דרושים » פרסום שיווק ויחסי ציבור » Growth Marketing Manager

we are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, Artlist enables creators to stay on trend, and achieve their creative goals. Trusted by over 30 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, Artlist provides a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. For more information, visit artlist.io Artlist is looking for a strategic, hands-on, and fast-paced Senior Product Marketing Manager to lead our Go-To-Market (GTM) execution in a fast-moving, dynamic environment. In this role, you will define how our value connects with different creators and brands, turning our product, and creative tools into clear, compelling messaging that users instantly get. You'll operate at a fast pace, taking new ideas to market quickly and delivering the right message to creators across all our marketing channels. Youll act as the key driver who makes things happen-working closely with Product, Copy, Design, Growth Marketing, Social, Sales, and data teams to execute flawlessly. Additionally, you will lead our user communications across all touchpoints, leveraging modern AI platforms and workflows to scale your impact. What Youll Do
* Lead GTM Strategy & Execution: Drive end-to-end go-to-market launches and campaigns at high speed, turning new features, products, and AI capabilities into high-impact releases.
* Drive Business Impact: Turn GTM strategies and communications into measurable business results across user acquisition, conversion, retention, and revenue.
* Engage Existing & New Users: Build targeted messaging strategies to effectively reach, excite, and convert both current users and new audience segments across all relevant channels.
* Lead Cross-Channel User Communications: Own user communications across in-product, email, social, and web touchpoints to continuously boost product adoption, engagement, and retention.
* Make Things Happen Cross-Functionally: Serve as the central engine connecting Product, Copy, Design, Performance Marketing, PR, and Sales to orchestrate smooth, fast, and unified campaign executions.
* Leverage Next-Gen AI Platforms: Utilize new AI tools and platforms to move faster, optimize workflows, and scale how we produce collateral and reach users.
* Optimize Funnels & Drive Growth: Monitor campaign performance and user funnels to quickly iterate, reduce friction, and improve conversion at every step.
* Stay Ahead of Trends: Keep a close pulse on the fast-changing world of AI, creators, and competitors to keep our messaging fresh, relevant, and sharp.

we are looking for a data -driven, analytical, and strategic Head of Revenue Growth & Marketing to lead our growth engine and turn marketing into a powerful driver of revenue. In this role, youll own the full marketing-to-revenue funnel from user acquisition and trial performance through activation, conversion, and ultimately ARR growth. This is fundamentally a revenue-generating marketing leadership role. It's about selling through marketing, not building or managing a traditional outbound sales organization. You won't need to rebuild the wheel - you will inherit an exceptionally capable execution team. You must deeply understand brand dynamics and how PLG and brand performance/positioning work together to drive sustainable growth. Your mission is to provide the strategic vision, positioning excellence, performance rigor, and PLG funnel mastery needed to scale top-of-funnel reach, drive ARR growth, and optimize conversion rates from free trial to paid account.
What Youll Own 1. Strategic Leadership & Growth Vision
* Define and execute the overarching GTM (Go-To-Market) strategy for user acquisition, freemium-to-paid conversion, and customer expansion.
* Own key performance indicators (KPIs) across CAC, LTV, Payback Period, Trial-to-Paid Conversion%, Activation Rate, and Net Revenue Retention (NRR).
* Audience & Market Research: Conduct deep-dive benchmarking, competitor analysis, and audience research (SMBs, freelancers, accountants) to identify untapped growth channels and positioning gaps.
* GTM & Product Alignment: Partner with Product, Studio and Analytics teams to align initiatives with key feature launches and ensure frictionless user onboarding and trial journeys.
* Brand Awareness & Budgeting: Partner with the Brand Manager to define the overarching brand awareness strategy. Provide strategic guidance on the allocation of awareness budgets, ensuring spend is optimized for long-term brand power and aligns with broader business growth objectives.
* Media & Channel Strategy: Partner with the Brand Manager to architect an integrated media distribution mix across OOH, digital, TV/CTV, podcasts, and sponsorships, strategically directing budget allocation to maximize market penetration, brand consideration, and acquisition momentum.
2. Performance Marketing & Acquisition Oversight
* Direct and refine our performance marketing initiatives across paid search, social, organic/ SEO, GEO, referral, and strategic partnership channels.
* Allocate marketing budgets with extreme data discipline, prioritizing high-intent SMB/solopreneur channels with optimal CAC:LTV efficiency.
* Experiment with new growth channels ( Affiliate networks, platform integrations, financial ecosystem partners).
3. Funnel Optimization & Trial Conversion (PLG)
* Oversee the end-to-end user trial experience, optimizing conversion rates at every stage of the funnel.
* Work to refine in-app triggers, automated email/SMS lifecycles, and push notifications that drive product adoption.
* Implement automated, marketing-led conversion strategies and product-led growth motions for high-intent SMB leads entering via free trials.
4. Team Enablement & Mentorship
* Lead, mentor, and empower a high-performing team of performance marketers, and acquisition specialists.
* Foster a fast-paced, hypothesis-driven testing culture built on continuous experimentation and data transparency.

