Content Marketing and Design to build landing pages and campaign assets, then run a continuous A/B testing program on messaging, layout, offers, and forms to move conversion rate.
Run growth as an experiment engine.
Build a testing roadmap, prioritize by expected impact, run clean experiments, and turn results into decisions the whole team can act on.
Own organic and AI visibility.
Drive technical and content SEO alongside LLM citation optimization- making sure we show up when security engineers and CISOs ask AI assistants about cloud security.
Manage partners and vendors.
Agencies, review sites, syndication, co-marketing, events - hold them to clear KPIs and make each one earn its budget.
Build the AI-native marketing stack.
Use AI tools across research, creative production, analysis, and automation to compress cycle times and scale output without scaling headcount.
Report on what matters
. Build the reporting that connects spend to pipeline to revenue, and bring a clear point of view on where the next dollar should go.
Work like a seller.
Sit close to Sales, understand the buyer and the deal cycle, and optimize for pipeline quality - not lead volume.
Requirements:
3+ years in User Acquisition, Growth, Performance, or Marketing Management at a B2B SaaS company- cybersecurity or cloud infrastructure strongly preferred.
BA/BSc with excellence in Economics, Industrial Engineering, or a similar quantitative field.
Hands-on paid media expertise.
You've personally managed meaningful budgets in Google Ads and LinkedIn Ads and can explain exactly what you changed and what it did to CAC and pipeline.
Deeply analytical.
You're fluent in funnel metrics, attribution, and experiment design. You build the model, find the insight in the data, and are comfortable defending it.
Conversion and experimentation experience.
You've built and tested landing pages and know how to run an A/B test that produces a real answer.
SEO and LLM optimization know-how.
You understand how organic discovery works today and are actively figuring out how it works in an AI-first world.
AI-native by default.
You already use AI tools throughout your workflow and are relentless about finding new ways to work faster.
Sales instincts.
You can pitch, negotiate with vendors, and think in terms of what closes deals - not what looks good in a report.
Full professional proficiency in English,
written and verbal. You'll write copy that a US security buyer takes seriously.
A self-starter who ships.
High motivation, fast learner, comfortable with ambiguity, and biased toward getting things done in a fast-moving startup.
This position is open to all candidates.
 
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Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for a Communications and Content Lead to define and amplify how we sound and show up externally, and deliver high-performing campaigns that drive brand awareness, lead generation, and lead conversion.
Reporting to the Director of Integrated Marketing, you'll lead brand strategy, thought leadership, PR, content, social media, and influencer marketing. Youll help shape our positioning as a trusted, established, and differentiated category leader.
This is a hands-on role that requires strategic thinking, strong execution, and the use of AI to scale both the quality and quantity of brand and performance content. Youll have direct ownership of copy quality, consistency, and iteration, and work closely with Product Marketing, Growth, and Partnerships.
What You'll Do:
Own our communications and content strategy
Lead our upcoming company rebrand to redefine our positioning, messaging, voice, and differentiation in the market.
Write and edit copy for paid channels, marketing emails, website content, landing pages, blogs, guides, organic socials, and customer stories.
Own social media strategy and execution: content calendar, voice, posting, and engagement across channels.
Manage PR and media relations hands-on, without relying on an external agency: building relationships with journalists, analysts, and industry voices directly, and driving high-impact earned media.
Launch and run our influencer program: identify, recruit, and manage relationships with relevant real estate, fintech, and proptech influencers and creators to expand our reach and credibility.
Build executive visibility, working with the CEO, CMO, and leadership team on speaking opportunities, thought leadership, media, awards, and executive communications.
Design and use AI-powered workflows to accelerate ideation, variation, versioning, and iteration of copy while maintaining quality.
Define and measure communications, brand, and performance KPIs, including awareness, trust, share of voice, social engagement, market perception, new customers acquired, and customer expansion.
Requirements:
5+ years of experience in communications, PR, brand, or content, ideally in B2B SaaS, FinTech, PropTech, or another complex technology category.
An exceptional writer, editor, and storyteller who loves creating content, not just managing it. You enjoy turning ideas into campaigns, videos, social posts, blogs, and customer stories.
Proven, hands-on PR experience: pitching, writing, and securing coverage directly, without depending on an external agency to execute.
Proven experience building or evolving a brand and shifting market perception.
Experience building or running an influencer program from the ground up: sourcing partners, managing relationships, and measuring impact - a plus
Experience working closely with C-level executives.
Experience using AI tools to increase speed and scale without compromising quality.
A data-driven, entrepreneurial mindset and the ability to move seamlessly between big-picture strategy and hands-on execution.
Native-level English.
What Sets You Apart:
You've helped turn a company into a recognized category leader, not simply by generating attention, but by building credibility, shaping perception, and creating a distinctive point of view, and you've done it with your own hands on the keyboard and the phone, not just by directing an agency.
You know how to turn a story into coverage and a messy brief into clean copy. Youre equally comfortable pitching a journalist and writing a LinkedIn post, and you see communications and content as a growth driver, not simply a marketing function.
This position is open to all candidates.
 
