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we are hiring a VP Marketing to build and scale a world-class AI-first marketing organization.

This is not a channel operator role, but rather a systems architect position. The VP Marketing designs, builds, and operates the full marketing engine across Brand, Growth, Product Marketing, and Strategy & Operations. The mandate is to turn marketing into a predictable, capital-efficient growth system aligned with business outcomes.

The role carries an AI-first operating mandate. Marketing must be governed and executed through AI-enabled systems across planning, execution, analytics, and optimization to materially increase output, speed to signal, and efficiency.

The VP Marketing reports to the CEO and is a core member of the executive leadership team. Success is measured in revenue impact, efficiency, scalability, and organizational strength.

Responsibility
Business Outcomes:

You are accountable for marketings contribution to-

Marketing-sourced and influenced pipeline, including PLG signups and SLG demos, and Marketing-attributed revenue
CAC and payback improvement, funnel efficiency, and win-rate improvement, along with forecast accuracy
Marketing must be measurable, predictable, and aligned with company growth targets.

Brand & Category Leadership:

Define and evolve Anchors category positioning and narrative architecture while strengthening brand equity. Success is measured by brand visibility, branded demand growth, category association, and market credibility.

Growth Portfolio Strategy:

Design the growth portfolio across organic, paid, outbound, partnerships, field marketing, and emerging channels. Decide capital allocation across engines and balance short-term revenue drivers with long-term compounding assets while leading the Head of Growth organization.

Product Marketing & Lifecycle:

Own positioning and messaging architecture, define ICP segmentation and vertical expansion strategy, and govern website and conversion strategy. Build sales enablement systems and lifecycle, retention, advocacy, and virality motions aligned across PLG and SLG funnels. Success is measured by improved activation, win rates, velocity, and customer expansion.

Marketing Strategy & Operations :

Build marketing as a disciplined operating system, including OKRs, planning frameworks, dashboards, reporting standards, and forecasting accuracy. Govern budget planning, unit economics, and alignment with Sales and Product.

Marketing must operate through an AI:

Enabled system covering experimentation velocity, workflow automation, analytics, and performance management.

Leadership Mandate:

Design the marketing organization structure and hiring roadmap. Recruit and develop senior leaders while establishing operating rhythms, cross-functional alignment rituals, and governance processes.

What Success Looks Like in 12-24 Months

Predictable pipeline generation across multiple growth engines
Increased brand recognition and category presence
Improved CAC and payback
Faster funnel velocity and higher win rates
Marketing planning becomes modeled and forecastable
Leadership trusts marketing forecasts

A hands-on, central execution role responsible for building and managing the Product Marketing infrastructure across all product lines. This includes creating marketing assets, messaging, presentations, and materials, localizing global content for the Israeli market, and establishing a centralized Product Knowledge Hub to support internal teams and customers.
Job Description
* Establishment and ongoing management of a Product Hub, including presentations, brochures, product kits, product pages, FAQs, and digital assets
* Marketing copywriting and message refinement in Hebrew and English, with adaptation to the local market
* Building sales kits and enablement infrastructure for sales and marketing teams
* Managing approval processes for marketing materials in collaboration with Clinical / Regulatory / Legal teams (as required)
* Close collaboration with multiple internal stakeholders and external creative, design, and video vendors

Were looking for a versatile, hands-on Marketing Manager to lead and execute our global marketing activities.
In this role, you will:
Own and manage the full marketing calendar across campaigns, events, and content.
Oversee our digital presence, including website, social media, email marketing, and online brand consistency.
Plan and execute industry events and conferences, coordinating logistics, booth presence, speaking opportunities, and post-event follow-ups.
Drive brand awareness across multiple channels with high-impact, creative marketing initiatives.
Develop and execute global marketing campaigns that align with company goals and support revenue growth.
Collaborate closely with internal teams (Sales, Product, Leadership) to ensure messaging alignment and campaign effectiveness.
Work with external partners and agencies to deliver campaigns, manage assets, and enhance brand reach.
Measure and analyze campaign performance, reporting key insights, and optimizing future activities.

