לוח משרות דרושים מנהל מוצר בשיווק עבודה היברידית

We are looking for a Product Marketing Manager.
Responsibilities:
Develop a deep and thorough understanding of our products, personas, clients, competitors and industry trends
Establish key product positioning, messaging, and competitive differentiation across our full product portfolio that captures the why for each segment
In conjunction w. Product, regularly conduct market research, competitive research, and customer research, using findings to stay ahead of industry trends, understand customer needs, and identify opportunities for innovation and differentiation
Implement robust GTM strategies, focusing on consumers, SMBs, and enterprise customers. The focus will be on driving revenue, expanding market share, and communicating about product releases,
Collaborate closely with the US based-marketing, customer success and sales team to create compelling sales tools, materials, and presentations to effectively communicate the key value of our products & solutions
Lead the creation of product-related content including website copy, case studies, whitepapers, webinars, and blogs that drive demand generation and customer engagement
Work alongside Product team to create copy within our products
Develop successful go-to-market strategies for all key product and feature launches, utilizing applicable channels and tactics to drive product adoption, retention, and upsell opportunities
Track and analyze key product marketing performance metrics, providing insights and recommendations for continuous improvement.

We are looking for a Product Marketing Manager.
Reporting into product and sitting at the intersection of marketing and product, the ideal candidate will be a motivated, curious self-starter with experience developing a deep understanding of customer and market needs and leveraging them to implement strategies that drive user adoption and engagement. The ideal candidate comes from a background in EdTech and/or SaaS.
An important and highly-visible member of the team, this is an excellent opportunity for someone to drive real, immediate impact. This is a hybrid role based out of Tel Aviv and reports to our VP of Product.
Responsibilities:
Develop a deep and thorough understanding of our products, personas, clients, competitors and industry trends
Establish key product positioning, messaging, and competitive differentiation across our full product portfolio that captures the why for each segment
In conjunction w. Product, regularly conduct market research, competitive research, and customer research, using findings to stay ahead of industry trends, understand customer needs, and identify opportunities for innovation and differentiation
Implement robust GTM strategies, focusing on consumers, SMBs, and enterprise customers. The focus will be on driving revenue, expanding market share, and communicating about product releases,
Collaborate closely with the US based-marketing, customer success and sales team to create compelling sales tools, materials, and presentations to effectively communicate the key value of our products & solutions
Lead the creation of product-related content including website copy, case studies, whitepapers, webinars, and blogs that drive demand generation and customer engagement
Work alongside Product team to create copy within our products
Develop successful go-to-market strategies for all key product and feature launches, utilizing applicable channels and tactics to drive product adoption, retention, and upsell opportunities
Track and analyze key product marketing performance metrics, providing insights and recommendations for continuous improvement.

Required Product Marketing Manager
Who We Are
We make compliance fun! Ok, it might take a sorcerer to do that, but were pretty close.
We are a post-Series B RegTech startup, trusted by some of the worlds largest financial institutions. As a pioneer in AI-driven compliance and risk management solutions, we are dedicated to ensuring regulatory adherence and safeguarding financial institutions against emerging risks. Our comprehensive end-to-end platform provides unmatched data control, security, and efficiency in digital communications governance and archiving, redefining how financial services and other highly regulated industries mitigate risk and uncover actionable insights.
Were a team of 160 globally, with headquarters in Ramat Gan, committed to doing good in the world by protecting market integrity and safeguarding peoples financial assets.
What Will You Be Doing?
As our Product Marketing Manager, you will serve as a crucial link between Marketing, Product, Sales, Data Science, and Customer Success teams. Your role will be to create compelling product positioning and messaging, impactful tools, and lead go-to-market strategies for one of our core portfolio products.
Responsibilities:
Develop and execute product positioning, messaging, and differentiation strategies.
Conduct competitive research and market analysis to identify trends, threats, and opportunities and provide guidance with objection-handling frameworks
Create high-impact sales enablement materials to support the target personas across the sales lifecycle.
Develop and own go-to-market strategies for product launches across multiple channels.
Collaborate with cross-functional teams to ensure alignment and exceptional execution.
Produce industry-focused thought leadership content.
Engage with analysts to position us as a market leader and leverage customer insights to improve messaging.
What Success Looks Like:
Development and adoption of comprehensive toolkits for focus product.
Successful execution of product launches with measurable impact.
Contribution to establishing us as the go-to solution for financial compliance solutions.
Impact in establishing us as a differentiated market leader in financial compliance solutions.
Empowering stakeholders with the tools and messaging needed to succeed.

Were looking for a strategic, data-driven Product Marketing Manager to lead our companys positioning in the AI & Data ecosystem.
In this role, you'll be responsible for:
Owning the positioning & messaging for AI data solutions
Developing GTM strategies for AI-focused products and customers
Working with sales & customer success to ensure adoption and revenue growth
Defining competitor differentiation to beat AI-specific data vendors and infrastructure providers
Responsibilities
Position our company as the Go-To Data Provider for AI Companies:
Own messaging & positioning for AI model training, AI agents, and real-time inference.
Craft compelling value propositions and market education to differentiate BD in AI training, inference, and web-scale data access.
Ensure AI messaging aligns with our proxy & data business for a seamless brand experience.
Build & Execute GTM:
Develop AI-specific GTM playbooks, aligning with Sales, Growth, and Partnerships.
Refine messaging, train sales teams, and ensure AI prospects understand our product value.
Define launch strategies for new AI products (e.g., training datasets, AI-ready web scraping APIs, data pipelines).
Create landing pages, sales enablement materials, case studies, and pitch decks for AI buyers.
Understand Customers & Competitive Landscape:
Conduct market research and customer interviews to refine AI buyer personas.
Identify AI customer pain points & decision-making processes to optimize messaging and conversion.
Track AI competitors to refine our positioning and create differentiation.
Define why AI companies should choose BD over in-house data collection, open datasets, or competitors.
Collaborate Across Teams:
Work with Product, Sales, and Growth Teams to optimize AI-focused solutions, sales enablement, and demand generation.

our companys eCom division is seeking a dynamic and experienced Product Marketing Manager, who will be pivotal in shaping the messaging, positioning, and go-to-market strategies for our solutions.
This is a broad, strategic role with a strong emphasis on growth-related content writing, overseeing product marketing for an entire business unit.
The ideal candidate is a storyteller, strategist, and market analyst who thrives on connecting product capabilities with customer needs.
Responsibilities
Positioning & Messaging: Develop and articulate clear, compelling messaging that resonates with target audiences and aligns with the company's brand.
Market Research: Conduct competitive analysis and market research to identify trends, customer pain points, and opportunities.
Go-to-Market Strategy: Plan and execute product launches, ensuring alignment across teams (sales, product, and engineering).
Content Creation: Craft marketing materials, including whitepapers, case studies, sales enablement decks, blog posts, and webinars.
Customer Insights: Collaborate with customers to develop case studies and testimonials that highlight the impact of our company.
Collaboration: Partner closely with sales and product teams to ensure consistent messaging and effective enablement tools.
Performance Tracking: Measure the success of marketing campaigns and strategies, refining approaches based on data-driven insights.