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20/10/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
Were looking for an experienced Head of Marketing with a strong B2B product background and a proven track record of building a products brand identity, positioning, and market presence from the ground up.
This is a highly hands-on role. It brings together brand management and product marketing: building a distinct, consistent brand while defining how the product is positioned, how its value is communicated, and how it is brought to market. You will combine strategic leadership with direct involvement in day-to-day execution, taking ownership of both the direction and the work needed to bring it to life.
You will own how the product looks, sounds, and is understood, both internally and in the market. Your scope will include brand strategy, positioning, messaging, website, inbound marketing, and sales enablement.
Working directly with senior leadership and closely with product and sales, youll turn complex product capabilities into clear, compelling stories and create the content and materials needed to bring them to customers.
Youll also lead external agencies, designers, writers, and freelancers, setting clear briefs and holding the work to a high standard, while remaining hands-on in the day-to-day execution.
What Will You Do?
Hands-on leadership. Lead marketing strategy while remaining deeply involved in execution, driving the work forward from planning through delivery. Set the marketing roadmap, define priorities, and decide where to focus resources. Balance building the brand with generating demand and supporting sales.
Positioning. Define where Draper sits in the AI marketing category and why buyers should choose us. Clarify our ideal customers, their needs, and our differentiation. Partner with product and sales on pricing and packaging.
Brand. Build and evolve the Draper identity, from the initial agency brief and creative direction to the style guide, visual language, templates, and tone of voice. Ensure consistency across decks, website, product UI, and social. Lead agency and creative partners from brief through delivery.
Messaging. Build the messaging architecture, including narrative, proof points, objection handling, and audience-specific messaging. Translate technical capabilities into clear customer benefits and business value. Align sales, product, and senior leadership. Write key copy, from homepage messaging to launches and thought leadership.
Go-to-market and sales enablement. Lead marketing planning for the product launch and subsequent releases. Develop pitch decks, product overviews, case studies, and other materials that help sales explain the products value and move conversations forward.
Inbound and demand. Build and improve the journey from first touch to qualified conversation through content, SEO, lifecycle email, lead capture, and conversion. Work with sales to assess lead quality and identify what turns interest into customers.
Digital presence. Own the website end to end, including content, structure, SEO, and conversion, as well as organic social, LinkedIn, and the companys leadership presence. Prioritize additional channels, partnerships, and PR opportunities based on their relevance to our buyers.
Requirements:
4-7 years of marketing experience, including at least 2 years at a startup with end-to-end ownership.
Proven experience building or substantially repositioning a B2B products brand identity, positioning, and messaging, with concrete examples of your work and its impact.
Ability to set marketing strategy and priorities while remaining highly hands-on in day-to-day execution.
Experience leading external agencies and creative partners, from defining the brief to reviewing and delivering the final work.
Experience working directly with senior leadership and partnering closely with product and sales.
Strong understanding of inbound marketing, SEO, website conversion, and marketing measurement.
Strong visual judgment and attention to brand consistency.
This position is open to all candidates.
 