As a Marketing Manager at our company, you will turn strategy into execution across campaigns, content, and product storytelling.
Working closely with the VP of Marketing, Director of Product Marketing, and cross-functional teams, you'll own day-to-day marketing initiatives that drive awareness, pipeline, and product adoption.
This role is ideal for someone who thrives in a fast-paced environment, enjoys building and shipping, and knows how to translate complex product capabilities into clear, compelling narratives that resonate with finance and operations leaders.
You'll play a key role in shaping how our products show up in the market across our website, campaigns, launches, events, PR, and partner channels.
Responsibilities
Content & Social Media
Create and manage high-quality marketing content (landing pages, blogs, reports, etc.)
Create and manage social media content that reinforces product positioning, builds brand credibility, and drives awareness, while continuously testing and optimizing performance.
Collaborate with Demand Gen to develop and launch high-impact campaign assets that drive pipeline
Website Experience
Own and continuously improve the website as a core growth channel, ensuring pages and key journeys are clear, up to date, and optimized for conversion. Collaborate with Product,Design, and Demand Gen to launch new pages, test messaging and layouts, and use data and AI tools to improve performance and user experience.
Email marketing
Plan and execute targeted email campaigns across the funnel from event promotions to lifecycle and nurture sequences, optimizing for engagement and conversion.
Lead Field Marketing & Events
Plan and own end-to-end event execution for field marketing initiatives, including industry events, trade shows, and hosted experiences
Partner with Sales to maximize pipeline generation from events (pre-event outreach, onsite engagement, post-event nurture)
Develop event-specific content and campaigns to drive attendance and engagement
Measure and report on event performance and ROI

We're expanding our world-class team and looking for a results-driven Senior Marketer to impact how millions of people around the world learn or discover something new like music, singing, drawing, and more. Youll have a deep understanding of different audiences, how to communicate with them, and methodologically identify marketing initiatives in pursuit of aggressive growth goals.
What does a Senior Marketer do at our company
If youre truly passionate about driving growth, have a deep understanding of audience behavior and the consumer journey, you might just be our special someone. Youll work closely alongside product, developers, designers, and data analysts to drive value creation for business growth.
Key responsibilities
Growth marketing: Youll build, execute, and optimize marketing strategies across different channels, aligned with our overall business goals and impact areas.
Direct-to-consumer strategy: Youll directly influence the journey of millions of people.
Getting things done from start to finish: Working on multiple projects at a fast pace from conducting research, positioning, building the marketing strategy, hands-on execution, messaging, and measuring results. No challenge is too big!
Audience-first thinking: Leading research and turning consumer-centric, quantitative, and qualitative insights into the right message for the right audience across multiple channels.

We are looking for a driven, detail-oriented Marketing Project Manager to manage the end-to-end workflow of a wide variety of global marketing projects. The role covers a broad range of marketing deliverables across both online and offline channels, including creative 360 campaigns, localizations, video and motion assets, digital content, and additional marketing materials.
This is a highly diverse, fast-paced role that provides a broad, holistic view of the marketing ecosystem, working closely with multiple teams, markets, and stakeholders around the world. The ideal candidate thrives in a dynamic environment, enjoys managing multiple priorities, and is comfortable operating across different marketing disciplines.
**** This position is temporary for 8 months.****
What will you be doing?
Partner with various teams across the global marketing organization to support marketing needs and deliver a wide range of online and offline assets, such as landing pages, blog posts, banners, videos, and additional marketing materials.
Own major marketing projects end to end, from planning and scheduling through execution and delivery, ensuring alignment with marketing goals and deadlines.
Coordinate closely with cross-functional stakeholders and external vendors worldwide to ensure high-quality, timely execution of marketing initiatives.
Manage workflows, timelines, dependencies, and priorities in a deadline-driven, multi-project environment.

