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Medison offers hope to patients suffering from rare and severe diseases by forming partnerships with emerging biotech companies to accelerate access to highly innovative therapies in international markets. As the creator and leader of the global partnership category in the pharma industry, we strive to be Always Ahead and work relentlessly to bring therapy to patients in need, no matter where they live. Our values are at the core of every action we take, and we are committed to going above and beyond to benefit the patients we serve. We are a dynamic, fast-paced company operating in over 34 countries on 5 continents. We are looking for out-of-the-box thinkers, people who are passionate, caring, agile, and adaptive, to join us on our mission. If you are looking to make a difference in people's lives, we invite you to join us! The Digital Manager will be responsible for leading the execution of Medison’s digital strategy, ensuring the seamless integration of digital initiatives. This role involves close collaboration with local market teams, commercial teams, medical, compliance, and other cross-functional departments to ensure the delivery of optimal customer engagement, experience, and omnichannel capabilities. The successful candidate will have a passion for innovation, a deep understanding of digital marketing and technology, and the ability to lead transformation efforts in a highly regulated industry.

Responsibilities:

* Lead the Digital Strategy: Drive the global digital transformation initiatives, ensuring alignment with Medison’s overall business goals. Lead the roll-out of digital capabilities, ensuring consistency and high standards in digital execution.
* Digital Customer Engagement: Work closely with local teams to develop and optimize customer engagement strategies, including multi and omni-channel campaigns, leveraging digital tools to enhance customer experiences.
* Collaboration with Stakeholders: Partner with local commercial, medical, and global cross-functional teams (e.g., IT, compliance, regulatory) to ensure the integration of digital solutions that support business objectives.
* Monitor and Optimize Digital Campaigns: Analyze and interpret data from digital campaigns to assess performance and make recommendations for improvement. Ensure campaigns are optimized to achieve maximum impact and ROI.
* Innovative Digital Solutions: Identify emerging digital technologies and trends that can drive innovation and differentiation in the marketplace. Apply technical acumen to adopt new tools such as AI and digital health applications where appropriate.
* Project Management: Manage multiple digital projects simultaneously, overseeing the execution and ensuring timelines are met across different markets and time zones.
* Regulatory Compliance: Ensure all digital marketing activities comply with local and global regulations, including industry-specific laws regarding pharmaceutical marketing and data privacy.


City:
Petah Tikva

We are looking for a Senior Demand Generation Manager (B2B) to join our Digital Marketing team. In this role, you will own and scale our global digital demand engine, driving awareness, engagement, and pipeline growth across key markets.
You will lead performance marketing across multiple channels, working closely with RevOps, Product Marketing, and Sales to deliver measurable business impact. This is a hands-on role for someone who combines strategic thinking with strong execution and is excited to scale a global B2B demand engine targeting enterprise clients.
If you are passionate about growth marketing, data-driven decision making, and working in a fast-paced, collaborative environment, wed love to meet you.
Responsibilities:
Own the B2B demand generation strategy and quarterly planning, aligned to revenue targets and ICP priorities.
Build, manage, and optimize multi-channel campaigns across paid search, paid social, SEO/GEO, email nurture, and ABM programs.
Own end-to-end funnel performance, from first touch to pipeline, with a focus on conversion rates, lead quality, and revenue impact.
Partner closely with RevOps to define and improve MQL/SQL criteria, SLAs, and lead routing processes.
Own campaign measurement and reporting, including dashboards, tracking, and attribution, and generate actionable insights to improve performance.
Run a structured testing program across creative, targeting, landing pages, and nurture journeys.
Collaborate with Marketing, Product Marketing, Design, and Sales to develop high-performing ads, landing pages, and lifecycle content.
Work with external agencies and vendors as needed to scale execution.
Stay up to date with emerging digital trends, tools, and AI to continuously improve performance and scale.

As a Partnership Manager at Base44, you'll drive impactful affiliate marketing strategies, build meaningful collaborations, and elevate our brand presence. You'll play a key role in identifying and fostering partnerships that align with our values and resonate with our target audience. In your day-to-day, you will:
Develop and implement affiliate marketing strategies aligned with Base44's goals and objectives
Identify and establish partnerships with brands, organizations, and individuals whose values align with Base44's mission and audience
Build and maintain strong relationships with affiliates, serving as their main point of contact and providing ongoing support
Collaborate with affiliates to create engaging and impactful content and campaigns that highlight Base44's offerings
Monitor campaign performance, analyze data, and measure key performance indicators (KPIs) to evaluate success
Use data-driven insights to optimize affiliate strategies for maximum impact
Stay up-to-date on industry trends and emerging marketing techniques to maintain a competitive edge
Work closely with the marketing team to ensure alignment with broader marketing initiatives
Negotiate contracts and manage budgets for affiliate marketing, ensuring cost-effectiveness.

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You'll manage and scale global campaigns, leveraging data, advanced models, and AI tools to drive performance and optimize budget allocation across key social platforms.
We believe three things matter for every role at Lemonade: drive to push through challenges, efficiency that keeps standards high while moving fast, and adaptability that lets you pivot with data and AI insights. These aren't buzzwords, they're how we actually work.
Our AI-first approach isn't just a tagline either. We're building the future of insurance with AI at the center, and we need people who are genuinely excited to learn and grow alongside these tools.
In this role, youll:
Own end-to-end management of global, large-scale social acquisition campaigns
Drive performance through deep data analysis, experimentation, and continuous iteration
Lead measurement, reporting, and budget allocation decisions for your channels
Stay current with industry trends, emerging platforms, and new technologies to identify growth opportunities
Use AI tools to enhance campaign performance, automation, and decision-making
Combine strategic thinking with hands-on execution across multiple initiatives
Partner with Product, Creative, and Analytics to maximize impact and alignment

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Responsibilities:

* Perform technical SEO audits and identify optimization opportunities
* Monitor crawling, indexing, and website performance issues
* Work with tools like Google Search Console, GA4, Screaming Frog, Ahrefs, and Semrush
* Support technical implementations such as schema, redirects, sitemaps, and robots.txt
* Analyze website structure, internal linking, and Core Web Vitals
* Research and test GEO (Generative Engine Optimization) and AI Search methods
* Use AI tools to improve research, analysis, and SEO workflows
* Collaborate with developers and internal teams on technical SEO tasks