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25/09/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
we are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, Artlist enables creators to stay on trend, and achieve their creative goals. Trusted by over 30 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, Artlist provides a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. For more information, visit artlist.io Artlist is looking for a strategic, hands-on, and fast-paced Senior Product Marketing Manager to lead our Go-To-Market (GTM) execution in a fast-moving, dynamic environment. In this role, you will define how our value connects with different creators and brands, turning our product, and creative tools into clear, compelling messaging that users instantly get. You'll operate at a fast pace, taking new ideas to market quickly and delivering the right message to creators across all our marketing channels. Youll act as the key driver who makes things happen-working closely with Product, Copy, Design, Growth Marketing, Social, Sales, and data teams to execute flawlessly. Additionally, you will lead our user communications across all touchpoints, leveraging modern AI platforms and workflows to scale your impact. What Youll Do
* Lead GTM Strategy & Execution: Drive end-to-end go-to-market launches and campaigns at high speed, turning new features, products, and AI capabilities into high-impact releases.
* Drive Business Impact: Turn GTM strategies and communications into measurable business results across user acquisition, conversion, retention, and revenue.
* Engage Existing & New Users: Build targeted messaging strategies to effectively reach, excite, and convert both current users and new audience segments across all relevant channels.
* Lead Cross-Channel User Communications: Own user communications across in-product, email, social, and web touchpoints to continuously boost product adoption, engagement, and retention.
* Make Things Happen Cross-Functionally: Serve as the central engine connecting Product, Copy, Design, Performance Marketing, PR, and Sales to orchestrate smooth, fast, and unified campaign executions.
* Leverage Next-Gen AI Platforms: Utilize new AI tools and platforms to move faster, optimize workflows, and scale how we produce collateral and reach users.
* Optimize Funnels & Drive Growth: Monitor campaign performance and user funnels to quickly iterate, reduce friction, and improve conversion at every step.
* Stay Ahead of Trends: Keep a close pulse on the fast-changing world of AI, creators, and competitors to keep our messaging fresh, relevant, and sharp.
Requirements:
* 4+ years of experience as a Product Marketing Manager (PMM) within a SaaS, tech, or creative tech environment.
* Proven GTM Execution: Demonstrated track record of leading fast-paced product launches and multi-channel marketing initiatives.
* Fast-Paced Doer: Highly execution-driven with a "get-things-done" mindset, comfortable moving fast in a dynamic, high-growth environment.
* Clear & Powerful Communicator: Exceptional English storytelling and copywriting skills, with the ability to convey value simply and concisely without overcomplicating things.
* Cross-Functional Orchestrator: Strong ability to collaborate with and drive action across Product, Design, Copywriters, Growth Marketers, and Sales.
* Tech-Forward & AI-Savvy: Enthusiastic about leveraging modern AI tools and platforms to speed up workflows and scale execution.
*  data -Informed Mindset: Comfortable using funnel metrics and performance data to optimize messaging and measure campaign success.
This position is open to all candidates.
 
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14/10/2026
Location: Tel Aviv-Yafo
Job Type: Full Time
What am I going to do?
Translate business goals, campaigns, and product messaging into design that tells a story
Work autonomously with stakeholders in Growth, Brand, Leadership, and Product, managing your own priorities
Maintain and evolve our brand guidelines, ensuring consistency across every marketing and brand deliverable.
Requirements:
4+ years of experience in brand, marketing, or visual design - ideally at a tech or SaaS company
A strong portfolio demonstrating both strategic thinking and hands-on execution
Proven ability to work independently and manage multiple stakeholders and priorities at once
Excellent typography, layout, and composition skills
Curious and hands-on with AI and new design tools, always keeping a finger on the pulse of what's new
Strong communication skills and comfort collaborating across Growth, Product, and Leadership.
This position is open to all candidates.
 
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19/10/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
You'll work shoulder-to-shoulder with the founders to set positioning and execute it across every surface. You'll hire your team - starting with the Social Media Expert below. You'll have real budget for paid, real autonomy for brand decisions, and real ownership of the funnel from awareness to first paid customer.

This is the most senior marketing seat in our company. It's founder-adjacent by design. You'll shape what category we win, not just how we tell people about it.


What you'll actually do

Own positioning, narrative, and brand voice across the entire company surface.

Build the marketing team - start with social, scale to content, paid, partnerships, community.

Run the public launch (PR, Product Hunt, X, YouTube, podcasts, press).

Stand up a real demand-gen engine - paid search, paid social, content SEO, creator partnerships.