We're looking for a Performance Marketing Lead to own acquisition across paid media, lead a high-performance team, and partner deeply with creative, tech, and analytics to scale customer growth across channels.
This isnt a siloed PPC role. Its a high-leverage seat at the table where youll influence strategy, messaging, team structure, and growth planning. Youll work in tight loops with creative and brand teams to test big ideas quickly-and kill what doesnt work even quicker.
Responsibilities
Lead paid growth strategy across core and emerging channels:
Own the full-funnel acquisition roadmap across Meta, Google, and emerging platforms like TikTok and AppLovin
Set budget allocation, ROAS targets, and test plans based on CAC and LTV performance
Translate performance data into clear decisions across creative, messaging, and media mix
Drive performance through data, iteration, and experimentation:
Build a testing engine across audiences, formats, offers, and creative angles
Work closely with analysts to build dashboards, interpret trends, and extract insights
Influence landing page and CRO strategy based on campaign performance (in collaboration with product and site teams)
Personally manage Google campaigns:
You will own Google hands-on-structure, scaling, retargeting, creative rotation, and budget pacing
Youve managed high 6- or 7-figure monthly budgets and know how to scale without compromising ROAS
Use AI + automation to scale smarter
Leverage AI tools for creative ideation, copywriting, research, and workflow optimization
Build a faster, leaner execution loop using automation and performance tooling
Lead and develop a lean performance team
Manage a cross-functional team, including performance marketers and an influencer marketing lead
Set clear KPIs, coaching cycles, and accountability across all paid activity
Collaborate closely with brand, creative, tech, and product teams to stay aligned and move fast
WHY THIS ROLE MATTERS
Youll own the most important revenue-driving engine in the company
Youll work with real creative freedom-test quickly, iterate fast, and see results clearly
Youll shape the growth stack from acquisition through retention.

We are looking for a dual-threat digital expert to join our ads revenue team. This hybrid role is split between Ad Operations and Audience Strategy. You will be responsible for the technical health of our advertising stack (GAM/SSPs) while simultaneously acting as the primary consultant for our sales team on audience data.
The ideal candidate understands how to pull the technical levers of yield management and how to translate complex data sets into high-value audience packages for advertisers.
Responsibilities
Ad Operations & Campaign Management
Inventory Management: Manage the end-to-end setup, delivery, and optimization of campaigns within Google Ad Manager (GAM).
Programmatic Oversight: Maintain and optimize connections with various SSPs and header bidding partners.
Yield Optimization: Monitor and adjust floor prices across various tiers to maximize RPM and reduce wasted inventory.
Troubleshooting: Act as the lead for technical discrepancies, creative QA, and debugging delivery issues.
Reporting: Generate daily/weekly performance reports for internal stakeholders, focusing on fill rates and technical health.
Operational leg of programmatic curation, PD and PG campaigns.
Follow the ad delivery process, ensuring correct implementation and functioning across different channels.
Work closely with the Sales and AM team to debug errors related to ad creatives, tag implementations, and third-party programmatic partner integrations.
Manage and maintain a healthy ads.txt ID list.
Work with internal stakeholders to ensure brand safety and compliance with ad policies.
Technical support of the partners QBR preparation.
Supporting smaller technical projects and action plans based on partner feedback.
Audience Strategy & Sales Support
Sales Consultancy: Act as the subject matter expert for the sales team, answering complex inquiries regarding audience scale, reach, and feasibility.
Project Leadership: Lead the rollout of new audience-centric projects (e.g., implementing a CDP, transitioning to cookieless solutions, or testing ID providers).
Market Insight: Stay ahead of privacy regulations (GDPR/CCPA) and technical shifts (Privacy Sandbox) to ensure our data strategy remains compliant and competitive.
Audience Segmentation: Build and maintain complex, high-performing audience segments
1st-Party Data Strategy: Develop strategies to increase data collection points within the app while maintaining strict compliance with privacy regulations (GDPR, CCPA, ATT).
Testing & Optimization: Run rigorous A/B tests on audience definitions and journey logic. Analyze performance data to refine targeting strategies and improve ROI.
Cross-Functional Collaboration: Act as the data translator between technical engineering teams and the growth marketing team to ensure tracking events are accurately mapped and actionable.

