דרושים » אינטרנט ודיגיטל » Lead PMM - Growth & Monetization

we are a leading creative technology company on a mission to empower creators and brands to bring their vision to life with video. Offering cutting-edge AI tools and models for image, video, and voiceover creation, alongside high-quality creative assets and powerful editing tools, Artlist enables creators to stay on trend, and achieve their creative goals. Trusted by over 30 million creators worldwide and top brands including Google, Amazon, Microsoft, and Versace, Artlist provides a seamless, subscription-based platform with a global license, giving creators everything they need to produce professional video content efficiently. For more information, visit artlist.io Artlist is looking for a strategic, hands-on, and fast-paced Senior Product Marketing Manager to lead our Go-To-Market (GTM) execution in a fast-moving, dynamic environment. In this role, you will define how our value connects with different creators and brands, turning our product, and creative tools into clear, compelling messaging that users instantly get. You'll operate at a fast pace, taking new ideas to market quickly and delivering the right message to creators across all our marketing channels. Youll act as the key driver who makes things happen-working closely with Product, Copy, Design, Growth Marketing, Social, Sales, and data teams to execute flawlessly. Additionally, you will lead our user communications across all touchpoints, leveraging modern AI platforms and workflows to scale your impact. What Youll Do
* Lead GTM Strategy & Execution: Drive end-to-end go-to-market launches and campaigns at high speed, turning new features, products, and AI capabilities into high-impact releases.
* Drive Business Impact: Turn GTM strategies and communications into measurable business results across user acquisition, conversion, retention, and revenue.
* Engage Existing & New Users: Build targeted messaging strategies to effectively reach, excite, and convert both current users and new audience segments across all relevant channels.
* Lead Cross-Channel User Communications: Own user communications across in-product, email, social, and web touchpoints to continuously boost product adoption, engagement, and retention.
* Make Things Happen Cross-Functionally: Serve as the central engine connecting Product, Copy, Design, Performance Marketing, PR, and Sales to orchestrate smooth, fast, and unified campaign executions.
* Leverage Next-Gen AI Platforms: Utilize new AI tools and platforms to move faster, optimize workflows, and scale how we produce collateral and reach users.
* Optimize Funnels & Drive Growth: Monitor campaign performance and user funnels to quickly iterate, reduce friction, and improve conversion at every step.
* Stay Ahead of Trends: Keep a close pulse on the fast-changing world of AI, creators, and competitors to keep our messaging fresh, relevant, and sharp.

Were looking for a strategic and commercially minded Product Manager Pricing to shape and scale pricing and packaging for cloud-native SASE platform, cybersecurity portfolio, and AI transformation initiatives.
You will turn commercial needs into scalable pricing and packaging capabilities, tools, and workflows. This role combines product management, monetization strategy, go-to-market execution, and operational excellence.

Responsibilities:
Own strategic pricing and packaging initiatives across global portfolio. Translate business priorities into clear recommendations, commercial frameworks, and execution plans.
Partner with Product teams to define pricing for new products and enhance pricing for existing products. Shape configuration, automation, and customer-facing experiences.
Partner with regional go-to-market teams to align pricing strategy, processes, and governance with market dynamics and commercial priorities.
Define pricing-related user journeys for Sales, partners, and customers. Improve usability, clarity, and adoption.
Build data-driven business cases for pricing changes, packaging models, incentives, and monetization strategies.
Lead product launch activities related to pricing and packaging. Ensure readiness across Product, Sales, Operations, IS, Finance, Legal, and regional teams.
Monitor pricing performance, customer behavior, and commercial outcomes. Use insights to improve revenue, margin, and growth.
Support Sales and Customer Success teams with non-standard pricing needs for large and strategic deals.
Improve pricing decision tools, approval flows, controls, and operating cadence.