Own MQL → SQL conversion in partnership with the founders.

Set the metrics that matter and report against them weekly.
Requirements:
What we're looking for

7+ years in marketing, with at least 3 leading a team at a high-growth startup.

You've been the marketing leader through a public launch - and you have the receipts.

Equally fluent in brand and performance - neither half pulls rank over the other.

Deep instincts for design, taste, and tone - our voice runs through everything you ship.

Comfortable on stage and in spreadsheets.

You understand the consumer-goods or design tooling space (or you'll learn it fast and prove it).


Bonus points

Previous experience marketing to designers, creatives, or DTC brand operators.

You've launched a product on X, Hacker News, and Product Hunt yourself.

A network of journalists, creators, and operators we can tap from day one.
This position is open to all candidates.
 
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6 ימים
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
we are looking for a Growth Marketing Manager.
This is not a traditional channel marketing or product marketing role. It is a hands-on growth role for someone who enjoys moving between strategy and execution. You will help define how merchants discover , understand our value, evaluate the product, convert, onboard, and engage. You might develop the positioning for a new merchant segment in the morning, write and build the corresponding landing page in the afternoon, and analyze its performance the following week.
The right person will be comfortable operating like a startup marketer inside a larger company. You should be able to identify an opportunity, develop a point of view, build something, launch it, learn from the results, and improve it without requiring a large team around you.
What You'll Be Doing:
Partner closely with the GM of Product-Led Growth to develop and execute the go-to-market strategy for down-market business.
Help design a scalable merchant journey across acquisition, education, evaluation, conversion, onboarding, activation, and expansion.
Develop positioning and messaging that translates sophisticated technology into clear and compelling value propositions for smaller and mid-sized ecommerce merchants.
Design campaigns, landing pages, email and linkedin nurture programs, product education, sales enablement, and other merchant-facing experiences.
Work directly in CMS and marketing technology platforms, including WordPress, to launch and iterate on experiences without relying on specialist resources for every change.
Replicate and adapt existing website templates to quickly stand up new landing pages, campaign experiences, and tests.
Use AI tools such as Claude extensively across research, writing, ideation, analysis, prototyping, content creation, and lightweight graphic design.
Leverage brand design guidelines to create lightweight visual and creative assets when a full design process is not necessary, while knowing when to bring in specialist creative support.
Develop experiments across the funnel to improve acquisition, conversion, activation, and engagement.
Use analytics and customer behavior to identify friction, develop hypotheses, prioritize experiments, and determine what to improve next.
Build repeatable workflows, templates, automation, and processes that allow the team to support a significantly larger volume of merchants efficiently.
Partner across Product, Sales, Customer Success, Operations, Analytics, Design, and the broader Marketing organization to execute the growth strategy.
Develop platform-specific marketing strategies (e.g. Shopify, Shopify Plus, WooCommerce, Adobe Commerce / Magento, etc.)
Continuously gather merchant, competitive, and market insights and translate them into better messaging, experiences, and growth opportunities.
דרישות:
4+ years of experience across growth marketing, product marketing, digital marketing, lifecycle marketing, product-led growth, or related disciplines.
Experience working in a startup, scale-up, or other environment where you were expected to operate with significant autonomy and limited specialist resources.
Proven ability to take projects from strategy through hands-on execution.
Excellent (ideally native) English-language writing, messaging, and communication skills.
Strong instincts for positioning, customer psychology, and simplifying complex technology.
Comfortable working directly with web CMS platforms (e.g. Wordpress), marketing automation tools, analytics platforms (e.g. Looker, HockeyStack, Mixpanel, GA4), and other digital marketing technology.
Highly proficient with AI tools and able to use them to materially increase the speed and quality of your work.
Strong visual judgment and the ability to create effective lightweight marketing assets without depending on a designer for every deliverable.
Analytical and experimental mindset, with comfort working with funnel metrics, conversion rates, behavioral data, and e המשרה מיועדת לנשים ולגברים כאחד.
 