Were hiring a Senior AI Growth Builder - someone who naturally operates in the AI world, possesses high autonomy, and is eager to use it to drive rapid, scalable growth for a consumer product. This role reflects what modern growth looks like: AI comes first, and marketing builds on top of it. Your day-to-day work is powered by AI tools, with a strong focus on marketing, user acquisition, onboarding loops, and retention. As a senior figure, you will take full ownership over complex growth domains, architect sophisticated automated workflows, and potentially evolve into a Team Lead guiding additional growth builders as our portfolio expands.

What Youll Do

Take Full Strategic & Operational Ownership: Drive end-to-end user acquisition, onboarding, and retention initiatives from strategy through hands-on AI-first execution.
Architect Scalable AI Systems & Automations: Design and deploy automated pipelines, interactive webs, custom scripts, and AI-driven workflows (using tools like Claude Code, Cursor, Replit, or custom APIs) to solve distribution and growth challenges without relying on core engineering.
Lead Advanced Experimentation & Funnel Optimization: Formulate hypotheses, configure, and run rapid A/B tests across the entire marketing and product funnel to continuously optimize acquisition, activation, and retention metrics.
Build Sub-Products & Growth Experiences: Initiate, plan, develop, and monitor sub-products, landing pages, and interactive user experiences directly within the growth domain.

The Head of Marketing will build and lead our marketing function end-to-end in Israel, owning demand growth, brand, lifecycle/CRM, and marketing operations - with direct accountability for revenue, GMV, usage, and retention. This is a builder role reporting to the CEO and operating closely with Commercial and Operations within our city-based operating model.

What Will You Do
Brand Marketing
Build our brand equity, awareness, and reputation as the leading local delivery platform in Israel.
Define brand positioning, messaging, and narrative grounded in our local city presence.
Own brand identity, guidelines, and core brand assets.
Lead PR, content, social, influencer, and analyst relations.
Ensure brand storytelling reflects real merchant, courier, and city-level experiences.
Growth Marketing
Grow demand efficiently and profitably across our operating cities.
Build and scale paid, organic, and offline growth engines by city and category.
Own acquisition strategy across priority cities in coordination with Commercial and Operations.
Drive demand for specific categories, partners, or verticals based on supply readiness.
Manage CAC, payback period, and cohort economics at city and segment level.
Product Marketing
Increase revenue and engagement from existing users.
Own lifecycle marketing, CRM, and retention programs.
Drive feature adoption and website/app conversion optimization (CRO).
Support Sales and Commercial with launches, messaging, and merchant visibility.
Translate merchant and operational inputs into clear user-facing value propositions.
Strategy & Marketing Operations
Build a scalable, high-impact marketing organization embedded in our operating model.
Define marketing OKRs, roadmap, org structure, and roles & responsibilities.
Own marketing P&L, budget, and tech stack.
Work closely with the Head of Commercial to support city launches, vertical expansions, and merchant priorities.
Translate city-level commercial and operational inputs into targeted marketing plans by city, category, and partner tier.
Align Marketing, Commercial, Operations, Product, and Customer Support around shared marketplace KPIs.
Leadership, Planning & Performance
Own and deliver aggressive, measurable growth targets (e.g. double-digit MoM growth during scale or city-launch periods).
Manage a 6-7 figure annual marketing budget with clear ROI and unit economics tracking.
Build and lead a team of 5+ marketers and agency partners.
Launch and scale 3-5 growth engines across paid, organic, lifecycle, and city-level channels.
Own city-level demand planning in coordination with Commercial and Operations.
Present weekly performance reviews covering GMV, CAC, retention, funnel health, and city performance.

We're looking for a Lead PMM - Growth & monetization to own the mid-funnel (MOFU) user journey and the pricing and packaging behind it. Sitting inside our Revenue Growth team, you'll drive monetization, adoption, and retention across the full lifecycle, from signup and first purchase through upgrades, feature adoption, expansion, and win-back. You'll decide what sits in each tier, where the limits fall, and what's worth paying for, then build the journeys that convert against it.
As the in-house owner of the MOFU strategy, you'll shape and support the product roadmap by a. rallying PMs, sales, marketing, and executives behind high-impact growth initiatives, and bringing it to life, and b. through feature releases, in-app messaging, lifecycle email, and touchpoints across our native platform, extension, AI, and API technical surfaces.
Hands-on experience with AI-powered tools and workflows is a must for this role.
This role is based in Tel Aviv. We work in a hybrid model, with 3 days a week in the office.

We're looking for an experienced performance marketing manager to lead and scale our user acquisition efforts for our mobile app. This role will own the full acquisition funnel on the media side, managing significant budgets to drive growth. You will start as a hands-on leader and build the team and infrastructure as the company scales.

What Will You Do
Own and scale user acquisition strategy and budget allocation.
Scale the performance marketing function and recruit/build the team as the company grows.
Optimize campaigns across channels to hit acquisition and retention KPIs.
Collaborate closely with product, analytics, and creative teams.
Drive creative testing strategy and provide data-backed direction to the creative studio.
Establish performance frameworks and reporting infrastructure.

We are looking for an experienced Growth Marketing Manager (Enterprise B2B) to join our Demand Generation Marketing team. In this role, you will own and scale our global digital demand engine, driving awareness, engagement, and pipeline growth across key markets.

