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Were looking for someone who is AI-native, tech-savvy, and curious by nature a self-learner who takes ownership, explores automation and AI tools to enhance analytical workflows, and proactively turns data into action. This position is temporary, a replacement for maternity leave.
What am I going to do?:

* Serve as the data analyst focal point for all business & engineering-related teams
*  Define new business KPIs, unit objectives, and create supportive infrastructure for measuring them
*  Track and analyze business performance wisely, alerting and investigating abnormal trends
*  Provide actionable recommendations and conclusions based on in-depth analysis to various stakeholders
*  Leverage AI-driven tools and automations to streamline analysis, detect insights faster, and optimize data operations
*  Manage multiple tasks at a time in a fast-paced environment

Were looking for a Lifecycle Marketing Manager to own and scale our retention engine: building journeys, automations, and campaigns that make customers fall in love with us again and again. If you love pairing data with creativity to turn one-time shoppers into loyal fans, this role is for you.

Responsibilities
Own Retention KPIs: Drive repeat purchase, LTV, and engagement across email and SMS.
Build Smarter Flows: Create automated journeys that anticipate customer needs: from onboarding and replenishment to cross-sell, upsell, and winback.
Test & Optimize Relentlessly: Run A/B tests on subject lines, offers, design, and timing to maximize performance.
Segment & Personalize: Use data to deliver the right message at the right moment, making every interaction feel tailor-made.
Spot Growth Opportunities: Partner with product and merchandising teams to launch lifecycle-driven promotions and bundles that boost AOV and repeat purchase.
Be the Customer Champion: Map the customer journey, identify drop-offs, and build strategies that bring people back.

We are seeking a Lifecycle Marketing Specialist to drive customer engagement, retention, and revenue growth across our owned channels. This role will focus on email, SMS, and on-site messaging (pop-ups) to create personalized, data-driven campaigns that enhance the customer journey from first touch to repeat purchase.

The ideal candidate is both creative and analytical someone who understands how to craft compelling content, but also how to test, measure, and optimize for performance.

Responsibilities
Own Campaign Execution: Plan, build, and deploy email newsletters, automated flows (welcome, abandoned cart, post-purchase, win-back, reactivation), SMS campaigns, and site pop-ups.

Customer Journey Management: Map and optimize lifecycle touchpoints to maximize engagement, repeat purchases, and long-term customer value.

Segmentation & Personalization: Leverage customer data to create targeted segments and deliver relevant, personalized messages.

Performance Optimization: Run A/B tests on subject lines, creative, copy, and send times to improve KPIs such as open rate, CTR, conversion rate, and unsubscribe rate.

Cross-Channel Alignment: Work with marketing, product, and merchandising teams to align lifecycle campaigns with promotions, launches, and seasonal campaigns.

Analytics & Reporting: Track and report on lifecycle KPIs, providing insights and recommendations for continuous improvement.

Compliance & Deliverability: Ensure all campaigns follow GDPR, CAN-SPAM, and TCPA guidelines, and maintain high deliverability standards.