We are looking for a commercially sharp Strategy & GTM Lead to join our Data Security Product Management team. This role sits at the intersection of product, sales, marketing and finance - owning pricing and packaging across our data security portfolio (DSPM, DSF, FAM, CipherTrust), running our competitive and win-loss programs, and serving as the commercial bridge between what we build and how we sell it.​

What You'll Own

Pricing & Packaging: Own pricing and packaging strategy across the portfolio - list price, tier and edition design, metering and consumption models, discount architecture, and cross-product bundling.
Competitive Analysis: Own the competitive program - battlecards, positioning, objection handling, and displacement plays that Sales actually uses. Track competitor pricing, packaging, releases, and GTM motion, and translate movement into a recommendation.
Win-Loss Analysis: Build and run a repeatable win-loss program end to end - interview design, execution, and synthesis. Separate the reported loss reason from the real one: product gap, price, packaging, competitive displacement, or sales execution. Close the loop into the roadmap and into enablement.
Pipeline Analysis: Analyze pipeline health by product, segment, and route to market. Find where deals stall, name why, and drive the fix with the accountable owner.
Back Office & Commercial Operations: Serve as Product's interface to the back office.
Field Enablement and GTM: Equip Sales and Sales Engineering to sell on value - pricing guidance, competitive training, and value articulation.

Required Product Manager
About the role:
We've taken a platform-first, builder mindset from day one, developing the modular building blocks we call pillars. Our users are exceptional engineers who continuously build creative and unexpected solutions with our platform. Being a PM here means embracing that creative tension while staying relentlessly focused on where the platform needs to go next.
As a PM, you'll own a pillar end-to-end alongside your team of engineers and designers. You'll build and evolve it as a standalone value stream and as a connected part of the broader platform. PMs are full picture owners: they shape the story of their pillar from market positioning to technical enablement, defining success not just by what gets shipped, but by the measurable impact it delivers.
What you'll do:
Define what to build and why. Go deep with customers, analyze usage data, and research the competitive landscape. Bring that view to your team, build a sharp perspective on what's worth building next, and communicate the reasoning to engineering, leadership, and the market.
Shape experiences engineers choose to use. our developer experience spans the entire ecosystem across the UI, API, CLI, and daily chat and coding interfaces. Work closely with design and engineering to make each surface deliberate, from the first wireframe through launch.
Drive cross-functional impact. PMs don't hand off and wait. You work across engineering, design, marketing, sales, and CS throughout the full product cycle, accountable for picking the right problem, the solution built, and whether the launch lands.
Build for agents and developers. We are the context and action layer for both. Shape your domain so agents can act on it reliably and developers can navigate it intuitively. Understand the tradeoffs in how data, APIs, and interfaces serve both. Separate the signal from the hype, and use that view to sharpen your roadmap.
Measure what matters. Define success metrics before you ship. Track adoption, analyze what's landing, and iterate until the outcome is real.

We are looking for a Product Marketing Manager to lead the go-to-market strategy, positioning, and messaging across our product portfolio. This is a highly strategic role at the intersection of Product, Marketing, and Sales. You'll own how the market understands our products - defining compelling positioning and messaging, leading our go-to-market strategy, and translating complex technology into clear customer value. It's a high-impact role with significant ownership, working closely with senior leadership to shape both our market narrative and product direction. We're looking for a strong product marketer with proven experience marketing complex technical products to US-based B2B audiences. This position is based in Tel Aviv, Israel.
Responsibilities:
* Own product positioning, messaging, and value proposition across our product portfolio.
* Lead the go-to-market strategy and execution for new products, features, and major releases.
* Become our internal expert on the ad security and digital advertising ecosystem, identifying market trends, customer challenges, and competitive opportunities.
* Conduct market, customer, and competitive research to influence Product Strategy, roadmap, and commercial priorities
* Act as the voice of the customer by bringing market insights directly into Product discussions.
* Partner closely with Product Managers throughout the product lifecycle - from discovery and validation to launch and adoption.
* Create high-impact sales enablement materials, including presentations, one-pagers, battlecards, case studies, competitive analysis, and product messaging.
* Collaborate with the Marketing team to develop campaigns, content, thought leadership, and launch activities that drive awareness and demand.
* Support Sales on strategic opportunities, customer presentations, and competitive deals.
* Measure product launch success, gather customer feedback, and continuously refine positioning and go-to-market strategy.
We're on a mission to make the digital ecosystem safer. We help publishers, platforms, and app developers protect their users from malicious ads, scams, malware, policy violations, and other digital threats - creating safer, higher-quality digital experiences at scale. We're a collaborative, ambitious team that values ownership, curiosity, and continuous learning. You'll work alongside talented colleagues across Product, Engineering, Marketing, Sales, and Customer Success, helping shape products trusted by many of the world's leading digital businesses. If you enjoy turning complex technology into powerful market stories and want to play a key role in shaping the future of digital security, we'd love to hear from you.