You will lead performance marketing across multiple channels, working closely with content, Product Marketing, and Sales to deliver measurable business impact. This is a hands-on role for someone who combines strategic thinking with strong execution and is excited to scale a global B2B demand engine targeting enterprise healthcare clients. In this role you will manage external providers and agencies.

If you are passionate about growth marketing, data-driven decision making, and working in a fast-paced, collaborative environment, wed love to meet you.

Responsibilities
Implement the B2B demand generation strategy and quarterly planning across various channels
Build, manage, and optimize multi-channel campaigns across paid search, paid social, SEO/GEO, and ABM programs.
Lead SEO and GEO across search and LLM discovery, including strategy, technical SEO, keyword and entity mapping, monitoring performance, and visibility reporting.
Own website conversion optimization, continuously improving user journeys, landing pages, messaging, forms, CTAs, and overall conversion rates through data-driven experimentation.
Identify, evaluate, and scale emerging acquisition channels, technologies, and AI-powered marketing opportunities to drive efficient pipeline growth.
Collaborate with Marketing, Design, and the content team to develop high-performing ads, landing pages, and lifecycle content, including tailored ABM campaigns
Work with external agencies and vendors as needed to scale execution.
Stay up to date with emerging digital trends, tools, and AI to continuously improve performance and scale.

Were hiring an AI Growth Builder - someone who naturally operates in the AI world and is eager to use it to drive rapid growth for a consumer product. This role reflects what modern growth looks like: AI comes first, and marketing builds on top of it. Your day-to-day work is powered by AI tools, with a strong focus on marketing and user acquisition. You will create and execute marketing funnels and growth strategies using tools like Claude Code, Cursor and others.

What Youll Do

Take full responsibility for growth: lead user acquisition projects from strategy through execution, using AI as your main working environment.
Configure and run A/B tests across the marketing funnel within your scope and analyze performance to drive a continuous improvement feedback loop.
Create your own growth levers: build scrapers, automations, and custom AI workflows to solve distribution challenges.
Initiate, plan, develop, and monitor sub-products and experiences within the product without relying on developers.

Required Digital Marketing Manager
About the role:
Our Marketing team is responsible for all of the demand generation challenges the company is facing, tackling complex real-world problems that directly affect the companys success. Youd be joining our expanding team as a Digital Marketing Manager.
In this role, you will develop and execute data-driven, multi-channel campaigns (LinkedIn, Google Ads) to drive brand awareness, optimize the buyer's funnel, and nurture high-quality leads that fuel our sales pipeline.
If you have a strong background in performance marketing within a fast-paced tech environment and want to drive innovation in the construction tech industry, wed love to hear from you!
What you'll do:
Full, hands-on ownership of paid advertising: Plan, execute, and optimize paid campaigns on Linkedin, Google Ads, and other B2B-relevant platforms, with a focus on lead generation and pipeline growth
Develop audience segmentation strategies, conduct A/B testing on ad creatives, messaging, and audience targeting to improve performance
Monitor, measure, optimize and report on ROI and key performance indicators (KPIs) using HubSpot, Salesforce, AI and other tools
Continuously optimize conversion paths to maximize lead capture and engagement
Manage budgets, timelines, and campaign execution using project management tools (Asana, Google Sheets)
Collaborate with growth, content marketing and design teams to enhance user experience across landing pages, website assets, and ad content
Research, evaluate, and implement new marketing technologies and tools to improve team performance and operational efficiency

Required Head of Performance Marketing
About The Position
We are revolutionizing the insurance industry with the world's first Marketing OS - a comprehensive solution tailored to the unique marketing and distribution needs of insurance organizations.
Our intelligent solutions combine the power of AI, machine learning, and real-time data to reshape marketing strategies and drive profitable growth for top insurers.
Founded in 2015 and headquartered in Israel, we partner with leading US insurance companies, helping them uncover hidden growth opportunities and optimize their marketing budgets with unparalleled precision and efficiency.
As the Head of Performance Marketing , you will lead the companys user acquisition and growth efforts end-to-end- from strategy and execution to optimization and team leadership.
Responsibilities:
Lead and scale the company's user acquisition activity across all media channels, managing and optimizing large-scale performance marketing campaigns across Search, Social, Native, and additional paid channels, while overseeing significant marketing budgets including forecasting, allocation, scaling, and efficiency tracking.
Drive continuous optimization through data analysis, experimentation, and performance improvements, developing and implementing advanced user acquisition and growth strategies to meet business KPIs, while owning campaign performance analysis and providing actionable insights to improve ROI, CPA, LTV, and revenue growth.
Conduct ongoing A/B testing across creatives, funnels, bidding strategies, audience targeting, and campaign setups.
Utilize analytics platforms, BI systems, and reporting tools to extract insights and support data-driven decision making.
Collaborate closely with Product, Creative, Analytics, Clients team and additional cross-functional teams to align growth initiatives and marketing efforts.
Build and improve internal processes for campaign management, optimization, reporting, and operational scalability.
Lead, and mentor a high-performing performance marketing team.