As a Retention Marketing Manager, you will be joining our Growth team and contributing to our company's success. We are looking for a passionate teammate to support our retention and activation efforts.
Your mission will be focused on creating high-quality marketing campaigns, aiming to educate and increase the engagement of our users across the customer lifecycle.
This is a Temporary position for 6-9 Months .
A Day in A life and How Youll Make An impact
Customer Journey Mapping - Analyzing touch points within the organization and capitalizing on commercial opportunities.
Initiate & manage engagement, retention and email campaigns from A to Z: planning, execution, analysis and optimization of both one-time and lifecycle campaigns, including segmentation, content, design and deliverability. Work closely with internal teams including product teams, designers, copywriters, etc. to create high quality, effective marketing materials that align with the overall brand and product strategy.
Analyze, monitor and optimize key performance metrics on a weekly, monthly and quarterly basis and communicate the results and conclusions to management.
Identify and implement new tests and strategies, continually seeking to innovate to drive improved results

We are seeking a hands-on Marketing Manager to drive our B2B growth in Israel. This role requires connecting strategy to execution, transforming ideas into practical assets, and generating business impact through lead conversion. The role reports directly to the Head of Marketing, Israel.
Day-to-day in this role youll:
Define the local marketing strategy, translating goals into clear positioning, messaging, and go-to-market plans, with a focus on hands-on execution.
Drive full-funnel B2B marketing, from market awareness and lead generation to product adoption across Israeli companies.
Establish our company as a trusted brand within the HR community in Israel through strategic campaigns, partnerships, and targeted content.
Develop and own all core marketing assets, including Sales Enablement materials (pitch decks, one-pagers), landing pages, and campaign messaging.
Plan and execute local B2B campaigns and events (meetups, conferences), utilizing LinkedIn as a primary B2B channel for awareness and demand generation.
Manage relationships with key agencies, suppliers, and partners for efficient execution.

we are looking for a Enterprise Account Manager.
As a Team Lead, youll be a key leader in nurturing and expanding strategic-level client relationships. You will oversee a regional account management team, drive revenue opportunities through upselling and cross-selling, and ensure world-class service delivery. Youll collaborate closely with internal departments and executive stakeholders to ensure client success, retention, and growth.
Key Responsibilities:
Lead & Mentor: Manage, inspire, and develop a high-performing regional Account Management team, providing coaching and support to help team members meet and exceed goals.
Client Relationship Management: Build and maintain strong partnerships with key strategic clients by understanding their business needs, goals, and challenges. Act as a senior escalation point to resolve issues and ensure satisfaction.
Revenue Growth: Identify upselling and cross-selling opportunities across existing accounts. Collaborate with internal teams to craft and implement solutions and contractual amendments.
Strategic Partnership Building: Conduct regular partnership reviews and strategic check-ins with clients to align solutions with their evolving workforce strategies.
Service Excellence: Ensure delivery meets SLAs and client expectations through proactive management, issue resolution, and continuous service optimization.
Cross-functional Collaboration: Work closely with Legal, Operations, Customer Care, Payments, Finance, and other teams to provide seamless client experiences.
RFP & Proposal Support: Collaborate on RFPs/RFIs with Sales and leadership, contribute to compelling proposals, and participate in client presentations and interviews.
Team & Performance Metrics: Track and report on team KPIs, ensuring alignment with organizational goals and taking corrective actions when necessary.
Process Optimization: Utilize internal playbooks, CRM tools, and feedback mechanisms to improve account strategies and drive operational excellence.