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Location: Tel Aviv-Yafo
Job Type: Full Time
Who are you?
Youre a hands-on operator who treats the marketing engine as a system to be perfected, not a set of tasks to be checked off. Our stack is already up and running. Your job is to take it from good to great: sharpen whats working, fix whats leaking, and level it up as we scale.
You live in HubSpot, get a quiet thrill from a workflow that just works, and see a leaky funnel or broken attribution model as a puzzle waiting to be solved.
Youre senior enough to own the marketing and partnerships tech stack end-to-end, but youre an individual contributor at heart. Youd rather get into the system and improve it yourself than hand it off. You think in terms of full-funnel impact: how a paid click becomes a lead, how a lead becomes a deal, and how a partner-sourced opportunity is routed, tracked, and credited correctly through revenue.
You embrace AI as a core part of how you work, actively experimenting with new ways to improve automations, connect tools, and increase your own output. You move fast, support your decisions with data, and bring structure and clarity to everything you touch.
What will you be doing all day?
This is a hands-on ownership role. Youll take systems that already exist and make them faster, cleaner, and more scalable.
Own and optimize HubSpot Marketing Operations, including workflows, integrations, properties, lifecycle stages, lead scoring, campaign architecture, data hygiene, and reporting across the journey from first touch through conversion.
Elevate marketing operations by ensuring campaigns, lead routing, attribution, and reporting are accurate, efficient, and scalable.
Sharpen tracking and attribution by improving how we measure the funnel end-to-end, strengthening the connection between paid channels and HubSpot, and evolving our multi-touch attribution model into a trusted source of truth.
Improve automation and middleware by maintaining and upgrading the connections between HubSpot, our databases, and advertising platforms.
Oversee data quality, including incoming data requests, audience segmentation, performance analysis, and regular database hygiene audits.
Own partnership operations by improving how we track partner-sourced and partner-influenced pipeline, automating lead handoffs and routing, and providing the partnerships team with reliable data.
Drive attribution and analytics across acquisition, conversion, expansion, and churn. Identify where the funnel is breaking, where budget is performing, and where improvements will have the greatest impact.
Bring AI into the marketing engine by identifying manual, repetitive, and error-prone processes and automating them with AI and no-code or low-code tools.
Partner cross-functionally with teams across the company to improve operational efficiency and accelerate growth throughout the customer lifecycle.
דרישות:
5+ years in marketing operations, RevOps, or GTM operations, in B2B SaaS, with a track record of owning and improving a marketing tech stack.
Deep HubSpot expertise: expert across workflows, integrations, lifecycle management, campaign management, reporting, and Hubspot Marketing Hub. This is the core of the role.
Strong mastery of HubSpot Campaigns: structuring, executing, and reporting on them.
A builder's mindset for automation: you translate business needs into working systems and love optimizing a process until it just runs. You pick up new tools fast.
Solid grasp of paid channels: Facebook Ads and Google Ads, and how they connect to HubSpot for tracking and attribution.
GTM understanding: how marketing, sales, and partnerships fit together as one revenue motion.
Experience operating in a fast-moving, SMB SaaS or scale-up environment.
Strong problem-solving and analytical skills; comfortable working with data to drive decisions.
Fluent English: reading, writing, and speaking.
These would also be nice
Experience with automation platforms such as Make and n8n, along with APIs, webhooks, and JSON.#ENGLISH המשרה מיועדת לנשים ולגברים כאחד.
 