Required Senior Product Marketing Manager (Temporary Position)
As a Senior Product Marketing Manager (contract), you will support positioning, packaging, and launch execution for the flagship products at the core of the platform - the authoring and management experiences our customers work in every day - plus drive growth for the self-service trial motions that bring new teams into the platform before ever talking to a seller.
You'll run a monthly release motion for one of our fastest-moving products, turning a steady stream of shipped capability into compelling launches that resonate with our market and analyst community. You'll support our self-service experiences and be measured on something concrete: enterprise pipeline generated by the product itself. And you'll be the marketing counterpart to the product managers behind our flagship offerings, translating what they build into positioning, packaging, and assets that hold up in front of enterprise buyers.
This position is temporary for a duration of 8 months
What will you actually be doing?
Release & Launch Execution: Run an evolving monthly release motion end to end - scoping the narrative and bill of materials, coordinating cross-functional contributors, producing the assets, and landing the launch internally and externally.
Product-Led Growth: Support our self-service trial experience as a pipeline engine. Shape the packaging, in-product messaging, and conversion paths that turn self-serve users into qualified enterprise opportunities, and run rapid experiments to improve them.
Positioning & Messaging: Develop clear, compelling positioning and value propositions for our flagship platform products, grounded in real customer pain points and business objectives. Translate product functionality and technical detail into user benefits - both for individual capabilities and for their role in the broader platform narrative.
Go-to-Market Strategy: Build differentiated GTM strategies covering pricing and packaging, customer evidence, product requirements, and content, tailored to the segments and functional audiences we sell into.
Asset Ownership: Own the development and maintenance of the product marketing assets for the products in your scope, from web and demo content to decks and one-pagers, keeping it accurate as the products evolve.
Cross-Functional Collaboration: Operate as the connective tissue across Product & Engineering, Sales, Customer Success, and the wider Marketing org - driving alignment and momentum in a matrixed environment without waiting to be handed a plan.
Sales Enablement: Help train and equip the field so sellers can position and sell the platform confidently to the product-qualified leads created by the trial experiences.
Market Research: Track a fast-moving category - competitors, analysts, customers, and our own sellers - and feed what you learn back into roadmap input and GTM execution.

We're looking for a Staff Growth Product Manager to own and scale a central growth domain inside our Car product team - the fastest-growing engine at our company. Car is in hyper-growth with aggressive targets, and this role sits at the frontline of hitting them. You'll take on the biggest, hardest problems in car insurance and, by cracking them, ignite the next stage of our growth.
We believe three things matter for every role at our company: drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role you'll
Own a core growth domain within Car end to end, from spotting the opportunity to shipping the solution and optimizing it live
Take on the biggest, hardest problems in car insurance, and turn solving them into the spark for our hyper-growth
Surface the strategy that gets us to our targets, then align leadership around it - you set the direction, not the other way around
Form the vision and roadmap, and drive execution across Car's teams until it's real in production
Connect the full picture of growth: user experience, pricing, marketing, regulation, driving and car data, data science models, segmentation, and market trends
Build AI-native experiences that give our customers a genuinely better service, including how we lead on autonomous-car insurance
Partner closely with our data analytics team, plus engineers, designers, data scientists, actuaries, marketers, and senior leaders to solve hard problems and move fast.