Were looking for an action-oriented Product Marketing Manager who is excited to join a fast-growing company with a disruptive product and global impact. Youll be part of our high-performing Product Marketing team, playing a key role in shaping our go-to-market strategy, product launches, and messaging - with a strong emphasis on content creation and storytelling.
This role is ideal for someone who loves translating complex products into clear, compelling narratives and enjoys owning content end-to-end, from strategy to execution.
What youll do:
Own and execute key elements of Papayas product marketing and GTM strategy.
Develop clear, persona-based messaging that communicates our value proposition and differentiates Papaya in the market.
Lead product launches end-to-end, including positioning, messaging, and launch assets.
Create high-quality written content across multiple formats, including:
Website and landing page copy
Product and solution pages
Sales enablement materials (pitch decks, one-pagers, battlecards)
Product guides, blogs, and thought leadership content
Manage and continuously optimize website and support site content to ensure accuracy, consistency, and alignment with the latest messaging.
Create and script product guide videos that clearly demonstrate product capabilities and customer value.
Collaborate closely with Product, Sales, Customer Success, and Marketing teams to ensure consistent messaging across all touchpoints.
Support digital campaigns, events, and other GTM initiatives with strong messaging and content.

We are looking for a hands-on GTM Engineer to help make our Go-to-Market engine smarter, more efficient, and more effective. This role focuses on removing manual and administrative work from GTM teams, enabling humans to focus on strategy, creativity, and decision-making while systems handle execution and scale.
The GTM Engineer designs and operates HubSpot-centered GTM architecture and AI-powered automation that improves speed, accuracy, and scalability across Marketing, Sales, and SDR workflows.
What you will do:
Own day-to-day administration, configuration, and optimization of HubSpot across Marketing and Sales use cases
Design and maintain GTM system architecture, including data models, lifecycle logic, routing, scoring, and automation frameworks
Build, operate, and continuously improve AI-powered workflows that reduce manual work and increase GTM velocity
Implement advanced automation using tools such as Clay, AI agents, and workflow orchestration platforms
Integrate HubSpot with Salesforce and other GTM systems to ensure reliable data flow and process consistency
Automate enrichment, qualification, routing, outbound support, and handoff processes across the funnel
Monitor data quality, automation health, and system performance, proactively identifying and resolving issues
Document system logic, workflows, and automation patterns to ensure maintainability and scalability
Continuously experiment with new AI and automation approaches and apply them to practical GTM use cases

We are seeking an experienced, strategically-minded Senior Marketing Operations and AI Enablement Manager to join our team in Israel.
In this pivotal role, you will be instrumental in architecting and optimizing the technical foundation of our Go-to-Market (GTM) engine.
You will drive operational efficiency and scalability by owning the administration and integration of core systems (HubSpot, Salesforce, and advanced AI automation), ensuring seamless data flow and process excellence across Marketing, Sales, and SDR functions. Your work will directly translate into improved workflow accuracy, velocity, and measurable revenue performance.

were looking for a User Acquisition Manager to join our growing team and drive success through search-based platforms.
This role requires expertise in Google App Campaigns, Apple Search Ads, and scaling successful mobile apps. If you thrive in a data-driven, fast-paced environment and are passionate about mobile app growth, wed love to hear from you!
Responsibilities:
Hands-on campaign management for search platforms like Google Ads (UAC), Apple Search Ads, and others.
Execute and manage multi-million dollar campaigns / large-scale campaigns for mobile apps across search-based platforms, ensuring optimal performance and ROI.
Develop and implement strategies for scaling successful apps while maintaining efficiency and achieving KPIs.
Create and analyze data-driven reports, drawing actionable insights to drive growth and improve results.
Conduct A/B testing to measure performance uplift and optimize conversion rates.
Monitor and optimize campaign performance based on data, trends, and industry benchmarks.
Stay up-to-date with developments in mobile advertising platforms and identify new growth opportunities.
Collaborate with the creative team to develop high-performing ad assets tailored to the platform and audience.