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הגשת מועמדותהגש מועמדות
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תיאור
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סגור
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תודה על שיתוף הפעולה
מודים לך שלקחת חלק בשיפור התוכן שלנו :)
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time and Hybrid work
We're seeking a Senior User Acquisition Manager to own paid social as a core growth engine for HoneyBook. You'll take ownership of high-budgets, full-funnel campaigns, shape testing frameworks and push the channel mix into new territory.
A few of the things you will do:
Own the strategy, budget allocation, and day-to-day management of large-scale paid social campaigns across Meta, TikTok, YouTube, LinkedIn, Reddit, and other emerging channels - balancing brand awareness and performance objectives, and making the call on where and how to invest to hit pipeline and revenue targets.
Use creative and conversion data to identify and reach high-value audiences, and continuously optimize performance across the funnel.
Lead testing roadmaps - audience, creative, bidding, and platform-level experiments - and translate results into scalable strategy.
Partner closely with Creative, Lifecycle, Brand, and cross-functional stakeholders (Product, Data, Finance) to plan and execute high-impact, integrated campaigns.
Measure, track, and document all test results, brand lift studies, and critical insights; build the measurement frameworks that connect spend to business outcomes
Create and present clear, actionable reports and recommendations to marketing leadership, using data analysis and visualization to tell the story behind the numbers.
Stay ahead of platform changes, betas, and emerging channels, and bring point-of-view on where HoneyBook should test next.
Act as a senior voice on the team - sharing best practices, raising the bar on channel expertise, and mentoring more junior team members as the team grows.
Requirements:
5+ years of professional experience managing and scaling paid social campaigns with significant budgets at a global subscription-based or SaaS company, including hands-on, senior-level ownership of Meta and YouTube.
Proven experience managing campaigns across TikTok, LinkedIn, and/or Reddit; experience testing and scaling emerging platforms is a strong plus.
Extensive experience with audience segmentation, personalization, and conversion rate optimization.
A track record of building and running structured testing frameworks (creative, audience, bidding) and translating results into strategy.
Sharp attention to detail across all aspects of campaign management, from setup to reporting.
Strong command of marketing analytics platforms and marketing technology (attribution tools, ad platform reporting, BI tools).
Comfortable leveraging AI tools to speed up analysis, reporting, and day-to-day execution.
Excellent communication and cross-functional collaboration skills; comfortable presenting insights and recommendations to senior stakeholders.
You thrive in a fast-paced, dynamic environment and enjoy owning ambiguous, high-impact problems.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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8840672
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דיווח על תוכן לא הולם או מפלה
מה השם שלך?
תיאור
שליחה
סגור
v נשלח
תודה על שיתוף הפעולה
מודים לך שלקחת חלק בשיפור התוכן שלנו :)
12/10/2026
חברה חסויה
Location: Tel Aviv-Yafo
Job Type: Full Time
We are looking for a highly experienced Director of Product Growth to own the customer journey from the first click to purchase.

You will own everything that happens after the click - landing pages, product discovery, product pages, personalization, pricing, promotions, upsells, cart and checkout - with a clear focus on improving conversion, AOV, revenue and profitability.

This is a senior, hands-on leadership role combining commercial thinking, product and UX intuition, analytics, AI and fast execution. You will lead a small team of 1-2 people and work closely with Marketing, Creative, Merchandising, Design, Data and Technology.

Responsibilities
What You'll Own

The full click-to-purchase funnel and overall site performance.
Core growth metrics including CVR, Add-to-Cart, AOV, Items per Order and Revenue per Session.
The experimentation roadmap - identifying, prioritizing and executing high-impact A/B tests.
Pricing, promotions, bundles, upsells and cross-sells, balancing growth with profitability.
On-site merchandising, product discovery and personalization.
Lead and develop a small Product Growth team, while remaining deeply hands-on.


What You'll Do

Analyze funnels and customer behavior to identify friction and growth opportunities.
Turn data and customer insights into new flows, experiences and experiments.
Continuously test landing pages, PDPs, navigation, messaging, pricing, promotions and checkout.
Define which products and offers to promote, to whom and when.
Improve UX/UI, product discovery and the overall shopping experience.
Work hands-on with designers, developers and data teams to move ideas quickly from hypothesis to production.
Use AI extensively to accelerate analysis, research, ideation, experimentation and execution.
Requirements:
AI-first mindset with hands-on experience using AI tools to improve productivity and business outcomes.
3+ years of relevant experience in E-commerce, Product Growth, CRO or Digital Product.
Significant experience owning high-volume B2C e-commerce funnels, preferably in a paid-acquisition-driven business.
Proven track record of improving conversion, AOV, revenue and profitability.
Extensive hands-on experience with A/B testing and experimentation.
Experience leading and developing a small team, while maintaining a strong hands-on approach.
Strong analytical skills and the ability to work independently with funnel and customer data.
Strong understanding of e-commerce, customer psychology, UX, pricing, promotions and unit economics.
Highly creative, curious and commercially minded.
Comfortable moving between strategy, people leadership and hands-on execution, with strong ownership and accountability.
High-level English.
This position is open to all candidates.
 
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הגשת מועמדותהגש מועמדות
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