we are looking for a Product Marketing
You'd be one of a small, senior team where everyone ships. There's a category to define and a product story to make legible and credible to some of the most sophisticated and skeptical buyers in the world: national CISOs, procurement officers, defense evaluators, and the researchers who advise them.
Two things make this role unusual. First, the pace: we move like an early-stage company at nation-state stakes, and you'll work directly with researchers, operators, and sales without a layer of process between you and the output. Second, the bar: your writing doesn't get skimmed by a mid-funnel lead. It gets scrutinized by governments deciding whether to trust their national infrastructure to us.
:Responsibilities
Product and feature positioning. Translate cyberdefense and sovereign AI capabilities into messaging that holds up in front of CISOs, procurement officers, and national security evaluators. Cascade the company story down to the feature level, and keep it coherent as the product moves fast.
Storytelling at every altitude. The same capability needs to land as a two-line answer for a minister, a technical brief for a national SOC team, and a narrative arc for a keynote. You own the craft of making one truth work at all three altitudes.
Sales and product content. Support with white papers, research-driven reports, technical briefs, and evaluation materials that do the convincing in a relationship-driven, evidence-driven sale.
Competitive and industry research. Map the threat landscape and the competitive field with a clear-eyed view of where we win and how the sovereign category is moving. Own the intelligence layer that feeds positioning.
Launch and lifecycle work. New capabilities, new products, new markets. You'll shape how each one enters the world, from naming input to launch materials to field-ready messaging.

We are looking for a Product Marketing Leader with deep strategic thinking and a passion for translating product value into clear, compelling customer narratives.
In this role, you will sit at the intersection of product strategy, customer insight, and marketing execution, owning the storytelling behind our most important initiatives and ensuring consistency across every customer touchpoint.
You will lead product value articulation end to end, from market and customer research, through defining core USPs and shaping launch narratives, to execution across landing pages, email, and full funnel marketing experiences.
We believe three things matter for every role at our company: drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role you'll
Own positioning and messaging for new products, major features, and strategic initiatives, defining what is new, why it matters, and why now
Translate product strategy and capabilities into clear, differentiated customer value that resonates across segments
Shape launch narratives end to end, from early go-to-market alignment with product teams through post-launch optimization
Lead qualitative and quantitative customer research to uncover real motivations, needs, and objections, and use those insights to sharpen messaging
Guide copy and narrative direction across landing pages, lifecycle emails, and marketing funnels to ensure consistent and compelling product storytelling
Improve conversion and feature adoption by continuously testing, measuring, and refining how we communicate value
Reduce go-to-market friction by embedding messaging strategy early in the product development process
Partner closely with leadership and cross-functional teams to shape go-to-market strategy, align on product narratives, and strengthen customer-facing communication across channels.

we are looking for a business-oriented, analytical, and highly independent Product Manager to own a product domain end to end- from identifying the opportunity through strategy, shipping, measuring, and iterating. Our customers are independent business owners and freelancers. A deep understanding of their day-to-day operations underpins our core product value and serves as the foundation for every strategic decision. You won't be handed a roadmap to execute. You'll form your own view of where the opportunity is, make the case for it, and be accountable for whether it worked. Domains are aligned with strategic business priorities and tailored to individual strengths, and they can shift as the business evolves. What You'll Own 1. Domain Strategy & Ownership
* Lead domain strategy end to end, defining the vision, roadmap, prioritization, rollout, and optimization
* Develop the business case behind your roadmap - market sizing, adoption forecasts, retention impact, pricing, and ROI.
* Maintain full accountability for domain KPIs, including ARR, penetration rate, and user adoption.
* Navigate ambiguity effectively by establishing clear hypotheses, driving execution, and translating outcomes into actionable insights. 2. Cross-Functional Execution
* We don't operate in squads. R&D, Design, data, and Marketing capacity goes to the strongest opportunity, which means your roadmap isn't capped by the size of a team you were assigned - it's set by how good your case is.
* Ship early to validate assumptions with real user behavior, aligning cross-functional teams around live feedback and data -driven iterations. 3. data Fluency
* Maintain comprehensive command of key domain metrics, including user volume, conversion rates, retention, and growth trends.
* Perform quantitative analysis independently to evaluate opportunities and measure feature impact without relying on dedicated analysts.
* Proactively and continuously investigate data anomalies to uncover underlying strategic opportunities.